• 제목/요약/키워드: User Behavior Model Analysis Framework

검색결과 18건 처리시간 0.031초

대규모 로그를 사용한 유저 행동모델 분석 방법론 (The Analysis Framework for User Behavior Model using Massive Transaction Log Data)

  • 이종서;김성국
    • 한국빅데이터학회지
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    • 제1권2호
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    • pp.1-8
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    • 2016
  • 사용자로그는 많은 숨겨진 정보를 포함하고 있지만 데이터 정형화가 이루어지지 않았고, 데이터 크기도 너무 방대하여 처리하기 까다로워서 아직 밝혀져야 할 부분들을 많이 내포하고 있다. 특히 행동마다의 모든 시간정보를 포함하고 있어서 이를 응용하여 많은 부분을 밝혀낼 수 있다. 하지만 로그데이터 자체를 바로 분석으로 사용할 수는 없다. 유저 행동 모델 분석을 위해서는 별도의 프레임워크를 통한 변환과정들이 필요하다. 이 때문에 유저 행동모델 분석 프레임워크를 먼저 파악을 하고 데이터에 접근해야 한다. 이 논문에서는, 우리는 유저 행동모델을 효과적으로 분석하기 위한 프레임워크 모델을 제안한다. 본 모델은 대규모 데이터를 빨리 처리하기 위한 분산환경에서의 MapReduce 프로세스와 유저별 행동분석을 위한 데이터 구조 설계에 대한 부분을 포함한다. 또한 실제 온라인 서비스 로그의 구조를 바탕으로 어떤 방식으로 MapReduce를 처리하고 어떤 방식으로 유저행동모델을 분석을 위해 데이터 구조를 어떤식으로 변형할지 설명하고, 이를 통해 어떤 방식의 모델 분석으로 이어질지에 대해 상세히 설명한다. 이를 통해 대규모 로그 처리방법과 분석모델 설계에 대한 기초를 다질 수 있을 것이다.

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A Conceptual Framework for an Information Behavior Model Based on the Collaboration Perspective between User and System for Information Retrieval

  • Yangyuen, Wachira;Phetkaew, Thimaporn;Nuntapichai, Siwanath
    • Journal of Information Science Theory and Practice
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    • 제8권3호
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    • pp.30-46
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    • 2020
  • This research aimed (1) to study and analyze the ability of current information retrieval (IR) systems based on views of information behavior (IB), and (2) to propose a conceptual framework for an IB model based on the collaboration between the system and user, with the intent of developing an IR system that can apply intelligent techniques to enhance system efficiency. The methods in this study consisted of (1) document analysis which included studying the characteristics and efficiencies of the current IR systems and studying the IB models in the digital environment, and (2) implementation of the Delphi technique through an indepth interview method with experts. The research results were presented in three main parts. First, the IB model was categorized into eight stages, different from traditional IB, in the digital environment, which can correspond to all behaviors and be applied to with an IR system. Second, insufficient functions and log file storage hinder the system from effectively understanding and accommodating user behavior in the digital environment. Last, the proposed conceptual framework illustrated that there are stages that can add intelligent techniques to the IR system based on the collaboration perspective between the user and system to boost the users' cognitive ability and make the IR system more user-friendly. Importantly, the conceptual framework for the IB model based on the collaboration perspective between the user and system for IR assisted the ability of information systems to learn, recognize, and comprehend human IB according to individual characteristics, leading to enhancement of interaction between the system and users.

An Optimized User Behavior Prediction Model Using Genetic Algorithm On Mobile Web Structure

  • Hussan, M.I. Thariq;Kalaavathi, B.
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제9권5호
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    • pp.1963-1978
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    • 2015
  • With the advancement of mobile web environments, identification and analysis of the user behavior play a significant role and remains a challenging task to implement with variations observed in the model. This paper presents an efficient method for mining optimized user behavior prediction model using genetic algorithm on mobile web structure. The framework of optimized user behavior prediction model integrates the temporary and permanent register information and is stored immediately in the form of integrated logs which have higher precision and minimize the time for determining user behavior. Then by applying the temporal characteristics, suitable time interval table is obtained by segmenting the logs. The suitable time interval table that split the huge data logs is obtained using genetic algorithm. Existing cluster based temporal mobile sequential arrangement provide efficiency without bringing down the accuracy but compromise precision during the prediction of user behavior. To efficiently discover the mobile users' behavior, prediction model is associated with region and requested services, a method called optimized user behavior Prediction Model using Genetic Algorithm (PM-GA) on mobile web structure is introduced. This paper also provides a technique called MAA during the increase in the number of models related to the region and requested services are observed. Based on our analysis, we content that PM-GA provides improved performance in terms of precision, number of mobile models generated, execution time and increasing the prediction accuracy. Experiments are conducted with different parameter on real dataset in mobile web environment. Analytical and empirical result offers an efficient and effective mining and prediction of user behavior prediction model on mobile web structure.

인터넷 쇼핑몰의 특성과 사용자 수용간의 상황적 관계분석 (A Contingent Analyses on the Relationship Between the Characteristics of Internet Shopping Mall and User Acceptance)

  • 서건수
    • Asia pacific journal of information systems
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    • 제11권2호
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    • pp.23-55
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    • 2001
  • It is generally agreed that realizing the full potential of the internet shopping mall(ISM) requires careful identification of customer needs and expectations. However, a quantitative framework to explain and predict users' behavior toward ISM has not been well established because the research on the user acceptance of ISM is still in its infancy. This study proposes a model which uses factor analysis to identify factors of ISM characteristics and individual characteristics affecting user acceptance of ISM. Predictive models based on the multiple regression analyses select the factors and their interactions with individual characteristics that significantly influence user acceptance. Results show that five factors including economy, convenience, credibility, reliability, information risks, and performance risks affects user acceptance. In addition, individual differences in terms of innovativeness, playfulness, and recreational shopping traits have both direct and interaction effects on user acceptance. The implication of this study is that, although user attitudes towards ISM characteristics in general are important to their acceptance behavior, the level of importance depends upon different user groups.

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Integrated fire dynamics and thermomechanical modeling framework for steel-concrete composite structures

  • Choi, Joonho;Kim, Heesun;Haj-ali, Rami
    • Steel and Composite Structures
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    • 제10권2호
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    • pp.129-149
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    • 2010
  • The objective of this study is to formulate a general 3D material-structural analysis framework for the thermomechanical behavior of steel-concrete structures in a fire environment. The proposed analysis framework consists of three sequential modeling parts: fire dynamics simulation, heat transfer analysis, and a thermomechanical stress analysis of the structure. The first modeling part consists of applying the NIST (National Institute of Standards and Technology) Fire Dynamics Simulator (FDS) where coupled CFD (Computational Fluid Dynamics) with thermodynamics are combined to realistically model the fire progression within the steel-concrete structure. The goal is to generate the spatial-temporal (ST) solution variables (temperature, heat flux) on the surfaces of the structure. The FDS-ST solutions are generated in a discrete form. Continuous FDS-ST approximations are then developed to represent the temperature or heat-flux at any given time or point within the structure. An extensive numerical study is carried out to examine the best ST approximation functions that strike a balance between accuracy and simplicity. The second modeling part consists of a finite-element (FE) transient heat analysis of the structure using the continuous FDS-ST surface variables as prescribed thermal boundary conditions. The third modeling part is a thermomechanical FE structural analysis using both nonlinear material and geometry. The temperature history from the second modeling part is used at all nodal points. The ABAQUS (2003) FE code is used with external user subroutines for the second and third simulation parts in order to describe the specific heat temperature nonlinear dependency that drastically affects the transient thermal solution especially for concrete materials. User subroutines are also developed to apply the continuous FDS-ST surface nodal boundary conditions in the transient heat FE analysis. The proposed modeling framework is applied to predict the temperature and deflection of the well-documented third Cardington fire test.

패스워드의 정보시스템 보안효과에 영향을 미치는 요인에 관한 연구 (A Study on the Factors Affecting the Information Systems Security Effectiveness of Password)

  • 김종기;강다연
    • Asia pacific journal of information systems
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    • 제18권4호
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    • pp.1-26
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    • 2008
  • Rapid progress of information technology and widespread use of the personal computers have brought various conveniences in our life. But this also provoked a series of problems such as hacking, malicious programs, illegal exposure of personal information etc. Information security threats are becoming more and more serious due to enhanced connectivity of information systems. Nevertheless, users are not much aware of the severity of the problems. Using appropriate password is supposed to bring out security effects such as preventing misuses and banning illegal users. The purpose of this research is to empirically analyze a research model which includes a series of factors influencing the effectiveness of passwords. The research model incorporates the concept of risk based on information systems risk analysis framework as the core element affecting the selection of passwords by users. The perceived risk is a main factor that influences user's attitude on password security, security awareness, and intention of security behavior. To validate the research model this study relied on questionnaire survey targeted on evening class MBA students. The data was analyzed by AMOS 7.0 which is one of popular tools based on covariance-based structural equation modeling. According to the results of this study, while threat is not related to the risk, information assets and vulnerability are related to the user's awareness of risk. The relationships between the risk, users security awareness, password selection and security effectiveness are all significant. Password exposure may lead to intrusion by hackers, data exposure and destruction. The insignificant relationship between security threat and perceived risk can be explained by user's indetermination of risk exposed due to weak passwords. In other words, information systems users do not consider password exposure as a severe security threat as well as indirect loss caused by inappropriate password. Another plausible explanation is that severity of threat perceived by users may be influenced by individual difference of risk propensity. This study confirms that security vulnerability is positively related to security risk which in turn increases risk of information loss. As the security risk increases so does user's security awareness. Security policies also have positive impact on security awareness. Higher security awareness leads to selection of safer passwords. If users are aware of responsibility of security problems and how to respond to password exposure and to solve security problems of computers, users choose better passwords. All these antecedents influence the effectiveness of passwords. Several implications can be derived from this study. First, this study empirically investigated the effect of user's security awareness on security effectiveness from a point of view based on good password selection practice. Second, information security risk analysis framework is used as a core element of the research model in this study. Risk analysis framework has been used very widely in practice, but very few studies incorporated the framework in the research model and empirically investigated. Third, the research model proposed in this study also focuses on impact of security awareness of information systems users on effectiveness of password from cognitive aspect of information systems users.

The Impact of Importance of Online Platform Food Delivery Selection Attributes on Satisfaction and Repurchase Intention

  • Bo-Kyung SEO;Seunghyeon LEE;Seong Soo CHA
    • 식품보건융합연구
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    • 제10권4호
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    • pp.9-19
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    • 2024
  • This qualitative study explores the impact of online food delivery platform attributes on customer satisfaction and repurchase intentions. Employing a phenomenological approach, we conducted in-depth interviews and focus group discussions with 15 participants to gain rich insights into user experiences. Thematic analysis revealed key factors influencing satisfaction and loyalty: service quality dimensions (efficiency, reliability, fulfillment, privacy), expectation disconfirmation, perceived usefulness and ease of use, multi-level customer value, relationship quality, electronic word-of-mouth, value co-creation, and phased loyalty formation. Our findings extend customer behavior theory in digital platforms, offering a comprehensive framework for understanding the complex mechanisms underlying user satisfaction and repurchase decisions. The study provides valuable implications for platform operators, highlighting the importance of exceeding customer expectations, enhancing user experience, building trust, leveraging user-generated content, and fostering co-creation processes. Methodologically, we demonstrate the efficacy of qualitative approaches in uncovering nuanced insights in digital service contexts. While acknowledging limitations in generalizability, this research establishes a solid foundation for future investigations into the rapidly evolving domain of online food delivery services. The integrated theoretical approach offers a robust model for analyzing customer behavior in emerging digital service environments, contributing significantly to both academic understanding and practical application in the field of digital service provision and platform management.

금융마이데이터 사용자 행동에 관한 실증 연구: 기관정보투명성, 데이터 보안정책의 조절효과 (Empirical Investigation of User Behavior for Financial Mydata: The Moderating Effects of Organizational Information Transparency and Data Security Policy)

  • 손창용;박현선;김상현
    • 한국정보시스템학회지:정보시스템연구
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    • 제32권3호
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    • pp.85-116
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    • 2023
  • Purpose The importance of data as a key resource of the intelligence revolution is being highlighted, among all those phenomena MyData is attracting attention as a key concept by organizations and individuals that eventually leads the data economy. In this regard, this study was started to contribute to the successful settlement and continuous growth of the domestic MyData industry, which has just entered the system. Design/methodology/approach To develop and test all proposed casual relationships within the research model, we used the Value-Attitude-Behavior(VAB) model as a basic framework. A total of 385 copies were used for the final analysis, and for SPSS 25.0, MS-Excel 2016, and AMOS 24.0 to summarize respondent demographic characteristics, measurement model, and structural model. Findings Findings show that all proposed hypotheses were supported with the exception of the moderating effect of organizational information transparency between data controllability and perceived value, and between data controllability and attitude toward MyData service.

재료비선형을 고려한 콘크리트 보의 실용적인 유한요소해석 (Practical Nonlinear FE Analysis of Concrete Beam Considering Material Nonlinearity)

  • 정원석
    • 한국철도학회논문집
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    • 제9권6호
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    • pp.778-783
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    • 2006
  • This study investigates the ultimate behavior of reinforced concrete beams by means of practical nonlinear finite element (FE) analyses. Uniaxial constitutive models for the concrete and steel material are selected in this study. The adopted material model is integrated into the ABAQUS fiber beam elements through a user-defined material subroutine (UMAT). Within a developed nonlinear finite element framework, the FE results have been compared to experimental results reported by other researchers. It has been found that the proposed finite element model is capable of predicting the initial cracking load level, the yield load, the ultimate load, and the crack distribution with acceptable accuracy.

모바일 소셜네트워크서비스 환경에서 지속 사용 의도의 선행 요인에 관한 연구: 신뢰와 프라이버시 우려의 역할 (A Study of Antecedents of Continuance Intention in Mobile Social Network Service: The Role of Trust and Privacy Concerns)

  • 김병수
    • 지식경영연구
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    • 제13권4호
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    • pp.83-100
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    • 2012
  • Given the prevalence of mobile social network services (SNS) such as Facebook and Kakaotalk, it has become important to understand user's continuance behavior in a mobile SNS environment. Although trust and privacy concerns play a key role in SNS users' decision-making processes, most studies on SNS have shed little light on the effects of trust and privacy concerns on SNS continuance intention. In this regard, this paper developed an integrated model to deeply understand the key antecedents of user's continuance intention to use mobile SNS by incorporating trust and privacy concerns into extended expectation-confirmation model. The proposed research model was tested by using survey data collected from 170 users who have experience with Kakaotalk. The findings of this study found that the proposed theoretical framework provides a statistically significant explanation of the variance in continuance intention of mobile SNS. The analysis results indicate that trust serves as the salient antecedent of continuance intention to use mobile SNS. However, it was found that privacy concerns negatively influence trust, whereas it is not significantly related to continuance intention of mobile SNS. The theoretical and practical implications of the findings were described.

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