• Journal of the Korean Society of Clothing and Textiles
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• v.27 no.3_4
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• pp.384-394
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• 2003

The purpose of this research is to provide the apparel companies with a successful business strategy by analyzing the concept, function and current status of mileage programs; and examining how customer's attitude, recognition, experience, compensation method of the mileage program in apparel companies affect its brand loyalty. In this research simple random sampling was performed. The sample pool was based on 494 people which included college students and employed men and women in their twenties and thirties living in Seoul and in the metropolitan area. The data analysis was completed on the basis of SPSS package, using frequency, percentage, mean, standard deviation, factor analysis, variation, Scheffe test, regression, t-test, and X/sup2/. The following results were found in this research: It is effective to maintain brand loyalty through continuous relationship with consumers as fierce competition increases in apparel companies. A mileage program is a win/win strategy that allows clothing companies to increase its sales and brand loyalty while consumers feel greater satisfaction.

• Journal of Information Technology Services
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• v.11 no.1
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• pp.293-304
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• 2012

Externally, there is urgent need Strengthening the competitiveness of agriculture in terms of production, processing and consumption. And development of high-quality services is particularly essential for provide safe food to consumers, internally. We studied the concept of service science, service models and service development methodology, then researched strengthening agricultural competitiveness through analysis of service viewpoint. After then, in the service level and service science, we elicit the service components for the defined new business, which is composed of private service and supporting service for Mungyeong omija industry. In this research, we evaluate the possibilities that agriculture is not primary industries but service industries for competitiveness. We suggest four key service composition for win-win strategy in Mungyeong omija industry. That is authenticity service, decision price service, decision rating service, establish infrastructure for year-round sale.

• Asian-Australasian Journal of Animal Sciences
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• v.8 no.2
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• pp.145-149
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• 1995

Validity of use of a Y-maze for determining a foraging strategy of cattle was investigated with the object of establishing a procedure of testing foraging strategies of large herbivores. Cattle were placed in a start box of a Y-maze, forced into either goal arm and allowed to consume half of the feed at the end of the arm. Then, cattle were returned to the start box and allowed to choose either arm in the second half of a trial. This time animals were allowed to deplete the feed in the goal arm they chose. A return to the previous arm was recorded a "stay" Choice of the other arm was recorded as a "shift". Shift strategy was not observed. Rather, their behavior appeared either random or stay. However, it might have been caused by inappropriateness of the application of the apparatus and/or the procedure used in the study of foraging behavior of rats. Although the existence of lateral preference was suggested, further study with an elaborated procedure will be necessary to investigate foraging strategies of cattle.

• Journal of Korean Society of Forest Science
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• v.97 no.6
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• pp.669-679
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• 2008

Jirisan National Park was designated on December 29, 1967 as the first national park in Korea and that caused continuous conflicts between the violation of the right to hold property in this area due to several regulations following the designation and the nature preservation for the value of heritage for descendants. Thus, the objective of this study is to find a proposal for making decision based on the rationality that is able to solve these conflicts. To achieve the objective of this study, this study applies a game theory that supports a reasonable decision making process for solving these conflicts between interest groups around Jirisan National Park in which the component of this game consists of Jirisan National Park, residents, and interest groups. The Nash equilibrium obtained by the analysis of the strategy of interest groups for the use and preservation of forests and its rewards from the strategy as an nonecooperative game showed a behavior that chases their own benefits and causes lots of troubles. However, in the case of the results obtained from a cooperative game based on the strategy that includes some public interests accepted by interest groups and its rewards, it represented an aspect that solves conflicts through achieving a strategical set, which shows a win-win outcome even though the results of this cooperative game may present less rewards than that of the Nash equilibrium. Whereas, if there exists the public interests accepted by interest groups and truth for protecting such public interests, it is considered that it becomes a way that solves present structural troubles in the National Parks in Korea due to the fact that there exist uncertainties caused by the human rationality.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.6 no.4
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• pp.95-110
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• 2011

Deepening of the global competitive environment due to changes in operating environment and business, domestic and abroad companies in automotive industry are trying to optimize their production and logistics, to enhance their supply chain competitiveness and to promote information strategic planning to maximize their IT-enabled capabilities. In particular, the automotive industry is showing the various efforts to build the demand-based production system for responding to the market changes and preparing the global production and sales system. Despite of their various effors, the IT deployment and utilization levels of parts suppliers in the field of production/logistics companies are shown as higher in comparison with other area supplies, but the levels are shown as a very low condition compared to the parts suppliers of other manufacturing sectors. In this sense, the subject of this study, 'A' company (SMEs), has the challenges for improving the IS utilization and the accuracy of the information system according to the inefficiency of manual and field validation. Consequently, to improve and enhance the utilization of information systems, A company is carrying out the project to improve the ERP and POP operations by in-house approach, but they have shown the limitation in introducing and applying the latest technology.

• The Journal of the Korea Contents Association
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• v.21 no.8
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• pp.184-200
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• 2021

This study proposes to secure the necessity and possibility of creating a footwear-only district utilizing the Kaesong Industrial Complex, a special economic zone in the North Korea. This is a policy proposal to explore strategic values for revitalizing the Korean footwear industry through a win-win cooperation model between the South and North Korea. With SWOT-AHP analysis method, we are planning to establish a strategy to utilize the footwear-only complex in Kaesong Industrial Complex for sustainability of the footwear industry. It presents a direction to overcome the industrial structural problems that the domestic footwear industry is facing with the aspect of the possibility of inter-Korea cooperation. As a result of the analysis, the 'SO strategy' is a proposal to establish inter-Korea cooperation K-shoe belt through footwear clusters in the two Koreas. The 'WO strategy' is an internationalization strategy of the Kaesong footwear-only complex. The 'ST strategy' is the use of flexible governance in the creation of a footwear-only complex for the relief of sanctions against North Korea. The 'WT strategy' is a paradigm shift in the perception of the peace economy in the footwear industry of inter-Korea for the re-opening of the Kaesong Industrial Complex.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.13 no.3
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• pp.153-165
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• 2018

There must be a balanced development of both conglomerates and small and mid-sized companies in order to secure constant economic growth and competitive edge of South Korea. Accordingly, high expectations are being placed on win-win growth and joint overseas expansion of conglomerates and small and mid-sized companies. This study seeks efficient ways to promote joint overseas expansion of major retailers and small and mid-sized companies considering the distinctiveness of home shopping by conducting interviews about joint overseas expansion of home shopping companies and small and mid-sized consumer goods companies in South Korea. To do this, interviews were conducted with three home shopping companies and three consumer goods SMEs operating in overseas markets. The results are as follows. Home shopping companies contribute to opening up overseas markets for small and mid-sized consumer goods companies, and allows them to make use of business and marketing competencies that they lack. Home shopping companies also produce visual materials or provide language translations, and help draw up documents for customs clearance in trading. They also form market development teams and provide information about the overseas markets. However, since the actual benefits from joint overseas expansion are minor for home shopping companies, there is a need for a strategy for win-win growth of both parties in the long run. To this end, it is necessary to provide substantial benefits to encourage joint overseas expansion. Ultimately, balanced development between home shopping companies and small- and medium-sized consumer goods companies should be promoted.

• Proceedings of the Korea Society for Industrial Systems Conference
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• 2000.11a
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• pp.131-167
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• 2000

Top CEO Priorities 1. Increasing Globalization(94%) 2. Improving Knowledge Management(88%) 3. Reducing Cost and Cycle Time(79%) 4. Improving Supply Chains Globally(78%). "Personally, I believe that future leadership companies and future leadership institutions of all kinds will be those that know how to compete and win on the basis of knowledge-learning, adapting and improving this vital asset we know as information."(omitted)

• Journal of the Korean Operations Research and Management Science Society
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• v.34 no.1
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• pp.133-152
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• 2009

This paper analyze the fee structures of digital music contents and the revenue sharing ratios that are now on-going debates in Korean digital contents industry. Especially we consider Korean situation where copyrighters and telecom companies have conflict of interest. We found two major results. First, the choice between the flat rate scheme and the usage-based rate scheme is not important to telecom companies and copyrighters. The important thing is that copyrighters should decide the revenue sharing ratio and given that telecom companies should decide the retail price. Consequently, this way can lead to win-win solutions between them. Second, the flat rate scheme affects the relationship between consumers and telecom companies. Under the flat rate scheme, telecom companies have more benefits than consumers. In the vertical integrated structure, particularly, this tendency is more severe.

• Journal of Distribution Research
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• v.2 no.1
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• pp.183-195
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• 1997

The liberalization of Korean distribution market will undoubtedly lead to some erosion of market share of indigenous distributors in PC GMS(General Merchandising Store) & all the industries, but to our surprising, the benefits of rationalization of distribution, high qualities & low prices, strengthened competitiveness of indigenous retailers far outweigh the costs. The aim of this paper is to present some basic executive ideas for achieving a more global competitiveness in the 21st century. That is, successful market responsiveness in our distributors & firms will first of all require Dynamic Supply Chain Management at the base of information infrastructure to obtain the best competitive power. Secondly, in practical perspectives, distributors & firms needs to learn precise analysis on the basis of customer needs & wants as well as flexible thinking & proactive attitudes with respect to an freezing markets. In conclusions, win-win strategy in the competition for existence has to retain continuous & close relationship between cooperation and coordination.