• 한국의류산업학회지
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• 제20권5호
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• pp.495-508
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• 2018

The purpose of this study is to analyze the effect of characteristics of advertising model on brand personality and the effect of brand personality on brand attitude; and analyze whether the characteristics of the advertising model have a direct effect on the brand attitude or indirectly through the brand personality. A survey was conducted from August 10, 2017 until August 31, 2017, and 400 respondents' survey results were analyzed. For data analysis, SPSS 23.0 was utilized to perform descriptive statistics, factor analysis, t-test, and regression analysis. As a result, five brand personality factors were derived, which are aesthetics, safety/expertise, sophistication, pro-environment, youth, respectively. For advertising model characteristics, seven factors were derived, which are credibility, visibility, attractiveness, expertise, similarity, likeability, and familiarity, respectively. This study investigated the relationship between characteristics of cosmetics advertising model, brand personality, and brand attitude. Brand personality does not play a mediating role between advertising model's characteristics and brand attitude. Advertising model's characteristics have a direct effect on the brand attitude. Consequently, Cosmetics companies should recognize the importance of the characteristics of advertising model and implement the marketing strategy by carefully selecting the advertising model so that consumers can relate the characteristics of advertisement model to the brand attitude which will ultimately lead to positive evaluation of the brand.

• 한국강구조학회 논문집
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• 제13권4호
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• pp.407-417
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• 2001

최근 고속도로와 철도가 평행하게 달라는 경우와 같은 특정위험구간에 안정성과 동시에 좋은 시야를 확보하기 위하여 다양한 철제 베리어가 제안되어 설치되고 있다. 그러나 이러한 베리어 중에서 어느 것도 국내의 충돌조건 $14tonf-80km/h-15^{\circ}$ 을 만족시키는지 확실하게 검증된바가 없기 때문에 본 연구에서는 베리어 예비설계에 가장 많이 사용되고 있는 Barrier VII프로그램을 사용하여 이러한 철재 베리어의 충돌거동을 조사하였다. 해석결과 조사된 베리어 모두 필요한 강성을 발현하지 못하였고 유형 C베리어의 강성이 상대적으로 우수하였다. 따라서, 기 시공된 유형 C 가드레일을 보강하기 위한 방안을 실험적으로 검토하였고 지주에 콘크리트를 부분적으로 보강하는 방법이 충돌조건을 효율적으로 만족시킬 수 있음을 확인하였다.

• 한국의상디자인학회지
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• 제8권2호
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• pp.1-16
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• 2006

The purpose of this study was to find out the various impressions that tone-on-tone coloration of shirts and ties gives. This experiment was based on the $2{\times}4{\times}4{\times}2$ factorial design: colors(red and blue), shirt tones(vivid, light, dull, and dark); tie tones(vivid, light, dull, and dark) and perceivers' gender(male and female). The materials in the experiment developed for this study were composed of 32 upper body photographs which were color printed and 27 bi-polar adjectives, each of which was graded into seven in its degree, were used to evaluate the impression. We unified those colors of shirts and neckties, and then made shirt and necktie tone different. The subjects of this research were 192 male and 192 female college students in Gyeongnam province including Jinju City The data was analyzed by using SPSS program. Analyzing methods were one-way ANOVA and LSD test. The items of the adjectives were classified into 5 impression dimensions - potency, activity, attractiveness, visibility and tenderness. All the image by the match of shirt and tie could be possible to make various images by the color, the shirt tone and the tie tone. Blue was given more effective potent image, vivid or light tone shirt in blue was the active image. As shirt and tie had different tone, regarded as the attractive image. Vivid tone tie was evaluated the visible image, light tone shirt is the tend image.

• 한국의류학회지
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• 제23권7호
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• pp.921-928
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• 1999

The purpose of this study were 1) to find out impression dimensions of the dress wearer with various motifs 2) to evaluate the impression effects of motifs in Korean traditional dress for women. The research method was a quasi-experimental with the between subjects design. The experimental materials developed for the study were a set of stimuli and response scale. The stimuli were consisted of 12 drawings with full factorial design of 3 independent variables : motif sorts (2:flower animal) motif types(2: realistic stylized) motif arrangements(3: all over the traditional to modern) The stimuli consisted of color photographs and color of clothing and motifs was controlled the blue. The response scales were consisted of 30 bi-polar adjectives. The subjects were 333 undergraduate college students of Taejon. The data was analyzed by factor analysis MANOVA and Duncan's multiple range test. Results were as follows: 1. The wearer's impression were consisted of the 3 different dimensions : attractiveness · dignity dimension. Interaction effect among motif sorts motif types and motif arrangements was significant on the same dimension. Interaction effect between motif sorts and motif arrangements was significant on the visibility dimension. 3. The motif arrangements were a significant variable on the attractiveness·dignity and the evaluation dimension. The traditional arrangement and the modern arrangement showed more faborable impression and the all over arrangement showed less favorable impression on the attractiveness·dignity dimension. The all over arrangement showed positive impression on the evaluation dimension and the traditional arrangement and the modern arrangement showed negative impression on the same dimension. There were no significant difference between flower sort and animal sort and also no significant difference between realistic type and stylized type in their impression effects.

• 한국생활과학회지
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• 제14권5호
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• pp.833-846
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• 2005

The purpose of this study is to find out the various impressions that tone-on-tone coloration of shirts and ties gives. This experiment was based on the $2\times4\times4\times2$ factorial designs; colors (purple and green), shirt tones (vivid, light, dull, and dark), tie tones (vivid, light, dull, and dark) and perceivers' genders (male and female). The materials in the experiment developed for this study were composed of various stimuli and the response scales for each stimulus. The stimuli were 32 upper body photographs, which were color printed by CAD system (4D-box program). We unified those colors of shirts and ties, and then made shirt and tie tone different. 27 bi-polar adjectives, each of which was graded into seven in its degree, were used to evaluate the impression. The subjects of this research were 192 male and 192 female college students in Gyeongnam province including Jinju City. The data was analyzed by using SPSS program. Analyzing methods were one-way ANOVA and LSD test. The items of the adjectives were classified into 5 impression dimensions; potency, activeness, attractiveness, visibility and tenderness. In conclusion the impression through matching shirts and ties could be varied by the colors and the tones of shirts and ties. This study can be used as the basic color data in the males' clothes market which gradually pursuits high-quality, personality, and variety.

• 한국콘텐츠학회논문지
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• 제15권8호
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• pp.69-76
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• 2015

현재 도로상에 설치되어 있는 표지는 다양한 정보 전달을 위해 여러 표지가 병설되어 있고, 이러한 상황은 운전자에게 큰 혼란을 주고 있다. 또한, 현재의 도로표지에 관한 신기술은 조명 및 LED 적용을 통해 야간 상황에서의 시인성은 개선하였지만, 여전히 표지 병설은 운전자에게 큰 혼란을 주고 있다. 이러한 문제를 해결하고자 LED나 프리즘식의 가변형 도로표지가 현재 적용되어 오고 있으나, 디스플레이 자체의 한계로 인하여 제한된 표출 정보를 제공해오고 있다. 본 연구에서는 현재의 기술을 파악하고자 기존 가변형 도로표지의 특허 및 기술 동향을 알아보았고, 가변형 도로표지에 정보 제공을 높이고자 차세대 디스플레이를 제시하였다. 또한, 문헌고찰을 통해 기존 가변형도로표지인 LED와 차세대 디스플레이인 OLED의 기술 및 경제적 비교를 수행하였다. 게다가, 차세대 디스플레이로 제시한 OLED와 도로표지의 휘도대비 실험을 수행하여, 도로 표지 대체 가능성을 알아보고자 하였다.

• 한국위성정보통신학회논문지
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• 제10권1호
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• pp.83-87
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• 2015

선박에 설치되는 항해등은 해상교통 수단으로 상호간의 충돌을 사전에 예방하고 안전을 확보하는데 아주 중요한 역할을 한다. 항해등의 사용은 주로 야간에 사용되며, 주간일지라도 강우, 연기 등에 의하여 제한된 시정 내에서는 사용되어야 하며, 특히 국제해상충돌예방규칙(COLREG)의 항해 규정을 잘 이해하고 정확하게 파악하여 설치되어야 한다. 선박용 항해등(Masthead)제품의 구성은 LED 모듈, 콘트롤 보드, 컨버터, 프레넬 렌즈, 외함 등으로 구성된다. 현재 대우조선해양에서 건조하여 납품되는 선박 중 러시아 선급(RMRS)에서 항해등의 사용 환경이 $-52^{\circ}C$ 이하에서 신뢰성이 보증된 제품을 요구하고 있다. 기존의 LED 항해등은 $-25{\sim}40^{\circ}C$에서 품질을 보증하고 있으며, 저온에서 발생할 수 있는 전자부품의 우발고장이나 장시간 운용 시 발생할 수 있는 신뢰성 저하문제에 대한 검증이 시급한 상황이다. 따라서 본 연구는 지금까지의 신뢰성 현황과 앞으로 방안을 제시하고자 한다.

• Asian-Australasian Journal of Animal Sciences
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• 제18권4호
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• pp.463-469
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• 2005

An attempt was made to analyze the factors affecting mating performance of rams in pen mating systems. Due to many types of social interactions, mating performance of rams may decrease or increase. Six intact Muzaffarnagari rams were used and divided into three dominant subordinate pairs by food and ewe competition test. For dominant rams subordinate ram became competitor and vice versa. In the first experiment, ram was exposed to ewe but the competitor ram was kept outside the pen with the facility of visibility only. In the second experiment each ram was exposed to ewe along with the competitor ram and in third experiment ram was exposed to ewes (two) along with competitor ram in observation pen. Recordings of different mating and agonistic behaviour were done in all the experiments. It was found that subordinate ram's mating behaviour was inhibited by mere presence of a dominant ram out side without physical contact. However, when ram exposed to oestrus ewe(s) along with competitor ram, both dominant and subordinate rams spent much of their time in guarding activities instead of mating. In addition dominant ram tried to curtail the subordinate ram mating by agonistic interaction like fight and butting. Different guarding activities were observed either as active or passive type depending on level of dominanace. It was concluded that in a limited space the interaction of two or more rams might affect the number of services adversely.

• 한국의류학회지
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• 제33권2호
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• pp.308-318
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• 2009

The purpose of this study was to develop the functionally improved winter work clothing for the Korean railroad workers. Based on the questionnaires, the sample clothing for the Korean railroad workers was produced. The design, materials, and patterns were modified to increase mobility and comfort of workers. Water-repellent treatment was added to the material in order to decrease the dirt and stains while working. Also the reflective strips were added to chest and back of the upper garment in order to increase visibility and safety of the workers. In terms of the design and pattern underarm of the sleeve and side panel of the bodice were put in together and action pleats at the back were inserted in order to decrease the pullback of the armpit and scapular area and increase mobility of the arm movement. Also the patterns of the elbows areas were modified to increase mobility of joint. The prototype was evaluated an objective assessment and subjective assessment to compare to the existing working uniform. Assessment group was consisted of 5 subject groups and 11 expert groups and evaluated external appearance and adaptability to the movements. According to the results, the prototype was evaluated better than the existing working uniform in appearance and adaptability except height of collar. A field test was conducted to compare the prototype and the existing working uniform. The field tests were performed by 6 workers in the Korean railroad. According to the results, the prototype was improved in terms of adaptability and comfort.

• 한국의류학회지
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• 제39권2호
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• pp.247-256
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• 2015

This study prepared fabric-heating elements of carbon nanofiber composite to characterize morphologies and electrical properties. Carbon nanofiber composite was prepared with 15wt% PVDF-HFP/acetone solution, and 0, 1, 2, 4, 8, and 16wt% carbon nanofiber. Dispersion of solution was conducted with stirring for a week, sonification for 24 hours, and storage for a month, until coating. Carbon nanofiber composite coated fabrics were prepared by knife-edge coating on nylon fabrics with a thickness of 0.1mm. The morphologies of carbon nanofiber composite coated fabrics were measured by FE-SEM. Surface resistance was determined by KS K0555 and worksurface tester. A heating-pad clamping device connected to a variable AC/DC power supply was used for the electric heating characteristics of the samples and multi-layer fabrics. An infrared camera applied voltages to samples while maintaining a certain distance from fabric surfaces. The results of morphologies indicated that the CNF content increased specifically to the visibility and presence of carbon nanofiber. The surface resistance test results revealed that an increased CNF content improved the performance of coated fabrics. The results of electric heating properties, surface temperatures and current of 16wt% carbon nanofiber composite coated fabrics were $80^{\circ}C$ and 0.35A in the application of a 20V current. Carbon nanofiber composite coated fabrics have excellent electrical characteristics as fabric-heating elements.