• Journal of Contemporary Eastern Asia
• /
• v.16 no.2
• /
• pp.59-81
• /
• 2017

The emergence of the new audiences floating across multimedia platforms and engaging in TV production and distribution have forced producers and broadcasters to think of not only the fragmented distribution of their content but also the development of a new format beyond the frame of traditional TV production. A Korean entertainment TV show My Little Television combining the form of live webcasting and traditional TV show reflects such a trend. Because of the distinct format, My Little Television carries out a unique strategy in managing the two screens - Internet and TV. The dualistic production requires all players to understand not only online subculture and communication styles and methods, but also implicit and explicit rules of traditional TV production. Through text and visual image analysis on the show, this study discusses how MLT negotiates with the original Internet text, the producers' paratext, and the supertext of the national TV network in the context of the transitory screen culture.

• Journal of Digital Convergence
• /
• v.12 no.3
• /
• pp.69-77
• /
• 2014

Because smart televisions (TVs) have various and innovative functions that are different from traditional TVs, consumers are front with a complex decision-making problem when they want to buy a best TV among alternatives made by many TV makers. TV manufactures have developed and announced different types of smart TV models and they need a comparative study for evaluating their characteristics. In this paper, we suggest the Analytic Hierarchy Process(AHP) method for deciding the best smart TVs regarding many selection criteria. The method provides a decision support for consumers who like to purchase a smart TV. We describe criteria affecting the smart TV selection through a literature review and suggest a user testing method in order to derive accurate judgments from consumers. Using the Expert Choice software package, we show a an numerical example how the priority of smart TVs are computed.

• Journal of Internet Computing and Services
• /
• v.18 no.6
• /
• pp.101-112
• /
• 2017

The purpose of this study was to examine the factors affecting innovation resistance and intention of use of social TV non-users focused on innovation diffusion theory and innovation resistance model. The results were as follows: First, compatibility among perceived innovation characteristics by social TV non-users influenced negatively on innovation resistance, and complexity among perceived innovation characteristics by social TV non-users influenced positively on innovation resistance. Second, perceived risk by social TV non-users influenced positively on innovation resistance. Third, compatibility among perceived innovation characteristics by social TV non-users influenced positively on social TV intention to use. And complexity among perceived innovation characteristics by social TV non-users influenced negatively on social TV intention to use. Fourth, perceived risk by social TV non-users influenced not significantly on social TV intention to use. Fifth, innovation resistance by social TV non-users influenced negatively on social TV intention to use.

• Journal of Advanced Navigation Technology
• /
• v.15 no.6
• /
• pp.1163-1172
• /
• 2011

This study attempted to analyze between TV and family. While almost research has focused on the TV influencing family, this study has tried to contemplate family type and family communication pattern influencing TV use. Especially, this research focused on adolescent TV use. The result and conclusion are as follow: There are different children's TV watching styles based on family communication pattern(conversation-orientation and conformity-orientation). The amount of TV watching is high in conformity-orientation family pattern, and the amount of TV watching is low in conversation-orientation family pattern. In addition, conformity-orientation family pattern more prefer entertainment program, while conversation-orientation family pattern prefer informational program.

• KIPS Transactions on Software and Data Engineering
• /
• v.4 no.1
• /
• pp.19-30
• /
• 2015

Smart TV manufacturers have constructed automatic Smart TV execution environment for reducing cost of Smart TV testing. However, the conventional test methods still require high cost because of manual test script written by testers. Test scripts manully written have less reusability, and then less reusable scripts cannot be used for new TV models. In this paper, we propose constructing reusable test models for Smart TV and present a model-based Smart TV test script generation method using the modes. And we apply the method to NetCast Smart TV to confirm the effectiveness of enhancing reusability.

• Information and Communications Magazine
• /
• v.29 no.10
• /
• pp.9-14
• /
• 2012

스마트기기의 확산에 따라 TV 이용 시간, 장소, 단말이 많아지면서 TV에 대한 기능의 확장 및 고품질화에 대한 기대도 높아지고 있다. 스마트폰의 경우 많은 이용자들이 더 이상 전화의 수단이 아닌 업무, 일상생활, 여가 활용의 필수적 수단으로 자리잡아가고 있다. 스마트TV 단말의 확산은 제조사들이 스마트TV 기능을 TV 단말에 탑재하는 비율을 증가시킴으로써 TV의 교체시장을 따라 확대될 것으로 보인다. TV 구매자들 중 특히, 신기술 수용의향이 높고 TV에 대한 관여도가 높은 소비자들을 선두로 스마트TV 시장은 확대될 것으로 보인다. 스마트TV 이용자들에 대한 조사 결과, 스마트TV에 대해 이런 기대를 하고 다양한 서비스를 이용하여 전반적인 만족도는 양호하게 나타났으나, 개별 서비스에 대한 만족도, 특히 스마트TV 앱스토어 이용 등 새로운 스마트TV 기능에 대한 만족도는 낮게 나타났다. 스마트TV 서비스 시장을 활성화하기 위해서는 이용자들의 기대를 충족시킬 수 있도록 기능과 서비스 품질을 높여야 하며 기존 방송서비스 사업자들과의 전략적인 협력 관계 조성이 필요할 것이다.

• The Journal of the Korea Contents Association
• /
• v.7 no.10
• /
• pp.135-145
• /
• 2007

Hana TV, representative TV portal, has the similar function of internet portal media. This study will focus on the practical use of Hana TV which is increasing rapidly its subscribers. Monthly connecting rate by subscriber, frequency of program request will be analysed. For this research, the data, documents of Hana TV and its home page were taken. According to the analyse, the subscribers of Hana TV prefer to watch free TV's programs and hope to watch more free TV's library.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
• /
• 2012.05a
• /
• pp.368-371
• /
• 2012

Smart TV is approaching as a new media service to integrate the broadcasting and the internet according to the technology evaluation of convergence to broadcasting, telecommunication, and computing. Therefore, This paper looks out the next generation smart TV(Smart TV 2.0) technology based on CPNT which supports those services such as the broadcasting, telecommunication, a convergence of broadcasting & communication, and computer service through multi-screen.

• Journal of Korea Multimedia Society
• /
• v.13 no.10
• /
• pp.1413-1422
• /
• 2010

With the emergence of digital TV broadcasting, various channels are provided to a TV audience. But it is getting hard for the audience to find his or her preferred TV programs due to the huge number of TV channels. In order to mitigate the difficulty, TV broadcasting companies provide an electronic program guide (EPG), which is a digital guide to scheduled broadcast TV programs. However, it results in the information overload problem and the time-consuming problem since the number of TV channels and programs is gradually on the increase. In this paper, we design and develop a channel filtering system, which recommends a small number of channels by filtering TV channels based on the watching pattern of the TV audience. The channel filtering system does not require the replacement or upgrade of existing TV or set-top box. In addition, it increases usability by skipping the channels that broadcast the audience's non-preferred TV programs while the TV audience presses the channel up/down button.

• Information and Communications Magazine
• /
• v.28 no.3
• /
• pp.3-7
• /
• 2011

본고에서는 스마트폰에 이어 최근 출시된 스마트 TV 서비스에 관한 전망을 알아본다. 먼저 스마트TV의 개념을 소개하고 구글 TV 등 현재 서비스되고 있는 스마트 TV의 특징을 분석한다. 또한, 스마트 TV의 미래와 발전 전망을 논의하고 스마트TV 산업 발전을 위해 출범된 국내 스마트TV 포럼의 현황을 알아본다.