• Journal of the Korean Society for information Management
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• v.38 no.4
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• pp.1-23
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• 2021

The purpose of this study is to analyze the effects of the bestseller ranks on the book circulations in public libraries. To achieve this goal, the weekly data sets of 179 books' library circulation and bestseller list from January 1, 2018 to December 29, 2019 were constructed based on the data collected from BigData MarketC and YES24. Three methods for analyzing panel data including linear regression, fixed-effect, and random effect models were compared, and it turned out that fixed-effect model was better than other methods. The results show that the average ranks of bestsellers were associated with their public library circulations visually. Also, the analysis of fixed-effect model showed that the single rank decline of a book on the bestseller list decreases its average circulation of 0.108 while the size of effect varied depending on subject of books. The study empirically demonstrated the impact of a bestseller list on people's book circulation behavior, suggesting that public libraries need to reference sociocultural context as well as bestseller book lists to predict library user needs and to formulate collection development policy.

• The Journal of the Korea Contents Association
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• v.20 no.3
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• pp.254-266
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• 2020

The purpose of this study is to analyze the influence of the type of recommender system on consumer's perceived benefit and privacy risk. The result showed that the perceived usefulness and intension to click was high in the order of Hybrid-filtering, Bestseller, and SNS-based system. Privacy concern was high in order of SNS-based system, Hybrid-filtering, and Bestseller. Moderating effects of perceived personalization on the type of recommender system and perceived usefulness were significant. Finally perceived usefulness had positive effect, and privacy concern had negative effect on consumer's intension to click. This study has significant implications for digital marketing bt comparing consumer responses according to the type of recommended service. The result of this study can be helpful for providing and developing future recommender service.

• The Journal of the Korean dental association
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• v.38 no.11 s.378
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• pp.1032-1041
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• 2000

5분이면 끝장을 본다는 말이 있다. 사람을 대할 때 첫인상이 대단히 중요하다는 뜻에서 나온 말이다. 사람을 만난 후 처음 5분내에 두 가지 중요한 결정이 이루어진다. 계속해서 대화를 진행시킬 것이냐 그리고 앞으로의 방향을 어떻게 전개시킬 것이냐가 결정된다. 치과의학은 사람들의 구강건강을 다루는 의료사업이다. 사업의 성공과 실패는 대인관계에서 이루어진다. 이러한 대인관계의 성공과 실패를 좌우하는 중요한 계기가 바로 처음 만난 후 5분 이내에 이루어진다는 사실을 우리는 잊어서는 안된다. Ford 자동차회사에서 Mustang이라 이름붙인 유명한 자동차를 탄생시킨 장본인이며 다 쓰러져가는 Chrysler 자동차회사를 파산지경에서 살려낸 유명한 사업가인 Lee lacocca는 bestseller가 된 그의 자서전에 다음과 같이 기록하고 있다. " 나는 빨리 사람을 알아내는 방법을 배웠다. 나는 사람을 처음 만날 때 내가 가장 중요하다고 생각하는 요점을 정확하게 빨리 말하는 기술을 습득했다". 처음 만난 5분간이 가장 중요하다는 사실이다. 그러기에 사람을 만날 때 처음 300초 동안에 자기가 가장 자신 있는 내용에 대하여 상대방과의 대인관계를 확실하게 마련하는 일이 중요하다. 이러한 마음의 자세를 가지고 개원치과의사들은 자기를 찾아오는 환자들을 맞아야 한다. 나는 강의를 시작하기 전에 중요한 내용에 대한 요점정리로 시작하는 것이 보통이다. 한 시간동안의 강의를 5분내에 정리하는 일이다. 무엇을 말 하느냐가 어떻게 말 하느냐보다 중요하다고 생각하기 때문이다.

• Journal of Information Technology Applications and Management
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• v.24 no.4
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• pp.1-12
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• 2017

Item-based collaborative filtering (IBCF) is an important technology that is widely used in recommender system of online shopping malls. It uses historical information to compute item-item similarity and make predictions. However, in offline shopping each customer's purchasing pattern can be occurred continuously and repeatedly due to time and space constraints contrast to online shopping. Those facts can make IBCF to have limitations from being applied to offline shopping malls directly. In order to improve the quality of recommendations made by IBCF in offline shopping mall, we propose an ensemble approach that considers both item-item similarity of IBCF and each customer's purchasing patterns which are modeled by item networks. Our experimental results show that this approach produces recommendation results superior to those of existing works such as pure IBCF or bestseller approaches.

• Journal of the Korean Society for information Management
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• v.38 no.3
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• pp.311-334
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• 2021

The purpose of this study is to present the theoretical basis and quantified objective standards for the establishment of collection management policy. The study results are summarized as follows. Most of the study books were in the form of periodicals as a steady seller. Most of the steady sellers were textbooks which published periodically. As a modern novel, a steady seller was able to confirm the phenomenon of dependence on a specific author. Bestsellers were investigated to be influenced by publishers and authors. Books of publishers that publish comics and children's textbooks had a significant correlation with the selection of bestsellers. The average number of recommended books borrowed per recommended book was 14,871. The average number of loans per book selected as a bestseller was 53,531. Based on the loan data, about 80-82% of all top-tier loans were covered by 90%, and about 27-29% of all top-ranked loans were covered by 50%. This shows that the Pareto Principle can be firmly applied to public library lending patterns. Loans in the field of literature accounted for 50.6% of the total loans. Among literature, Korean literature accounted for 51.3% of the total. The natural sciences were generating more loans with a relatively small pool of literature compared to other subject fields.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.12
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• pp.749-759
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• 2020

Over the years, numerous Micro, Small, and Medium Enterprises (MSMEs) have been vigorously established across many countries. Even though the Internet of Things (IoT) has enabled companies to anchorage business returns, most Indonesian MSMEs are highly susceptible to failure and one of the main issues is the inability to manage their financials effectively. The literature on accounting points out that the success of MSMEs owing to the usage of cloud-based Accounting Information Systems (AIS) or Cloud Accounting (CA) could reduce the rate of failure by managing multiple accounting information at a low cost. Although many benefits exist, Indonesian MSMEs are not adopting these platforms in their daily business activities. This study investigates the factors that influence Indonesian MSMEs' intention to adopt CA. The study is directed by unstructured in-depth interviews with seven bestseller MSMEs where a thematic analysis technique was employed to identify them. The interview findings and prevailing literature on the influencing factors based on the TOE (technological, organizational, and environmental) framework to adopt CA in Indonesian MSMEs context are perceived benefits outweighing the cost, perceived compatibility, perceived complexity, owner-manager knowledge on accounting, organization size, competitive pressure, and informal network. The conceptual model further includes government intervention as a moderator in the model.

• Acta Via Serica
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• v.4 no.1
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• pp.71-86
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• 2019

Transnational exchange has been an inseparable part of both the ancient and modern Silk Road. This paper shows how Rumi (1207-1273), a famous Persian Sufi poet, travels along the Silk Road in the $21^{st}$ century. With the birth of a Rumi phenomenon in the West, Silk Road artists have rediscovered and adapted him for different purposes. Elif Shafak, the Turkish-British novelist and women's rights activist, espouses feminist beliefs in her bestseller, The Forty Rules of Love (2010). Benefiting from the views of feminist theorists like Woolf, de Beauvoir and Friedan, this paper reveals how Shafak appropriates Rumi for her feminist purposes. Forty Rules of Love's protagonist, Ella Rubinstein is analyzed, compared and contrasted with her former literary counterparts Pinhan and Zeliha, heroines of Shafak's previous novels. By adapting Rumi's definition of equality, Shafak shows how egalitarianism must pervade the relationship between women and men. The adaptation of Rumi's ideas regarding the equality of sexes finds a different dimension when Shafak reveals that all humanity possesses femininity and masculinity at the same time. By means of ideas prevalent in the ancient Silk Road, the five classical elements theory, and the yin and yang principle, Shafak portrays unity within contradictions. It is concluded that although individuals might belong to different typologies of the five symbolic elements of nature, they can at the same time complement one another's inharmonious personalities peacefully. The process of integration of female and male sexes can be expedited by opening up one's heart to a universal love.

• Journal of the Korean Society of Clothing and Textiles
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• v.29 no.9_10 s.146
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• pp.1349-1358
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• 2005

Generally apparel products were recognized as an incongruent product type which direct search was needed for. But nowadays apparel products were ranked as a second product type next to electronics in sale amount of internet shopping mall. Therefore more detailed study on which attributes of fashion products are more successful and suitable in internet shopping mall is necessary. This study was executed to analyze common attributes of successful apparel in internet shopping mall on the basis of real sale data, and then to help internet apparel marketer plan marketing strategies more efficiently. Common attributes of successful apparel products in internet shopping-mall in terms of product, price and promotion attributes were identified. 240 products which were loaded in bestseller section of internet shopping-mall for 8 weeks from November to December, 2004 were analyzed. The results are as follows. First, products ratio for women ($76.7\%$) were higher than for men($18.3\%$). And the amount of each apparel product types purchased by consumers were ranked in the order of leather/fur coat, woven coat, inner wear, jacket, T-shirts, pants, training wear, suit, knit wear etc. and basic style dominated in $74.2\%$. General brands ($69.2\%$) that had price competitiveness were preferred to famous designer brand, national brand and PB brand. Preferred level of price was ten thousand to fifty thousand won. For promotion skill, in order of just one product, product adding promotion product and package set were preferred. Regular price, less than $50\%$ off and more than $50\%$ off price showed no difference in preference. Product planning strategy for internet apparel marketer was followed on the basis of these results.

• Journal of the Korea Fashion and Costume Design Association
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• v.4 no.2
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• pp.5-29
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• 2002

This study was to analyze the social identity described in the dress of the American novelist Pearl S. Buck's (1892-1973) major works. A novelist pursues varying and refined expressions in an effort to convey to readers the character' identities of his or her own creation. In particular, Pearl S, Buck was a great writer who was awarded the Novel Literature Prize, and since her work The Good Earth recorded a world-wide bestseller, she might well be called a popular novelist. She depicted well her characters' identities from divers viewpoints with her unique delicacy and realistic expressions. For this study, the following seven works which are considered to feature the dresses for character's identity well were selected out of her 85 works: The Good Earth (1931), Sons(1932), The Mother (1934), A Housed Divided (1935), The Hidden Flower (1952), Love and the Morning Calm (1953) and Letter from Peking (1957). For an analytical tool, the content analysis method was used. In order to systematically review the social identity described in the dress individuals' identity were classified into the following categories based on the identity theories: Social identity were divided into ① age identity ② sex, gender identity ③ economic identity ④ occupational identity ⑤ political identity ⑥ religious identity ⑦ kinship identity ⑧ regional identity. The characters' age identity, sex, gender identity, economic identity, occupational identity, political identity, religious identity, kinship identity, regional identity were depicted by their dresses and physical features. All in all, it is hoped that this study would provided important cues to the understanding of the other party's identity through his or her dresses in mutual relationship: It is believed that this study would be useful because they are arranged through the analysis of the dresses featured in the great writer's works using a consistent framework of analysis.

• Korean journal of food and cookery science
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• v.26 no.4
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• pp.458-468
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• 2010

The purpose of this study was to assess Korean and non-Korean customers' preferences with regards to Korean foods as well as their opinions concerning the commercialization of Korean foods. The subjects consisted of 268 Koreans and 217 non-Koreans in Seoul, Gyeonggi and Daejeon, Korea and in Texas in the United States. The respondents were asked to assess their preferences regarding 22 Korean food items using a 5-point scale (1: strongly dislike - 5: strongly like). Excluding responses with significant missing data, there were 485 usable responses. Data were analyzed using SPSS Windows (ver. 14.0) for descriptive analysis and t-test. Korean customers' perception and preferences regarding Korean foods were significantly higher than those of non-Korean customers (p<0.001). Among the 22 Korean food items, Galbi-gui (4.32) was chosen to be Koreans' favorite menu, whereas Bulgogi (4.25) was most preferred by non-Koreans. Patjuk was the least preferred by Koreans (3.37) and non-Koreans (3.18) alike. Regarding convenience food product equivalents of the 22 Korean foods, Koreans thought Bibimbap to be the bestseller while non-Koreans thought that Bulgogi was the most sold product. Korean and non-Korean mostly wanted to purchase Bibimbap and Bulgogi respectively, if Korean foods are commercialized as a convenience food. Koreans (44.4%) and non-Koreans (66.8%) reported "taste" as the most important factor when choosing a convenience food. Koreans chose "salty taste" (26.9%) and "simple cooking method" (23.1%), whereas non-Koreans chose "nutrition" (23.5%) and "hot taste" (21.2%) as aspects that require improvement in order to commercialize Korean foods.