• Management Science and Financial Engineering
• /
• 제16권2호
• /
• pp.17-27
• /
• 2010

The customer churn and the forecast of customer churn have been important research topics for a long time in the academic domain of customer relationship management. The customer value is studied to construct a gap model based on dual customer values; a basic description of customer value is given, then the gaps between products and services in different periods for the customers and companies are analyzed. The main factors that influence the perceived customer value are analyzed to define the "recognized value gap" and a gap model for the dual customer value is constructed. Based on the dual customer gap a con-ceptual model to determine potential churn customers is proposed in the paper.

• Journal of Korea Technology Innovation Society
• /
• 제8권1호
• /
• pp.29-50
• /
• 2005

Real options provide a new and productive way to view corporate r&d investment decisions. DCF approach is well established and beloved of financial executives, but is known to systematically underestimate investment value under significant uncertainty. Though real options are not inherent in a r&d investment, they can be used to compute the investment value including managerial flexibility like option value. In this paper, we explain how the interval of option value in black-scholes model can be estimated using simulation. We also present a process framework for interval estimation of volatility and efficient of period of investment value. In such a setting, we can obtain the appropriate interval estimation of the expanded investment value.

• Fashion & Textile Research Journal
• /
• 제12권1호
• /
• pp.60-67
• /
• 2010

The purposes of this study were to investigate the impacts of shopping value, customer satisfaction, and switching barrier on consumer loyalty to website. For this purpose, the study tested covariance structural model which set relationships among independent variable(shopping value), meditated variables(customer satisfaction and switching barrier), and dependent variable(website loyalty). The data were collected from a sample of 239 internet shopper of college female students. The covariance structural model and research hypothesis analyzed by using SPSS 16.0 and AMOS 5.0 program. The results are as follows: First, the structural model is accepted significantly. Second, shopping value had a positive influence on customer satisfaction and switching barrier. Third, shopping value, shopping satisfaction of customer, and switching barrier had a positive impact on website loyalty. Forth, shopping value had a positive impact on website loyalty directly, it was found to have a indirect effect on website loyalty through customer satisfaction and switching barrier.

• World Technopolis Review
• /
• 제8권2호
• /
• pp.82-91
• /
• 2019

The value of universities in driving economic development has been understood for a long time. However, with the increasing importance of the 'science-entrepreneurship' relationship in giving science its modern economic value there is growing interest in how this dynamic can be enhanced. One of the strategies that has been widely adopted has been the creation of research-science-technology parks although commonly these projects were being established prior to the theoretical approaches that justify their development. This paper reports on a study that measured the financial value of the links between the University of Surrey and tenants on its Surrey Research Park project and also looks forward at strategies being adopted by the University concerning the continuous improvement of its technology transfer offering to increase the value of these links and put some empirical data behind the claims of the value of research-science-technology parks as part of a wider innovation strategy.

• Journal of Integrative Natural Science
• /
• 제5권3호
• /
• pp.157-162
• /
• 2012

Measurement error is one of main source of error in survey. It is generally defined as the difference between an observed value and an underlying true value. An observed value with error may be expressed as a function of the true value plus error term. In some cases, the measurement error variance may be also a function of the unknown true value. The error variance function can be rewritten as a function of true value multiplied by a scale factor. This research explore methods for estimation of the measurement error variance based on the data from complex sampling design. We consider the case in which the variance of mesurement error is a linear function of unknown true value, and the error variance scale factor is small. We applied our results to the U.S. Third National Health and Nutrition Examination Survey (the U.S. NHANES III) data for empirical analyses, which has replicate measurements for relatively small subset of initial respondents's group.

• Korean Management Science Review
• /
• 제32권4호
• /
• pp.97-108
• /
• 2015

This study proposes a mathematical model to estimate the economic value of weather forecast service, among which the precipitation forecast service is focused. The value is calculated in terms of users' satisfaction or dissatisfaction resulted from the users' decisions made by using the precipitation probabilistic forecasts and thresholds. The satisfaction values can be quantified by the traditional value score model, which shows the scaled utility values relative to the perfect forecast information. This paper extends the value score concept to a collective value score model which is defined as a weighted sum of users' satisfaction based on threshold distribution in a group of the users. The proposed collective value score model is applied to the picnic scenario by using four hypothetical sets of probabilistic forecasts, i.e., under-confident, over-confident, under-forecast and over-forecast. The application results show that under-confident type of forecasts outperforms the others as a measure of the maximum collective value regardless of users' dissatisfaction patterns caused by two types of forecast errors, e.g., miss and false alarm.

• Journal of Contemporary Eastern Asia
• /
• 제18권1호
• /
• pp.124-152
• /
• 2019

Smart city, which employs information and communication technology (ICT) to resolve urban problems, is gaining more research attention in the innovation research. However, most previous studies regard citizens as merely passive accepters of the smart city services, focusing on individual private values. The present study aims to expand existing limited perspectives by applying public value management theory. Drawing from the literature review, we developed a dual perspective that a smart city service should encompass: private and public value. Then we set up a causal relationship between the value recognitions and intention to adopt smart city services. We further related antecedent variables to the dual value recognition in terms of citizens' characteristics: prior knowledge, personal innovativeness, and citizenship. Two case subjects among currently operating smart city services in South Korea were selected to empirically investigate our hypothesis. Results confirm the recognition of both public and private value is significantly related to the citizens' personal characteristics and resultant attitude towards acceptance and support for diffusion of the smart city services. This study is expected to provide useful implications for a new angle for the recipient of the smart city services, value orientation of the services, citizen's participation, and method selection for promotion.

• The Journal of Asian Finance, Economics and Business
• /
• 제8권9호
• /
• pp.219-233
• /
• 2021

This study would prove the logic that business practice CSR has a positive impact on efficient product value while philanthropic CSR has a positive impact on socio-ethical product value to promote product purchase intention. It would also test the mediating role of efficient product value and socio-ethical product value. Methods: AMOS 22.0 was used to analyze the structural equation model in this work, and the hypotheses were tested after setting the impact of corporate variables on intrinsic variables additionally. Results: This study conducted research that has not been attempted in the preceding studies, classifying CSR into business practice CSR activities related to economic, legal, and ethical responsibilities and philanthropic CSR activities related to the contribution to the community, the connection of donation and business, company-wide philanthropy, and appropriate donation performance. Conclusion: This study would prove the logic that business practice CSR has a positive impact on efficient product value while philanthropic CSR has a positive impact on socio-ethical product value to promote product purchase intention, and evaluating the mediating role of efficient product value and socio-ethical product value, thus providing implications from a new perspective that has not been explored in previous marketing studies.

• The Journal of Asian Finance, Economics and Business
• /
• 제9권5호
• /
• pp.365-376
• /
• 2022

This study aims to look into the causal relationships between corporate social responsibility and firm value, corporate social responsibility and institutional ownership, and firm value and institutional ownership. This study develops a triangle model of causal relationships among the three endogenous variables. Samples for this study are manufacturing companies listed on the Indonesia Stock Exchange for the period 2014-2018. The model is operated in the system of simultaneous equation models using the generalized method of moments technique to estimate parameter coefficients. After controlling the effects of trade-off/balancing capital structure and managerial ownership, the research findings show a positive causal relationship between CSR and firm value and firm value and institutional ownership. Institutional ownership has a positive effect on CSR, while the effect of CSR on institutional ownership is negative in the firms without managerial ownership and positive in the firms with managerial ownership. This study finds that the causal relationship between CSR and firm value is stronger after the trade-off/balancing of capital structure is included in the model. Capital structure has a convex effect on firm value and positively impacts institutional ownership. In addition, an independent commissioner has a negative impact on CSR but has no direct impact on firm value.

• Human Ecology Research
• /
• 제61권1호
• /
• pp.91-102
• /
• 2023

The purpose of this study was to develop a housing choice behavior program to cultivate housing value orientation among middle-school students. The importance of cultivating housing value orientation in middle school was examined by investigating the relationship between housing value orientation and housing choice behavior, following which a program was developed to cultivate housing value orientation based on various housing values. Housing choice behavior was defined as selecting the ownership type, housing type, housing size, and neighborhood environment of housing, and the program was developed in 12 sessions to understand housing values and cultivate housing value orientation through learning housing choice behavior. The features of this program were as follows. First, although housing choice behavior is not covered in middle-school home economics, the 2015 revised national curriculum and current middle-school textbooks were analyzed and developed in consideration of the level available in schools. Second, it was possible to develop a housing value orientation that encompasses various housing values, including activities used to consider such values as the basis for housing choice behavior by each sessions. Third, the program was meaningful in that it developed practical problem-solving and living independence skills through learning activities, including available sites, experience cases, and housing welfare that cannot be experienced directly or indirectly.