• 제목/요약/키워드: Value Innovation

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Marc Jacobs 패션 콜래보레이션의 가치 탐색 (Exploring the values of Marc Jacobs's fashion collaboration)

  • 김선영
    • 복식문화연구
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    • 제22권3호
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    • pp.383-398
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    • 2014
  • This research worked on the cooperative case by Marc Jacobs, who was involved in innovative collaboration in the field of fashion, and the analysis on imbedded values. With assessment of it, this paper aims at providing the theoretical ground on prevalence of fashion collaboration for creative innovation and presenting the basic material in establishing the design and marketing in the fashion industry. In methodology, the review was followed up about literature regarding Marc Jacobs and collaboration and his cases in 2001 through 2012. Results showed that his collaboration cases could be divided into those with modern artist, those with fashion brand or designer, those with other field brand than fashion, and those with the public star. They were processed into such a form as development of new product and collection, shop display, and exhibition event. The value could be drawn from this case examination of Marc Jacobs' fashion collaboration, which includes the design innovation through reinterpretation of tradition, innovation of maximized brand value, and transboundary innovation toward a vast extension of realm. Namely, the collaboration of Marc Jacobs would be the driving force for design innovation and the creative process for both parties concerned through endless cooperation and would generate the innovative value for fashion field.

Value Chain Analysis: A Brief Review

  • Zamora, Elvira A.
    • Asian Journal of Innovation and Policy
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    • 제5권2호
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    • pp.116-128
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    • 2016
  • Value chain analysis has been applied in various fields, from the time the concept of “value chain” was introduced by Porter in 1985. Several frameworks have emerged and have been used to study individual firms, entire industries, industry clusters, as well as global production networks. The purpose of this paper is to provide a brief review of these frameworks, identify factors that influence the performance of value chains, and suggest areas for future research. Since there is a wide range of value chain literature, this paper focuses on a selective set of earlier works within the value chain model as conceptualized by Porter. The study takes note of the many dimensions and applications of value chain analysis, and shows that value chain analysis is an effective way to examine the interaction among different players in a given industry. The study further points out the shortcomings of the traditional or Porter view of value chain analysis.

Analysis of the Corporate Life Cycle using the Gompertz Model Focused on Korean Pharmaceutical Longevity Companies

  • Kyu-Jin, CHOI;Kang-Sun, LEE;Sung-Wook, KANG;Dae-Myeong, CHO
    • 융합경영연구
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    • 제11권1호
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    • pp.31-44
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    • 2023
  • Purpose: This study aims to figure out the characteristics of corporate life cycle and resource input in terms of the sustainability diagnosis of pharmaceutical companies in Korea. Research design, data, and methodology: Using the Gompertz model under the assumption that companies have finite resources, this study tries quantitative interpretation of life cycle and resource input pattern for longevity companies with 25 years of experience among 158 pharmaceutical companies listed on Korean stock market based on maturity of revenue. Results: The study found revenue maturity through Gompertz model was statistically correlated with enterprise value. According to the life cycle analysis, more than 95% of 59 pharmaceutical companies were in the growth and maturity phase and have an average life cycle of 88 years and an average remaining life of 52 years. Regarding maturity profile of resource input, maturity of employees was generally high more than 60% and this meant there was jobless growth in Korean pharmaceutical industry. Conclusion: This study demonstrated there is a high statistical correlation between the maturity of a company's resource input and its revenue and enterprise value. It is believed that these results could be utilized as a basis for high fidelity function that predict revenue and enterprise value based on resource input information.

가상현실 환경에서의 다차원적 혁신저항 구조와 혁신 제품 사용의 결정요소 (A Multi-dimensional Structure for User Resistance with the Determinants of Innovative Product Use on Virtual Reality)

  • 박현정;신경식;최재원
    • 한국전자거래학회지
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    • 제21권2호
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    • pp.97-119
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    • 2016
  • 가상현실 상황에서 모션인식 사용자 인터페이스는 사용자 경험의 현실감을 향상시킨다. 본 연구는 모션인식 인터페이스로 활용되는 제품인 '립모션'에 대한 잠재고객들의 혁신저항 및 수용 메커니즘을 지각된 위험 이론을 기반으로 연구하였다. 기존 혁신저항 및 제품 수용에 관련된 연구들은 지각된 위험의 결과 또는 지각된 가치가 수용의도에 미치는 영향을 단면적으로 다루어 왔다. 본 연구는 수용과 저항의 다차원적 관점을 기반으로 선행연구를 종합적으로 검토하여 지각된 위험 및 가치에 영향을 미치는 선행요인들을 제시하고 지각된 위험과 가치가 혁신저항에 미치는 복합적인 역학관계를 다루고자 하였다. 분석 결과, 기존의 수용 관점 모형에 포함되었던 선행요인들이 지각된 위험을 감소시킬 수 있고, 지각된 가치가 높으면 혁신저항이 감소한다는 점을 발견하였다.

개방형 혁신이 산업에 미치는 효과: 슘페터 경쟁 하의 전략적 제휴를 중심으로 (The Effect of Open Innovation on Industry: Strategic Alliances under Schumpeterian Competition)

  • 윤지영;민진영;한세희;이희석
    • 지식경영연구
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    • 제11권4호
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    • pp.1-19
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    • 2010
  • With the increasing importance of ecosystem in a business environment, the value of open innovation is receiving great attention. Under open innovation, companies open their knowledge, capital, and other resources to cooperating companies; on the other hand, under closed innovation companies depend solely on their own resources. In this paper, we compare closed and open innovation using the simulation method, and confirm that in terms of total capital and production of the industry, open innovation provides greater opportunities to the entire ecosystem. Moreover, Schumpeterian competition, which is a dynamic of closed innovation, functions even under open innovation. Our findings highlight that not only small but also large companies can receive the benefit of an enlarged industry under open innovation.

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기술개발 투자안의 최적 포트폴리오 구성에 관한 연구

  • 이현정;이정동;김태유
    • 한국기술혁신학회:학술대회논문집
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    • 한국기술혁신학회 2000년도 추계 학술대회(The 2000 Autumn Conference of korea Technology Inovation Society)(한국기술혁신학회)
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    • pp.259-277
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    • 2000
  • In this paper, we suggest theoretical grounds on the problem of R&D portfolio with different option premiums utilizing the Real Options Model, which has received intensified attention as the method of assessment of R&D project with high risk. Even though there have been many studies focused on the evaluation of option value of single project from technology valuation's perspective. there are few study on the portfolio of multiple technology investment by option value using. This paper bears practical importance by showing simple examples with the option value of investment alternatives and the valuation of related risk, the construction of optimum portfolio in technology investment alternatives.

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제조업의 가치사슬 네트워크 분석과 클러스터정책에 대한 시사점 (An Empirical Study on Value-Chain Network of Manufacturing and Implications on Cluster Policy)

  • 김요한;심승진
    • 기술혁신연구
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    • 제15권1호
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    • pp.203-233
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    • 2007
  • This study investigates how characteristics in the value-chain industrial cluster affect the R&D investment and the output of firms in each industries. For this, we try to extract the inter-industrial networking structure from the input-output table in which 17 manufacturing sectors are included. In particular, we will give shape to the "unit structure" which shows the intermediary flows of goods and services between industries in order to get an unit of final demand in a certain industry. Using this "unit structure", we can try the inter-industrial networking analysis and get some indices of centrality and centralization related to the characteristics of each industries in the value-chain industrial cluster. The results show that the centrality in the value-chain industrial cluster does not have any consequence for the R&D investment and the output in each industries. However, there is a correlation between the centralization in the value-chain industrial cluster and the R&D investment and the output of firms in each industries. These results may be very suggestive in bringing up a new frame of industrial cluster policy in a macro level.

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The Impact of the Characteristics of Economic Cooperation on Customer Value and Enterprise Performance in Korean Electronic Industry: Focus on the Economic Cooperation Between China and South Korea

  • Li, Zhou-Yang;Liu, Zi-Yang
    • 한국컴퓨터정보학회논문지
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    • 제24권6호
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    • pp.45-55
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    • 2019
  • The purposes of this paper is to draw a conclusion on the impact of the characteristics of economic cooperation between china and south korea on customer value and enterprise performance in the korean electronics industry. In this paper, product reliability and product innovation are especially used as analytical factors, and this paper used a survey of 293 internal employees working in the electronics industry for analyze, and structural equation model(SEM) was used to analyze the data. The results of the research analysis are summarized as follows. First, it was found that the characteristic of economic cooperation in the research model has a significant effect on the product reliability. Second, it was found that the characteristics of economic cooperation have a significant effect on the products innovation. Third, the products reliability has a significant impact on customer value, while the products innovation has not affected customer value. Finally, it was found that the customer value of the korean electronics industry also has a significant impact on the Enterprise performance. As a good development alternative to this research, there is the ultimate goal of hoping that corporate managers will help to create new good values. To this end, we hope it will be helpful as we have made necessary suggestions to establish the desired direction of the Korean electronics industry operator.