• Title/Summary/Keyword: aesthetic factor

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The Effect of Secondary Members on the Behavior of Steel-Concrete Composite Two-Girder Railway Bridges (2거더 강-콘크리트 합성형 철도교의 거동에 대한 2차부재의 영향 평가)

  • Bae Doo-byong;Cho Joon-hee
    • Journal of the Korean Society for Railway
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    • v.8 no.1
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    • pp.41-50
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    • 2005
  • Steel -Concrete Composite two girder railway bridges applying high performance steel with extra thick plate have economic and aesthetic advantages due to the simplification of manufacturing and construction process. However, steel bridges are seldom adopted in domestic railway bridge, since steel bridges are not efficient as R.C bridges considering dynamic characteristics and noise, etc. While highway bridges do not have lower horizontal bracing and larger interval of diaphragm cross beam, railway bridges install lower horizontal bracings to control the torsion due to heavy eccentrical line load. Accurate finite element analysis were performed with the parameters of existence of bracing and bracing shape, with the cross beam interval and stiffness, etc. To find out the effects of secondary members such as horizontal bracings and diaphragms, static md dynamic analysis have been performed by using finite element method. In this study, few member plate-girder bridges are analyzed with variable span lengths to examine the dynamic behavior and limits of damping. And though lateral bracings are members against torsion, but lateral bracing's absence is no big problem. Time history analysis using mode superposition method makes proof of this result.

A Study on the Clothing Buying Behavior according to Lifestyle Type of Women in Their 50′s and 60′s -Focused on the Clothing Evaluation Criteria and Buying Place- (50.60대 여성의 라이프스타일에 따른 의복구매행동에 관한 연구 -의복평가기준과 구매장소를 중심으로-)

  • 한성지;양리나;김문숙
    • The Research Journal of the Costume Culture
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    • v.10 no.5
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    • pp.504-517
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    • 2002
  • The purposes of this study were to analyze the lifestyle of women in their 50's and 60's and to provide the basis fur the efficient strategy of silver market by classifying women in their 50's and 60's according to lifestyle types and investigating the effect of consumers' lifestyle and demographic characteristics on consumers' clothing evaluation criteria and buying place. In this study, a selfㆍadministered questionnaire was distributed to women in their 50's and 60's. 226 questionnaires of 350 were used in the following analysis. The data were analyzed with the SPSS package. The results of this study were as follows. First, lifestyle were analyzed to find out the underlying factors, and then the subjects were grouped according to factor scores by the cluster analysis. Four lifestyle types were defined. They were the traditional family-oriented, the ostentatious purchase, the economical material-oriented, the active economics-oriented type. Second, a consumer's clothing evaluation criteria were classified according to three characteristics - aesthetic, practical and ostentatious. A consumer's clothing evaluation criteria were significantly different depending on the consumer's lifestyle and demographic characteristics. All lifestyle types except ostentatious purchase type considered practical characteristic like easiness of washing/care, harmony with other clothing, quality and price. The higher education, income and clothing expense, the more a customer considered ostentatious characteristic like fashionability and reputation of brand in selection of clothing.

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Influencing factors on purchase intention for smart healthcare clothing by gender and age - Focused on TAM, clothing attributes, health-lifestyle, and fashion innovativeness - (스마트 헬스케어 의류 구매의도에 대한 성별과 연령대별 영향 요인 - 기술수용모델(TAM), 의복속성, 건강라이프스타일, 패션혁신성을 중심으로 -)

  • Han, Heejung
    • The Research Journal of the Costume Culture
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    • v.27 no.6
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    • pp.615-631
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    • 2019
  • Smart healthcare clothing combines IoT, new technology, and clothing construction to perform specific care functions, and its utility has been expanding rapidly within aging and diversified societies. However, the related market remains at an early stage of development due to limited regulation, lack of consumer awareness, and the need for not only technical development but promotion plans for potential users. This paper aims to analyze factors influencing purchase intention for smart healthcare clothing with biosignal monitoring, including variables in the Technology Acceptance Model (TAM), clothing attributes, health-related lifestyle factors, and fashion innovativeness. A survey was conducted on a sample of 300 males and 300 females ranging in age from 20 to 50 years, and data were analyzed using SPSS 21.0. The results show that perceived usefulness, perceived aesthetic attributes, health responsibility, and fashion innovativeness were overall significant predictors of using smart healthcare clothing. Additionally, perceived ease of use and physical activity in the male subsample, and perceived compatibility within the female group, also had significant effects. Furthermore, age was a determining factor; for subjects in the 30s age group, perceived usefulness, compatibility, and health responsibility had significant positive associations. The results of this study can provide basic guidelines for designing merchandising plans to expand user acceptance of smart healthcare clothing.

A Basic Study on the Characteristics of Traditional Garden Landscapes of Inner Mongolia

  • Jo, Hyun-Ju;Lu, Dan
    • Journal of Environmental Science International
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    • v.25 no.10
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    • pp.1427-1432
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    • 2016
  • In order to preserve the traditional garden landscape and maintain the harmony between traditional and modern gardens of Inner Mongolia, this study theoretically examined the creation and background elements of Inner Mongolia, and reviewed the nature of the people and the traditional design elements. The results of this study show that: 1) the background factor of traditional garden landscapes was nomadic life in plains, which was a lifestyle of adapting to Mother Nature and promoting mutual existence and survival; 2) Shamanism impacted the views of nature among the ancient Inner Mongolian people; 3) traditional garden landscapes could be categorized into landscapes centered around Mother Nature during the Huns era and those centered around the symbolic landscape during the Genghis Khan era; 4) aesthetic elements of traditional garden landscapes included traditional colors of red, yellow, sky-blue, milky-white, and traditional patterns of external knot, cloud, bull horn, and plain grass. These findings may provide basic data for the creation background and characteristics of traditional garden landscape of Inner Mongolia in the application of the green space design of Inner Mongolia.

A Comparative Study on the Clothing Behavior by a Type of Campus Wear -With an Emphasis for the Boy's and Girl's High School Students in Kwangju- (통학복 유형에 따른 의복행동에 관한 비교연구 -광주지역 남.여 고등학생을 중심으로-)

  • 유명의
    • Journal of the Korean Home Economics Association
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    • v.30 no.1
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    • pp.11-24
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    • 1992
  • The purpose of this study is to investigate the present states and preferences for a type of campus wear, the differences between the life-style variables and clothing behavior among school uniform students and non-uniform students, to explore variabels of the purchasing tendency in clothes of boys' and girls' high school students. The questionnaires were administered to samples of four boys' and girls' high schools respectively in Kwangju. The data from 522 respondants were analyzed in using Frequency and T-test. The results were as follows: 1. Most of schools are likely to take a school uniform system in the near future but students do not have favorable attitude against the system. 2. There were partly significant differences between the clothing behavior variables (boys : psychological dependence, comfort and atmosphere of the store, girls : downtown shopping) among school uniform students and non-uniform students. 3. There were partly significant differences between life-style variables(boys : leadership and social attitude, advertisement confidence, girls : price consciousness) among school uniform students and non-uniform students. 4. About 80% of the subject group planned their clothing purchase in advance, and their parents and friends influenced on clothing buying behaviors more then other fashion information sources, however, for the boy students the atmosphere of the store is most affecting variables. The store in which the subject group purchased clothing most frequently was a specialty fashion store. In clothing selection, aesthetic factors were showen as important factor and the most affecting mass media is TV.

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Variables Affecting Brand Relationship Quality of Fashion Product Consumers (패션상품 소비자들의 상표관계본질에 영향을 미치는 변인 연구)

  • Chae, Jin-Mie
    • Journal of the Korean Home Economics Association
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    • v.46 no.8
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    • pp.121-133
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    • 2008
  • The purpose of this study was to decipher the BRQ (Brand Relationship Quality) Construct of fashion product consumers and to identify influencing variables. Consumption values of consumers, fashion product attributes and marketing communication instruments were investigated as affecting variables. A questionnaire was distributed to 350 women between the age of 20 and 50 living in Seoul and other metropolitan areas from Mar. 5 to Mar. 18, 2008. Collected data were analyzed by factor analysis, reliability, multiple regression, frequency and percentage using SPSS (Version 15,0) statistical Package. The results were as follows: Firstly, the BRQ Construct of fashion product consumers was proved to be composed of five factors; 'self-connective love', 'pursuing symbol', 'trust', 'intimacy', and 'knowledge'. Secondly, consumption values had a significant effect on the BRQ Construct and their explanatory power was 32%, 'Epistemic value' was the most significant variable affecting BRQ. 'Functional value' had a significant influence on some BRQ factors. Thirdly, explanatory power of fashion product attributes affecting BRQ was 45%. 'Aesthetic attribute' had significant effect on all BRQ factors, while 'functional attribute' showed significant effect on only 'pursuing symbol', 'trust', and 'intimacy'. Finally, marketing communication mixes showed 21% explanatory power and 'word of mouth' and 'display' among marketing communication mixes were found as the most influential variables affecting the BRQ Construct.

The Characteristics of the Popular Culture Contemporary Fashion Shows -Focus on Pret-a-Porter Collections after the Mid of 1990s- (현대패션쇼의 대중문화적 특성(제2보) -1990년대 중반이후 기성복컬렉션을 중심으로-)

  • 장안화;박민여
    • Journal of the Korean Society of Costume
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    • v.54 no.5
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    • pp.1-12
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    • 2004
  • This Study has examined characteristics of the popular culture of the contemporary fashion show by each element as follows The fashion show place expanded its area when It moved its center because of not only the use of ordinary and public friendly place but also adjacent places post-modernism thought. The installation stage was produced by organic combination with the stage using object: The technology for the stage has produced dynamic variability and variety enough to expand the stage. The dramatic element of production technique was introduced to the fashion show to shorten gap with ordinary life and transfer a theme by facial expressions, gesture and pose. etc of a model In addition. its performance element combines other genre freely to be one time and viewers' participating type technique. At the minimalism element, clothing functions moderately as main factor of the fashion show: Technical elements are added to emphasize future Images. At sound tracks and sound effects, the show's overall atmosphere has been revived to remake various genre of music and improve images. At the fashion model, objective appearance boundary is collapsed to expand model concept and make tools of their own. The fashion show has external values of active movement of associated industry as well as economic boost enough to produce jobs, and internal values to provide aesthetic rest and satisfactions to let the ones. who are isolated from recreation values and the society, establish friendly relations with the society

The Effect of Sports Shoes Benefit Pursuit on Purchase Reason, Purchase Evaluative Criteria, and Purchase Information Resource of High School Girls (여고생의 운동화 추구혜택이 구매동기와 구매평가기준 및 구매정보원에 미치는 영향)

  • Choi, Soo-Kyoung
    • Journal of the Korea Fashion and Costume Design Association
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    • v.19 no.1
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    • pp.15-25
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    • 2017
  • The purpose of this study was to investigate the effect of sports shoes benefit pursuit on purchase reason, purchase evaluative criteria, and purchase information resource of high school girls. The data were collected between June 2016 from 287 high school girls in their's, living in Seoul, Daejeon, Gwangju, Daegu, Busan, and Changwon. The data have been analyzed by using SPSS program. The methods of factor analysis, reliability, and regression have been adopted for the data analysis. The results of this study were as followings: The factors of sports shoes benefit pursuits consisted of four dimensions of fashion-pursuit, brand-pursuit, convenience-pursuit, and economy-pursuit. The factors of purchase reasons consisted of three dimensions of syntony, recreation, and economic utility. The factors of purchase evaluative criteria consisted of three dimensions of management, aesthetic appreciation, and symbolism. The factors of purchase information resource consisted of two dimensions of media and human. Sports shoes benefit pursuits had an influence on purchase reasons, purchase evaluative criteria, and purchase information resources. In particular, the fashion-pursuit of Sports shoes benefit pursuits had a great influence on purchase reasons. The brand-pursuit of Sports shoes benefit pursuits had a great influence on purchase evaluative criteria and purchase information resources. It is highly expected that this study is used as the useful sources of sports Shoes industry.

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A Study on the Basis of Environmental Marketing in interior Space design (실내 공간 디자인에서의 환경마케팅에 관한 기초연구)

  • Woo, Su-Jin;Han, Hae-Ryon
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2007.11a
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    • pp.139-144
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    • 2007
  • Although human beings have been able to lead the affluent life owing to industrialization and development of science and technology, as the result of this, the nature has be destroyed, energy consumption has been accelerated, urban area has got wide and the nature has got narrow. In the face of such critical situations, concerns have been aroused to environment. In order to minimize the environment destruction and accompany the aesthetic, efficient and advantage methods, environmental marketing has been introduced to indoor. Environmental marketing is the marketing that minimizes the reverse function so as to obtain the satisfactory result, and it is still in the stage of fundamental investigation. stage. As the concept and type of environmental marketing have not been established yet for interior design, environmental marketing currently applied to indoor space is classified Into three types in this study. Through the four types of environmental marketing, which are the introduction of natural elements to indoor space, the use of eco-friendly materials and the use of sustainable materials, renovation it is intend to derive the environmental marketing strategy and present the sequence of strategy establishment and desirable direction in environmental marketing.

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The Effect of Apparel Customer's Product, Price Attributes and Shopping Values on Internet Shopping Satisfaction (의류 소비자의 제품속성, 가격속성, 쇼핑가치가 인터넷 쇼핑 만족도에 미치는 영향)

  • Hong, Byung-Sook;Na, Youn-Kue
    • Journal of the Korean Society of Clothing and Textiles
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    • v.31 no.7
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    • pp.1075-1084
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    • 2007
  • The purpose of this study is to find out the important factors and efficient strategies concerning internet marketing. This study tries to examine satisfaction of the on-line consumers on internet shopping mall via fashion products. To fulfill this objectives, a survey was conducted from May 15 to May 30 in 2006, and an subject of study is men and women aged from 10s to 40s in purchase experience of the fashion merchandise to internet shopping malls. Data collected over the internet, and analyzed the 205 subjects. The statistical analysis methods was frequency analysis, reliability analysis, factor analysis, multiple regression analysis. The empirical studies were summarized as follows. First, internet shopping mall's fashion goods attributes(goods characteristics, aesthetic expression, variety of goods) significantly affect consumer's utilitarian shopping value. Second, internet shopping mall good's price attributes(economical efficiency of price, price reasonableness, price value, price information, price discount) significantly affect consumer's shopping utilitarian shopping value and hedonic shopping value. Third, consumer's utilitarian shopping value and hedonic shopping value are positively related to the internet consumer's shopping satisfaction.