• Title/Summary/Keyword: VISITING MOTIVATION

검색결과 85건 처리시간 0.027초

체험관광 방문동기가 관광지 이미지의 방문 만족에 따른 국내 관광 활성화 정책 연구 (Domestic Tourism Revitalization Policies According to the Satisfaction of Visitation with the Image of Tourist Attraction for Experiential Tourism)

  • 박환태;이윤옥
    • 한국엔터테인먼트산업학회논문지
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    • 제15권7호
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    • pp.235-247
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    • 2021
  • 본 연구의 목적은 체험 관광 방문 동기가 관광지 이미지 및 방문 만족에 따른 국내 관광 활성화에 의해 극대화 될 수 있는지를 고찰하기 위해 수행되었다. 이러한 목적을 달성하기 위하여 국내 체험 관광지에 방문한 체험 관광객들의 교육적 동기, 체험적 동기, 문화적 동기, 친교적 동기의 4가지 요인과 관광지 이미지, 방문만족을 통한 국내 관광 활성화할 수 있는 제안점을 제시하고자 하였다. 첫째, 코로나 시대에 국내 체험관광객의 방문 동기와 관광지 이미지, 방문 만족과 관련한 결과를 본 연구에 맞게 개념을 정립함으로써 이론적 의의를 찾을 수 있다. 체험관 광객의 방문 동기에 대한 4가지 요인을 통한 체험 관광지 이미지와 방문 만족에 관한 연구로 관광객 눈높이에 맞는 체험 관광프로그램을 제공함으로써의 팬데믹 코로나 시대에 관광객들의 체험 관광 방문 동기에 참여하는 새로운 변화를 추진해 나가는데 필수적인 조건임을 시사해 주고 있다. 둘째, 국내 체험 관광 사업기업체에서 운영하는 체험 관광프로그램 측면에서는 가능한 비대면 서비스를 제공할 수 있는 언택트 서비스의 특성을 살린 안전한 관광지 이미지를 알릴 수 있도록 해야 한다. 또한 팬데믹 코로나 시대에 체험 관광활동의 방문이 다소 제한적인 거시적 환경에서 비대면 서비스 확대를 통해서 지역의 직접적인 체험 프로그램 발굴 및 개발에 대한 인식 전환으로 국내 관광과 지역경제 활성화하는 데 도움을 줄 수 있을 것이다.

MZ세대에게 가상모델 인플루언서의 효과를 높일 수 있는 방안 연구:의료기관을 중심으로 (A Study on Ways to Increase the Effectiveness of Virtual Models as Influencers for the MZ Generation: Focusing on Medical Institutions)

  • 이희정;안명아
    • 서비스연구
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    • 제13권1호
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    • pp.26-47
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    • 2023
  • 본 연구는 MZ세대를 중심으로 가상모델의 인플루언서의 효과를 높일 수 있는 방안 연구로 전문 서비스 산업군인 의료기관을 중심으로 변수들간의 영향관계를 조사하고자 하였다. 연구 방법으로는 MZ세대를 대상으로 국내 대표 가상 인플루언서인 '로지'에 대한 인지여부를 스크리닝 한 뒤 '로지'에 대해 인지가 된 응답자들을 대상으로 연구를 진행하였다. 연구의 목적 및 결과로는 첫째, 병원을 홍보하는 가상 인플루언서의 팔로우 동기를 인지적 동기와 감정적 동기로 구분하여 가상 인플루언서 팬쉽형성과 매력도에 미치는 영향관계를 알아보고, 가상 인플루언서의 팔로우의 동기의 중요성은 성별에 따라 차이가 있는지 조절효과를 검정하고자 한다. 연구 결과 인지적 동기와 감정적 동기 모두 가상 인플루언서에 대한 팬쉽 형성과 매력도에는 긍정적인 영향관계를 가지고 있었으나 성별에 따라 남성의 경우 인지적동기가 감성적 동기보다 중요하였고 여성은 감성적 동기가 인지적 동기보다 중요한 요인으로 나타났다. 둘째, 병원을 홍보하는 가상 인플루언서의 팔로우 동기인 인지적 동기와 감정적 동기는 병원 방문의도와의 영향관계를 검정하였다. 그 결과 의료서비스산업군인 병원의 방문의도로 이끌어 내기 위해서는 가상 인플루언서의 컨텐츠 내용이 유용하고 신뢰성 있으며 소비자에게 도움이 될 만한 정보를 가진 인지적 동기만이 유의한 결과로 나타났다. 마지막으로 본 연구를 통해 특정 전문산업 군인 의료서비스 분야에서의 가상 인플루언서의 마케팅전략방안을 제시함으로써 이론적·실무적인 시사점을 제안하였다.

일 대학병원에 자살 시도 후 입원한 소아청소년들의 특성 (The Characteristics of Child and Adolescent Suicide Attempters Admitted to a University Hospital)

  • 방연식;이진희;민성호;안정숙;박기창;김민혁
    • 정신신체의학
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    • 제26권2호
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    • pp.135-144
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    • 2018
  • 연구목적 본 연구에서는 자살 시도 후 응급실에 내원한 소아청소년을 대상으로 입원 치료를 받은 군과 입원하지 않은 군의 사회인구학적, 임상적 특성을 비교하여 차이를 밝히고자 한다. 방 법 2009년부터 2015년까지 자살 시도로 응급실에 내원한 18세 이하 소아청소년을 대상으로 35명의 입원군과 114명의 비입원군으로 분류하였다. 두 군에 대해 교차분석과 회귀분석을 수행하여 사회인구학적 변수, 자살과 관련된 임상적 변수들을 비교 분석하였다. 결 과 자살 시도 후 입원군 소아청소년들과 비입원군 소아청소년들 모두 음독에 의한 자살시도를 가장 많이 시도했으며, 대인관계 곤란과 관련한 자살 동기가 가장 많았다. 입원군은 비입원군에 비해 예기손상을 통한 자살시도는 유의하게 적었고(${\chi}^2=4.374$, p=0.037), 치명도가 더 높은 자살시도를 했다(t=1.981, p=0.049). 또한, 입원군에서 학업과 관련된 문제가 자살 동기로 작용한 경우가 상대적으로 많았고(${\chi}^2=12.082$, p=0.001), 대인관계 곤란에 의한 자살 동기는 더 적었다(${\chi}^2=9.869$, p=0.002). 자살시도로 인한 응급실 내원 당시 입원군에서 우울장애진단 비율이 더 높았고(${\chi}^2=8.649$, p=0.003), 회귀 분석 결과에서도 우울장애가 입원 여부와 가장 높은 상관관계를 보였다(OR=2.783, 95% CI 1.092~7.089, p=0.032). 결 론 자살 시도 소아청소년들 중 입원군과 비입원군에서 자살 동기와 시도 방법, 정신과적 진단에서 차이를 확인하였다. 따라서, 본 연구의 결과는 자살 시도 소아청소년들의 위기개입 시 입원 여부에 따른 차별적인 접근을 하는데 도움이 될 것으로 생각된다.

카페 파사드의 이미지평가에 나타난 성별 지각특성에 관한 연구 (A Study of the Characteristics of Perception According to Gender in the Image Evaluation of Cafe Facades)

  • 손광호;최계영
    • 한국실내디자인학회논문집
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    • 제23권2호
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    • pp.99-107
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    • 2014
  • Façade design makes the customer to select and remember of commercial space. Therefore, if it can be identified characteristics of perception in image evaluation, it will be possible to easy visiting space and re-selection with motivation through identity and differentiation of commercial space. For this study, cafes among commercial facilities were selected for the appreciation of the differentiated design features attracting customer's eyes through space image evaluation by gender. The followings are the conclusions drawn from the study. First, when the features of mean and deviation of [Factor 1] were employed for the appreciation of the perceptual characteristics of both men and women, it was clearly found that customers regards the facade design as a coarse one even though they are confused about whether the facade design is the straightened-up one. Second, customers perceive facade design as the one which is bright but not unique through [Factor 2] while in the process of selecting adjectives to describe it men's perception as to "being vivid but interesting" was dispersed and women's as to "Being bright" was also dispersed, too but the women perceived it as "being opaque". Third, it was revealed that the perceptual characteristics of [Factor 3] were perceived as "warm but boorish" and "warm but crude" by men and women respectively. Fourth, most (80%) of the adjectives employed for vivid description of their perception by both genders were found to be consistent.

사립대학도서관의 직제 현황에 관한 연구 (A study on the current status of private university library's line and staff organization)

  • 김성수
    • 한국도서관정보학회지
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    • 제24권
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    • pp.301-334
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    • 1996
  • This study is aimed at examination and analysis of current status of university library's line and staff organization especially the private university's. Motivation for this study is based on the following facts : First, the library work now is changing from the conventional one to automated one. Second, librarians in the front line must be trained in the newly set work because of the separation of work process in automated libraries. Methodologies of this study, apart from theoretical aspects, were visiting and interviewing librarians at 30 university libraries, examining the current status and problems of the line and staff organization of the university libraries. The result from the study is as follows: First, interviewing reveals that 35% of the 75 private university library is having 'associate directorship by librarian' system. Benefits from this system are described, recommending other University libraries adopt this system. This system su n.0, pplements the weak point of concurrent director's office of lay professor, as well as encourages librarian's morale by promotion. Second, the current organization of the university libraries are to be reformed. Namely, 1) the name of each division must be newly and a n.0, ppropriately set of changed suiting for the work of automated library, thus reforming the division. This must be conducted via collection of opinions of the Korean Library and Information Science Society' and associated organizations. 2) Newly formed division(for example, administrative division or division of operation and management, division conducting digital library work, etc.) must be added to the line and staff organization. 3) For information service division, there must be a certain number of subject specialists. 4) Status of the directorship of university library, librarianship, issue of renaming of university library are also described.

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Factors of Korean Students' Achievement in Scientific Literacy

  • Shin, Dong-Hee;Ro, Koog-Hyang
    • 한국과학교육학회지
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    • 제21권5호
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    • pp.893-905
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    • 2001
  • Korean students ranked the 3rd out of 32 participating countries in the first cycle of PISA(Programme for International Student Assessment) science field, which assessed 15-years-old students' scientific literacy. PISA developed several variables such as parents' socio-economic status, parents' educational attainment, family wealth, and cultural possession, to investigate the effects of background variables on scientific literacy. On the other hand, motivation and engagement in science study were not given much attention, partly because science was the minor area in the first cycle of PISA. Therefore, PISA Korea developed a series of variables to collect data on students' learning motives and out-of-school activities in science as a national option. The results are as followings. First, Korea was found to be one of the PISA participating countries with the scientific literacy achievement least influenced by parents' socio-economic status, family wealth, and parents' cultural possession. Second, the degree of achievement in scientific literacy according to parents' educational attainment was in a positive correlation, similar to the overall tendency of PISA. Third, the most crucial learning motive for Korean students was their desire to develop scientific thinking abilities or obtain science knowledge. On the other hand, choosing jobs in the field of science or parental expectation was the least important learning motive. In particular, the motive for scientific learning was found to have a positive relationship with the degree of scientific literacy achievement. Therefore, the higher the students achievement, the stronger the motive for scientific learning in order to develop their ability to think scientifically or acquire science knowledge. Fourth, Korean students were shown to participate very little in out-of-school scientific activities other than watching TV programs related to science. Whatever the activities may be, the more actively involved students are in out-of-school scientific activities, the higher their scientific literacy achievement. Fifth, Korean girls were rather passive compared to boys in all areas, including science learning motive and out-of-school scientific activities. The gender difference was especially more pronounced in out-of-school scientific activities with wider gaps in such activities as reading scientific books or articles and visiting science-related web sites.

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한방병원에 내원한 소아청소년기 수면 장애 환자에 대한 임상적 연구 (A Clinical Analysis of Sleep Disorders in Korean Children and Adolescence Visiting the Korean Medicine Hospital)

  • 이진화;한재경;김윤희
    • 대한한방소아과학회지
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    • 제27권3호
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    • pp.65-73
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    • 2013
  • The subjects were composed of 308 children who visited the department of pediatrics, ${\bigcirc}{\bigcirc}$ korean medicine hospital from January 2010 to May 2013. Results 1. Among 308 patients, there were 188 boys and 120 girls; their ratio was 1.57:1. The age distribution showed that 38.3% were in the age less than 1 years, 38.0% in 1 years, 7.8% in 2 years, 5.2% in 3 years, 3.3% in 4~5 years, 4.5% in 6~10 years, 2.9% in 19~21 years. 2. It was found that 36.7% of the sleep disorder was caused without motivation, 17.2% caused by negligent accidents, 13.9% by traffic accidents, 10.4% by the unfamiliar environment, 8.1% by separation from parents, 7.5% after suffering disease, and 6.2% by irritating sound. 3. The sleep onset insomnia accounts for 17.2% of sleep disorder, sleep maintenance insomnia for 67.5%, poor sleep quality 24.4%, and daytime sleep disorder takes 19.8%. The ratio of sleep onset insomnia in adolescence comprises larger proportion (44.4%) than it of any other age groups. 4. The symptoms complicated with sleep disorder are the respiratory infection which takes 25.3%, being easily startled 18.2%, anorexia 14.6%, soft stools frequency 13.0%, greenish stools 10.7%, and skin rash 10.7%. Conclusions The causes of sleep disorders, changes of sleeping patterns, and complicated diseases show diversity in children and adolescence. Further study of sleep disorders in children and adolescence should be progressed as well.

국제 및 국내 환경탐구올림피아드를 통한 환경교육의 활성화 방안 연구 (A Study on Methods to Revitalize Environmental Education through Domestic and International Environmental Project Olympiad)

  • 문윤섭;최돈형;이미애;이성희;조성화;황은자
    • 한국환경교육학회지:환경교육
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    • 제19권2호
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    • pp.26-47
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    • 2006
  • Environmental problems became bigger and widely known among all parts of the society in the last decade. The broad and sustainable study of the environment is the most basic and primary solution to the problems. For this reason, International Environmental Project Olympiad (INEPO) was organized in 1993. Many countries have participated in this organization. Therefore, the purpose of this study was to revitalize the environmental education and to realize the value of environmental education by making students aware of the environmental problems through the INEPO and Korean Environmental Olympiad (KEO). To achieve these goals, we conducted as follows First, we introduced aims, major contents and rules of the INEPO and grasped problems related to the applying method of students who want to participate in the INEPO in Korea. In addition, we introduced both results of domestic contest for participating in the 14th INEPO and of the 14th INEPO itself opened in 2006. Second, we analysed participants' themes according to project types such as environment-biology, environment-chemistry, environment-physics, environment-health and environment-social sciences from Previous INEPOs. Third, we had interviews with several participants to gather their thoughts on motivation and impression of participation, the reason of theme selection, and the method of environmental education in school, by visiting each booth of INEPO. Finally, we suggested sustainable methods of the KEO to revitalize environmental education, and proposed various methods to revitalize the environmental education through the KEO and INEPO in the primary and secondary schools.

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허리디스크 환자를 위한 허리보호용 이너웨어 개발 연구(제1보) -시판 허리디스크 보조기 분석과 허리디스크 환자의 보조기 착용실태 조사- (A Study on the Development of Protective Inner Wear for Lumbar Disc Disease Patients (Part I) -Analysis of Commercial Lumbar Pads and the Actual Wearing State of the Lumbar Pads-)

  • 강혜진;정명숙
    • 한국의류학회지
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    • 제40권3호
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    • pp.516-525
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    • 2016
  • Lumbar discs are one of the first parts of the musculoskeletal system to age in the human body. Lumbar disc for females start to age at twenty years of age and completely age between fifty and sixty. The number of lumbar herniated intervertebral disc patients are increasing rapidly; however, studies on protective inner wear are insufficient. This study was conducted to develop protective inner wear equipment that retains an aesthetic appreciation of the body. The methods and procedures of this study are as follows. First, foreign and domestic lumbar pads were researched and analyzed by visiting medical shops and internet shopping malls that sell lumbar pads. Second, the survey was conducted on forty patients with disc disease in hospitals located in Seoul and surrounding suburbs. The following are the study results and observations. First, the lumbar pads selling on the market had a variety of designs, textiles, and fabrics. The result of the research was to develop additional inner protective equipment for lumbar herniated intervertebral disc patients. Second, the survey results of the forty patients with disc disease were that housewives were the most vulnerable. All patients had experience purchasing lumbar pads. The prevention of pain and stress were the most selected responses for the motivation to buy lumbar pads. Most individuals said that they used lumbar pads for less than 1 year. Dissatisfaction came from fabric, activity and design. 'Being uncomfortable to wear' was the most common complaint. 'Protection and how easy the clothes were to wear' were the most selected for the necessity of developments. The Inner wear shape was the most selected in shape. Except for six respondents, all favored the lumbar protective inner wear design.

교통사고 환자 544례를 통한 한방자동차보험의 실태에 관한 조사 (Survey of Oriental Medical Care for Traffic Accident Patients with Automobile insurance; 544 Cases Report)

  • 박서영;이윤규;김재수;임성철;이봉효;정태영;하일도;한상원;이경민
    • Journal of Acupuncture Research
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    • 제26권3호
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    • pp.1-10
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    • 2009
  • Objectives : The main purpose of this Survey is to make a research on the actual condition of Automobile insurance system in oriental medical care. Methods : In this research, we surveyed 544 patients of traffic accident who were visited oriental medical clinic or hospital in Daegu, Korea from January, 1, 2008 to December, 31, 2008 according to medical chart. They made up Questionnaire about sex, age, pattern of accidents, days to visit oriental medical clinic, motivation to visiting clinic, damaged part of the body, chief complaint, treatment given to them, medication, tests, days of treatment and the effect. Results : The patients visited oriental medical clinic or hospital were fewer numbers from most of traffic accident patients. And most of their symptoms were light and the treatment and test of oriental medicine was limited for them because of automobile insurance limitation. Conclusions : For this study, we confirmed a possibility for the treatment of traffic accident patients in oriental medical treatment. Still, we needs to expend the boundary of treatment and to come into application of insurance.

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