• 한국영어학회지:영어학
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• 제4권2호
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• pp.229-252
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• 2004

The TOEIC has widely used to evaluate business English proficiency in Korea, but those who achieved high scores still often face difficulties in performing their duties in English at work. This implies that the test may not evaluate business English proficiency effectively enough. With an ultimate goal of proposing an effective way of assessing business English proficiency, therefore, his study analyzed the predictive validity of the TOEIC. A correlation analysis was conducted between TOEIC scores of 64 office workers of multinational companies and their working skills in English evaluated by themselves, and their colleagues and seniors. Its results illustrated a significant correlation between their listening and reading scores and their working skills measured by all the groups, but not between their scores and their working skills in speaking and writing. In addition, the study did a delphi study to identify working skills in English to be assessed in business English tests and a contents analysis of the TOEIC. The results suggest business English tests should be able to assess working skills by work types and more direct testing of working skills in speaking and writing is needed.

• 무역상무연구
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• 제36권
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• pp.173-194
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• 2007

The purpose of this article is primarily to give prominence to the importance of International Business English education. Although English is one of the most crucial parts in international business transaction it has not been treated as one of academical sciences. As English is a main language when the international business transaction is done International Business English should be studied by scholars who majored in international business area. It is true that there has been no study at all regarding International Business English(in this article, it does not mean General International Business English) so far. Anyone who does and learn the international business should have some opportunities to have a contact towards international business correspondence and other documents before they do in reality. However, in Korea, most English education has been focused on general English and English certificate tests at universities. At universities' level, it is certainly a scholars' task to study International Business English education in order to provide decent education to the students. For doing so, this article examine, focusing only on reading part, how International Business English should be taught and especially, how reading skills should be activated and integrated with other language skills. This objective will be fulfilled by asking, what reading means in International Business English, as well as what role reading plays in International Business English education.

• 디지털융복합연구
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• 제18권2호
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• pp.213-221
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• 2020

본 연구는 Keller의 ARCS 동기모델을 비즈니스 전공영어 수업에 적용하여 ARCS 모델이 학습동기와 학업성취도에 어떤 영향을 미치는지 조사하고자 하였다. 본 연구는 2018년과 2019년 2학기에 비즈니스 전공영어를 수강한 경영학 전공 27명 학생들을 대상으로 이루어졌다. 학습동기와 학업성취도를 분석하기 위해 설문조사와 필기시험 결과가 사용되었다. ARCS 모델을 적용한 실험집단과 전통적 강의식 수업이 이루어진 비교집단의 결과는 비즈니스 전공영어에 ARCS 모델을 적용한 교수·학습법이 학습 동기유발 요소인 주의집중, 관련성, 만족감, 자신감을 향상시키는 데 효과가 있으며 비즈니스 영어와 비즈니스 내용 두 영역의 학업성취도 향상에도 효과가 있음을 보여주었다. 본 연구는 학습자 수가 적은 비즈니스 전공영어 수업에서 ARCS 모델이 긍정적 효과를 나타낼 수 있음을 보여준 한 사례가 될 수 있다.

• East Asian Economic Review
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• 제16권3호
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• pp.291-314
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• 2012

This paper attempts to investigate to what extent English proficiency can boost international trade in services. To achieve this purpose, this paper estimates the determinants of services trade including language variables with the aggregated and disaggregated data for nine different subsectors of OECD countries. The empirical tests are based on a theory-based gravity model derived from Anderson and von Wincoop. The findings show that English proficiency has a significant influence on services trade, while other languages such as French and German have only weak and mixed effects. In particular, communication, financial, commercial, insurance, and business services are revealed to be the most impacted by the level of English proficiency. The results imply that governments can use their English policies to promote international trade in services.

• 한국영어학회지:영어학
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• 제1권1호
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• pp.187-209
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• 2001

This study attempts to supplement what is known about the influence of prior knowledge on second language listening comprehension. To do so, the study examines the effect of prior knowledge and language proficiency on the ability of L2 listeners to understand texts. The purpose of an experiment was to determine the effect of topic familiarity on the L2 listening comprehension ability of subjects who varied in L2 listening proficiency level. The subjects (N=117) were selected from a population of college students enrolled in the Departments of English and Business in Korea. English listening proficiency levels were designated on the basis of TOEFL listening scores. Subjects listened twice each to texts (more familiar and less familiar). After listening to each text, a ten-item objective test was administered to test the subjects' comprehension of the information presented in the text. Objective tests were analyzed. using repeated measures analysis. A post hoc test was conducted to identify the means that were significantly different. This study yielded the following results: (1) subjects with high prior knowledge comprehended texts significantly better than did subjects with low prior knowledge; (2) the level of L2 listening proficiency had a significant effect on the L2 listening comprehension of texts, but there was no interaction between prior knowledge and the level of L2 listening proficiency.

• 산경연구논집
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• 제9권7호
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• pp.7-18
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• 2018

Purpose - The purpose of this paper is to examine how clothing retail buyers (i.e., retail buyers, merchandisers, and storeowners), who are involved in assortment planning and retail buying use assortment criteria in their decisions. Comparisons are made between criteria used by men's wear and women's wear retail buyers as well as criteria used by male and female retail buyers. Research design, data, and methodology - A structured questionnaire was developed to collect data both in English and Korean. After conducting two pilot tests, the survey was conducted in Seoul, South Korea. Mantrala et al.'s 17 inputs of product assortment planning model with 23 assortment criteria from other previous studies were used. Results - Significant differences existed in consideration of assortment criteria between men's wear and women's wear retail buyers as well as between male and female retail buyers. Men's wear retail buyers rated the importance of sales history criteria (i.e., sales history, previous year's sales of same/similar styles) significantly lower than women's wear buyers did. Female retail buyers rated sales history criteria and weather criteria (i.e., unpredicted weather change, forecasting information of weather) significantly higher than male retail buyers did. Conclusions - This study provides guidelines for retail buyers regarding what criteria to use in what situations and how to organize assortment criteria from the most important criterion to the least one. In addition, the findings help them understand other retail buyers' buying behavior.

• 경영정보학연구
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• 제16권2호
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• pp.61-76
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• 2014

최근 사회적으로 문제가 되고 있는 것이 내신등급 및 수능의 불합리한 난이도 때문에 학생들이 시험에 대한 부정이 높아지고 심지어는 진학 실패로 인해 자살에까지 이르고 있다. 그만큼 수능 난이도 조정 실패와 교육 제도 불안으로 인한 사회적 문제로 인해 진학에 대한 관심이 높아지고 있다. 이러한 사회적 환경을 고려해, 본 교육용 게임을 착안하게 되었다. 즉, 진학소양평가 게임 서비스를 통해 온라인 모바일 게임을 하면서 대학에 진학을 할 수 있다. 진학소양평가 게임 서비스는 실제 대학에서 원하는 시험 즉, 수학, 영어, 과학, 논술 등의 다양한 시험을 온라인 게임, 모바일 게임을 통해 미리 접할 수 있다. 이를 위해 진학소양평가 게임 서비스에 대한 전반적인 개념과 특성 확립과 기존 연구의 한계점을 이해하고, 인간 본연의 심리욕구를 다룬 대표적인 이론인 자기결정성 이론과 진학소양평가 게임 서비스에 대한 관계를 알아보고자 한다. 따라서 진학소양평가 기능성 게임의 개발은 대학의 경쟁력 확보와 우수 인재 확보라는 두 마리 우위를 잡을 수 있는 새로운 기회요인으로 볼 수 있으며, 기능성 게임의 발전을 위한 한 분야의 도전이라고 할 수 있다.