• International Commerce and Information Review
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• v.8 no.4
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• pp.323-341
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• 2006

IThis research meets with empirical results in pursuit of aim as below mentioned. Firstly, it gets a line on two-way effects which have an effect on both (the country image and corporate image) by using the corporate image for the study of the country image. After making an analysis of the empirical test, found out that the corporate image has influence upon the country image significantly. Also found out that the country image has an effect on the corporate image powerfully. Therefore, it effects an inspection of evidence that the country image and corporate image have significantly positive concern, each other. Secondly, it is offering the way to use the culture marketing as grasping the mediating effects, which culture difference has influence upon the country image and the corporate image. The mediating effects show that the country image has influence on the corporate image more as culture difference is bigger.

• Korean Journal of Childcare and Education
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• v.15 no.5
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• pp.113-138
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• 2019

Objective: This study aimed to determine the effect of a teacher professional learning environment at workplace day care centers on the professionalism of beginning teachers and also to verify the mediating effects of the beginning teachers'work task motivation on that relationship. Methods: The participants were 129 new teachers currently employed at workplace day care centers. The Current Status for Professional Competence was used to measure the teachers' professionalism. The Professional Learning Environment Inventory assesses the professional learning environment of day care centers. To measure the work task motivation, the Work Tasks Motivation Scale for Teachers was used. Results: Firstly, positive relationships were identified between a professional learning environment and their intrinsic motivation and identified motivation. However, there were also negative relationships between the professional learning environment and their introjected motivation and amotivation. Secondly, this study partially verified the mediating effects of the beginning teachers'work task motivation on the relationship between the professional learning environment and teachers' professionalism. Conclusion/Implications: The relationship between the professional learning environment and the professionalism of beginning teachers was mediated by the teachers'own intrinsic motivations, identified motivations, and amotivation.

• The Journal of Economics, Marketing and Management
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• v.11 no.1
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• pp.1-12
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• 2023

Purpose: This study identified the effects of the three types of consumer interactions on the utilitarian and hedonic values experienced by community members, their degree of participation, and brand loyalty. In addition, the mediating effect of virtual interactivity between the interactions that occur within the online brand community and the value experienced by community members was also identified. Research design, data and methodology: An online survey was distributed, and the data gathered was analyzed using structural equations modeling. Results: Test results showed that product-information interaction has a positive effect on utilitarian value and interpersonal interaction has a positive effect on hedonic value. Human-computer interaction was found to have a negative effect on hedonic value and no significant effect on utilitarian value. Furthermore, it was revealed that among the three types of interactions, virtual interactivity had a mediating effect only in the relationship between human-computer interaction and hedonic value. Moreover, utilitarian values experienced by community members affected their level of participation which ultimately enhances brand loyalty. Hedonic value did not affect their level of participation within the online brand community. Conclusions: When marketers establish online brand community strategies, they must place elements that can directly help the use of brands and products.

• The Journal of the Korea Contents Association
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• v.17 no.8
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• pp.175-185
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• 2017

This study examines the mediating effects of learned helplessness and procrastination in the relationship between social-psychological stress and internet${\cdot}$smartphone addiction among adults. The study subjects were 231 adults (114 males and 117 females) with a mean age of 27.7(SD=6.6) years. The results of the study are as follows. First, stress and internet${\cdot}$smartphone addiction had a significant positive correlation. Second, the mediating effect of learned helplessness in the relationship between stress and internet addiction was significant. Third, the mediating effect of learned helplessness through procrastination in the relationship between stress and internet addiction was significant. Forth, the mediating effect of learned helplessness in the relationship between stress and smartphone addiction was significant. Fifth, the mediating effect of learned helplessness through procrastination in the relationship between stress and smartphone addiction was significant. Based on the results of this study, we discussed the role of helplessness and procrastination in the relationship between stress and internet addiction.

• 한국노년학
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• v.41 no.4
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• pp.491-504
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• 2021

This study investigated the effect of death anxiety on the sense of self-integration in the elderly and verified the mediating effect of psychological well-being in the relationship between death anxiety and self-integration. For this study, a questionnaire was conducted from September 1, 2020 to November 30, 2020, targeting 254 elderly people aged 65 to 94 who live in elderly-related facilities in Seoul and Gyeonggi-do. As measurement tools, the death anxiety scale, psychological well-being scale, and self-integration scale were used, and Baron·Kenny (1986)'s three-step mediating effect analysis method was used. The results of the study first, The influence of death anxiety on self-integration was statistically significant. Second, the results of using the three-stage mediating effect analysis method proposed by Baron and Kenny (1986), In the relationship between death anxiety and self-integration, psychological well-being was found to have a mediating effect. In conclusion, the results of this study suggest that in order to effectively and positively deal with the elderly's self-integration problem, the elderly's psychological well-being as well as the elderly's death anxiety must not be overlooked.

• Journal of the Korean Home Economics Association
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• v.49 no.10
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• pp.81-90
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• 2011

The purpose of this study was to investigate the mediating effect of interpersonal relationship on the relationship between attachment and subjective well-being of university students. We conducted a survey on 336 university students in Andong-si and Cheongju-si. The data were analyzed by Pearson's productive correlation, hierarchical regression analysis and Sobel test. The results were as follows: First, affective well-being made an effect by avoidant attachment and anxiety attachment, and was more affected by interpersonal relationship than anxiety attachment including mediating variable of interpersonal relationship. Second, there was a significant effect in cognitive well-being only by anxiety attachment. Including mediating variables of interpersonal relationship, cognitive well-being affected by interpersonal relationship only. Third, interpersonal relationship mediated partially the relationship between attachment and affective well-being, and perfectly between attachment and cognitive well-being.

• Journal of the Korean Society of Clothing and Textiles
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• v.29 no.9_10 s.146
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• pp.1340-1348
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• 2005

Consumers are prone to engage in browsing because they are, for a variety of reasons, open to spending opportunities that grab their attentions. In-store browsing is the in-store examination of a retailer's merchandise for recreational or/and informational purposes without an immediate intent to buy. Browsers made more unplanned purchases than non-browsers in a regional mall setting. As a form of on-going search, in-store browsing is a central component in the impulse buying process. The purposes of this study were 1) to examine the causal relationships among fashion involvement, hedonic consumption, browsing and impulse buying behavior, and 2) to investigate the mediating effects of browsing on impulse buying behavior for fashion products. A questionnaire was developed from a literature review and measured on a 7-point rating scale. Data were obtained from 413 students attending universities in Busan. The self-administered questionnaire was given during a scheduled class. Using structural equation modeling, the results indicate that the proposed model of this study is appropriate to explain the mediating effects of browsing on impulse buying behavior for fashion products. The model shows that fashion involvement and hedonic consumption are important as antecedents of browsing in fashion stores, and consumers browsing longer in fashion stores would tend to increase the likelihood of experiencing impulse buying behavior. That is, browsing in store plays an important mediating role in triggering impulse buying behavior for fashion products. The results from this study provide some insights into retail marketing theory supporting the trait and behavioral aspects of impulse buying. Future research and managerial implications are addressed.

• Journal of the Korean Home Economics Association
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• v.48 no.6
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• pp.71-82
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• 2010

This study examined the effects of parent-, peer-, and teacher-attachment on development of career maturity via the mediating effects of self concept. There were 2844 elementary school students, ages 12 to 13 years old, who participated in the Korean Youth Panel Survey. All data were used for the analyses. Gender differences were found in most of the variables, including attachment, self concept, and career maturity. The Structural Equation Modeling technique applied to the data revealed that there were both concurrent and lagged effects of attachment and self concept on career maturity. It was found that self concept played a mediating role on career maturity.

• Journal of Technologic Dentistry
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• v.37 no.4
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• pp.285-293
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• 2015

Purpose: The following study analyzes the mediating effects of professionalism on the relationship between major selection conviction and career decision level of dental technology students. It is to be used as basic data for improvement of the students' career decision level and an effective way to train professionals of the colleges. Methods: The survey was conducted on dental technology students. The collected data was analyzed by the statistical program SPSS 18.0. The results were analyzed by reliability, frequency, multiple-way ANOVA, correlation, multiple regression. To test for significance on each item, p<0.05 has been decided as a standard. Results: The analysis shows that the students' age and clinical practice experience bring a significant difference in major selection conviction, career decision level and professionalism. Professionalism has been found to bring significance mediating effects in relation to major selection conviction and career decision level. Conclusion: To improve the quality and pride as a professional as well as satisfaction with major selection can be expected to raise the standard of the students' career decision level.

• Korean Journal of Child Studies
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• v.33 no.1
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• pp.223-236
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• 2012

The present study investigated the mediating effects of negative automatic thoughts on the relationship between the communication styles of fathers and their children's happiness. The participants consisted of 509 elementary school (225 5th, 6th graders) and middle school (284 1st, 2nd graders) students in Seoul and Jeonju city. The instruments used were the Parent-Adolescent Communication Inventory (Barnes & Olson, 1982), the Korean Children's Automatic Thoughts Scales (Moon, 2002), and the Happiness Inventory for Children (Lee, 2005). Data were analyzed by means of both descriptive statistics and regression analysis using the SPSS (12.0 version). The results indicated that the effects of a father's communication style on children's happiness was partially mediated by their negative automatic thoughts. In conclusion, negative automatic thoughts has a mediating effect upon a father's communication style as it relates to the happiness of their children.