• Journal of Fashion Business
• /
• v.23 no.1
• /
• pp.25-36
• /
• 2019

The purpose of this study is to offer a base line data to facilitate entrance of a Korean fashion company into the Uzbekistan market by conducting a survey of the Uzbekistan students in Korea. This is done in order to gather data on their clothes wearing condition and factors affecting the purchase intention for Korean fashion products. In this study, a survey was conducted to 260 Uzbekistan students in Korea. The results of the study were as follows: 1) Uzbekistan students bought clothes mainly from road shops and the Internet. They bought a lot of pants, shirts, jackets, jumpers, and preferred to wear black, white, blue, and red color. The dissatisfactory parts were shown in order of the width of trousers, the length of the sleeve, and the shoulder. The most unsatisfying products were the pants and T-shirt. 2) They considered the aesthetics of the fashion products evaluation criteria, the human source and the internet advertisement of the fashion information source, and the customer service of the store selection criteria. These students showed very favorable attitude towards Hallyu and Korea. In addition, their preference and purchase intention for KFP were high. 3) The level of satisfaction on 'quality', 'color', and 'care' of KFP were very high, but lowest on the 'size' and 'price' of the clothes. 4) It was revealed that the attitude toward Hallyu and Korea, the satisfaction and preference of KFP, and demographics have a significant impact on the intention toward purchasing fashion products.

• The Journal of the Korea Contents Association
• /
• v.22 no.9
• /
• pp.388-400
• /
• 2022

This study analyzed the Internet consumption behavior concerning pet care through in-depth interviews with 11 people who take care of pets. In this study, along with owners of domestic companion animals, stray cat caregivers were included as pet consumers, which have not yet been included in this category in existing research. Internet consumption was found to differ between people with dogs and people with cats. In the case of dog owners, they bought a lot of bath products, clothes harnesses, and strollers that were not appropriate for cats. Although the pet-poor phenomenon is known to occur a lot among young consumers, who care for pets behavior at the cost of money spent on themselves, even stray cat caregivers, mostly middle-aged women, are wary of becoming pet-poor. It cannot be said that there are gender differences in online shopping of pet consumers. In general, women, who did mainly Internet shopping, and if they are not used to using the Internet, their husbands made purchases online instead.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.42 no.3
• /
• pp.530-543
• /
• 2018

This study investigated elderly winter wearing habits and self-identified thermal tolerance in order to compare differences between older males and older females. We surveyed 269 participants: 119 males (age $76.9{\pm}5.9yr$) and 150 females (age $76.1{\pm}5.7yr$). Thirty one questionnaires were used: Self-identified cold and heat tolerance, clothing behavior, lifestyles related to the cold and health care, etc. High percentage of respondents (both males and females) felt vulnerable to the cold. The total number of outdoor clothes were $9.6{\pm}1.6$ and $10.6{\pm}1.6$ in males and females, respectively (p<.05). Wearing frequencies for thermal underwear were 84.0% and 82.4% in males and females, respectively. The using percentage of auxiliary heating devices was higher in females compared to males (p<.01). Males felt more cold in the head and face compared to females (p<.01). Self-identified cold tolerance had negative relationships with the total number of winter outdoor clothes for both males (r=-0.260) and females (r=-0.222) (p<.01). The perceived old age for both males and females was 72.4 yr. Sex differences should be considered when developing guidelines for winter clothing behavior for the elderly and educating them on how to improve health and cold tolerance.

• Journal of the Korean Home Economics Association
• /
• v.17 no.1
• /
• pp.45-55
• /
• 1979

The purpose of this study is to investigate to what extent and how the infant's Object Attachment occurs. For this purpose, 28 mothers with their infants showing or having shown this phenomenon were interviewed. They were selected by the whole scale smpling method from 310 household -wives living at a delux Apt. in Seoul. The results are summarized as follows : 1. About 27% of the infants aged between 6 months and 6 years turned out to show this phenomenon. 2. Qulits, bed clothes, pillows and blankets, which infants have been closely contacted since their babyhood, were the major source of attachment objects. In general, these objects were proved to have soft, wasm, smooth, and glassy tactile sensation. 3.This phenomenon, in average, appeared since 13 months after birth, About 50% of the whole began to show this phenomenon between 9 and 14 month after birth. 4. Half of the infants didn't show a change of attachment strength, but as for the other half, the attachment strength increased after one year of age, and decreased after three years of age, as the social period commenced. 5. Infants needed attachment objects especially when they were driven by sleep, sense of emptiness, and monotonous or boring feeling. 6. There were little difference between Object Attachment behavior and motherinfant attachment behavior except "babbling", "using her as a base for exploration". Those behaviors did not appear in Object Attachment. 7. mothers said that their children's attachment objects played the role of substitute mother, pacificater, warmer, friend , etc. And they attributed this phenomenon's appearance to lack their physical contact with, ocnstant and warm care toward, their children or bottle feeding.

• Journal of the Korea Fashion and Costume Design Association
• /
• v.15 no.4
• /
• pp.29-45
• /
• 2013

The purpose of this study is to provide base line data required to establish a viable knitwear marketing strategy targeting young people by comparing and analyzing preference and buying behavior of customers in their twenties. A survey was conducted in 2009 and 2013 on people in their 20's male and female living in Busan. The total of 362 people participated in the survey and the results are as follows: Firstly, the seeking factors for knitwear were utilization factor, functionality factor, care for clothing factor, economics factor and vogue factor. Secondly, a differentiated marketing strategy targeting 20-something customers needs to be established as there was a steep rise in the number of customers purchasing clothes on online shopping malls using smart phone devices according to the survey.'Low-price, broad-line strategy'is also required as those surveyed preferred stores offering a wide choice of designs with reasonable price. Considering the survey results that a growing number of people tended to buy a variety of knitwear items regardless of the seasons, knitwear production needs to be diversified in terms of designs and materials. Thirdly, the survey revealed that pastel-colored knitwear was preferred for spring/summer season whereas knitwear with achromatic colors was voted the most-preferred one during the autumn and winter season. In terms of knitwear shapes, the gap between genders continues to narrow and tendency sensitive to fashion trend became more apparent reflecting the change of the times.

• Journal of the Korea Fashion and Costume Design Association
• /
• v.4 no.3
• /
• pp.65-73
• /
• 2002

The purpose of this study was to prepare lesson plans, study aids and multimedia learning materials for the clothing units in TechnologyㆍHome economics of the 7th national curricula. It's also meant to utilize these materials in instruction in order to provide students with more direct and practical learning experience and make them capable of leading a successful life in the 21st century. 1. The teaching plans were mapped out for the clothing units in TechnologyㆍHome economics class for middle school grade 2, which were all covered by eight textbooks: clothing and life(the function of clothes, my attire, wearing a suit, and wearing Korean traditional dress), the preparation of garments(the type of fiber, understanding of stuff, and preparing garments), and cloth care and storage (washing, storage, alteration and recycling). 2. The lesson plans included information on the name of units, period, learning objectives, teaching environment, materials, learning content, introduction, development, remarks, topping off, announcement for next session, and related Web sites. 3. To raise the effect of education, study aids were developed to be appropriate for the units. The lesson plans and study aids for the clothing part of TechnologyㆍHome economics class for middle school grade 2 would serve to help students build the right clothing habits, and are expected to serve as good teaching materials.

• Korean Journal of Rural Living Science
• /
• v.6 no.1
• /
• pp.1-10
• /
• 1995

To lead rural clothing management in the rural household, we assessed in terms of the wearing of pesticide protective clothing and care methods of contaminated clothing, consumer consciousness, the discard method of clothing et al. in rural areas of Gyonggi-Do by sampling 122 households. The results are as following ; 1. The behavior for laundering management didn't appropriate in view of certification of label about laundry method, frequency of laundry and quantitative use of detergent. Also family's cooperative attitude wasn't insufficient. 2. Reasons of dissatisfaction about retained clothing were decreased in order of discoloration, shrink or breakage after laundry, breakage of seam or cloth, unlabel, allergy from cloth. The solution of trouble was acted passively. 3. Reasons of hoarding of clothing were high because of change on size, fashion, and low because of wornout. Still-wearable garments were discarded in proportion of one to one. 4. The ratio of putting on the fatigue cap which the Once of Rural Development has propagated was under 10 percent. 5. Protective clothes against agricultural chemicals had not been prepared and contaminated clothing was often washed with regular family wash.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.45 no.3
• /
• pp.525-545
• /
• 2021

The purpose of this study was to assess the sustainability of laundry practices among Korean households in comparison with European households. A total of 329 responses were collected through an online survey and analyzed using SPSS. Detergent dosing, use of fabric softener, prewashing, rinsing, washing programs, and washing temperatures of Korean households were not optimal for sustainability. Only 11.2% of respondents followed dosage instructions while the majority based on load size. Use of fabric enhancer, prewashing, and rinsing were frequent. Cotton 40℃ was the most frequently used program (81.5%) while eco and cold wash programs were among the least (1.5%). In terms of laundry sorting, load size, drying, and ironing, more sustainable actions were reported. Laundry was often sorted by color, machines were commonly filled, and clothes tended to be air-dried and not excessively ironed. Gender was the primary socio-demographic factor denoting sustainable habits, with males being more attentive to instructions and care labels than females. European households, however, were more sustainable in all areas except for frequent ironing, and education level and employment status were significant factors affecting sustainable practices.

• Design Convergence Study
• /
• v.16 no.5
• /
• pp.1-20
• /
• 2017

Cardio-cerebrovascular disease is one of the chronic diseases that often attack people in Korea, and in fact, it ranks second in terms of death rate. This disease can be prevented by improving lifestyle, usual health care is important. But, in Korea most of the prevention or management programs adopt passive methods like using guide books or giving lectures, so it is not very effective in preventing the disease. Presently, the smart health care market is being developed in Korea and overseas. As an example, quantified self is being spread through wearable devices which are intended to measure each individual's health conditions and quantify body data into numbers for bettering habits. Accordingly, this author will explore and discuss wearable health care devices so as to prevent and manage cardio-cerebrovascular disease in a more active way. First, this study has classified wearable health care devices presently commercialized or related with cardio-cerebrovascular disease into wrist, clothes, or attaching types by the way of their attachment and analyzed them. After that, summing that up, this author performed cross-tabulations with other ways of preventing cardio-cerebrovascular disease. This will contribute to improving one's health care behavior about disease more actively and also work as an active interdisciplinary mechanism in research dealing with how to prevent disease afterwards.

• Journal of Korean Home Economics Education Association
• /
• v.25 no.3
• /
• pp.19-38
• /
• 2013

This study focuses on the differences in general self-concept, academic self-concept, significant others self-concept and emotional-physical self-concept in relation to appearance management behavior. It goes on to show that appearance management behaviors such as styles in clothing, makeup, skin care, hair care, cosmetic surgery and body shaping, weight control management are strongly influenced by self-concept. Therefore, this study was carried out with the aim of providing basic understanding and information on the appearance management behavior of middle school students. It was also done in an effort to find ways of improving the self-concept of students through education as a part of the domestic science curriculum. The results obtained in this study are as follows: On average, the middle school students who took part in this study showed low self-concept and appearance management behavior which indicates a negative image of themselves. This suggests that efforts need to be made so that students can see themselves in a positive way and improve their self-concept through appearance management behavior. Middle school students with a positive self-concept try to present themselves by keeping their skin clean and their hair attractive. They express their self-esteem and personality through fashion and by keeping and maintaining their clothing, shoes and bags. They also tend to show a positive attitude towards their studies and are more likely to understand and get along with others. The students who showed positive attitudes towards their bodies and emotions have a higher interest in clothing and try to express the image that they want for themselves. They are also less likely to change their bodies unnaturally through cosmetic surgery and body shaping. Appropriate appearance management behavior can help middle school students see themselves in a more positive way.