• Journal of the Korean Home Economics Association
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• v.39 no.9
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• pp.95-102
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• 2001

The Effects of Self-Esteem and Sociocultural Attitude toward Appearance on Clothing Behavior. The purpose of this study was to investigate to relation between self-esteem and sociocultural attitude toward appearance and clothing behavior i.e. individuality/self expression, body improvement, social approval, sex appeal. Measurements were included Rosenberg's self-esteem, Thompson's sociocultural attitude toward appearance questionnaire and clothing behavior. The data were collected from 498 female university students in Seoul and Kyongki Province. The collection works were undertaken between the 15th of June and 30th of June, 2001, The data were analyzed using factor analysis, reliability test, analysis of variance, and multiple regression analysis. The results of this study were as follows : 1) Three dimensions of sociocultural attitude toward appearance were identified: internalization, social awareness, and concrete awareness. 2) Self-esteem and internalization of sociocultural attitude toward appearance had an effect on clothing behavior i.e. individuality/self expression, body improvement, social approval and sex appeal. Social awareness of sociocultural attitude toward appearance had an effect on body improvement, social approval, and sex appeal.

• Fashion & Textile Research Journal
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• v.8 no.1
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• pp.113-122
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• 2006

The purpose of the study was to identify the motives of women's appearance-management behavior, and examine how women perceived the appearance -management behavior and pursuit of ideal body image. The depth interview method was managed to five female subjects who had experiences in plastic surgery and obesity treatment. The instance analysis used in this study. The results were as follows : There were four types of women's appearance-management behavior. First, women perceived themselves by using other people's evaluation, and it was the first motive of appearance-management behavior. It shows that appearance is not based on the real self-image but is the evaluated self-image by others. Second, women were willing to suffer the pain in the plastic surgery and obesity treatment by the expectation of appearance improvement. It means the result of reducing the difference between the actual self-figure and the ideal self-image. Third, the sexual discrimination culture had an influence on appearance-management behavior. It seems the sense of male superiority spreaded over the Korean society. Lastly, women improved self-satisfaction and self-esteem through their physical appearance as an alternative method for better life.

• Transactions of the Korean Society of Automotive Engineers
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• v.19 no.1
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• pp.32-37
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• 2011

In car refinishing, the paint film characteristics of clear coat play an important role in appearance quality. Thus, Primarily in this research, the variance of brightness with the change of the thickness of paint film is investigated. Besides, as changing the thickness of paint film, the correlation between surface leveling(which is one of appearance characteristics) is investigated in this research. Throughout this investigation, we come to know that the increase of clear coat paint film thickness leads the improvement of appearance characteristics within specific range of thickness. Furthermore, the fact that too thick paint film does not increase the brightness or appearance characteristic any more is known. The optimum thickness of clear coat film for the best and appearance characteristics is derived from this research and more efficient way of determining optimum thickness of paint film is found. Particularly, haze value and waviness have more influence on vividness than brightness. Throughout all experiments, the appearance characteristics are much better at painted horizontally than vertically. These results are derived due to the facts that to obtain the same paint film thickness at painted vertically with painted horizontally is difficult and the way of vertical painting is different from horizontal painting. Therefore, the improvement of vertical painting and horizontal painting are required.

• Proceedings of the KIEE Conference
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• 2007.10a
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• pp.445-446
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• 2007

The goal of this paper is accuracy improvement of appearance inspection by using image separation average value matching method. The appearance inspection of various electronic products and parts has been executed by the eyesight of human. But inspection by eyesight can't bring about uniform inspection result. Because the appearance inspection result by eyesight of human is changed by condition of physical and spirit of the checker. So machine vision inspection system is currently used to many appearance inspection fields instead of the checker. However the inspection result of machine vision is changed by the illumination of workplace. Therefore we have used a average value matching in this paper for improvement of vision inspection accuracy and could increase inspection accuracy of vision system. In other words, we made an effort for elevation of vision inspection accuracy by making the identical image separation average value of reference image and input image. Also this system has been developed only using PC, CCD Camera and Visual C++ for universal workplace.

• Proceedings of the KIEE Conference
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• 2007.04a
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• pp.11-13
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• 2007

The appearance inspection of various electronic products and parts has been executed by the eyesight of human. But inspection by eyesight can't bring about uniform inspection result. Because the appearance inspection result by eyesight of human is changed by condition of physical and spirit of the checker. So machine vision inspection system is currently used to many appearance inspection fields instead of the checker. However the inspection result of machine vision is changed by the illumination of workplace. Therefore we have used a power-law transformation in this paper. for improvement of vision inspection accuracy and could increase inspection accuracy of vision system. Also this system has been developed only using PC, CCD Camera and Visual C++ for universal workplace.

• Journal of the Korean Society for Precision Engineering
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• v.15 no.7
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• pp.36-43
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• 1998

Surface roughness of cold rolled steel sheet as well as the coating technique itself is quite important in obtaining high image clarity of electronic products and car outer panels. Especially, surface characteristics of steel sheet have acquired increasing attention from the steel and automotive industries. While the influence of such characteristics on paintability formability and painted surface appearance is important in defining steel surface requirements for automotive industries. Therefore this paper is dedicated primarily to the issue of paint appearance and reviews for improvement of roughness and peak count about the surface of work roll for the actual temper mill. The conclusions were obtained as follows ; 1) Roughness and peak count about the surface of steel sheet is strongly affected by surface condition of work roll. 2) The electro-discharge textured roll has more uniform roughness distribution than shot blasted roll and it's painted appearance of steel sheet has more improvement than that of the shot blasted because it has more harmonic wave roughness, and the higher peak count of surface roughness.

• Journal of Fashion Business
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• v.18 no.2
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• pp.132-147
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• 2014

The purpose of this study is to classify the appearance concern into groups and analyze the differences of the attitude toward plastic surgery and clothing behavior by groups. Questionnaires are administered to 206 female adults in their 20's-50's living in Deagu and Kyungbook areas from $10^{th}$ July to $19^{th}$ July, 2013. Frequency, factor analysis, reliability analysis, correlation analysis, cluster analysis, ANOVA, Duncan-test and ${\chi}^2$-test were used for data analysis. The appearance concern is categorized as follows: appearance harmony focus and body focus. The attitude toward plastic surgery was found as risk tolerance, image improvement/surgery desire and keeping the secret of surgery. Clothing behaviors are found as individuality focus, other focus, convenience and luxury ostentation. The appearance concern shows a significant correlation with the sub-variable attitude toward plastic surgery and clothing behavior. One test in the groups is determined by demographic variables like occupancy and monthly income. Appearance concerns are classified into three groups as follows: appearance concern group, low appearance concern group and body concern group. The groups show a significant difference in the attitude toward plastic surgery and clothing behavior. This difference indicates that the 20's show a high body focus on their appearance concern, an attitude of image improvement/surgery desire toward plastic surgery and another individuality focus on clothing behavior while 50's care more about convenience in their clothing behavior.

• The Journal of Information Systems
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• v.32 no.4
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• pp.163-188
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• 2023

Purpose The study examines the impact of the level of anthropomorphism (both in appearance and behavior) of virtual humans on user liking. It investigates whether this relationship is mediated by social comparison experiences, with the moderated mediation effect of users' desire for self-improvement. Design/methodology/approach A between-groups experimental design was employed to examine the impact of different levels of appearance(low/mid/high) and behavior(low/high) anthropomorphism on user liking of virtual humans. The experiment was conducted in an online environment, and participants were randomly exposed to one of six stimuli, which were Instagram-like posts. Findings The results indicate that as virtual humans become more anthropomorphic, they have a positive impact on user liking. However, once the level of anthropomorphism in appearance reaches a certain point (mid vs high), there is no significant difference in user liking. Users who perceive virtual humans as highly anthropomorphic tend to engage in more social comparison experiences, which positively affects their liking for these virtual humans. Conversely, individuals with a high desire for self-improvement found that the positive effect of appearance anthropomorphism on liking through social comparison experiences was reduced. The study extends the application of social comparison theory by examining its impact on influencer marketing with virtual beings. It provides valuable insights for the formulation of influencer marketing strategies using virtual humans.

• Proceedings of the PSK Conference
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• 2002.10a
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• pp.409.2-409.2
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• 2002

Retinol is widely used for skin care. the improvement of the appearance of aging. photo-damaged or oxidatively stressed skin. and especially for the improvement of the appearance of wrinkled skin. Retinol. however. is extremely sensitive to atmospheric oxygen. and easily decomposed by exposure to air. Retinol is commonly formulated as the ointments or creams for cosmetic preparations. (omitted)

• Journal of the Korea Fashion and Costume Design Association
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• v.16 no.1
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• pp.153-167
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• 2014

The purpose of this study is to compare and analyze about the Telecasters's appearance management, external image & awareness on Self-Efficacy. The method of this study is carried out form 2 January 2013 until 20 January. with the 164 telecasters who announcers, voice actors, gag men, singers. The results of the research is summarized below: First, Among the telecasters, singer is the highest awareness of the beauty services importance about the fashion, makeup, hair, skin care, cosmetic surgery. Especially, about the awareness of the beauty services importance about the fashion, makeup, hair, singers> announcers> voice actors> gagmen appear one after another. Second, about the importance awareness of the beauty services importance & the relation of self-efficacy, for announcers, the more higher awareness the fashion, makeup, hair, the higher self-efficacy of the confidence, effective expression, etc.. For voice actors, the more higher awareness the hair, skin care, the fashion, make up, cosmetic surgery, the higher self-efficacy of the new image making, the confidence, task efficiency improvement, etc... For gagmen, the more higher awareness the fashion, hair, skin care, makeup, cosmetic surgery, the higher self-efficacy of the self-expression, the confidence, the new image making, task efficiency improvement, etc.. For singer, the more higher awareness the makeup, hair, cosmetic surgery, skin care, fashion, the higher self-efficacy of the task efficiency improvement, the self-expression, the confidence, the new image making, etc.. Third, about the importance awareness of the appearance management behavior, external image, about the importance awareness of the appearance management behavior, singer is the most higher awareness, announcers> voice actors> gagmen appear one after another. about the importance awareness of the external image, singer is the most higher awareness, voice actor> announcers> gagmen appear after another. The meanings of this study provide the telecasters's image's fields with the effective basic data.