• Title/Summary/Keyword: a medium of image

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A Study on the Characteristics and Production of Short-form Fashion Video (숏폼 패션영상의 특성과 제작에 관한 연구)

  • Kim, Sejin
    • Journal of the Korean Society of Clothing and Textiles
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    • v.45 no.1
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    • pp.200-216
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    • 2021
  • This article considers short-form fashion videos as distinguished from fashion films, defines the concept, details the expressive characteristics of short-form fashion video, and reveals the method of producing it. For the methodology, a literature review was conducted to derive the concept and expression techniques. A case study was also performed to define the expressive characteristics. Five short-form fashion videos were also produced based on the results. The final results are as follows. First, short-form fashion video was defined as a fashion medium on the purpose of fashion communication within 60 seconds and classified by three digital image formats. Second, the result of analyzing the expression of the short-form fashion video shows the simplicity and reconstitution, characterization and remediation, borderless and expansion, and synesthesia trigger of the fashion image. Third, five short-form fashion videos were produced based on the theme of the digital garden. It shows that the short-form fashion video intensively expresses the content as a medium whose sensational expression is more prominent than the composition of the story by the short running time that reflects the taste of digital mainstream.

A study on the space production special quality that in mass reflex media (대중영상매체 속에 나타난 공간연출 특성에 관한 연구)

  • 지홍근;김봉재;신홍경
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2002.04a
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    • pp.121-124
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    • 2002
  • Mass culture is product of media technology. We are absorbing and surround in optical image which reflex medium emits by night and day continually specially and live culture and information produced infinitely through mass media. People discharging in main living room now to remote control a television manufacture because carrying out move freely and is preoccupied with object of interest that have been spread in a television, and assimilate all image like sponge. Reflex medium contacted habitually every day whether do not want even if want can do that populace cultural personality is much stronger as subject that make actuality of processing.

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The Effects of Hospital Brand Equity on Trust and Relationship Commitment of Customers (중소병원의 브랜드자산이 방문고객의 신뢰 및 관계몰입에 미치는 영향)

  • Lee, Eun-Ju;Park, Jae-Sung;Kim, Nan-Young
    • The Korean Journal of Health Service Management
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    • v.9 no.2
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    • pp.1-12
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    • 2015
  • The objective of this study was to verify the effects of brand equity of small & medium hospitals on trust and relationship commitment and mediation effect of trust in the relation between brand equity and relationship commitment. For testing reliability and validity of the measurement tool, Cronbach's ${\alpha}$ and confirmatory factor analysis was used, respectively. A structural equation model was applied for verifying the study model suggested. Out of 450 questionnaires distributed, 439 was returned. On the study results, brand image and perceived quality positively determined trust of customers for small & medium hospitals. Customers' trust also has a positive effect on relationship commitment. Brand awareness positively influence the levels of relationship commitment. Moreover, a mediation effect was identified. Customers' trust mediated the effects of brand image and perceived quality on relationship commitment of hospitals customers. On conclusions, relationship commitment was determined, either directly or indirectly, by brand image and perceived quality, while trust mediated the their relationship. Thus, hospitals management may use the concepts of brand equity and trust as a key success factor of their business purposes.

Image Through a Scattering Medium using Femtosecond light pulse gating method

  • Chen, Guofu
    • Proceedings of the Optical Society of Korea Conference
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    • 2000.08a
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    • pp.1-1
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    • 2000
  • This paper presents a holography through high scatter mediums. Femtosecond light pulses are used as object light and reference light. When light passes through a high scatter medium, there are ballistic light, snake light and difussive light in transmitting light. However, ballistic and snake light are very weak, difussive light is very stronge so that they can not be imaged directly, By using femtosecond laser electronic holographic gating method to gate ballistic light and snake light and multi-holograms processing technology, high quality images can be obtained. (omitted)

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Influence of Hairstyle on Women's Professional Image

  • Lee Myoung-Hee
    • International Journal of Costume and Fashion
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    • v.4 no.2
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    • pp.56-65
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    • 2004
  • The purpose of this study was to investigate the effect of hairstyle, hair length, and hair color on women's professional image. The quasi-experimental method by a $2{\times}3{\times}3\;(hairstyle\;{\times}\;hair length\;{\times}\;hair color)$ factorial design was used. Subjects were 343 women in Seoul, Korea. The bright brown hair was perceived to be less professional than the black and the dark brown. The straight hair was evaluated to be more professional than the wavy hair in the short and the medium length hair, whereas the wavy conveyed a higher professionalism than the straight style in long hair. The shorter the hair was, the more professional the image was. Among 18 stimuli, the short straight hair in black was evaluated to have the highest in professional image, and the long straight hair in bright brown was the lowest. Perceivers in their 40's and 50's evaluated the bright brown hair to be more professional than those in their 10's to 30's did. The present findings provide that hairstyle, hair length, and hair color are significant cues when perceiving women's professional image.

Successive Case of Global Shopping Mall Project for Small and Medium Enterprises: Zungle Incorporation (중소기업을 위한 글로벌 쇼핑몰 지원사업의 성공사례: 주식회사 정글)

  • Choi, Seok-Beom
    • Korea Trade Review
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    • v.44 no.1
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    • pp.221-235
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    • 2019
  • SMEs are experiencing difficulties in doing sales promotion due to the low awareness of the image of the company and the products produced by them in the global market. Therefore, the Government should seek ways to raise awareness of SMEs' image and products. SMEs have to carry out global innovation activities needed to develop new products or new technologies, but they are exposed to limitations of these innovative activities due to the limit of their available resources. Therefore, as a national project, the Ministry of SMEs and Startups and the Small and Medium Business Corporation are doing project for fostering and constructing global shopping mall (independent mall) so that SMEs can strengthen their global innovation activities. The purpose of this paper is to contribute to succeeding in the project for fostering and constructing global shopping mall (independent mall) by studying the case of Zungle Incorporation which operates a global shopping mall and greatly increases exports by participating in this project, and identifying success factors of Zungle Incorporation in doing this project.

A Study on Image Perception according to Wedding Headdress, Hairstyle, and Neckline (웨딩헤드드레스, 헤어스타일, 네크라인에 따른 이미지 지각 연구)

  • Kim, Myung-Gi;Lee, Myoung-Hee
    • The Research Journal of the Costume Culture
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    • v.19 no.5
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    • pp.981-992
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    • 2011
  • The objectives of this study were to analyze the design elements of hairstyles, wedding headdresses, and necklines in wedding magazine pictures by using content analysis method and to investigate the differences in image perception according to hairstyle, wedding headdress, and neckline. A quasi-experimental method by questionnaire was used. The experimental design was a $2{\times}5{\times}4$(hairstyles${\times}$wedding headdresses${\times}$necklines) factorial design by 3 independent variables. The subjects consisted of 378 female college students. The results are as follow. First, the most popular among hairstyles, headdresses, and neckline forms were the updo hairstyle, dark brown hair color, the crown headdress, white flowers, and the horizontal bared top. Second, the elements determined to be most elegant and attractive were the medium-up hairstyle and the crown with a veil. However the wedding hat was perceived to be high in individuality and tenderness, while the flower and the wedding hat were perceived to be very pretty. The halter neckline was perceived to be higher in individuality and attractiveness than the other neckline types. Third, the medium-up hairstyle when wearing a crown with veil was perceived to be the most elegant. Placing a flower in the long-wave hairstyle was evaluated as looking most pretty. Fourth, the medium-up hairstyle was higher in preference than the long-wave style. Among wedding headdresses, there was greatest preference for a crown.

FPGA Implementation of LSB-Based Steganography

  • Vinh, Quang Do;Koo, Insoo
    • Journal of information and communication convergence engineering
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    • v.15 no.3
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    • pp.151-159
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    • 2017
  • Steganography, which is popular as an image processing technology, is the art of using digital images to hide a secret message in such a way that its existence can only be discovered by the sender and the intended receiver. This technique has the advantage of concealing secret information in a cover medium without drawing attention to it, unlike cryptography, which tries to convert data into something messy or meaningless. In this paper, we propose two efficient least significant bit (LSB)-based steganography techniques for designing an image-based steganography system on chip using hardware description language (HDL). The proposed techniques manipulate the LSB plane of the cover image to embed text inside it. The output of these algorithms is a stego-image which has the same quality as that of the original image. We also implement the proposed techniques using the Altera field programmable gate array (FPGA) and Quartus II design software.

ROI Scalability method based on H.264/SVC (H.264/SVC를 기반으로 한 ROI확장성 방법)

  • Lee, Jung-Hwan;Yoo, Chuck
    • IEMEK Journal of Embedded Systems and Applications
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    • v.4 no.1
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    • pp.35-41
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    • 2009
  • The H.264/SVC enables network-adaptive video transmission to smart device which uses wireless network. But, quality scalability of H.264/SVC does not consider personal subjective image quality. In addition, its network efficiency also does not optimized because it uses MGS(Medium Grained Scalability) and CGS(Coarse Grained Scalability). Thus, this paper proposed a new scalable ROI algorithm for not only subjective image quality improvement but also network adaptation. To experiment our proposed a scheme, we added designed algorithm to JSVM(Joint Scalable Video Model) open source video codec of H.264/SVC. Experiment was performed according to the pre-defined scenario for simulating various network conditions. Finally, experimental result showed our proposed scalable ROI scheme. It is better than traditional non-selective scheme in subjective video quality.

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A case study on high school students' mental image in the process of solving regular polyhedron problems (정다면체 문제 해결 과정에서 나타나는 고등학교 학생들의 심상에 관한 사례연구)

  • Hong, Gap Lyung;Kim, Won Kyung
    • The Mathematical Education
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    • v.53 no.4
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    • pp.493-507
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    • 2014
  • The purpose of this study is to analyze how high school students form and interpret the mental image in the process of solving regular polyhedron problems. For this purpose, a set of problems about the regular polyhedron's vertex is developed on the base of the regular polyhedron's duality and circulation. and applied to 2 students of the 12th graders in D high school. After 2 hours of teaching and learning and another 2 hours of mental image-analysis process, the following research findings are obtained. Fisrt, a student who recorded medium high-level grade in the national scholastic test can build the dynamic image or the patten image in the process of solving regular polyhedron's vertex problems by utilizing the 3D geometry program. However, the other student who recorded low-level grade can build the concrete-pictorial image. Second, pattern image or dynamic image can help students solve the regular polyhedron's vertex problems by proper transformation of informations and the mental images while the concrete-pictorial image does not help. Hence, it is recommended that the mathematics teachers should develop teaching and learning materials about the regular polyhedron's duality and circulation and also give students suitable questions to build the various mental images.