• Title/Summary/Keyword: VR-Design

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A Study on the Effects of Visual Merchandising (VMD) Components of Fashion Virtual Reality (VR) Stores on Psychological Benefits of Technology Adoption (패션 가상현실(VR)매장의 비주얼 머천다이징(VMD) 구성요소가 기술 수용의 심리적 효용에 미치는 영향 연구)

  • Kahn Jung Mi;Lee Eun Jung
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.4
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    • pp.601-610
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    • 2023
  • The study analyzed the effect of VMD components of virtual reality (VR) stores on the psychological effectiveness of technology acceptance. As a result of the analysis, among the VMD components of fashion virtual reality (VR) stores, experientiality, aesthetics, and suitability had a significant positive effect on perceived usefulness, perceived ease of use, and perceived enjoyment. There was no significant effect on perceived usefulness, perceived ease of use, or perceived enjoyment. The results of this study are significant in that they conducted an empirical study on the intention of use due to the VMD components of a fashion virtual reality (VR) store, which was rarely covered in previous studies on fashion virtual reality (VR) stores.

Research on Improving Memory of VR Game based on Visual Thinking

  • Lu, Kai;Cho, Dong Min;Zou, Jia Xing
    • Journal of Korea Multimedia Society
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    • v.25 no.5
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    • pp.730-738
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    • 2022
  • Based on visual Thinking theory, VR(virtual reality) game changes the traditional form of memory and maps the content into game elements to realize the immersive spatial memory mode. This paper analyzes the influencing factors of game design and system function construction. This paper proposes a hypothesis: with the help of visual thinking theory, VR game is helpful to improve learners' visual memory, and carries out research. The experiment sets different levels of game through empirical research and case analysis of memory flip game. For example, when judging two random cards. If the pictures are the same, it will be judged as the correct combination; if they are different, the two cards will be restored to the original state. The results are analyzed by descriptive statistical analysis and AMOS data analysis. The results show that game content using the concept of "Memory Palace", which can improve the accuracy of memory. We conclude that the use of spatial localization characteristics in flip games combining visual thinking can improve users' memory by helping users memorize and organize information in a Virtual environment, which means VR games have strong feasibility and effectiveness in improving memory.

A Study on 360° Image Production Method for VR Image Contents (VR 영상 콘텐츠 제작에 유용한 360도 이미지 제작 방법에 관한 연구)

  • Guo, Dawei;Chung, Jeanhun
    • Journal of Digital Convergence
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    • v.15 no.12
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    • pp.543-548
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    • 2017
  • $360^{\circ}$panoramic image can give people an unprecedented visual experience, and there are many different ways to make a $360^{\circ}$panoramic image. In this paper, we will introduce two easy and effective methods from those many ways. The first one is through 48 photos to make a $360^{\circ}$panoramic image, the second way is through 6 photos to make a $360^{\circ}$panoramic image. We will compare those methods and tell the audience which one suits themselves. Through those easy design methods introduced above, we can see VR works design became easy and popular, normal people can also make $360^{\circ}$panoramic image, and it promotes the industry of VR image contents.

Effects of Nursing Education Using Virtual Reality: A Systematic Review (가상현실을 활용한 간호교육의 효과: 체계적 문헌 고찰)

  • Kim, Sun Kyung;Eom, Mi Ran;Park, Mi-Hyeon
    • The Journal of the Korea Contents Association
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    • v.19 no.2
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    • pp.661-670
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    • 2019
  • The purpose of the study was to review the evidence of effects of virtual reality (VR) technology in nursing education. Four databases were searched for articles publised until November 2018 that databases include PubMed, Proquest (nursing and allied health), CINAHL, & RISS. Key word used for search include 'education, nursing', 'simulation', 'skill training', 'virtual reality' and 'VR'. Of 695 papers searched, Seven studies were selected for data analysis. Of seven studies, five studies used quasi-experimental design and two used one group design. There were two studies used VR technology for skill training and five were scenario based VR simulation program. Studies evaluated outcomes including students performance, time spent on practice, self-efficacy and communication ability that most studies reported positive effects while some figures were not statistically significant. The findings of this study provides evidence of nursing education program using VR, however, additional research with rigorously designed studies using systematized measurements for study outcomes are required. In addition, comparison with existing skill training and simulation education should be considered in the future studies.

The Impact of the User Characteristics of the VR Exhibition on Space Participation and Immersion

  • Wang, Minglu;Lee, Jong-Yoon;Liu, Shanshan
    • International Journal of Contents
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    • v.18 no.1
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    • pp.1-16
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    • 2022
  • With the advent of the 5G, networks and information and communication technologies have been continuously developed. In the fields of art galleries, virtual reality (VR) exhibitions that can be visited online have emerged, innovating the way of human-computer interaction and creating new artistic experiences for users. This study explores the three-dimensionality, clarity, and innovative interactions that users experience when viewing a VR exhibit, which affects the exhibit's presence. Besides, in terms of research method, the research sets spatial participation and immersion as dependent variables, with three-dimensionality (high versus low), clarity (high versus low), and innovation (high versus low) in a 2×2×2 design as the base, and explores their interaction effects. The results show that three-dimensionality and innovative interactions affect spatial participation. First of all, in groups with high innovation and low three-dimensionality, spatial participation presents a higher positive factor. Secondly, with regard to immersion, three-dimensionality, clarity and innovation present a tripartite interaction. Groups with low three-dimensionality and high clarity have a higher positive effect on immersion when the level of innovation is low. When the degree of innovation is high, the positive effect on immersion is higher in groups with high three-dimensionality and low clarity. The above results show that in the production of VR exhibitions, it is necessary to increase the three-dimensionality and clarity of exhibited image contents, while taking into account the user's perception and innovativeness. On the other hand, this study puts forward suggestions for the design, content and future development of VR exhibitions, which has important reference significance for the improvement and innovation of future VR exhibitions.

A Study on Contents Design for Theme Park related Experience - Focusing on Developing VR-Scenario of Photo-Point (테마파크 연계 체험 컨텐츠 디자인 연구 - 포토포인트 개발 VR 시나리오를 중심으로)

  • Kim, Tae-Kyun;Hong, Suk-Ki
    • 한국HCI학회:학술대회논문집
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    • 2006.02b
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    • pp.613-618
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    • 2006
  • 테마파크는 현대 사회와 복잡함 속에서의 현실 탈피와 참여로써 자기 성취를 구현하는 현대적 개념의 종합위락시설로 모든 계층의 사람들이 즐길 수 있는 창조적 유희공원의 일반적 특징을 갖고 있다. 테마파크를 공간, 주제, 유형에 의해 분류해 볼 때 산업적 성공 가능성이 많은 것으로는 공간-실내, 주제-캐릭터, 유형-쇼핑으로 현재 일본의 산리오 퓨로랜드나 국내 일산의 헤이리 딸기파크가 그 사례이다. 본 연구에서는 실내캐릭터쇼핑파크의 사용자 분석을 통하여 온 오프라인 체험 컨텐츠의 가능성을 발견하고, 이를 VR 시뮬레이션 시나리오로 제안하였다. 방법으로는 헤이리 딸기파크에서 5 그룹, 9 개 구역을 필드리서치 하여 체험 시나리오 개발을 위한 의미 있는 단서를 발견하였으며, 이를 토대로 시나리오 기법을 활용하여 7 구역 14 개 시안을 도출하였다. 최종 구체적 사례로 포토포인트 시나리오를 설정하여 오프라인 연계 VR 시나리오를 이용한 구축 사례를 통해 제시하였다. 컨텐츠 개발의 제안을 중심으로 연구 범위를 디자인 사례의 제안으로 제한하였으며, 이는 향후 온 오프라인 연계 테마파크의 구체적 컨텐츠 개발의 활용을 목적으로 디자인되었고, 공간의 실제적 검증을 위한 Web-VR 시뮬레이션 기법의 검토에 도움을 줄 것으로 판단된다.

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A Design of Matching Module for Synchronizing Moving Objects and VR Images (이동 객체의 움직임과 VR 영상의 동기화를 위한 매칭 모듈 설계)

  • Lee, Hyun-Sup;Kim, Jindeog
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2017.05a
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    • pp.111-112
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    • 2017
  • 최근 중소 테마파크들은 방문객의 감소로 인한 운영의 어려움을 겪고 있다. 새로운 어트랙션의 도입 및 테마파크의 리뉴얼을 통해 방문객 증가를 유도하기에는 천문학적인 비용이 소요된다. 이런 비용 소모는 운영 업체의 입장에서 부담하기 쉽지 않은 구조로 새로운 방법으로 방문객의 재방문률을 높일 수 있는 방안이 필요하다. 대표적인 방안으로 최근 높은 관심으로 인해 관련 기술 및 연구가 활발히 진행되고 있는 VR 시스템의 어트랙션 적용이 있다. 많은 움직임이 없고 안정적인 속도로 운영되는 어트랙션에 VR의 콘텐츠를 적용하여 사용자의 탑승률을 높이고 이로 인해 재방문률 또한 증가 시킬 수 있을 것으로 사료되어 많은 접근이 시도되고 있다. 이 논문에서는 어트랙션의 탑승자에게 몰입감 높은 VR 콘텐츠 제공을 위해 탑승한 어트랙션의 움직임과 VR영상을 동기화 하는 매칭 모듈에 대해 제안한다. 제안하는 모듈은 가속도 센서의 움직임에 따라 1차 적분하여 속도를 산출하고 이를 2차 적분하여 거리를 산출한다. 기존의 가속도 센서를 통한 이동거리 판단에는 칼만 필터를 적용한 오차 보정, 다분화 사다리꼴 적분 등의 연산이 필요하지만 본 논문의 고정 어트랙션에서는 탑승체의 방향이 결정되어 있어 최소화된 연산으로 정확한 이동거리를 판단할 수 있을 것으로 사료된다.

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Moderating Effects of Mindset Types on the Relationship Between Experience and Perceived Quality in VR Contexts

  • KIM, Juran;BAE, Joonheui;KANG, Seungmook
    • The Journal of Industrial Distribution & Business
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    • v.13 no.11
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    • pp.21-30
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    • 2022
  • Purpose: This study investigates the moderating effect of mindset types on experience and perceived quality in virtual reality (VR) contexts and identify the relationships among mindset types, experience, perceived quality, attitude, and purchase. Research design, data and methodology: Using a survey, a total of 250 participants were recruited from South Korea. Participants were asked whether they have been VR users who had experienced VR before participating in the survey. We used the partial least squares method to test the hypotheses based on structural equation modeling. Results: The results show that experience, including spatial, reality, and sensory experiences, has positive effects on perceived quality. Additionally, the mindset moderates the relationship between experience and perceived quality such that consumers with experience are more likely to have greater perceived quality when they have a growth mindset compared to those with a fixed mindset. The VR context's perceived quality exerts positive effects on attitude toward the VR context, while attitude has positive effects on purchase intention. Conclusion: We suggest that the consumer's mindset might work as an essential moderating factor that influences the relationship between experience and perceived quality. Our findings can help marketers plan promotion strategies more effectively and cater to the different objectives of their contexts.

A Study for Simulation Technique of Construction with Virtual Reality (가상현실을 이용한 건축물의 simulation 기법에 관한 연구)

  • 김대식;강경식
    • Journal of the Korea Safety Management & Science
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    • v.1 no.1
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    • pp.207-216
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    • 1999
  • Too many big accidents have been occurring in Korea during '90. Those were accidents of Sung-Soo Bridge in 1994 and Sam-Poong Department Store in 1995. It was confirmed that the causes of the accident were unreliable construction or building. Therefore, in this study are to use technique of virtual reality(VR) simulation in order to prevent construction accidents. To set up the VR in safety construction, Date Base of variables, VR model and expert system are needed. This system is to build expert system, to visualize of the VR system and navigation, and to find out design errors of construction. Therefore, the purpose of this was to analyze accident type of construction, and apply VR system for simulation technique.

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A Study for Simulation Technique of Construction with Virtual Reality (가상현실을 이용한 건축물의 simulation 기법에 관한 연구)

  • 김대식;강경식
    • Proceedings of the Safety Management and Science Conference
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    • 1999.11a
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    • pp.291-301
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    • 1999
  • Too many big accidents have been occurring in Korea during '90. Those were accidents of Sung-Soo Bridge in 1994 and Sam-Poong Department Store in 1995. It was confirmed that the causes of the accident were unreliable construction or building. Therefore, in this study are to use technique of virtual reality(VR) simulation in order to prevent construction accidents. To set up the VR in safety construction, Date Base of variables, VR model and expert system are needed. This system is to build expert system, to visualize of the VR system and navigation, and to find out design errors of construction. Therefore, the purpose of this was to analyze accident type of construction, and apply VR system for simulation technique.

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