• 복식
• /
• 제50권7호
• /
• pp.235-247
• /
• 2000

This study was conducted to consider the formation of sleeves from the point of view that dress is one of expressive arts. The formative meaning of a sleeve and its chronological formation according to its formative changes as an evidence showing the Internal changes of social culture were examined, centering around day dress of England in the 11th to 19th centuries. Then, sleeves were formatively classified and their aesthetic values were considered to help do formative, aesthetic expression of dress design in the present times. Literatures and references concerning the history of domestic and foreign dress were used as a method of study. The results of this study are summarized as follows. 1. In the women's dress, the formation of the sleeve focuses on aesthetic decoration. This means that in the androgentric society the status of women are subordinate socioculturally. 2. Sleeves were classified into a fitted shape and a extension shape according to the aesthetic formation. The fluted shape expressed the beauty of body with emphasis old natural body, whereas the extension shape represented aesthetic expression of decoration. 3. The formation of a sleeve has influence on forming an image of dress by making the silhouette of dress natural or distorted, expresses the harmonious beauty of the whole dress, and produces the expressional beauty that gives a distinct characteristic to a dress.

• 패션비즈니스
• /
• 제5권5호
• /
• pp.77-86
• /
• 2001

The traditional dress of a nation represents that nations organic culture. The traditional Hanbok dress has become our traditional wear through many centuries of history. This paper studies the real world use of daily Hanbok and provide comparative data and compares the traditional and daily Hanbok with focus on the basic Hanbok. It will also present my views on the future of daily Hanbok design with beauty as an emphasis.

• 디지털융복합연구
• /
• 제13권1호
• /
• pp.525-533
• /
• 2015

본 연구는 여대생들 간의 메이크업에 대한 관심과 인지도 파악하고자 메이크업에 대한 의식 조사를 통하여, 인식유형별로 메이크업에 따른 심리와 선호하는 메이크업 패턴을 조사였다. 메이크업이 개인에게 정서적으로 자신감과 긍정적 사고를 하는데 도움을 주며, 타인에 대한 사회적 예의의 한 범주라고 생각하였다. 메이크업 인식 차이에 따른 대상의 그룹핑은 이미지 관조군 수용군 관망군 대응군으로 분류 할 수 있었다. 인식 차이에 따른 4가지 유형의 메이크업 관심도는 세부적으로 약간의 차이는 있었으나 메이크업 행위가 대인관계 형성 시 높은 필요도를 차지하고 있었으며, 메이크업 패턴은 피부 톤을 중요시하는 자연스러운 스타일을 선호하였다. 이처럼 현재 뷰티 트렌드의 시장의 주 고객층을 형성하고 있는 20대 여대생의 메이크업에 관한 설문조사를 한 결과 트렌드 메이크업 행위에 대한 관심도와 인지도를 파악할 수 있었으며, 본 연구의 결과를 뷰티 트렌드 개발과 마케팅에 적극 활용하면 다양하고 효과적인 미용문화를 창조할 수 있을 것으로 사료된다.

• 디지털융복합연구
• /
• 제13권10호
• /
• pp.569-578
• /
• 2015

남성들도 외모 추구스타일 변화, 그리고 외모관리행동과 그 추구가치에 상당한 변화가 나타났다고 보며 이에 대한 연구의 필요가 대두되었다. 이를 위해 남성들의 외모관리를 위한 정보 수용도와 이에 따른 추구가치별 특성을 분석하였다. 연구방법은 서울거주 직장인 남성 약 500명을 대상으로 온라인조사를 실시하였다. 연구결과, 다섯 가지 외모관리행동의 실용적 가치에 대한 추구 정도가 가장 높고, 미적 가치는 다른 두 개의 가치에 비해 외모관리행동 유형에 따라 매우 다르게 나타났다. 특히 피부관리 양식의 수용도는 다른 양식과는 달리 사회문화적 가치, 실용적 가치, 미적 가치 모두에 의해 영향을 받는 것으로 나타났다. 특히 미적가치 추구의 소극성과 실용적 가치와 사회문화적 가치의 중시 경향으로 나타났다. 헤어관리는 실용적 가치에 의해, 성형수술은 미적 가치에 의해 영향을 받는 것으로 나타났다. 관리양식 부분에서는 피부관리 수용도만이 복합적 가치 추구에 영향을 받는 것으로 나타났다. 관리 양식별 마케팅으로는 헤어관리는 대규모 마케팅 캠페인이 오히려 효과적일 수 있으며, 성형 수술에 대한 비즈니스에 대해서는 좀 더 심미적 차원의 캠페인을 모색할 필요가 있다고 볼 수 있다.

• 복식문화연구
• /
• 제19권4호
• /
• pp.661-673
• /
• 2011

This study aimed to identify the intrinsic characteristics of camouflage patterns by reviewing their origin, transitions and types from a theoretical background and analyzing their forms of expression in contemporary fashion. For a literature review and an empirical analysis of the camouflage patterns used in contemporary fashion, the study referred to domestic and foreign fashion magazines published between 2000 S/S and 2010 S/S, including Gap Press, Fashion News, Vogue and Harper's Bazaar, and other related data available on the internet. The findings of this study show that the forms of camouflage patterns used in contemporary fashion can be divided into four types: abstract patterns, plant patterns of flowers or leaves, animal patterns and dotted patterns. In terms of coloration, the camouflage patterns work to refresh the design, breaking from the image of military uniforms through the use of a wide range of color variation and combinations as well as the traditional camouflage colors based on khaki and beige. In terms of expression, most of them utilize printing. However, other techniques of expression, such as embroidery, beading, knitting, and collages are used to emphasize the beauty of handcrafted decorations along with the aesthetic value of reliefs. Through these tendencies of expression, the characteristics of contemporary fashion using camouflage are explained with an emphasis on feminine beauty, the expression of neutrality, and the use as decorative factors.

• 대한가정학회지
• /
• 제35권1호
• /
• pp.389-400
• /
• 1997

Name and change of style of Chopni were inspected to understand transformation of Chosun costume. During Chosun era Chopni had two significant roles(general) daily clothes and Yungbok; prior to the mid-Chosun it was largely used as daily clothes but after the mid-Chosun it was mainly used as Yungbok, In the case of daily clothes Chopni was utilized as under-coat among various coats and had the name of Chopni symbolizing function of clothes. In the case of YUNGBOK it was used as outer clothing of military men had the name of Cholik symbolizing form of clothes. These facts represent that emphasis was placed on beauty in the case of YUNGBOK to confer ceremonial meaning as outer clothes. In transformation of costume examining by change of Chopni we can see that name and style are changed with role of clothes That is when clothes is used as under such as under-coat name and style mainly represent function whereas they mainly represent beauty when used as outer clothes such as YUNGBOK In addition change of role might be considered as an independent variable which changed name and style dependently. That is change of style produced change of name and time lay between change of style and change of name was found to be about 1 centry.

• 복식
• /
• 제60권8호
• /
• pp.1-14
• /
• 2010

This study is a discussion of the expressive characteristics of contemporary fashion design with floral images. It aims to help understand the overall trends of contemporary fashion design and textile motif design and expand the potential expression fields of originative design to natural objects such as flowers. Methodologically the study analyzed 976 pieces of data gathered from Haute Couture and Pr$\hat{e}$t-$\grave{a}$-Porter collections of 2005S/S-2009F/W, according to their types of expression. The study results show a share of 42.7% for plane type expressions by printing or weaving and a share of 51.5% for relief type expressions, compared with 5.7% for solid type expressions. However, those expressions represented elegant femininity with emphasis on formative beauty and were applied to fashion accessories or hair adornments. The expressive characteristics found from the analysis were represented by natural images, feminine elegance, and decorative aesthetics of handicrafts. Flowers in the contemporary fashion purify the internal emotions of humankind stand for personality and beauty in many different ways of expression and serve as a means of expressing more artistic values breaking out of stereotype.

• 복식문화연구
• /
• 제19권1호
• /
• pp.71-82
• /
• 2011

This paper examined the kinds and characteristics of leather and also analyzed the expression techniques and characteristics of leather in contemporary fashion. The objective of this study lies in re-interpreting the current location of leather in contemporary fashion design, enlarging unlimited potential expression fields of leather, and at the same time, helping create new viewpoints and expression types of leather. For this purpose, this paper examined the kinds and characteristics of leather through the existing literatures, and it also carried out positive analysis of the expression techniques and characteristics of leather clothes through local and foreign fashion magazines and collection papers, such as Gap, Vogue, and Mode & Mode, focusing on the works presented in the fashion collections after 2000. Leather in contemporary fashion is expressed in different colors through dyeing. Through various expression techniques such as wrinkles, ruffle, stitch, embossing, quilting, patchwork, holing, nailing, cutting, laser cutting, fringe, weaving, printing, and collage, leather breaks the fixed ideas of itself and further, it makes the images of fashion design affluent. Leather clothes, which are made through various expression techniques, have some characteristics. First, leather clothes emphasize women's voluptuous beauty. Second, leather clothes create a decorative effect through mixture of materials and various expression techniques. Third, through the feel of materials and the emphasis of shapes, primitive beauty is expressed.

• 복식
• /
• 제61권5호
• /
• pp.34-47
• /
• 2011

Grotesque make-up causes a visual shock among modern people beyond the standardized beauty definition, attracts their attention, and manifests itself as a phenomenon of "something bizarre, extremely unnatural, ugly, and funny." The purposes of this study were to investigate the characteristics of grotesque in today's make-up as well as its concepts and features and to figure out its aesthetic characteristics based on the results. The research scope was limited to the fashion make-up of the collections from 2005 to 2010 and the advertising make-up during the same period. In the make-up phenomenon examined according to the grotesque characteristics, the pale skin expression, frightened eyes, and emphasis on black induce disgusting fear, sadness, death, sin, fear for life and death, and obsession. As the make-up emphasized only one part by neglecting the original form and exaggerated it to the point of distortion, the exaggerated abnormality led to a sense of social crisis, desperation, and absence of form. As for devilish playfulness, the make-up accompanied by grotesqueness and humor brought the suppressed, closed world in a tight framework out to fluidity and openness, conveying satire, ludicrousness, ridicule, and accusation of the modern society. The heterogeneous disharmony was found in the use of objects in heterogeneous combinations, presenting unreality, fiction, displeasure, ambivalence, and loss of value of human existence.

• 복식
• /
• 제55권2호
• /
• pp.45-57
• /
• 2005

The creative fashion design is the technique which ran be obtained through the structural analysis of the relationship between principle, element-combination and idea-expression. In the research, as the results of theoretical survey of design structure and idea-expression, the structural and subjective designs are classified and defined: a. the structural design is analyzed with the existing examples based on the combinational Idea-expression of the O.C.L method, and b. the subjective design is also analyzed connecting the real examples to Cordon method, Synetic method, Association method, and expansive idea-expression-method obtained by the Experiences of Geometrical Combinations. The research can be summarized as follows: 1. The creative fashion design which emphasizes the geometrical structure utilizes the modification method whirh combines the shapes and constructs extraordinary structural beauty coming from the complex structural principle, that is, emphasis and balance. 2. The creative fashion design which emphasizes specific subjects utilizes the modification method which mimics representative and plastic resemblances and constructs symbolic structural beauty coming from the simple structural principle, that is, material elements.