• 제목/요약/키워드: User Quality Perception

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혼합지각의 규범적 접근에 의한 사회적 수용능력에 관한 연구 : - 내장산국립공원 단풍이용객 대상의 사례연구 - (A Study on Social Carrying Capacity by Normative Approach of Perceived Crowding)

  • 박청인
    • 한국조경학회지
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    • 제33권1호
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    • pp.10-18
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    • 2005
  • The main concept of social carrying capacity is based on the principle that 'there are limits to the number of users a given recreation site can accommodate in order to provide quality of recreation experience'. The quality of the experience is revealed as user's satisfaction and perceived crowding. In this respect, studies of social carrying capacity have been frequently conducted by measuring perceived crowding and satisfaction. The purpose of this study is to identify the variables affecting perceived crowding, and causality bet-ween satisfaction and perceived crowding. Four hundred seventy six visitors were selected at Naejangsan National park on peak day of autumn excursion through on-site survey. The collected data were applied by factor analysis for categorizing the research variables, and multiple regression for finding the causality among variables. The study results are follows. The expectation of crowding, as a normative variable for perceived crowding, are categorized by three factors; circulation, user facility, and landscape. The circulation factor is the most powerful affecting perceived crowding among three factor. The landscape factor, however, do not have statistical significance on perceived crowding. The causality between satisfaction and perceived crowding is found. Although this relation is significant in statistics, magnitude of the coefficient is very small. It might be interpreted that satisfaction cannot be predicted simply from a user's perception of crowding, but a multi-dimensional concept such as adaptation and coping behavior.

인간-제품 인터페이스의 사용성 평가 (An Evaluation of Human-Product Interface Usability)

  • 최재하;박영택
    • 대한인간공학회:학술대회논문집
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    • 대한인간공학회 1997년도 추계학술대회논문집
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    • pp.249-259
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    • 1997
  • As the gap between competing products narrows in terms of performance and quality, the product usability is rapidly becoming a new dimension of product design as the key to offering distinctive value to the customer. Because the user interface is important, not only for the user but also for the efficiency of te whole organiation, system designers require increasingly precise evaluation methods to determine how effective and usable human-product interface is. In this study a new methodology named usability analysis diagram(UAD), for evaluating usability of human-product interface systematically, was developed. UAD is a top-down flow diaagram of a human-product interaction, in ehichfour basic elements - perception, understanding, intellectual decision and action - were classified and then represented by a particular symbol for each. The usability of the product is assessed by the frequency of each symbol in a diagram which represents a sequence of cognitive and physical activities of users during the use of the product, and by the level of difficulty that is classif- ied in three levels in terms of easiness of perception, understanding and action. In order to test validity of the proposed UAD in a real situation, a case study was performed on two different cameras, automatic and manual, and their usability was successfully evaluated and compared.

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Kano-SERVQUAL 통합접근법을 이용한 소구경화기의 서비스 품질에 관한 연구 (Study on the Service Quality of Small Arms using Kano-SERVQUAL Integrated Approach)

  • 이호준
    • 한국산학기술학회논문지
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    • 제21권4호
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    • pp.56-64
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    • 2020
  • 다양한 분야에서 고객 만족도 향상을 위해 서비스품질 연구가 활발히 이루어지고 있으나 국방분야의 소구경화기 서비스품질에 대한 연구는 이루어진 바 없었다. 본 연구는 소구경화기 사용자 만족도 및 품질향상을 위해 주요 품질속성을 도출하여 현재 만족수준을 파악하고 개선 필요 요소를 탐색하는 것을 목표로 하였다. 이를 위해 생산, 품질보증 및 운용에 관련된 전문가의 논의를 통해 식별된 서비스 품질요소에 대하여 Kano모델과 SERVQUAL모델에 기초한 설문조사를 수행하였다. 그 결과 소구경화기 서비스 품질속성 모두 일원적인 품질속성으로 분류되었으며, Kano-SERVQUAL 통합접근법 분석결과 사용자의 기대값과 불만족계수가 1% 유의한 수준에서 강한 양의 상관관계를, 사용자의 경험 값과 만족계수는 1% 유의수준의 음의 상관관계를 보였다. Kano-SERVQUAL 통합접근법을 통해 많은 서비스 품질요소 중 최우선적으로 개선이 필요한 소구경화기 서비스 품질을 파악할 수 있었다. 위의 결과로 군수품의 품질수준을 향상시키고 사용자 만족도를 충족시키기 위한 방법으로써 서비스 품질수준 측정이 유용하게 활용될 수 있을 것으로 기대된다.

Effective Pre-rating Method Based on Users' Dichotomous Preferences and Average Ratings Fusion for Recommender Systems

  • Cheng, Shulin;Wang, Wanyan;Yang, Shan;Cheng, Xiufang
    • Journal of Information Processing Systems
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    • 제17권3호
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    • pp.462-472
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    • 2021
  • With an increase in the scale of recommender systems, users' rating data tend to be extremely sparse. Some methods have been utilized to alleviate this problem; nevertheless, it has not been satisfactorily solved yet. Therefore, we propose an effective pre-rating method based on users' dichotomous preferences and average ratings fusion. First, based on a user-item ratings matrix, a new user-item preference matrix was constructed to analyze and model user preferences. The items were then divided into two categories based on a parameterized dynamic threshold. The missing ratings for items that the user was not interested in were directly filled with the lowest user rating; otherwise, fusion ratings were utilized to fill the missing ratings. Further, an optimized parameter λ was introduced to adjust their weights. Finally, we verified our method on a standard dataset. The experimental results show that our method can effectively reduce the prediction error and improve the recommendation quality. As for its application, our method is effective, but not complicated.

작업장내 삶의 만족도에 대한 대학급식소 직원의 인식도 (A Quality of Worklife : A Study of the Perceptions of University Foodservice Employees)

  • 장혜자
    • 대한영양사협회학술지
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    • 제4권1호
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    • pp.88-98
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    • 1998
  • The purposes of this research were to assess the quality of worklife of university foodservice managers and workers by operation type, and to investigate the characteristics of demographic variables in university foodservice employees. A questionnaire was administered to 27 managers and 180 personnels who are working in 9 university foodservice facilities. And 21 managers and 160 workers were responded with a response rate of 78% and 89%, respectively. Statistical data analysis was completed using the SPSS programs for descriptive analysis, ANOVA, T-test and SNK test. The results of this study can be summarized as follows : 1. Almost all respondents were female(87%), 40.5 percent of the respondents were between 40 to 49 years of age, 42.9 percent of the respondents had been in their current job between 2 to 5 years, and 55.2 percent of the respondents earned ays between 500,000won to 800,000won per month, Only 42.6% percent of the respondents were full-time employee. 2. The mean scores for the quality of worklife was 3.07 on a 5-point scales of 1=disagree very much and 5 = agree very much. 3. Factors receiving the higher ratings included "optimum levels of work variety"(3.83), "positive attitude toward work"(4.14), and " cooperative relationship with coworkers"(4.22). But respondents were least satisfied with "promotion"(2.07),"temperature of workplace"(2.17) " rest time"(2.25), and "pay"(2.28) factors. 4. There was a significant difference in the perception of the quality of worklife according to the operation type(self-operated, contracted, and rented management), but no difference was noted by position(managers vs workers) Results can be user to develop intervention and training strategies for enhancing positive attitude and the quality of work of employees.

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Impact of Service Quality on Behavioural Intention to Use Fin Tech Payment Services: An Extension of SERVEQUAL Model

  • Vikas Sharma;Sanjay Taneja;Munish Gupta;KshitizJangir;Ercan Ozen
    • Asia pacific journal of information systems
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    • 제33권4호
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    • pp.1093-1117
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    • 2023
  • The study aims to determine the impact of quality outcomes on behavior intentions in Financial Technology (FinTech) payment services. The study is focused on the development and testing of the impact of the SERVQUAL model on the TAM, i.e., Technology Acceptance Model for the measurement of the behavioral intention of users to use fintech payment services. The sample entails 578 specific survey responses from northern India from October to December 2022. The respondents were users of FinTech. The PLS-SEM technique was employed to explain the implementation process. Consequently, it discovered a significant relationship between the SERVQUAL models and the impact on behavioral intentions identified by TAM. The study will provide insight into the factors that impact the quality outcomes and adoption of Fintech payment services to the providers. The paper demystifies FinTech payment services in the range of perception of service quality outcomes and provides essential theories. The TAM model reflects the customer's sense of satisfaction, usefulness, and attitude. In contrast, the SERVQUAL model demonstrates the user's assessment of service quality outcomes such as quality, trust, security, and service quality positively affects behavioral intention in FinTech payment services.

The effectiveness of HMD-based virtual environments through 3D camera for hotel room tour

  • Kim, Ki Han;Lee, Junsoo;Koo, Choongwan;Cha, Seung Hyun
    • 국제학술발표논문집
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    • The 8th International Conference on Construction Engineering and Project Management
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    • pp.117-121
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    • 2020
  • Many of hotel customers obtain information from hotel websites to find the best alternative. One of the crucial information for the choice is spatial/visual information of hotel rooms. However, hotel website provides photographs only showing representative room features that may not be sufficient to give a full understanding of hotel room to customers. HMD-based 3D virtual environments (HVE) created by 3D camera could improve customers' experiences of hotel rooms by providing full virtual tours of hotel rooms. However, to the best of our knowledge, whether HVE can adequately provide similar customers' perception on spatial/visual information remains unproven as physical hotel rooms. The present study thus aims to verify how similar and reliable information on physical hotel room HVE provides to hotel customers in comparison with hotel website with 2D photograph and display-based 3D virtual environment. For this purpose, this study conducted a comparative experiment to investigate perception of three environments. As a result, the study found that HVE is more effective to provide spatial/visual information as similar as an actual hotel room. In addition, HVE increases customers' perceptions towards the reliability of information, the quality of hotel room and intention to book.

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Impacts of Sociability on Perceived Information Quality of Customer Reviews for Online Shopping Sites

  • Lee, Yoonjae
    • International Journal of Contents
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    • 제14권2호
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    • pp.16-23
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    • 2018
  • Although there have been studies regarding the influence of customer reviews on consumer decision making at online shopping sites, research on factors affecting the perceived customer review quality for online shopping sites is limited. This study posits that sociability, which is one of the environmental factors of an online shopping site, can affect the quality of customer reviews. Sociability is a key factor in building a collaborative environment online, but studies have been limited to applying sociability to customer reviews that are the result of a collaborative environment. This study expects that sociability affects the performance of online shopping sites through the perceived information quality of customer reviews, and customers' efficacy. More specifically this study investigates the structural relationship between sociability, self-efficacy, collective efficacy, and the perceived information quality of the reviews in an online shopping context, regarding the patronage intention of customers. This study was conducted using a survey of 361 college students. The structural equation model results indicate that user perception of sociability increases self-efficacy and collective efficacy. The improved efficacy enhances the perceived information quality of reviews for online shopping sites, which increases patronage intention of customers. This study found that online shopping sites require a platform for customers to engage in social interaction to enhance their customers' loyalty and lifetime value.

중국 상업은행의 서비스품질이 고객만족도와 이용의도에 미치는 영향에 관한 연구: 은행 이미지의 매개효과를 중심으로 (A Study on the Influence of Service Quality in Commercial Bank of China on Customer Satisfaction and Intent of Use: Focused on the Mediated Effect of Bank Image)

  • Liu, Zi-Yang;Liang, Yaqing
    • 한국컴퓨터정보학회:학술대회논문집
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    • 한국컴퓨터정보학회 2019년도 제60차 하계학술대회논문집 27권2호
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    • pp.401-402
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    • 2019
  • The purpose of this study is to find specific service quality factors of enterprises that can maximize the perception of banks' services to users of commercial banks in China, and to establish empirically how these quality factors affect the bank's image. They also want to verify the impact of the positive image of the bank on the user's satisfaction and the willingness to use the bank's services. For empirical verification of this study, questionnaires will be used to customers who have used the services of each of the four commercial banks in China, and the survey was conducted. The collected data were analyzed using the SPSS using statistical techniques such as Cronbach' ${\alpha}$, Investigative Factor Analysis, Reliability Analysis, Correlation Analysis, Regression and Difference Verification. The results of the verification were summarized below. First, the quality of service of commercial banks has a partial positive effect on the bank's image. Second, the image of a commercial bank has a positive effect on customer satisfaction. Third, the image of a commercial bank has a positive effect on the purpose of use. Fourth, the image of commercial banks has a partial mediated effect between service quality and customer satisfaction. Fifth, the image of a commercial bank has a partial mediated effect between the quality of service and its intended use.

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공공도서관 시니어 이용자가 지각하는 관계혜택이 관계품질과 관계지속의도에 미치는 영향에 관한 연구 (A Study on the Effects of Public Library Senior User's Perception of Relational Benefits on the Relationship Quality and Intent to Relationship Continuity)

  • 신혜봉;노동조
    • 한국비블리아학회지
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    • 제30권4호
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    • pp.135-156
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    • 2019
  • 본 연구는 공공도서관 시니어 이용자가 도서관 이용 시 지각하는 관계혜택이 관계품질과 관계지속의도에 미치는 영향을 파악하기 위해 공공도서관을 이용하는 50세 이상의 시니어 이용자 185명을 대상으로 설문조사를 실시하였다. 본 연구의 결과, 공공도서관의 시니어 이용자가 지각하는 관계혜택은 관계품질을 매개로 관계지속의도에 영향을 미치는 것으로 나타났다. 특히, 관계혜택요인 중 기능적 혜택은 관계품질을 매개로 관계지속의도에 강한 영향을 미치는 것으로 나타났고, 관계품질 요인 중 몰입은 관계지속의도를 예측하는 가장 중요한 변수로 확인되었다. 본 연구는 공공도서관 시니어 이용자와 도서관과의 관계형성과정을 관계마케팅의 관점에서 알아봄으로써 이용자 특성에 따른 도서관마케팅 전략개발에 실천적 시사점을 제시하였다는데 그 의의가 있다.