• Title/Summary/Keyword: attribute

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The Influence of Lifestyle and Importance of Store Attribute upon Fashion Store Selection of Adolescence Consumers (청년기 소비자의 라이프스타일과 점포속성 중요도가 패션점포선택에 미치는 영향 -대형점포를 중심으로-)

  • 이은실;이선재
    • Journal of the Korean Society of Costume
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    • v.54 no.1
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    • pp.53-68
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    • 2004
  • The purposes of this study were to classify the contents of lifestyle of adolescence consumers, to examine the differences of lifestyle, importance of store attribute, preference of fashion store according to demographic variables, to test preference of fashion store and lifestyle, preference of fashion store, and to examine how the preference of fashion store was influenced by lifestyle, importance of store attribute, and demographic variables. Subjects were 317 adolescence consumers(13-24 years) in Seoul, Korea. Preference of imported & brand goods, orientation of fashion & beauty life, and family orientation had a direct effect on preference of department store($R^2$=.129). Sex had an indirect effect on preference of department store through orientation of fashion & beauty life. Search of video media & information and age(-) had a direct effect on preference of entertainment shopping center($R^2$=.150). Orientation of fashion & beauty life(-), sales promotion, sex, and reasonable consumption had a direct effect on preference of discount store(R =$^2$.109). Sex(-) had an indirect discount store through orientation of fashion & beauty life, and sex(-), search of video media & information, age(-), and reasonable consumption did through sales promotion. Sales promotion, preference of imported & brand goods(-), and store atmosphere(-) had a direct effect on preference of traditional market($R^2$=.060). Sex(-), age(-), search of video media & information, and reasonable consumption had an indirect effect on preference of traditional market through sales promotion, and search of video media & information, reasonal consumption, and acceptance of foreign culture did through store atmosphere.

An Efficient Algorithm for Detecting Tables in HTML Documents (HTML 문서의 테이블 식별을 위한 효율적인 알고리즘)

  • Kim Yeon-Seok;Lee Kyong-Ho
    • Journal of Korea Multimedia Society
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    • v.7 no.10
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    • pp.1339-1353
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    • 2004
  • < TABLE > tags in HTML documents are widely used for formatting layout of Web documents as well as for describing genuine tables with relational information. As a prerequisite for information extraction from the Web, this paper presents an efficient method for sophisticated table detection. The proposed method consists of two phases: preprocessing and attribute-value relations extraction. For the preprocessing where genuine or ungenuine tables are filtered out, appropriate rules are devised based on a careful examination of general characteristics of < TABLE > tags. The remaining is detected at the attribute-value relations extraction phase. Specifically, a value area is extracted and checked out whether there is a syntactic coherency Futhermore, the method looks for a semantic coherency between an attribute area and a value area of a table that may be inappropriate for the syntactic coherency checkup. Experimental results with 11,477 < TABLE > tags from 1,393 HTML documents show at the method has performed better compared with previous works, resulting in a precision of 97.54% and a recall of 99.22% in average.

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Attribute-based authentication scheme in IPTV broadcasting system (IPTV 방송 시스템에서의 속성기반 사용자 인증 기법)

  • Lee, Ji-Seon;Kim, Hyo-Dong
    • Journal of Broadcast Engineering
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    • v.14 no.3
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    • pp.280-287
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    • 2009
  • An IPTV (Internet Protocol Television) technology is the new convergence technology of the telecommunication and broadcasting which provides various bidirectional TV services. To provide these services only to legal subscribers, mutual authentication between set-top box connected with TV set and the smart card owned by a subscriber is needed. In this paper, we propose an attribute-based mutual authentication scheme that only someone who is satisfied with some attributes, such as titles or departments, can access the contents provided by the IPTV service in an organization. We also show that the proposed scheme is secure. Our proposed scheme has a virtue that user can access various services, provided by an organization where he/she belongs to, according to their attributes with only one time registration. As far as we know, this is the first attribute-based authentication scheme which can be applied to any organizations in IPTV environments.

The Effect of Consumers' Need for Uniqueness (CNFU) on Attitude Formation toward Experience versus Search Attributes of Products (소비자의 독특함에 대한 욕구가 제품의 경험적 및 탐색적 특징에 대한 태도 형성에 미치는 영향에 관한 연구)

  • Choy, Minkyung
    • The Journal of the Korea Contents Association
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    • v.17 no.8
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    • pp.422-434
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    • 2017
  • The influence of information on other's preference on one's attitude formation can vary with consumer's uniqueness motive and product attributes. When high-CNFU individuals are given the information on the preference of others toward an experience attribute, the uniqueness aspect of their self-identity is aroused. As conforming to others' preference causes concern that their uniqueness-related self-esteem is threatened, they contrast away from the majority. On the other hand, they form their attitude toward search attributes regardless of the preference of others. In contrast, for low-CNFU individuals, knowing the majority's choice of experience attributes does not arouse the uniqueness aspect of their self-identity and not threaten their self-esteem. Thus, they tend to conform to the majority regardless of the type of product attributes. This study suggests whether or not the attribute signals the identity of a person as another criterion that distinguishes experience and search attributes. The results imply that when targeting a consumer with a strong desire for uniqueness, it would be more effective for a company to develop features that are not popular.

The Building of the Environmental and Geographic Information System Based upon the Administrative Boundary (행정구역기반 환경지리정보시스템 구축방안)

  • Cho, Deokho;Bae, Min-Ki
    • Journal of the Korean Association of Geographic Information Studies
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    • v.8 no.1
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    • pp.96-113
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    • 2005
  • The goal of this study is to build the environmental and geographic information system according to the administrative territory in Gyeongbuk province in order to resolve the mismatch between the environment attribute information and geographic information system. In order to do that, this study reviews the characteristics of local geographic information system and environmental attribute information. After that, this paper tries to figure out the way of integration between geographic and environmental informations using the administrative unit code. The result of this study can provide the basic database for building the environmental policy and improve the reality of policy analysis because this method can provide the environmental attribute database with the administrative territory information. And it will contribute to improve the environmental management system and to build the other attribute databases for the local government.

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The nail store's store attributes on revisit intensity - focus on independent stores - (네일매장의 점포속성이 재방문의도에 미치는 영향 - 단독 매장을 중심으로 -)

  • Lim, Yun-Kyoung;Kwak, Tai-Gi
    • Journal of the Korea Fashion and Costume Design Association
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    • v.22 no.2
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    • pp.45-59
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    • 2020
  • The purpose of this study was to clarify that the effect of consumer's perception of nail store attributes has on intent to revisit (focus on independent stores) by performing quantitative research. The importance of nail stores is increasing with sales amounts and the number of workers, however, previous research in this area is not complete. The reason that this qualitative research should be done before the quantitative research is due to the scant theoretical background in this matter. As the nail market is steadily increasing, determining the factors to make a successful and influential store leading to revisits is very meaningful both academically and in business. For the quantitative study, consumers from 20 years old to less 60 years old who had purchased nail service at independent nail stores were included in the survey. Quota sampling was adopted in the areas where the independent nail stores were located from May 10th to May 30th, 2019, and 262 questionnaires were collected, and those containing insincere respondences were excluded. The most important nail store attribute was reliability (store name value, relationship with workers and A/S) and then the physical environment, economics, product, and promptness. The result depended on demographic factors- younger and lower-income respondents put a premium on the physical environment, promptness, and economics, on the other hand, older and higher-income respondents placed a priority on reliability. The correlation analysis result is that all store attributes (reliability, physical environment, economics, promptness, product) show a statistical significance. A multiple regression analysis was conducted to determine the effects of nail store attribute importance on revisit intention. Promptness, economics, and the physical environment have a statistically significant effect on the consumer's revisit intention.

A Prediction Method using WRC(Weighted Rate Control Algorithm) in DTN (DTN에서 노드의 속성 정보 변화율과 가중치를 이용한 이동 예측 기법)

  • Jeon, Il-Kyu;Oh, Young-jun;Lee, Kang-Whan
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2015.05a
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    • pp.113-115
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    • 2015
  • In this paper, we proposed an algorithm based on movement prediction using rate of change of the attribute information of nodes what is called WRC(Weighted Rate Control) in delay tolerant networks(DTNs). Existing DTN routing algorithms based on movement prediction communicate by selecting relay nodes increasing connectivity with destination node. Thus, because the mobile nodes are in flux, the prediction algorithms that do not reflect the newest attribute information of node decrease reliability. In this paper, proposed algorithm approximate speed and direction of attribute information of node and analysis rate of change of attribute information of node. Then, it predict movement path of node using proposed weight. As the result, proposed algorithm show that network overhead and transmission delay time decreased by predicting movement path of node.

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Study on a Secure Authentication and Authorization Protocol based on Kerberos (커버로스 기반의 안전한 인증 및 허가 프로토콜 에 관한 연구)

  • 김은환;김명희;전문석
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.29 no.5C
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    • pp.737-749
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    • 2004
  • Kerberos authenticates clients using symmetric-key cryptography, and supposed to Oust other systems of the realm in distributed network environment. But, authentication and authorization are essential elements for the security. In this paper, we design an efficient and secure authentication/authorization mechanism by introducing the public/private-key and installing the proxy privilege server to Kerberos. In the proposed mechanism, to make a system more secure, the value of the session key is changed everytime using MAC(message authentication code) algorithm with the long-term key for user-authentication and a random number exchanged through the public key. Also, we reduce the number of keys by simplifying authentication steps. Proxy privilege server certifies privilege request of client and issues a privilege attribute certificate. Application server executes privilege request of client which is included a privilege attribute certificate. Also, a privilege attribute certificate is used in delegation. We design an efficient and secure authentication/authorization algorithm with Kerberos.

The Effect of Eating-Out Motives on Restaurant Attributes at Shopping Mall

  • Cha, Seong-Soo;Oanh, VU Thi Kim;Yu, Won-Jong
    • Journal of Distribution Science
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    • v.16 no.1
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    • pp.37-46
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    • 2018
  • Purpose - This study is to investigate the effects of consumption motives of restaurant customers on the perception of the importance of restaurant attributes, and to determine the influence of the consumption motives on the empirical and functional attributes between Vietnam and Korea. Research design, data, and methodology - Questionnaire items from previous studies were revised to fit the research purpose of the present study. From August 1 to August 25, 2017, questionnaires were simultaneously administered in Korea and Vietnam using both on-line and off-line survey methods (including SNS and e-mail). With 381 surveyed questionnaires in Vietnam(219) and Korea(162), this study was conducted by using SPSS 22.0 to verify the reliability and validity of the measured variables. Structural equation model (SEM) was employed as a statistical method for the hypotheses test of this study. Results - The results showed that hedonic eating-out motive has more influence on the importance of empirical attribute than that of functional attribute in restaurant. In addition, utilitarian eating-out motive has more influence on functional attributes than empirical attributes. However, these relationships showed the difference between countries in Vietnam and Korea. As for in Korea, consumers' hedonic and utilitarian motives of eating-out were more influential on experimental and functional attributes. Conclusions - This study analyzed the influence on the importance of the eating-out motives of restaurant attributes and how this differed between Vietnamese and Korean.

Naive Bayes Learner for Propositionalized Attribute Taxonomy (명제화된 어트리뷰트 택소노미를 이용하는 나이브 베이스 학습 알고리즘)

  • Kang, Dae-Ki
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2008.10a
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    • pp.406-409
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    • 2008
  • We consider the problem of exploiting a taxonomy of propositionalized attributes in order to learn compact and robust classifiers. We introduce Propositionalized Attribute Taxonomy guided Naive Bayes Learner (PAT-NBL), an inductive learning algorithm that exploits a taxonomy of propositionalized attributes as prior knowledge to generate compact and accurate classifiers. PAT-NBL uses top-down and bottom-up search to find a locally optimal cut that corresponds to the instance space from propositionalized attribute taxonomy and data. Our experimental results on University of California-Irvine (UCI) repository data sets show that the proposed algorithm can generate a classifier that is sometimes comparably compact and accurate to those produced by standard Naive Bayes learners.

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