• Title/Summary/Keyword: apparel company

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The Development of Apparel Worksheet System Using PDM Functions (PDM 기능(機能)을 이용(利用)한 의류(衣類) 작업사양서(作業仕樣書) 시스템의 개발(開發))

  • Park, Joon-Hee;You, Jee-Sun
    • Journal of Fashion Business
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    • v.7 no.5
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    • pp.32-44
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    • 2003
  • In apparel industry, the worksheet or product specification document has the function of products design. Drawing up worksheet exactly is important to quality control of apparel products. Every company needs to manage the product data of design-centric to establish TQM environment. In order to control the quality data of design-centric, an apparel worksheet system was developed by using the function of product data management system.

Risk Perceptions and Risk-reduction Strategies in Internet Apparel Shopping

  • Lee, Mi-Young
    • Journal of Fashion Business
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    • v.9 no.3
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    • pp.134-149
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    • 2005
  • Although Internet retailing is becoming a viable channel for apparel retailing, consumers are still reluctant to use Internet for apparel purchasing because at their concerns at Internet security and the difficulties at virtual shopping in unfamiliar shopping environment. The purpose at this study is to examine the nature at perceived risk associated with Internet apparel shopping and risk-reduction strategies used by Internet apparel shoppers. The data were collected via an online survey by a online research company. A total at 4,254 Internet users participated in this survey. Among these Internet users, 1,146 respondents had previous shopping experience in Internet shopping. Within this group, 195 were Internet apparel information seekers, and 589 were Internet apparel purchasers. Descriptive statistics, analysis of variance, and t-test were used to analyze the data. The perceived risks and risk-reduction strategies used by Internet apparel no-interest shoppers, Internet apparel information seekers (browsers), moderate Internet apparel purchasers, heavy Internet apparel purchasers were examined and compared. The results indicated that these tour groups were significantly different in apparel related risk, performance risk, and privacy risk. Internet purchasers tend to perceive more apparel-related, performance, and privacy risks than others. The results also indicated that these tour groups were significantly different in their opinions of risk-reduction strategies.

The Influences of Meteorological Factors, Discount rate, and Weekend Effect on the Sales Volume of Apparel Products (기상요인, 가격할인 및 주말효과가 의류상품 판매량에 미치는 영향)

  • Hwangbo, Hyunwoo;Kim, Eun Hie;Chae, Jin Mie
    • Fashion & Textile Research Journal
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    • v.19 no.4
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    • pp.434-447
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    • 2017
  • This study investigated the effects of influencing factors on the sales volume of apparel products. Based on previous studies, weekend effect, discount rate, and meteorological factors including daily average temperature, rainfall, sea level pressure, and fine dust were selected as independent variables to calculate their effects on sales quantity of apparel products. The daily sales data during 2015 - 2016 were collected from casual brands and outdoor brands which "A" apparel manufacturing company had operated. The actual data of "A" company were analyzed using SAS(R) 9.4 and SAS(R) Enterprise Miner 14.1. The results of this study were as follows: First, the influencing factors on total sales volume of apparel products were proved to be the weekend effect, discount rate, and fine dust. Second, the analysis of influencing factors on sales volume of apparel products according to season showed: 1) In casual brands, the average temperature had a significant influence on the sales volume of spring/summer products, and the sea level pressure affected the sales volume of summer/fall/winter products significantly. 2) In outdoor brands, the average temperature and the fine dust had a significant influence on the sales volume of all season's products. The sea level pressure affected the sales volume of summer/fall/ winter products significantly. The weekend effect and the discount effect affected the sales volume of apparel products partly. Third, the effect of rainfall was not proven significant, which was different from the results of past studies.

The Relationship between Interactions and Needs Satisfactions in Apparel Brand On-Line Community (의류 브랜드 온라인 컴뮤니티의 상호작용성과 욕구충족의 관계)

  • Hong, Hee-Sook;Kim, Gi-Euk
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.11
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    • pp.1432-1443
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    • 2005
  • The purpose of this study was to identify the relationship among the sub-dimensions of interaction and the relationship between interactions and needs satisfactions in the apparel brand online communities. Subjects of 317 members for 9 selected apparel communities responded the questionnaire in the home-page or in the attached file. The results were as follows: The suggested structural equation model which showed the relationship between the interactions and needs satisfaction in communities were accepted($\chi^2=63.80/df.=48/p=0.06$, GFI=0.97, AGFI=0.95, RMR=0.045, NFI=0.93, AIC=123.80). The interaction of company-consumer hads a positive influence on the interaction of consumers-consumers(H1) and the interaction of consumers-consumers had a positive influence on the interaction of consumers-company(H2). The interaction among community members had a positive influence on the satisfaction of interest needs(H3), transaction needs(H4) and relationship needs(H5) in the community. The relationship needs satisfaction had a positive influence on the interaction of members to the company(H6). Therefore, marketers in apparel company should be fully aware of reciprocal influence among types of interaction when planning marketing programs to promote each type of interaction. Furthermore, they also have to plan marketing activities to manage effective interaction.

A Study on strategic Device of Fashion Merchandising Informatization in Apparel Industry (패션 상품 기획 정보화 전략 방안에 관한 연구)

  • 오현남;김문숙
    • The Research Journal of the Costume Culture
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    • v.5 no.4
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    • pp.89-111
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    • 1997
  • The purpose of this study is to analyze, centering on the preconditions presented, the actual conditions of fashion merchandising informatization, to find a considerable gap between its preconditions and present situations and to explore the strategic device of fashion merchandising informatization. The study is analyzed through questionary paper to the domestic fashion apparel firms. The collected questionary paper is analyzed with SPSS/PC/sup +/ program and the method of statistical analysis used for this study is t-test, one way ANOVA and frequency analysis. There was a considerable gap between its preconditions and present situations analyzing the actual condition of fashion merchandising infomatization centering on its preconditions. The strategic devices of fashion merchandising informations in order to treat, 1. Each apparel company should consider how they classify the informations in order to treat, accumulate, transfer and manage them effectively. 2. In order to make an environment of fashion merchandising informatizations, each company should arrange, expand and utilize informatization instruments. Also they should consider the case to utilize an inside or outside information center effectively.

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Purchase Decision Behavior for and Satisfaction with Apparel among U.S. Retail Buyers and Consumers of Ethnic Apparel

  • Eckman Molly
    • Fashion Information and Technology
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    • v.2
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    • pp.48-58
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    • 2005
  • Purchase decision behavior for and satisfaction with apparel among retail buyers and consumers were compared. Kunz's behavioral theory of the apparel fm was the conceptual framework; Oliver's disconfirmation model guided measurement of satisfaction. Buyers and consumers indicated their perceptions about shopping orientations, variables that influenced apparel purchasing decisions, the importance of aspects of customer service and attributes that they expected to find and found when shopping. Surveys were mailed to retailers and consumers identified by random sampling of company lists. Respondents were 66 buyers and 344 consumers. MANOVA revealed differences in retailers 'and consumers' shopping orientations, the influence of variables on purchase decisions, and perceptions of the importance of customer service. Paired sample t tests indicated dissatisfaction for buyers on 10 apparel/shopping attributes and consumers on nine items. Results support the need for vertically integrated manufacturers to redesign strategies that are more appealing to both retail buyers and consumers.

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Causal Relationships of Apparel Buying Behavior on Usage Situations and Consumer Characteristics (의복착용상황과 소비자특성에 따른 의복구매행동의 인과적 관계)

  • 박은주
    • Journal of the Korean Society of Costume
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    • v.26
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    • pp.145-162
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    • 1995
  • The purpose of this study were to investigate the conceptual framework of situational vari-ables, and to find out the causal relationships of apparel buying behavior on usage situations and consumer characteristics. Data were collected viaa questionnaire developed on the previous studies from 386 housewives living at Seoul and Pusan, and analyzed by T-test, Factor analysis, and Path analysis. Results indicated that there were significant differences of apparel buying intention on the types of apparel usage situations. The communi-cation situation was found to be composed of Printed Information and Interpersonal Infor-mation, and the buying situation to be composed of Consumer Conditions, such as weather or mood, Shopping Company, Store Atomosphere, Display, and Store Service. The product char-acteristics considered by consumers in apparel buying process were composed of Practically, Fashionability, Brand, and Approval of others. The causal relationships of apparel buying behavior were significantly different on the types of usage situations and the degree of clothing in-volvement.

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A Study on the Relationship between Company Performance and Production Management in Apparel Manufacture

  • Lee, Sun-Hee;Suh, Mi-A
    • The International Journal of Costume Culture
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    • v.3 no.3
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    • pp.235-245
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    • 2000
  • The purposes of this study were 1) to investigate usage level of production strategies based on group of production environment, 2) to investigate usage level of production systems based on group of production strategy, and 3) to analyze each of company performance based on group of production strategy and system. For this study, the questionnaires were administered to 215 apparel manufactures in metropolitan area from Feb. to Mar. 1998. Employing a sample of 201, data were analyzed by factor analysis, descriptive statistics, cluster analysis, discriminant analysis, and multivariate analysis of variance. The following are the results of this study. 1. Concerning production strategy due to group of production environment, the stable group and the complicated group prefer to rice/quality centered strategy but the level of usage for strategies is so pretty that it is not significant to carry out them. 2. Concerning production system due to group of production strategy, the workers centered group is occupied high in the price/quality centered group & the complex group. And also the product centered system is occupied high in the flexibility centered group. 3. Concerning company performance due to group of production strategy and system, the price/quality centered group holds low position of performance comparing to another groups. And the performance of the managers centered group is higher than that of the workers.

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Apparel production methods of domestic fashion brands for the activation of K-fashion (K-패션 활성화를 위한 국내 패션브랜드의 의류생산 방식 고찰)

  • Ahn, Young-Sill;Kim, Hee-Sun
    • Journal of the Korea Fashion and Costume Design Association
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    • v.20 no.3
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    • pp.115-128
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    • 2018
  • The purpose of this study is to systematize various clothing production methods that domestic fashion brands are utilizing to produce fashion products, and to propose effective clothing production methods according to the characteristics. The research methods are contents analysis method of the literatures, articles, reports, and interviewing method of the practitioners who are in charge of the production of fashion. First, the clothing production methods of the domestic fashion brands are categorized as follows. It is divided into a fashion brand management method and a promotion company entrustment method based on who carries out the clothing production and management. The fashion brand management method is subdivided into the 'rental-production', 'CMT', and 'self-production' methods. All three methods are performed at domestic and global sourcing, but the CMT method is more utilized at the global sourcing. The promotion company entrustment method is subdivided into the 'full consignment production method', the 'CMT method involving promotion company', and 'direct buying method by promotion company'. All methods are performed at domestic and global sourcing. Second, the results of reviewing effective clothing production methods, according to characteristics are as follows. If fashion brands control the production and management, they use all three fashion brand management methods. The fashion brands use the promotion company entrustment method when they wants to offer special products, or the number of items is large, or the production management is difficult, or the manpower and equipment size is reduced. The domestic sourcing is utilized by fashion brands and promotion companies when production management is required for high quality apparel production, in case of trendy and complex designs, spot production, and in small quantity production. The global sourcing is utilized by fashion brands and promotion companies when it comes to lowering the production cost, fashion brands preferred the mass production of apparel with design that can be pre-planned.

A Case Study on the Properties and Effects of the Information Sharing System in the Korean Apparel Manufacturers (국내 의류기업의 정보공유 시스템 특성 및 활용효과에 관한 실증연구)

  • Hur, Jhee-Hye;Chun, Jong-Suk
    • IE interfaces
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    • v.21 no.1
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    • pp.51-64
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    • 2008
  • As apparel manufacturers have increased their outsourcing garment making to cope with the rapid changing market, the information sharing has been the most important factor for the Korean apparel industry. The purpose of this research was to identify the properties and effects of information sharing system between Korean apparel manufactures and contractors. For this study, two apparel manufactures which actually used the information sharing systems were case-studied for the properties and effects of the information sharing system. The results of this study are shown as follows; 1) The companies ("J" and "S"), studied in this paper used sharing information mostly on order, delivery, and accounts within their contractors based on information sharing system. Company "J" turned out to have strong partnership with their contractors and developed more flexible manufacturing system and QR strategy. They shared not only basic transaction information but also quality inspection information and work-in-process information by using information sharing system. 2) The effects of information sharing system were proved as business transaction time reduced more than 60 percent, compared when staffs had to face to face, or use phone or fax to deliver documents. This study was investigated to provide an example which introduces information sharing system objectively and systematically to the apparel industry.