• Journal of Information Technology Services
• /
• v.21 no.2
• /
• pp.43-59
• /
• 2022

This study investigates an association among Facebook users' upward comparison (e.g., envy), social support (e.g., favorable comments and like), and life satisfaction, putting their self-esteem as a mediating variable. For this analysis, 1,332 female and male Facebook users in Seoul and other four cities in South Korea were surveyed. Structural equation modeling including confirmative factor analysis were employed as quantitative analysis methods. Results show that Facebook users' upward comparison with other users and social support significantly impact their satisfaction mediated by their self-esteem. Specifically, when users feel envious of other users, this emotion lowers their self-esteem, and subsequently, the self-esteem reduces their satisfaction. On the other hand, sufficient social support for users positively affects their self-esteem, which leads to the increase of their satisfaction. The present study is differentiated from previous studies in that it focuses on Facebook users' emotional changes in the process of sharing massive amounts of posts and finds a stepwise relationship among their feelings, including self-esteem as a mediating variable. Additionally, this study is the first to verify a situation when Facebook users' envy of other users' posts affects the decline in their satisfaction through the mediation of their self-esteem.

• International Journal of Contents
• /
• v.17 no.1
• /
• pp.37-53
• /
• 2021

With the advent of the 5G era, smart phones and communications network technology have progressed, and mobile short video of people's life can be made, Of the new tools of communication, at present, China's social short video industry has shown rapid development, and the most representative of the short video app is Douyin (international version: Tiktok). Under the background of Uses and Gratifications Theory, this study discusse the relationship between Douyin users' preference degree, use motivation, use satisfaction and attention intention. This study divides the content of Douyin video into 10 categories, selects the form of an online questionnaire survey, uses SPSS software to conduct quantitative analysis of 202 questionnaires after screening, and finally draws the following conclusions: (1) The content preference degree of Douyin short video (the high group and low group) is different in users' use motivation, users' satisfaction degree and users' attention intention. ALL results are within the range of statistical significance.(2) Douyin users' video content preference degree has a positive impact on users' use motivation, users' satisfaction degree, and users' attention intention. (3) Douyin users' motivation has a positive impact on users' satisfaction and user' attention intention. (4) Douyin users' satisfaction degree has a positive impact on users' attention intention. Based on the research results, we suggest that Douyin platform pushes videos according to users' preferences. In addition, as the preference degree has an impact on users' motivation, satisfaction degree and attention intention of using the platform, it is important that the platform's focus should to pay attention to the preference degree of users. Collecting users' preferences at the early stage of users' entering the platform is a good way to learn from, and doing a good job of big data collection and management in the later operation.

• Journal of Information Technology Applications and Management
• /
• v.19 no.4
• /
• pp.213-225
• /
• 2012

The identified research result can be outlined more specifically as follows: first, informativeness of SNS was giving positive impact to some degree on the user satisfaction; second, connectivity of SNS was giving very positive impact on the user satisfaction; third, accessibility was giving very positive impact on the user satisfaction; forth, usability of SNS was giving very positive impact on the user satisfaction; fifth, amusement of SNS was giving very positive impact on the user satisfaction; the satisfaction level of SNS users gave positive impact on the further intention of SNS users. It was identified, however, that interactiveness of SNS was the factor that did not give much impact on the user satisfaction. This result comes from the analysis that SNS is convenient to actively explore and get further information that users wish to find, while they are insufficient in function to provide the information other users require or exchange information among users through the SNS.

• International Journal of Advanced Culture Technology
• /
• v.9 no.4
• /
• pp.145-153
• /
• 2021

The purpose of this study is to investigate the effect of health club users' perception of service quality on user satisfaction and loyalty. The purpose of this study is to investigate the effect of health club users' perception of service quality on user satisfaction and loyalty. In order to achieve this research purpose. In 2020, participants in health clubs over 20 years old residing in Gwangju Metropolitan City and Jeollanam-do were selected as the population and a total of 300 subjects (273 males and 127 females) were selected using a convenient sampling method. The data collected using this was statistically processed according to the purpose of analysis using SPSS 20.0 version. The results obtained through this research process are as follows. First, it was found that the health club users' perception of service quality had a partial effect on user satisfaction. Second, it was found that the service quality perception of health club users partially affected the loyalty. Third, it was found that health club users' satisfaction with use partially affected their loyalty.

• Journal of the Korean Society of Costume
• /
• v.50 no.5
• /
• pp.91-102
• /
• 2000

The purposes of this study are to determine dimension of apparel expectations. performances and service quality of home shopping and thereby, to analyze effect of apparel commodities dimension (expectations, performances, disconfirmation and satisfaction) and service dimension (service quality and satisfaction) on repurchase intention. The subject were 351 women in the age of twenty to sixty years old who live in Seoul and the suburban of Seoul. The results of this study can be summarized as follows : 1. It was found that home shopping consumers' expectation and performance with apparel commodities were classified 3 factors. On the other hand, the dimensions of service quality were found to have such 3 factors as convenience reliability, personal factor, and apparel one. 2. More frequent users of home shopping scored more on average than less frequent users in terms of service quality, service satisfaction and intention of repurchase. On the other hand, the cable TV users scored more on average than catalogue users In terms of service quality and intention of repurchase. 3. It was found that consumers' intention of repurchase of home shopping were affected by such variables as discofirmation and satisfaction with apparel commodities, service quality and service satisfaction. While less frequent users were affected by disconfirmation and service quality, more frequent users were affected by such variables as apparel commodities satisfaction, service quality and service satisfaction. Meanwhile, both cable TV and catalogue users were found to be affected by service quality and service satisfaction.

• Journal of the Ergonomics Society of Korea
• /
• v.19 no.3
• /
• pp.77-92
• /
• 2000

This study is about the satisfaction and the usage of users' manual for mobile phones with multi-functions. The users' manual is redesigned by including ergonomic factors verified through survey. This paper is to propose a redesigned users' manual which is more readable and understandable than original users' manuals. The degree of improvement is measured by the usability evaluation. There are significant differences(p<0.05) in the number of functional description original users' manuals. And the degree of users' satisfaction with the description of Crystal Display) are significant diffenences among the original users' manuals. In the as of description, the significant differences are partially found. The users' manual is re arranging the explanations of functions compactly in a table form, and reducing the cl has also $3cm^*2cm$ LCD figures to facilitate the understanding. The usability evaluation users' satisfaction and understanding for the redesigned users' manual are higher than original users' manuals.

• The Journal of the Korea Contents Association
• /
• v.10 no.2
• /
• pp.330-341
• /
• 2010

The purpose of this study is to have comparative analysis on the differences between metropolis and provincial city's electronic security system users' security needs satisfaction and life satisfaction. This study sampled total 400 users with using purposeful sampling after selecting specific metropolis and provincial cities as population. It was conducted on 4 realms-bank, jewelry store, convenience store and communication industry- with two times. First one was on June, 2008, it was conducted in Seoul, 5 areas divided based on Hangang, which are Gang-dong, Gang-seo, Gang-nam, Gang-buk, and civic center. We sampled 40 electronic security system users of each area which are 200 in sum. Second one was on January, 2009, with users in Cheonan and Asan, 200 was sampled in the same way with metropolis; 100 users of each city. The reliability of the questionnaire showed Cronbach's ${\alpha}$ value over .812. The results are as follows. First, there showed difference on physical security needs satisfaction of electronic security system users with the size of city. In other word, users in metropolis have higher environmental, psychological, and informational security needs satisfaction than users in provincial city. Second, there is also difference in life satisfaction. Namely, users in metropolis have higher security needs satisfaction than users in provincial city. Third, security needs satisfaction of electronic security system users by city size effects life satisfaction. That is, in case of users in metropolis, the more physical, environmental, and informational security needs satisfaction it shows, the more life satisfaction it showed.

• Korean Institute of Interior Design Journal
• /
• v.21 no.6
• /
• pp.23-34
• /
• 2012

There is a demand for a complex cultural space of play, leisure and education, a kids cafe, which will replace a playground just for kids as awareness for the need of a space where parents can spend leisure time with their own children and can take a rest grows, Thus, this study aims to find features for user satisfying kids cafes by conducting observations of the kids cafes and user survey. This study selected 12 kids cafes, 3 kids cafes per type (play focused, cafe or restaurant focused, education focused, multipurpose focused), in Seoul which were built after 2007 and conducted surveys on space planning and spatial characteristics by users and types and the level of satisfaction. As a result, the play focused kids cafes are used the most and the multipurpose focused kids cafes are used the second most. So the reason for using kids cafes is for the play of children. Also the overall satisfaction level for kid cafes were above the average except for the price. The result of this study showed that there was differences of satisfaction based on the type of user satisfaction, size of children space, finishes, colors, furniture and accessories, sanitary conditions. For the overall satisfaction, users were satisfied with the interior space, however, users were unsatisfied with functional parts, such as toys, foods and educational program. The results of the analysis showed that based on the types of the kids cafes, users' satisfaction rate for space size for the children, finishes, colors, furniture and accessories, sanitary conditions were different and for the functional parts, the satisfaction rate was different in all aspects. Also, in overall, the educational focused type users showed higher satisfaction rate than other users. Finally, the level of satisfaction is different by type of kids cafes and we have to consider the level of satisfaction of the users in order to plan kids cafes which meet the demand of the users.

• Journal of Distribution Science
• /
• v.14 no.10
• /
• pp.165-178
• /
• 2016

Purpose - This study aims to empirically verify the impact of media richness, social presence, and prior life satisfaction on various continual usage or withdrawal behaviors of SNS users via both a positive path of satisfaction and a negative path of relative deprivation. By identifying these causal paths, we observe dynamic interactions of SNS user psychology in a balanced view, and provide some implications about design principles for SNS providers. Research design, data, and methodology - We developed 16 hypothesis based on media richness theory, social presence theory, social comparison theory, the literature about relative deprivation, and the literature about the various reactions of IS users. The rich SNS media, social presence recognition among peer SNS users, and prior life satisfaction could generate positive experience, attitude, and virtuous behavioral intentions among SNS users. At the same time, rich media, low social presence, and low prior life satisfaction could generate relative deprivation and could increase withdrawal behavioral intentions such as refusal to provide information, misrepresentation of information, and removal of uploaded information in SNS. Scenario surveys were conducted to collect data from potential SNS users. Data from 357 surveys were collected and analyzed through a PLS algorithm to test the hypotheses. Results - Media richness, social presence, and prior life satisfaction could significantly increase perceived enjoyment, satisfaction, and behavioral intention of continual usage and knowledge sharing. They also could significantly decrease refusal and misrepresentation intention. Relative deprivation is significantly decreased only by prior life satisfaction. Relative deprivation could not significantly decrease satisfaction, but it could significantly increase misrepresentation and removal intention, which could be regarded as information distortion intention. Conclusions - SNS providers should focus on developing rich media and social presence support because these two variables could impact the positive experiences of SNS users. Moreover, the positive experiences could heavily influence SNS user behavior. Some management is needed to prevent relative deprivation and its consequences of misrepresentation and removal intention. SNS providers should prevent SNS users from excessive image misrepresentation and removal as this information distortion could be the source of relative deprivation.

• Journal of Preventive Medicine and Public Health
• /
• v.33 no.4
• /
• pp.436-448
• /
• 2000

Objectives : To identify the factors affecting users' satisfaction with the Order Communicating System(OCS) and to highlight the factors important for the successful establishment of OCS. Methods : A Users Satisfaction survey was sent to 4,513 people, consisting of 1,503 doctors, 2,379 nurses, 255 pharmacists and 370 administrative workers in 16 hospitals which had introduced OCS. The response rate was 63.9%. Measurement of users' satisfaction was peformed with the instrument which was used in Doll's study. Some aspects of Doll's instrument were adjusted according to the aims of this study. The classifying sections of this survey included age, job and status classification, computer experience, OCS education, duration of daily OCS use, type of order entering, number of personnel in the Hospital Information System's department, cost of OCS, problem frequency, proportion of work managed by hand, OCS type, and Hospital establishment type. Results : There was a positive correlation between satisfaction level and managerial status throughout all job classifications. Irrespective of the importance of OCS education as a factor relating to users' satisfaction, the additional work load caused by OCS lowered users' satisfaction. Different factors affected users' satisfaction according to job and status classification. The composition of factors affecting the pharmacist and administrative worker satisfaction levels was simpler than that of the doctor and nurse levels. There were no statistically significant differences between the actual computer experience duration of daily OCS use and users' satisfaction with OCS. Conclusions : There was an understandable relationship between users' attitude to OCS and factors affecting users' satisfaction. The results of this study could be used as a basis for the successful expansion of the operation of OCS. But more detailed studies on users' satisfaction and further improvements of methodologies are required for the successful establishment of OCS.