• Journal of Distribution Science
• /
• v.15 no.3
• /
• pp.81-89
• /
• 2017

Purpose - Universities are fostering the development of closer relationships with students due to the increase in competition among universities. Universities are placing greater emphasis on relationship quality as a source of competitive advantage. Thus relationship marketing has become an important strategic theme in higher education. The purpose of this study is to investigate the effects of faculty trustworthiness on relationship building process in the context of relationship marketing. For this study, faculty trustworthiness is divided into competence, benevolence, and integrity. And relationship development variables are composed of satisfaction, commitment, positive WOM, and negative WOM. Research design, data, and methodology - To empirically evaluate the proposed research model, this study was carried out using the survey with undergraduate students who were taking business courses. The 270 questionnaires were asked, and a total of 245 respondents provided complete and usable data. The sample consisted of 143 males(58.4%) and 102 females(41.6%). The variables of proposed model were measured on a 5-point Likert scale. The structural equation modeling analysis was used for the hypothesis test. Results - The overall fit of the model was acceptable(χ²=579.7(df=264, P=0.00), GFI=0.935, NFI=0.949, CFI=0.956, RMR=0.040). The results supported 6 hypotheses except for

and

. First, competence and benevolence were positively related to satisfaction, while integrity was not significant. A key result of the analysis was that benevolence has the strongest effect on satisfaction. Second, satisfaction had a positive impact on commitment and positive WOM but didn't significantly affect negative WOM. Third, commitment significantly enhanced positive WOM and reduced negative WOM. Conclusions - This study emphasizes the role of faculty trustworthiness based on a long-term relationship. And the findings suggest that the dimensions of faculty trustworthiness have differing effects on satisfaction. In particular, benevolence is found to be the most important factor. This study provides university managers with the following managerial implications. In order to increase the satisfaction of the students, university managers should focus on the faculty's competence and benevolence. Also, it is important that university managers take a relationship approach to maximize WOM effect.

• Journal of the Computational Structural Engineering Institute of Korea
• /
• v.23 no.3
• /
• pp.325-330
• /
• 2010

In the fields of design within civil engineering, BIM based Utilization of 3D object model is still far from commercialization. In this paper, BIM based 3D object model is composed for PSC box girder, super structure of railway bridge. The basic unit of the model is part model. The part model is the minimum unit model. And it has hierarchy to reflect the characteristics of structures. Change orders of structural designer must be reflected quickly in the 3D object model. Repetitive change orders are occurred in actual construction process. To prepare that, we classified design variables to parameters. Change orders of structural designer can be reflected quickly in the 3D object model because those parameters are related with information of 3D object model. In this paper, we studied various benefits of BIM based design method with 3D object model in the fields of design within civil engineering, and proposed the efficient application method of 3D object model for PSC box girder.

• Fire Science and Engineering
• /
• v.23 no.5
• /
• pp.110-116
• /
• 2009

This study is related with fire risk assessment for fire and smoke spread of double skin facade system by use of FDS (Fire Dynamics Simulator) which is a computational fluid dynamics (CFD) model of fire-driven fluid flow. For the study, fire scenario is intended to evaluate the impact of a fire spread for glazed office building. The major purpose of this study is to analyze the fire risk depending on the width of between inner skin and outer skin and to present fire prevention method regarding double skin facade system. The result of analysis presents fire spread more vertically as intermediate space becomes narrow. It is anticipated that fire can spread upper 2 stories above the fire floor if intermediate space with not more than 1m width. Therefore, prevention of vertical fire spread is required.

• Journal of Korea Water Resources Association
• /
• v.50 no.12
• /
• pp.849-862
• /
• 2017

The increased frequency of meteorological disasters has been observed due to increased extreme events such as heavy rainfalls and flash floods. Numerous studies using high-resolution weather radar rainfall data have been carried out on the hydrological effects. In this study, a conditional merging technique is employed, which makes use of geostatistical methods to extract the optimal information from the observed data. In this context, three different techniques such as kriging, inverse distance weighting and spline interpolation methods are applied to conditionally merge radar and ground rainfall data. The results show that the estimated rainfall not only reproduce the spatial pattern of sub-hourly rainfall with a relatively small error, but also provide reliable temporal estimates of radar rainfall. The proposed modeling framework provides feasibility of using conditionally merged rainfall estimation at high spatio-temporal resolution in ungauged areas.

• Proceedings of the Korean Institute Of Construction Engineering and Management
• /
• 2008.11a
• /
• pp.262-267
• /
• 2008

The domestic construction market started to expand steadily since 1970s. The building market which utilizes a sandwich panel with advantages of economical construction expenses and convenient construction has grown rapidly in recent years. However, the companies which specialize in constructing sandwich panels are relatively small or medium size, compared with other construction companies. As a result, studies on the improvement of productivity have not been conducted sufficiently. In this study, the construction sites of sandwich panel are investigated, and the work processes by each team are analyzed. Additionally, the productivity and the construction cost of each construction team are analyzed by constructing a model using the Web-Cyclone. It is expected that the results of this study can be applied to estimate the productivity and the construction cost of a sandwich panel construction that is appropriate for the on-site characteristics of small and medium sized construction companies in Korea. Also, similar processes can be simulated based on the modeling constructed in this study.

• Journal of Korean Society for Geospatial Information Science
• /
• v.24 no.2
• /
• pp.79-87
• /
• 2016

As 3D geospatial information is demanded, terrestrial laser scanners which can obtain 3D model of objects have been applied in various fields such as Building Information Modeling (BIM), structural analysis, and disaster management. To acquire precise data, performance evaluation of a terrestrial laser scanner must be conducted. While existing 3D surveying equipment like a total station has a standard method for performance evaluation, a terrestrial laser scanner evaluation technique for users is not established. This paper categorizes and analyzes error sources which generally occur in terrestrial laser scanning. In addition to the prior researches about categorizing error sources of terrestrial Laser scanning, this paper evaluates the error sources by the actual field tests for the smooth in-situ applications.The error factors in terrestrial laser scanning are categorized into interior error caused by mechanical errors in a terrestrial laser scanner and exterior errors affected by scanning geometry and target property. Each error sources were evaluated by simulation and actual experiments. The 3D coordinates of observed target can be distortedby the biases in distance and rotation measurement in scanning system. In particular, the exterior factors caused significant geometric errors in observed point cloud. The noise points can be generated by steep incidence angle, mixed-pixel and crosstalk. In using terrestrial laser scanner, elaborate scanning plan and proper post processing are required to obtain valid and accurate 3D spatial information.

• Journal of the Korean Association of Geographic Information Studies
• /
• v.6 no.3
• /
• pp.33-42
• /
• 2003

As airborne laser scanning technique is developed with high vertical accuracy recently, there come many studies on DEM(digital elevation model creation, building extraction, flood risk mapping and 3D virtual city modeling. This study applied point comparative method, contour comparative method and digital map with scale 1/5,000 to calculate RMSE of DEM in according to resolution that was constructed using rawdata being acquired by airborne laser scanning. As a result, point comparative method showed lower DEM standard error than contour comparative method, it is a reason that contour comparative method was not carried out detailed grid calculation for point comparative method. Also, digital map with scale 1/5,000 showed higher DEM standard error than point comparative method and contour comparative method in below 25.4m that is average horizontal distance among contour line, and showed similar result with contour comparative method in over 25.4m.

• IE interfaces
• /
• v.25 no.2
• /
• pp.204-215
• /
• 2012

Recently, more and more firms are considering the adoption of RFID technology because it is expected to make process automation easier and has many different application areas. A review of existing studies about RFID adoption methodology shows that the most of the proposed methodologies are mainly based on economic evaluations. However, in the near future when the adoption and diffusion of RFID become major forces among business firms, it would surely have some limits to decide its adoption solely on the basis of economic considerations. In order for all the important strategic objectives to be considered during the major decision processes, it is necessary to make explicit what the decision makers really want to achieve from the RFID system. In this paper, we propose a general value model of RFID system which can provide an overall vision of all values RFID adoption may offer and a way to search and evaluate alternatives on the basis of these values. Especially, this model contains not only opportunities but also risks of RFID adoption so that a balanced consideration can be made. The model building process was essentially based on the 'value-focused thinking' approach proposed by R. Keeney. The proposed model is expected to provide insights about what to do in the process of introduction in order to maximize the potential benefits and minimize the negative risks. Referring to this value model, the important decisions would have greater chance to be based on a balanced consideration of opportunities and risks.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
• /
• 2013.10a
• /
• pp.737-740
• /
• 2013

The widespread use of smart home appliances with smart home networking is leading to a next generation of a new technology that exploit user contextual information to provide a richer experience. However, in the most part of home networking systems the intelligent personalization services between user and home appliances have not been adequately supplied in respect of the long lifespan of the legacy home appliances. In addition, without installing smart home appliances when constructing new building the users can not use this service. To use this service, the legacy home appliance need to attach enabler equipped with the various sensors just as it is smart home appliances. The goal is to create a service that enables appliances to exchange information and control their actions through the IoT gateway to achieve nonintrusive behavior and customized services without human intervention. In this paper, we propose a ontology model to represent the user context to be able to induce right service automatically and use it to discover, utilize and enhance different services in real time that the user may be interested in.

• Journal of KIBIM
• /
• v.8 no.3
• /
• pp.31-42
• /
• 2018

This study focuses on the BIM request for information(RFI) processing performance and quantitatively analyzes the performance of the BIM coordinator and the loss due to the waiting of the project participants. For these purposes, a method to quantitatively evaluate the performance of the BIM coordinator was proposed using a queueing model. For the verification, two projects in which BIM was applied in the construction phase were selected, and the BIM RFI data were collected through the analysis of the BIM monthly report and BIM coordinator work log of each project. In addition, the BIM input personnel, labor cost, and productivity data were collected through interviews with the experts of the case projects. The analysis of the BIM RFI processing performance of the BIM coordinator using the queueing model exhibited on a probabilistic basis that the waiting status of the project participants could vary depending on the preliminary BIM application to the design verification as well as the input number and level of the BIM coordinator personnel. In addition, the loss cost due to the waiting of the project participants was analyzed using the number of BIM RFIs waiting to be processed in the queueing system. Finally, the economic feasibility analysis for the optimal BIM coordinator input was performed considering the loss cost. The results of this study can be used to make decisions about the optimal BIM coordinator input and can provide grounds for the BIM return on investment (ROI) analysis considering the waiting cost of the project participants.