• Title/Summary/Keyword: beauty service industry

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Promotion Directions of Spa Industry Using Local Resources in Jeju Island, Korea (제주도 향토자원을 활용한 스파산업 육성방향)

  • Yoon, Hye Yung
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.8 no.1
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    • pp.69-78
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    • 2013
  • Settled lifestyle as important to health and healing to medical tourism and wellness tourism in the 21st century has emerged as the best promising service industry. Jeju Island has a variety of local resources, and the directions was considered to spa industry promotion application it. Jeju Island has a variety of local resources which can be used for spa industry promotion. Jeju Island's beautiful natural environment, mineral resources, water resources, biological resources, agricultural products, traditional folk remedies available in Jeju's spa treatments. Using the local resources of Jeju, 'Jeju specialized spa treatments' can develop of 12 kinds of spa treatments. Namely, thalssotherapy, stone therapy, black sand poultice, hot-floored therapy using volcanic soil, thalassotherapy, drinking therapy, hydrotherapy, herbal/medicinal plants poultice, forest therapy, Spa cuisine, facial beauty, diet therapy. 12 kinds of Jeju specialized spa treatments development and service to the local resources of basic research on the physical and chemical characteristics, product development, clinical trials, efficacy studies should precede. In addition, customized spa services programs should be developed considering the propensity of customers, customer needs, and a spa type. And standardized program of spa services and need a manual painter. Medical tourism and wellness tourism in conjunction with efforts to be considered in order to increase the competitiveness of the spa industry in Jeju.

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Investment and Locational Strategy to the Commerce and Service Industry in Yanji City, China (중국(中國) 연길시(延吉市)에 대한 상업.서비스업의 투자입지전략모색(投資立地戰略摸索))

  • Lee, Jae-Ha;Jin, Shizhu
    • Journal of the Korean association of regional geographers
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    • v.4 no.1
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    • pp.57-76
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    • 1998
  • Yanji(延吉) city is the district seat of the Yanbian(延邊) Korean Autonomous District where is located in the Jilin(吉林) Province in China, and also the largest city with a population of three hundred sixty thousand, Since the mid-1980s, the inter-exchange and cooperation between Yanbian District and South Korea has been increased rapidly. That draw many scholars' attention to studying Yanbian District and Korean Chinese as a research theme for area studies. Unfortunately they neglect the study of the commerce and service industry in Yanbian city, which has indicated its rapid growth by the market economic policy of China, and an inter-exchange between Korean Chinese and Korean. The purpose of this study is to provide an information to many Korean potential investors for an investment strategy of the commerce and service industry in Yanji city. In order to do so, this study consists of three major steps. First of all. we analyzed the regional structure and locational characteristics of the commerce and service industry in Yanji City. Secondly, we investigated the characteristics of consumers behavior toward purchasing goods and service facilities. Finally, we supplied the proper businesses and location information for investment to Korean firms according to the results that identified above. In conclusion, we suggest that the proper businesses to invest are department store, retail clothing store, shoes store, cosmetics store, electronics and home appliances store, oversea branch offices of trading companies, Korean-style restaurant, hotel, nightclubs, Korean-style music room(Noraebang), travel agencies, beauty parlors, video rooms, electronic games, and so on. We also suggest that the proper locational areas to invest those businesses are the core area of the commerce and service industry in Yanji, where are Xinxing(新興) 3-zone and Jinxue(進學) 2-zone expressed in the Yanji city figure.

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The Effect of Education Training on Job Performance of Service Industry Employees - Focus on Mediating Effect of Education Training Attitude - (서비스산업 종사자의 교육훈련이 직무성과에 미치는 영향 - 교육태도의 조절효과 검증 -)

  • Lee, Su-Bee;Ahn, Jin-Woo
    • Management & Information Systems Review
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    • v.37 no.4
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    • pp.93-108
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    • 2018
  • The service industry needs face-to-face customer service, which suggests the need for education training for workers. In other words, it is meaningful to look at whether education training for workers has a positive impact on the organization's performance. The success through education training will be due to the combined role of various factors. In this regard, the study focuses on how the attitude of workers in education training can play a role rather than just verifying the effectiveness of education training alone. As a result of the study, it was found that an employee's attitude toward education training, which was considered necessary to produce more effective results, was a regulator to further improve the educational satisfaction of training. After all, the more positive workers are about education training, the better workers' job performance can be. Therefore, promoting employee's education attitude before education training needs to be a priority, and further studies may call for more in-depth examination of the role of education training attitude.

The Effects of Word-of-Mouth Information on Visiting Intention of Hairshop Customers (헤어샵 이용 소비자의 구전정보가 방문의도에 미치는 영향)

  • Hwang, Yeon-Soon;Ku, Yang-Suk
    • Fashion & Textile Research Journal
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    • v.7 no.2
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    • pp.218-224
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    • 2005
  • The purpose of this study was to investigate the infiluence of positive and negative word-of-mouth informations on visiting intention of hairshop customers. Data were collected from 342 adult females and analyzed by using frequencies, factor analysis and regression utilizing SPSS/PC+. The results showed that positive word-of-mouth informations such as shop employees' skill/attitudes, physical benefit, comfortable facilities, time saving/consistent service, kindness and rational price had influence on the visiting intention of hairshop customers. The negative word-of-mouth informations that consumers had experienced using hairshop were categorized as untrustworthy face-to-face customer management, non-customer service oriented mind, and unskilled employees/inefficient hairshop environment. The negative word-of-mouth informations had no effect on the visiting intention.

A Comparative Study of Korean and Australian Women's Hair Care Behavior (한국과 호주여성의 모발관리행동 비교)

  • Ryu, Eun-Hye;Park, Sook-Hyun;Kwon, Mi-Jeong
    • Korean Journal of Human Ecology
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    • v.14 no.2
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    • pp.293-302
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    • 2005
  • The purpose of this study is to compare hair care behaviors between Korean and Australian women whose individual hair characteristics, social backgrounds, and culture were different from each other. Then, this study also aims to provide some basic data for professionals in the field of beauty education and industry. Data were collected through a survey with 208 Australian females and 392 Korean females. Analyses included t-test, frequency analysis, and one-way ANOVA. The results are as follows: The Korean women mostly had black and brown natural hair, and 68.4% of them had color. On the other hand, the Australian surveyees had brown and dark blonde, and 85.4% of them had color. They both were asked why they were using hair products. The Koreans responded that they were for hair moisturization, while the Australians said they were for producing a hair style they wanted. In addition, the Koreans made the most use of a hair conditioner and hair wax, while the Australian women did a hair spray and gloss. As far as the satisfaction with beauty salon service goes, the Australian respondents showed more service satisfaction than the Koreans on average. The homogeneity of the two nations' average points was t-tested. The result indicated that significant differences existed in the hair shop satisfaction with services, such as dyeing, haircut, blow dry, shampooing and massaging, and staff attitudes.

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A Study on the Analysis Method of Skin Condition through Visual Confirmation of Skin Surface (피부표면 육안확인을 통한 피부상태 분석법 고찰)

  • Kim, Eui-Hyang;Kim, Hyun-joo
    • Journal of Convergence for Information Technology
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    • v.11 no.5
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    • pp.267-275
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    • 2021
  • Skin condition is an important concern in beauty aspect. This study considered a rough skin condition analysis method that beauty industry workers can do through visual observation or skin condition images taken with smartphones. First, studies that combine subjective and objective evaluations were selected among degree papers and academic papers searched by keywords related to 'skin condition' in the Research Information Sharing Service(RISS). Among them, papers that derive correlations with visually verifiable factors were selected. Next, the relationship between factors that match subjective skin condition and objective skin measurement results and factors that can be visually identified on the skin surface was investigated. According to the study, the most suitable factor for matching subjective and objective evaluations was 'oil volume', which is significantly related to 'pore', 'skin texture' and 'erythema', which can be visually checked on the skin surface. It is believed that a rough skin condition analysis will be possible using this.

An Application Case of Utility Tag-based Convention Service System: Cosmetics and Beauty Expo, Osong Korea 2013 (다양한 유틸리티 태그를 활용한 컨벤션 서비스 시스템 적용 사례: 2013 오송 화장품·뷰티 세계박람회를 중심으로)

  • Choi, Myoung Hee;Jun, Jungho;Kang, Heegoo;Lee, Kyoung Jun
    • Information Systems Review
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    • v.15 no.3
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    • pp.111-128
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    • 2013
  • Conventions play important roles as tools for effective marketing. It will be able to understand the changes of particular industry's market, develop a new market and potential clients, and get a chance such as strategic network constructing. To support effective viewing of visitors, conventions have introduced a variety of ubiquitous computing technologies. This study introduces a case of applying the Utility Tag-based convention service system at the Cosmetics & Beauty Expo, Osong Korea 2013. The Utility Tag-based convention service system is constructed total three systems: (1) NFC Tag Management System; allowing effective access and management of NFC tags in various locations and objects, (2) Information Provide System; allowing participating vendors to manage information they want to provide information to visitors, and (3) Utility Tags; providing a variety of service to visitors for effective viewing in exhibition/convention space. This study first explores literature review and applying case related to ubiquitous computing in this field and introduces Applying an Utility Tag-based convention service system. In addition, we analyze visitors' behaviors and association rules by take advantage of collected touch data, present various possible for applications of the Utility Tag-based convention service system.

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Research on User Experience Under the New Retailing Mode: Using the interactive marketing mode of the Estee Lauder POP-UP store as an example (새 소매 모델 방식에서의 사용자 경험 연구: 에스티로더 팝업스토어에서 인터랙티브 마케팅을 예로 들어보자)

  • Liang, Lan;Pan, Young-Hwan
    • Journal of Digital Convergence
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    • v.19 no.6
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    • pp.343-353
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    • 2021
  • The beauty industry of China POP-UP store service, has entered the peak development period. This paper takes China Estee Lauder POP-UP store as an example, based on the user experience of interactive marketing mode in Beauty POP-UP store under the new retailing model. The paper aims to establish a system interaction design process integrating online and offline to help enterprises complete the sustainable development of marketing services. To achieve this goal, this study uses questionnaires to investigate the key elements of user experience, customer journey map to determine the user pain points, and completes the design of the new system process. This process can provide designers with a new perspective through experimental verification, with high timeliness and practicability. It also promotes the collaborative optimisation and upgrading of physical retail and online retail and provides theoretical support and practical basis for other enterprises.

The effect of multidimensional benefits on customer participation behavior at service encounter -Focus on human service of service providers- (서비스접점에서 다차원적 혜택이 소비자 참여에 미치는 영향 - 서비스접점 종업원 인적 서비스를 중심으로 -)

  • Choi, WooLee;Park, JongHee;Kim, Doyle
    • Management & Information Systems Review
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    • v.39 no.2
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    • pp.95-112
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    • 2020
  • This study intends to identify the main triggers of consumer participation behavior by multi-dimensionally reviewing factors affecting active participation behavior in order for consumers to receive better service at service encounter. We also want to review the impact of service contact employees' human services on consumers' experience of positive and negative emotions while performing participation behavior. This study targeted beauty salon services. Beauty salon services are one of the most important industries for human services because of the relatively long time interaction and the high degree of consumer participation that has a great influence on service outcomes. For an empirical analysis survey was conducted on 446 general consumers. SPSS and AMOS analysis was performed. The results of this study are as follows. First, relational benefits were not significant for consumer participation behavior, and functional benefits and hedonic benefits were significant. Consumer participation behavior was found to have a significant effect on positive emotions, but not on negative emotions. It has been shown that the service provider's human service has a significant effect on both positive and negative emotions. Finally, both positive and negative emotions were found to have a significant effect on service quality. Since beauty services are an industry with high social visibility, it has been shown that relational benefits does not significantly affect consumer participation. Negative emotions perceived by consumers did not significantly affect service quality. It may mean that some negative emotions are insignificant. Further studies will need to classify the negative emotion dimension more closely. It is necessary to review the feelings arising from service employees. Finally, it is necessary to review the various types of services of contact employees.

A Study on Relationship Between Psychological Ownership & Customer Satisfaction in Service Enterprise Employees (서비스기업 종사원의 심리적 주인의식과 소비자만족에 관한 연구)

  • Lee, Jung-Lim;Kim, Hyoung-Gil;Kim, Jae-Gyun
    • Journal of Distribution Science
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    • v.14 no.3
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    • pp.93-101
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    • 2016
  • Purpose - Due to the heavy reliance on the human dependence, several factors such as attitude, behavior, emotional status and the quality of the service by the employees have been a decisive effect on the existence of a business in service industry. This study made use of the cases from the beauty salons in Korea, and tried to find out the meaningful results with following purposes. The purpose of this study is to find out the effects of psychological ownership with focusing on the employees in service industry. Therefore, this study is based on the literature reviews in the fields of psychological ownership, regulatory focus, and customer satisfaction. In particular, this study focuses on the regulatory focus with two parts. The two parts are composed of the promotion focus and prevention focus. Also, the relationship between the regulatory focus on employee and customer satisfaction was identified through empirical study. Mediating effects of regulatory focus were also studied, that is, the regulatory focus was on the relationship between psychological ownership and customer satisfaction. In conclusion, practical and intellectual implications were discussed for the growth and development in service industry. Research design, data & methodology - The survey for this study was conducted from November 15th to December 15th in 2015. The same amount of survey was given to both, the service providers and customers. For both of them, such as the service providers and customers, 260 questionnaires were distributed to them in total. After excluding the missing and unreliable responses for the exact analysis and process, 250 responses were collected and used in the research analysis. This study conducted a survey questionnaires, and the confirmatory analysis was used for the reliability and validity in this study. SPSS & AMOS programs were used for the analysis. Results - The first variable that was looked at from this study is the psychological ownership. The psychological ownership had positive effects on the performance both in improving focus and prevention focus. It indicates that this study supports the results from the previous studies. Second, the effects on the performance in improving focus and prevention focus for customer satisfaction were studied. As a result, the performance in improving focus had positive effect on customer satisfaction, but prevention focus did not have any positive effect. Third, this study looked at the mediating effect of regulatory focus on the relationship between the psychological ownership and the customer satisfaction, and only partly, they had positive effects on customer satisfaction. Conclusions - The results of this study showed that the psychological ownership has positive effects on regulatory focus both in performance improving focus and prevention focus. However, the mediating effects had partial positive effects on customer satisfaction and these results indicate that the service enterprises should focus on the employees' psychological ownership in order to maximize the customers' satisfaction.