• 디지털융복합연구
• /
• 제12권9호
• /
• pp.335-341
• /
• 2014

3D 프린터의 특허권이 만료됨에 따라 3D프린터 시장의 활성화와 미래 산업에 대한 밝은 전망 등을 다룬 언론의 기사들이 등장하고 있다. 3D 프린터가 일반 프린터처럼 대중화 되기 위해서는 무엇이 필요할까? 그 해답은 알기 위하여 일반인들을 대상으로 3D프린터의 활성화에 대한 온라인 설문을 실시하였다. 그 결과 일반인들은 3D프린터를 이용한 활용에 있어서 창작 출력물과 피규어를 선호하고 있으며, 출력데이터인 디지털 설계도를 직접 제작보다는 유료/무료 다운로드를 이용한 활용을 더 많이 원하는 것으로 나타났다. 일반인들의 3D프린터의 대중화와 활성화를 위하여 피규어는 영상미디어 콘텐츠들을 자주 접하는 일반인들에게 친숙한 대상이며, 더 나아가 3D프린터를 활용하고 싶다는 욕구를 갖게 하고 프린터를 구매하는 동기부여 요소를 지니고 있다고 사료된다. 피규어 콘텐츠의 디지털 설계도 보급을 위해 관련 규제와 법을 마련하고, 판매의 장인 온라인 마켓을 활성화한다면 3D 프린터의 활성화에 많은 도움이 될 것으로 사료되어진다.

• 디지털융복합연구
• /
• 제19권10호
• /
• pp.241-246
• /
• 2021

자율주행자동차 활성화를 위한 법·제도 연구는 많았지만, 전략적 관점에서의 자율주행자동차의 활성화 방안에 대한 연구는 미흡하였다. 본 연구에서는 자율주행자동차의 이슈 및 해결방안에 대해 살펴보고, 이를 기반으로 전략적 관점에서의 활성화 방안에 대해 제안하고자 한다. 자율주행자동차의 이슈 및 문제 해결을 위해 안전성 강화를 기반으로 법·제도 표준에 대한 명확한 정립이 필요하며, 교통사고시 책임의 소재와 배상책임의 확보가 선행 되어야 한다. 전략적 관점에서 자율주행자동차의 활성화를 위해서는 자율주행단계에 따른 확산전략을 수립하고, 정부지원정책을 초기 활성화의 트리거로 활용하고, 세그멘테이션(segmentation), 타켓팅(targeting), 포지셔닝(positioning) 전략을 기초로 효과적인 마케팅믹스(4P Mix)전략이 실행되어야 한다.

• 정보학연구
• /
• 제7권1호
• /
• pp.87-104
• /
• 2004

정보통신기술의 발달로 인한 물류활동의 발달로 인하여 물류서비스를 통한 경쟁우위라는 점이 부각되면서 물류기능이 단순한 지원기능이 아니라 고객유지를 위한 전략적인 경쟁우위의 중요한 원천으로 인식되고 있다. 특히 기업경영의 세계화에 따라 물류정보의 첨단화가 요구됨으로써 사이버물루(e-logistics)환경이 전략적 물류관리의 성패요인으로 작용하면서 정보화시대의 e-물류효율화의 중용성이 대두되고 있다. 본 연구는 정보화시대의 e-물류변화와 국제물류의 주축을 이루고 있는 제3자 물류와 제4자 물류의 기능을 비교하고 국제 e-물류를 활성화시키기 위해서 종합물류정보망 구축, 법률과 제도개선, 정보표준화의 추진, 기업의 효율적인 물류전략 추진, 물류업체간 전략적 제휴, e-물류환경의 기반구축 등의 문제들을 중심으로 전략적 물류관리방안들을 제시하였다.

• 한국항해학회지
• /
• 제25권2호
• /
• pp.159-172
• /
• 2001

The information technology(IT) development of telecommunication, along with the information analyzation over the world, enables the firms to process their inner and outer operations through Electronic Data Interchange (EDI) system. And the concept of logistics has become more important to the enterprises in strategic sense because it had aggrandized itself to more comprehensive and integrative concept. Also the world shipping market is more competitive than any other market. In these environment, to maintain competitive power, shipping firms process operations by Logistics Information system(LIS), And then, reduce the working processes, working time and its costs. So the LIS has become more important in developing our national logistics system and industry. Therefore, this study purposes on empirically analyzing the activation factors of shipping LIS and the relationship these, factors with logistic performances in the shipping industry. Considering environments of Shipping logistics information system, this study sets up the research model and hypothesis to examine the activation factors of shipping LIS and the relationship these factors with logistic performances. We used the field data on the 163 numbers of firms(29 overseas shipping companies and 133 forwarding Agency) to get the empirical evidence. According to the study results, The shipping LIS activation factors which the sample firms recognized as important: were top managers support, well structured communication channel, strategic plans connection and inner information analyzation level. And IS organization & human resources, IS discipline & training, software development, IS organizational alignment, database management system, information standardization, competitive advantage, financial support and government support represent partially significant. Also, the current shipping LISs main problems are expensive system cost, standardization of working processs, institutions imperfection and systems interaction defect. So these problems must be improved to activate shipping LIS.

• 한국지리정보학회지
• /
• 제27권3호
• /
• pp.87-98
• /
• 2024

창원시는 대한민국의 주요 산업 도시 중 하나로, 과거 제조업 중심의 경제 구조로 빠르게 성장하였으나 글로벌 경제 환경의 변화와 국내 산업 구조의 변화로 인해 창원시의 경제 성장 동력이 약화되고 새로운 성장 동력을 모색해야 하는 상황에 직면해 있다. 이에 본 연구는 창원 디지털 혁신타운 사례를 중심으로 지방도시 활성화를 위한 도시발전 거점사업의 목표와 전략을 분석하였다. 구체적으로는 마산자유무역지역의 공간적 한계와 포화 상태를 극복하고, 첨단 신산업 유치 및 육성을 통해 지역 경제의 재도약 방안을 모색하였다. 이를 위해 디지털 인프라 구축, 미래형 신기술 육성, 사회적 통합 및 커뮤니티 형성, 친환경적 개발 등의 전략적 접근을 제안하였으며, 창원시가 21세기형 새로운 자유무역지역으로 재도약하는 방안을 제시하였다.

• 복식
• /
• 제39권
• /
• pp.283-299
• /
• 1998

The present study is to analyze the dimensions of affective responses according to the types of appeal in underwear advertisements and to find out the influences of affective res-ponses on the attitudes toward advertisement and brands. The research has been made by normative-descriptive survey method with the sample of 654 consumers residing in Seoul and Incheon. The data gaathered was analyzed by the methods of means, standard deviation, ANOVA, factor analysis and regression. The result are as follows : 1. There are 4 dimensions of affective responses ; Emotional dimension, Negative dimen-sion, Upbeat-activation dimension and Sexual activation dimension. 2. Affective responses to the advertising were different according to the characteristics of the consumers. According to the consumer's sex, there are significant differences in each dimension of their affective responses. To the sex appeal advertisement, man show higher degree of affective responses in Emotional, Upbeat-activation and Sexual-activation dim-ensions, while women show higher degree of affective responses in Negative dimension. 3. In case of female consumers, there are significant differences in affective responses to the both appeal type of advertisements according to consumer's age. As the age is increasing. Emotional dimension and Sexual-activation dimension are increasing, but Negative dimension is decreasing in the Ads with sex appeal. In particular, the 19∼24s age group shows strong responses in the Emotional dimension, Upbeat-activation dimension and Sexual-activation dimension to Ads with sex appeal, while it shows the lowest affective responses in Negative dimension. It represents the 19-24s age group is the most positive one to the under-wear advertisements with sex appeal. Consequently, it is proved that the Ads with sex appeal focusing on this age group can be one of the most effective advertising plans. 4. The involvement gets higher, Upbeat-ac-tivation dimension and Sexual-activation dimension are increasing both in males and female groups. But Negative dimension is in-creasing in the female consumer group of low involvement. 5. The attitudes toward advertisements and brands are comparatively stronger in the advertisements using sex appeal type. Regardless of types of appeal in the advertisements, there is a significant difference in their attitudes tow-ard Ads between male and female consumer groups. When Ads are sexual, attitudes toward Ads and Brands are stronger in the female consumer group. But males consumers show com-paratively strong attitudes toward the advertis-ements and brands in both types of appeal. 6. The age of consumers doesn't make any significant difference in their attitudes toward advertisements and brands in both types of appeal. 7. According to the involvement level of the consumers, there are significant differences in their attitudes toward advertisements. In the groups of low involvement, the female consumers show more favorite attitudes toward the advertisements with sex appeal, while the male group show more favorite attitudes toward the non-sex appeal advertisement. But there is no significant difference in consumer's attitude toward brands according to the types of appeal of the advertisement. 8. The affective responses of the consumers caused by the underwear advertisements have a respectable influence on their attitudes toward the advertisements and brands. This research represents that the advertisers should try to arise consumer's positive affective responses such as pleasant, happy, cheerful and warm-hearted emotions by the advertisements. Based on the above results of the research, it can be said that the consumer's affective responses have a strong effect not only on their attitudes toward adver-tisements but on those toward attitude toward the brands.

• 유통과학연구
• /
• 제14권1호
• /
• pp.17-28
• /
• 2016

Purpose - Given the increasing interest in the Eurasian Initiative, government-wide studies for the construction of the Silk Road Express are currently being conducted. However, the Korean Government has no experience in operating international freight railroads and has not encountered problems in train service plans, international conventions, and customs clearance, which will arise when TKR is connected to TSR, TCR, and TMGR. Research design, data and methodology - Given these conditions, the cases of direct services in international freight railroads between China and Europe are investigated to identify the possible problems in the connection between TKR and continental railroads. This study also identifies the plans for activating Eurasian railroad logistics. Results - For the service of international freight trains, Korea needs to join international conventions, such as OJSD, as a regular member. Furthermore, any relevant international conference after the conclusion of such an agreement is needed for the agreement on train service schedules, fees, and procedures for passing border stations. Conclusions - Customs clearance and relevant documents must be standardized to address the differences in clearance systems between nations.

• 농촌계획
• /
• 제20권2호
• /
• pp.81-90
• /
• 2014

This study was carried out to identify the limitations and problems of organization, as well as present plans to activate the organization through diagnosis on 'My Hometown Keeper' organization that was created for the purpose of growth of agricultural and fishing regions, and environment improvement. Utilizing Weisbord's Six-box Model, an organization diagnosis model useful for diagnosis of 'My Hometown Keeper' organization, 6 areas including organization's objective, structure, relationship, compensation system, leadership, subsidiary device system etc. and 14 survey questions were prepared, and a survey investigation was conducted on the staff at Korea Rural Community Corporation in charge of 'My Hometown Keeper' participating residents and administrative support. Based on the analysis results of survey investigation, the limitations and problems of organization were identified, and as plans to improve these and activate 'My Hometown Keeper' organization, 'Clear establishment of organization's objective and role', 'Preparation of compensation and incentive system', 'Growth of relationship and leadership between constituents' 'Enhancing the utilization of subsidiary device system such as education and information acquisition etc.' etc. were presented.

• 한국조리학회지
• /
• 제23권3호
• /
• pp.227-241
• /
• 2017

This study was conducted to examine the importance and satisfaction of quality attribute, popularization and tourism commercialization of Pohang local food. The purpose of this study was to provide useful information for establishing efficient marketing direction that serves the popularization and the activation of the Pohang local food. On the prospects and improvement of Pohang local foods and its use, 86.1% of subjects stated that the status quo was being maintained or only a portion of the foods was being transmitted. On the dissemination of local foods as world foods, subjects stated 'cooking methods' and 'simplified cooking methods' were required. In the IPA result of Pohang local food quality attributes, it is important to continuously keep 'health', 'nutrition', 'hygiene', 'preference (taste)', 'freshness', and 'credibility toward the ingredients', while 'service' needs to do intensive care and operation. The importance and satisfaction of attributes regarding plans for popularizing local foods and commercializing tourism differed, with importance and satisfaction on average being high, although attributes on plans for popularizing local foods and commercializing tourism was lower than the expectation of customers. Such results mean that residents have high expectations for Pohang local foods, on the other hand, the quality of local foods fails to satisfy the expectations of residents. Therefore, it is important to improve the quality of local foods overall.

• 한국디지털건축인테리어학회논문집
• /
• 제10권1호
• /
• pp.31-38
• /
• 2010

The use of school should not be limited to student education any longer but be extended for attaining social benefits. For this reason, school should play central roles not only in education but also in childcare, welfare, culture, physical education, etc. In order for school to accommodate various new functions, it is essential to promote the mixed-uses of school facilities, and this process requires the involvement of private capitals for early achievement of social benefits from school facilities. Thus, this study purposed to examine the necessity of the multiple uses of school facilities through the investment of private capitals, to diagnose the adequacy of build-transfer-lease (BTL) applied currently to the multiple uses of school facilities, and to find obstacles to the activation of private sector investment and suggest solutions for the obstacles. In particular, this study aimed at proposing plans to enhance the efficiency of private sector investment and activate private sector investment projects by suggesting how to promote the multiple uses of school facilities in consideration of profitability for private investors.