• 디지털융복합연구
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• 제19권4호
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• pp.291-303
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• 2021

이 연구는 유튜브(YouTube)에 나타난 필사 문화의 특성을 서사 분석 방법을 통해 알아보고자 하였다. 연구 결과 유튜브의 필사 문화에서 다섯 가지의 의미 있는 특성을 확인할 수 있었다. 유튜브의 필사 문화는 첫째, 효율적인 글쓰기와 학습의 방편이라는 특성을 지니고 있었다. 둘째, 텍스트를 더 깊이 읽고 이해하기 위한 필사라는 특성이 있었다. 셋째, 내 글쓰기로 나아가는 전략이라는 특성을 가지고 있었다. 넷째, 유튜버들은 필사를 통해 자기 치유와 위안의 시간을 갖고 있었다. 다섯째, 유튜브의 필사 문화는 왼손 글쓰기와 디지털 필사로 확장·진화하고 있었다. 유튜브의 필사 주체들은 글쓰기와 학습, 정신 수양의 방편으로 필사를 해왔던 전통적인 필사 문화에서 더 나아가 적극적이고 능동적으로 자신들의 글쓰기 전략을 발전시키고 왼손 글쓰기와 디지털 필사로 필사 문화의 외연을 확장시켜 가고 있었다.

• 산업경영시스템학회지
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• 제46권2호
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• pp.102-108
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• 2023

Recently in Korea, YouTube stock channels increased rapidly due to the high social interest in the stock market during the COVID-19 period. Accordingly, the role of new media channels such as YouTube is attracting attention in the process of generating and disseminating market information. Nevertheless, prior studies on the market forecasting power of YouTube stock channels remain insignificant. In this study, the market forecasting power of the information from the YouTube stock channel was examined and compared with traditional news media. To measure information from each YouTube stock channel and news media, positive and negative opinions were extracted. As a result of the analysis, opinion in channels operated by media outlets were found to be leading indicators of KOSPI market returns among YouTube stock channels. The prediction accuracy by using logistic regression model show 74%. On the other hand, Sampro TV, a popular YouTube stock channel, and the traditional news media simply reported the market situation of the day or instead showed a tendency to lag behind the market. This study is differentiated from previous studies in that it verified the market predictive power of the information provided by the YouTube stock channel, which has recently shown a growing trend in Korea. In the future, the results of advanced analysis can be confirmed by expanding the research results for individual stocks.

• 문화기술의 융합
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• 제9권3호
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• pp.221-237
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• 2023

본 연구의 목적은 급격한 미디어 산업 변화의 중심에 있는 개인 미디어 환경에 관심을 가지고, 특히 어디서든 접속, 시청, 제작 가능한 모바일 미디어 환경을 선도하는 1인 혹은 소수 미디어 크리에이터들의 활동 영역을 탐구하여 크리에이터들과 시청자들 간의 상호 생태계를 면밀히 살피는 단계적 연구의 일환으로 진행되었다. 특히 전문 유튜버 영역의 확장 가능성이 날로 진화하는 콘텐츠 서비스 사용자들의 욕구 및 수요 형태의 변화에 맞닥뜨린 상황에 주목하고, 전문 유튜버의 평판이 시청자의 충성도와 구독의도에 미치는 영향, 그리고 진정성이 이들 관계에서 형성하는 조절효과를 살펴보고자 하였으며, 이러한 관계 형성 과정을 구체적 자료를 통해 실증하는 것이 본 연구의 목적이다. 결론 부분에 연구결과를 토대로 유추할 수 있는 시사점과 향후 추가 연구를 위한 제언 등을 제시하였다.

• 한국의류산업학회지
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• 제26권3호
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• pp.279-288
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• 2024

Fingernail-related content on YouTube is gaining popularity. This study aimed to present a new direction for nail content marketing and video production by identifying the current status of nail-related content on YouTube and factors affecting views. As for the research method, the study used the YouTube website, and the elements under analysis were classified into YouTuber characteristics (verbal characteristics, age group, gender, professional status, and celebrity status) and content characteristics (nail field, editing elements, and content). The results showed that standard language and terminology were generally used, and the proportion of YouTubers in their 30s was high. All nail-related content creators on YouTube were women, and they were found to be experts who worked as nail artists and nail content creators. As for the content characteristics, the proportion of art videos was high, and the video length was found mostly to be between 10 and 20 minutes. The editing elements included images, videos, and subtitles, and sound effects and background music were used frequently. Finally, it was found that the proportion of videos providing nail tips and know-how, product information, and procedures was high. This study identified factors that influence the number of views for nail videos. As a result, the study was able to present video production ideas for newcomers starting a nail-content YouTube channel, and this will be helpful in the development of nail content.

• 한국의류산업학회지
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• 제26권2호
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• pp.198-207
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• 2024

As men's interest in grooming increases, YouTube videos teaching men about natural makeup that could help them look more presentable are becoming popular. An increasing amount of beauty content on YouTube now targets men. Therefore, this study aimed to identify the features of male-targeted beauty videos with the highest number of views and likes in order to help beauty influencers understand what subscribers want and apply effective marketing strategies. The research method set criteria for YouTuber characteristics, editing elements, and content through prior research, and analyzed through the YouTube website. The video upload date range was set from January 1, 2022 to January 1, 2024. The search keywords "male beauty YouTuber" and "male makeup" were used to find the 10 most viewed videos. The results showed that technical terms, standard words, and loanwords were generally used, and the age group was in their 30s, and the proportion of famous experts was high. The video duration of 10-15 minutes was most common, and the ratio of sound effects, background music, and subtitles was high. Makeup tips and product reviews or recommendations was the most common type of content. Especially, demonstrations of make-up application and product reviews had higher number of views. The findings of this study could provide new ideas and references to YouTubers who aspire to specialize in male beauty content, and help them produce videos that sufficiently satisfy the needs and desires of subscribers.

• 한국콘텐츠학회논문지
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• 제20권9호
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• pp.29-42
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• 2020

본 연구의 목적은 소셜미디어 중 하나인 YouTube 동영상 사용자들이 남긴 의견을 추출하여 분석하는 질적연구방법을 제시한다. 이를 위해서 YouTube 동영상 사용자의견을 사용하여 사용과 충족 이론의 쾌락적 충족, 사회적 충족, 그리고 실용적 충족을 빈도분석과 토픽모델링을 통해 측정하였다. 측정결과, YouTube KBS 한국방송 채널 중 트로트 가수 조명섭 동영상을 사용자들이 시청하는 이유는 첫 번째로 높은 빈도를 보이는 것이 쾌락적 충족을 위해서였다. 다음 순으로 사회적 충족과 실용적 충족으로 나타났다. 단어-문서 네트워크 분석에서 연결정도중심성은 '응원', '감사', '화이팅', '최고' 등이 높게 나타났고, 매개중심은'감사', '응원', '화이팅'등의 단어가 높게 나타나 연결정도 중심성과 유사함을 보였다. 아이겐벡터중심성은 '사랑', '마음', '감사' 등의 단어가 높게 나타나 사용자들의 의견들에 가장 영향력이 높은 단어들임을 알 수 있다. 이는 YouTube의 트로트 가수 조명섭 동영상 시청자들 중 대다수가 동영상에 대해 사랑과 감사의 마음을 보이고 있음을 알 수 있다. 위의 세 가지 중심성 분석결과는 동영상을 시청하는 동기로 사용충족 이론의 쾌락적 충족과 사회적 충족 관련 단어들이 높은 값을 보이고 있다. 본 연구는 설문조사 기반의 구조방정식 모형을 따르지 않고, 질적분석연구를 자동화한 텍스트마이닝 기법을 사용하여 YouTube동영상을 사용하는 동기를 사용 및 충족 이론에 의해 밝혀냈다는 것에서 연구 함의를 찾을 수 있다.

• Journal of Contemporary Eastern Asia
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• 제16권1호
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• pp.1-21
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• 2017

The Jakarta Provincial Government utilizes the YouTube channel to interact with citizens and enhance transparency. The purpose of this study is to explore online perceptions of local government image perceived by online audiences through the YouTube platform. The concepts of organizational image and credibility in the political image are adapted to analyze online public perceptions on the Jakarta Provincial Government image. Using the video summarization approach on Three hundred and forty-six official YouTube videos, which were uploaded from 1 March 2016 to 31 May 2016, and content analysis of Eight thousand two hundred and thirty-seven comments, this study shows both political and bureaucratic image emerge concurrently in the Jakarta Provincial Government case. The typology model is proposed to describe and explain the four image variations that occurred in the case study. Practical recommendations are suggested to manage YouTube channel as one of the social media used in the local government context.

• 대한물리치료과학회지
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• 제8권1호
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• pp.759-770
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• 2001

The purpose of this study is through a analysis between old diagnostic tests of the Internet Addiction Syndrome to make a new test model for the physical disturbance problems for the addiction persons. Suggestion treatment for the Internet Addiction Syndrome are follows: 1. Try to decide in advance how much time you will spend on the Net time a day. 2. Decide how much you want the Internet to be a part of each area of your life and then allocate time accordingly. 3. You may decide that you want to keep the Internet at work, and shut the door on it when you leave for home. 4. To physical exercise regularly. 5. Take frequent breaks. 6. Seek out friends and acquaintances who couldn't care less about the Internet. 7. Interact with people in a non-wired world. 8. Consult a Dr. if you can't solved.

• Journal of Ginseng Research
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• 제15권1호
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• pp.41-73
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• 1991

As with any crop. There are many things that need to be done to achieve success. IT must be emphasized that this is one crop that demands 100percent or more. This is a high input crop, a long tern crop, a labor intensive crop and a high return crop. However, to get the returns you cannot take shortcuts or go half way. It is essential that you do your homework before you commence this venture. This factsheet is designed to cover the basic steps involved in growing ginseng and some of the details. It does not contain all the bits and pieces of information needed. Many of these are practical, many are solved 'on the farm' and many necessary items can be purchased at the local hardware store. We suggest you do not venture into this crop until you have done your homework. At this time. we do not pretend to have all the answers and this publication serves only as a guideline. We wish you sell in this new agricultural industry in B.C.

• 디지털융복합연구
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• 제3권2호
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• pp.39-57
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• 2005

This research is about continuous improvement in productivity for the central and local government administration. It is a comprehensive execution manual that summarizes from preparation to completion of this task. If you follow the process described in this research, you will achieve the following. l. You will motivate the innovators. 2. You will spare yourself of many trial and errors and risks thus increasing the effectiveness, 3. You will eliminate the obstacles to innovation. 4. You will continue to innovate and will be able to assess the results through visible index.