• 정보학연구
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• 제9권1호
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• pp.41-53
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• 2006

E-business managers must make a profit on the goods and services they sell. But e-business retailers are still searching for strategies that work. To test current practices, we became 'phantom shoppers' and bought a randomly chosen set of CDs from a variety of E-business manager. Our findings suggest that order management and logistics skills are pivotal for selling profitably on the Website. In this article, we show how e-business managers can deploy resources creatively to attract the right shoppers, convert these shoppers into buyers, and improve the chances of repeat purchase while maintaining profit margins.

• 컴퓨터교육학회논문지
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• 제6권3호
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• pp.19-26
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• 2003

본 논문에서는 시각 장애인을 위한 표준 웹사이트 개발 방안을 제안하였다. 먼저 정보 소외계층인 시각장애인들을 위한 정보통신 정보 접근성 향상을 위한 웹 컨텐츠 개발의 필요성 및 국내외 표준화 현황, 선진국의 정보 접근성 기술개발 현황을 설명하였다. 아울러 향후 국내에서 개발될 웹 컨텐츠의 정보 접근성 향상을 위한 개발 및 표준화에 필요한 W3C 의 5가지 Website Contents Accessibility Guideline 방향을 제시하였다. 또한 시각장애인 컴퓨터 환경에 맞는 웹 컨텐츠 개발을 위한 표준화 방안을 제시하고 시각장애인과 비장애인간의 정보 불평등 해소를 위한 국내 Website Contents Accessibility Guideline을 제안하였다.

• 임상간호연구
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• 제19권1호
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• pp.152-167
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• 2013

Purpose: The purpose of this study was to develop a website-based patient safety culture promotion program that could be implemented by nurses in real work scenarios. Methods: This study was a methodological study. A patient safety culture promotion program, called 'Safe Culture, Save Patients' was developed, based on structuration theory and performance engineering approaches. Results: This program was delivered in the form of a website containing contents about changes in the work environment, information about accidents and the improvement process details, as well as a program for motivation. The program was tested about the validity on contents and usability - a panel of 14 experts confirmed its validity using the contents validity index (CVI), with a resulting S-CVI of .980. Usability was evaluated by 11 nurses, which allowed finalize the program. Conclusion: The 'Safe Culture, Save Patients' program was a valid program that could be applied in clinical practice immediately. The results of this study warrant further studies to evaluate the effects of this patient safety culture promotion program.

• 한국감성과학회:학술대회논문집
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• 한국감성과학회 2001년도 춘계학술대회 논문집
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• pp.109-113
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• 2001

The purpose of this paper is to propose an analytical method for evaluating user satisfaction of Internet websites using the structural equation model(SEM). This paper is intended to identify critical evaluation factors of user satisfaction for websites to determine criteria for evaluating the websites, and use the criteria to develop a SEM model for quantitatively evaluation of each factors' effects of user satisfaction. The SEM model used 2 variables of usability and good-looks for the evaluation factors of websites user satisfaction and each factors have 4 sub evaluation criteria, 3 portal sites were evaluated to construct the SEM model, and 155 subjects participated the website evaluation using the walk-through and face-to-face survey method. Analysis results showed that the SEM model was statistically significant for all the 3 websites evaluated. Both the usability and good-looks two factors also showed significant effects to user satisfaction of websites and have positive correlation. The user satisfaction was more effected by the usability factor than good-looks, and the simplification and harmonization were the most critical sub-factors of the usability and good-looks.

• 지식경영연구
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• 제17권2호
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• pp.187-204
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• 2016

In this study, we investigated the repeated vist of the e-village shopping mall as an online agricultural business platform. We applied Pine and Gilmore (1998) theory for the e-village website information systems. We hypothesized that 4 dimensions such as entertainment experience, educational experience, esthetic experience, and escapist experience toward satisfaction and, moreover, we investigated the moderating trust effect of satisfaction and repeated visit website. We set those independent variables (entertainment experience, educational experience, esthetic experience, and escapist experience) and dependent variable as experience satisfaction. The results indicated that the 4 experiences factors had a positive effect on the experiential satisfaction, and the trust moderating effect has a negative effection between the experiential satisfaction and the repeated visit. The experiential satisfaction had a positive effect on the repeated visit of e-village websites.

• 통상정보연구
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• 제10권2호
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• pp.63-87
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• 2008

This study investigates the relationship between perceived system characteristics of Internet shopping mall and loyalty, and examines how perceived website attractiveness and flow play mediating roles between perceived system characteristics of Internet shopping mall and affective commitment in the context of Internet clothing shopping mall. For these purposes, the author developed a structural model which consists of several variables. In this model, perceived system characteristics of Internet shopping mall that consist of such as familiarity, reputation, uniqueness, positive emotion, self-efficacy, and interactivity were proposed to affect the website attractiveness and flow, and in turn, result in higher affective commitment. Thus, perceived website attractiveness and flow were proposed as core mediating variables between perceived mobile service characteristics and affective commitment. To test unidimensionality and nomological validity of the measures of each construct, the author employed scale refinement procedure. The results of reliability test with Cronbach's, and confirmatory factor analysis warranted unidimensionality of the measures for each construct. In addition, nomological validity of the measures was warranted from the result of correlation analysis.

• 한국품질경영학회:학술대회논문집
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• 한국품질경영학회 2004년도 품질경영모델을 통한 가치 창출
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• pp.611-617
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• 2004

QFD (Quality Function Development) provides a great tool not only to arrange and evaluate VoC(Voice of Customers) and ) and (Voice of Engineers), but also to link and combine VoC and VoE, thereby present ing explicit direct ions for quality improvement. There have been, however, few researches on QFD in the IT industry The case study discussed here serves an illustration of the applicability and usefulness of the QFD approach to website quality improvement . The proposed QFD framework shows great potentials since customers needs are explicitly considered in the framework, and it helps network administrators develop better web services by providing guidelines for redesigning or reengineering the website operations.

• 경영과정보연구
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• 제22권
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• pp.231-254
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• 2007

This study is analyzed how much protected buying and selling service on Auction site affects to the customers' satisfaction. According to the results of it, First, considering that the aspects of the reliability of the Auction site, trade factor affects to the reliability of Auction website. Second, it shows the organized security of the site affects to the reliability. and it could be explained the escrow service has brought the customers to get the reliability of Auction website. Third, the execution of purchasing contract on website affects to the customers' satisfaction. and it makes customers confirm and rely on Auction. For example, carrying out of the escrow service, enhancement of the system for the policies for the buying protection of customers, and various concerns and efforts for the execution of the purchasing contract and so on affect to the customers' satisfaction.

• 스마트미디어저널
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• 제6권1호
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• pp.39-46
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• 2017

The internet has become an important part of the many aspects of people's daily lives such as work, study, entertainment and in form of electronic commerce, shopping. Electronic commerce is growing rapidly in Kenya. There are many successful business-to-business, business-to-customer and customer-to-customer online shopping companies in Kenya. As a consequence, competition between vendors is intense and, therefore, mitigating the negative effects of high product uncertainty is necessary requirement as it remains a biggest hindrance for success of the online shopping. The purpose of this research is to investigate how online product description, third party product assurance, customer service and website design mitigate the negative impact of high product uncertainty. A questionnaire with 28 items is designed to collect data from online customers. Using multiple regression analysis, the relationship between dependent variable (product uncertainty) and independent variables such as product description, third party assurance, website design and customer service is tested. The result shows that all the independent variables are negatively correlated with dependent variable, which means that product description, third party assurance, website design and customer service can be used by online vendors to lessen the problem of product uncertainty in online markets.

• International Journal of Computer Science & Network Security
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• 제22권9호
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• pp.63-68
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• 2022

Given the competition between different tourist destinations to attract domestic and international tourists it is absolutely vital to examine their website efficacy on specific attributes. This study employs one of the recently developed multi-criteria decision-making method the Best-Worst Method to assess the state government official tourism website across four Indian states known for their tourism potential- Himachal Pradesh, Uttrakhand, Uttar Pradesh and Rajasthan on specific attributes provided by the widely acknowledged WebQual instrument. Information Fit-to-Task and Trust emerged as the most important criterion. Relative advantage and Innovation the least important. The results of the study are easily interpretable and visual. They offer both an individual and comparative analysis of the perceived website efficacy on specific attributes to facilitate tourism stakeholders and website administrators to strategize and make their digital presence effective and competitive.