• 제목/요약/키워드: Use Behavior

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직무외 스마트폰 사용 행동에 영향을 미치는 요인에 대한 실증적 연구 (An Empirical Study on Factors Influencing Non-Work Related Use Behavior of Smartphone)

  • 이종만
    • 한국컴퓨터정보학회논문지
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    • 제17권8호
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    • pp.115-121
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    • 2012
  • 본 연구의 주된 목적은 조직구성원들이 왜 업무 중에 직무와 무관하게 스마트폰을 사용하는지를 파악하는 것이다. 이를 위해 본 연구에서는 습관, 사용의향, 사회적 영향, 업무 상호의존성, 사용행동으로 구성된 직무외 스마트폰 사용행동 영향 요인에 관한 연구 모형을 개발하였다. 그리고 스마트폰을 사용하는 직장인들을 대상으로 설문조사를 실시하여 분석하였다. 분석결과 첫째, 습관과 사회적 영향은 직무외 스마트폰 사용행동을 예측할 수 있는 주요 요인들로 나타났다. 둘째, 직무외 스마트폰 사용에 있어서 사용의향과 사용행동간의 관계는 업무 상호의존성에 의해서 긍정적으로 조절되는 것으로 밝혀졌다.

인터넷쇼핑몰의 쿠폰판촉이 소비자의 구매행동에 미치는 영향 (A study on Effects of Promotion of Coupons in Internet Shopping Mall on the Purchase Behavior of Consumers)

  • 최숙희;김홍
    • 벤처창업연구
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    • 제1권2호
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    • pp.101-134
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    • 2006
  • 본 연구는 온라인 쇼핑몰의 쿠폰판촉이 소비자의 구매행동에 미치는 영향을 검증하였다. 분석 결과는 다음과 같다. 첫째, 쿠폰 인지정도에 따라서는 F-검증을 실시한 결과 쿠폰의 인지여부에 딸 쿠폰 제공시 사용의사와 쿠폰 제공시 재사용의사에서는 유의미한 차이가 있는 것으로 나타났다. 둘째, 쿠폰의 사용경험에 따른 구매행동의 차이를 전체적으로 살펴보면 쿠폰사용 경험이 있다가 없다보다 높은 평균을 보여 유의미한 차이가 있는 것으로 나타났다. 이러한 결과는 쿠폰 사용경험에 따라 구매행동에 차이가 있음을 시사하고 있다. 셋째, 구매행동과 쿠폰의 비용/편익 자각의 관계를 살펴보면 뚜렷한 정적 상관관계가 있는 것으로 나타났다. 이는 쿠폰의 비용/편의 자각이 높을수록 구매행동이 높아짐을 의미한다. 넷째, 구매행동은 쿠폰사용을 즐김과 쿠폰 사용습관과 가장 관계가 높음을 발견하였다.

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아동의 미디어 이용과 아동의 지능, 문제행동 및 가족환경간의 관계 (Media Use by Families : Correlations with Intelligence, Problem Behavior, and Family Environments)

  • 박혜원;박문태
    • 아동학회지
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    • 제19권2호
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    • pp.3-17
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    • 1998
  • Five metropolitan cities in Korea were the setting for a survey of the use of media by 622 families. Correlations with children's problem behavior, cognitive development, and family environment were analyzed. Parents completed questionnaires on media use by family members, children's problem behavior, and family environment. Children were tested individually with 4 sub-scales of the Wechsler Intelligence Scale. There were age as well as sex differences in the use of media. There were correlations between children's use of media and their problem behavior, intelligence, and family environment. Regression analyses revealed that the parents' use of media was the most important determinant of children's use of media. Therefore, adult media education as well as children's education is recommended as a way to improve the media environment for children.

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공동주택 거주자의 특성에 따른 에너지사용행태에 관한 연구 (A Study on the Energy Use Behavior according to Apartment Residents' Characteristics)

  • 조성희;정수진
    • 한국주거학회:학술대회논문집
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    • 한국주거학회 2011년도 춘계학술발표대회 논문집
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    • pp.116-120
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    • 2011
  • With population growth and quality of life improvement, household energy use also has increased. Under this circumstances, consumers are increasingly required to seek for efficient ways of energy saving. However, precedent studies have largely overlooked energy consumers' consumption behavior, and particularly little research has been conducted on energy consumption or saving patterns of residents living in apartments, which account for over 50% of the Korean housing market. Therefore, this study examined apartment residents' energy use behavior according to apartment residents' characteristics in order to efficient energy use and management. To this examination, survey was conducted of housewives living in apartments in Busan, and 403 data were analyzed by the SPSS WIN 12.0 program. With respect to their energy behavior according to characteristics of subjects, it was different depending on income, housing size, age, the length of residence, and the education standard. When higher income group and larger housing size group, residents were not doing 'passive saving' and 'comfort oriented.' When younger, they were 'comfort oriented.' When well-educated, they were 'comfort oriented.' Also, with regard to the length of residence, significant difference was found. The results of this study can be utilized as effective guidelines in efficient management, policy making, and education method reflecting energy use behavior of energy users.

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대학생의 자기효능감 및 여가관련변수에 따른 스마트폰 중독성향 (University Students' Smartphone Addiction Propensities according to Self-efficacy and Leisure-related Variables)

  • 류미현
    • 가정과삶의질연구
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    • 제32권1호
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    • pp.63-79
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    • 2014
  • Recently, in our society, the use of smartphones has been widespread and changed our lives positively; however, the excessive use of smartphones has also produced many side effects. In particular, we can see that the reckless use of smartphones has constantly increased smartphone addiction propensities. University students, too, show smartphone addiction propensities more and more gradually; therefore this study intends to perform research related with smartphone addiction propensities with university students as the subjects. Since it is more and more important to perform leisure activities to prevent smartphone addiction and reduce addiction propensities, it can be said that the research on the correlation between leisure activities and smartphone addiction propensities is significant. The major findings of the research are as follows: First, among the smartphone addiction propensities, their tolerance and disturbance of adaptive function were relatively higher than other factors. Second, overall smartphone addiction affects the variables of gender (male), school year (freshmen), economic leisure constraints, time leisure constraints, and the adequacy of travel behavior, sports behavior, media use behavior, reading behavior, volunteer work and religious behavior. The adequacy of the media use behavior variables showed the greatest impact.

청소년의 음란물 이용이 성폭력 가해행동에 미치는 영향 : 가족지지의 조절효과를 중심으로 (The Effect of Pornography Use Among Adolescents on Violent Sexual Behavior and the Moderating Effect of Family Support)

  • 김재엽;최선아;임정수
    • Human Ecology Research
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    • 제59권4호
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    • pp.489-500
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    • 2021
  • The purpose of this study was to identify the impact of pornography use among adolescents on their subsequent violent sexual behavior, and to ascertain the moderating effect of family support. The study was conducted with a sample of 2,087 Korean middle and high-school students. To analyze the data, a descriptive analysis, a correlation analysis, and a Poisson regression were conducted using SPSS 24.0. A Poisson regression was performed because the dependent variable, violent sexual behavior, was measured by the frequency of occurrence, and most responses were distributed at '0', indicating a non-normal distribution. The results indicated that 8.1% of adolescents admitted to having sexually violent experiences over the past year, with a relatively high rate of sexual harassment. Secondly, 53.3% of adolescents had used pornography over the past couple of years, with the highest percentage of use occurring via the Internet. Finally, pornography use among adolescents had a significant and direct impact on their sexually violent behavior, with family support playing a moderating role. This indicated that, for adolescents with a high level of family support, the impact of pornography usage on sexually violent behavior decreased. Based on these results, we discuss practical and policy interventions to prevent sexually violent behavior by adolescents.

구매, 사용, 처분단계에서 소비자의 환경보전행동 결정요인 분석 (The determinants of consumers' pro-environmental behavior in the stage of purchase, usage, and disposal)

  • 허경옥
    • 한국생활과학회지
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    • 제14권1호
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    • pp.81-94
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    • 2005
  • With an analysis of recent, nationwide data, this study figured out the level of consumers' pro-environmental behavior and investigated tile behavioral determinants in the hight of purchase, use, and disposal of pro-environmental goods. The major results are as below: Married consumers or consumers in their 40s were more likely to purchase pro-environmental goods. Consumers with high income-for example, over 3 million won per month-were less likely to purchase such goods. Married women or 40s/50s consumers tended not to buy used goods. Males than females, non-married than married, employed than unemployed had a higher pro-environmental behavior in the use stage. Furthermore, in the disposal stage, male than female, married than non-married, young than old, and consumers with low income than high income showed more active pro-environmental behavior. The purchasing behavior of pro-environmental goods was supported by both perspectives of rational behavior and social behavior. On tile other hand, the purchasing behavior of used goods was supported only by rational behavior perspective. It is also revealed that personal value perspective, along with the above two, influences the pro-environmental behavior in the stage of use and disposal. Overall, a high level of pro-environmental behavior was detected in such consumers as rational, public rule-abiding in favor of environmental policy, and also in consumers with strong family values or those with less materialistic value.

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음주 수준에 따른 여자 대학생의 임신 중 음주 인식 비교: 계획된 행위 이론을 적용하여 (Comparison of Awareness about Alcohol Use during Pregnancy among Female College Students by Drinking Levels: Using the Theory of Planned Behavior)

  • 강샘이;김혜원
    • 대한간호학회지
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    • 제49권6호
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    • pp.690-700
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    • 2019
  • Purpose: The purpose of this study was to examine the awareness of alcohol use during pregnancy and factors influencing the intention to abstain from alcohol during pregnancy by drinking levels. Methods: Utilizing a comparative descriptive design, a total of 359 female college students were recruited. Measurements were Theory of Planned Behavior (TPB) variables related awareness of alcohol use during pregnancy, Korean Version of the Alcohol Use Disorders Identification Test, knowledge about alcohol use during pregnancy, and socio-demographic factors. Main variables were compared by drinking levels. The factors influencing the intention to abstain from alcohol during pregnancy were identified using hierarchical regression analysis. Results: Non-problematic alcohol behavior group (n=185) had higher the intention to abstain from alcohol during pregnancy than problematic alcohol behavior group (n=174) (t=3.13, p=.002). The significant TPB variables influencing the intention to abstain from alcohol during pregnancy were that attitudes (β =-.44, p<.001), subjective norms (β =.14, p=.026), and perceived behavior control (β =.19, p=.002) in non-problematic alcohol behavior group, whereas the corresponding variables in the problematic alcohol behavior group were attitudes (β =-.51, p<.001) and subjective norms (β =.21, p=.006). Conclusion: It is necessary to increase the intention to abstain from alcohol during pregnancy for the female college students having problematic alcohol behavior. The following strategies are recommended for them; decreasing acceptable attitudes toward alcohol use during pregnancy and reinforcing the influence of social pressure toward to abstain from alcohol during pregnancy.

아동의 인터넷 사용 정도에 영향을 미치는 부모의 양육행동 및 부모-자녀간 의사소통 (The effect of parenting behavior and parent-child communication on internet use among school-aged children)

  • 장영애;박정희
    • 한국생활과학회지
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    • 제16권6호
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    • pp.1131-1140
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    • 2007
  • The purpose of this study is to investigate the effect of parenting behavior and parent-child communication on internet use among school-aged children. The subjects were 215 children whose grade are 3rd and 5th selected from an elementary school in Incheon. The statistics used for this data were t-test, one-way ANOVA(Duncan's test), and stepwise regression. The findings from the present study suggested that academic achievement and birth order turned out to be significant variables on children's internet use, except for sex and grade. Results of the stepwise regression analyses that the etiologic model of this study was more proper, and parenting behavior is more effective variable than parent-child communication in predicting internet use among school-aged children. Implications based on this study are as follows; In order to decrease the degree of school-aged children's internet use, parents should do less permissive parenting behavior and problematic communication with their children.

청소년의 인터넷 사용특성에 따른 의복행동, 구매 평가기준, 정보원에 대한 연구 (Study on Adolescents′ Clothing Behavior, Purchase Evaluative Criteria, and Information Source According to the use of Internet)

  • 장남경;고은주
    • 복식
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    • 제54권7호
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    • pp.15-26
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    • 2004
  • The internet is one of the modern facilities that has been diffused very rapidly in recent years and tremendously influenced on our life. Although the adolescents are major users of internet, the literature in clothing and textile area has not addressed the relationships between adolescents' internet use and clothing behavior, The purpose of this study was to examine the differences of adolescents clothing behavior. purchase evaluative criteria, and information source according to the use of internet. Descriptive statistics, t test, Analysis of Variance (ANOVA), and Duncan test were employed to analyze the data collected from the convenience sample of 572 middle and high school students in Gyeongnam, Korea. The use of internet was partially related to the adolescents' clothing behaviors. purchase evaluative criteria. and information source. Also, it was observed that the frequency and purpose of fashion website tended to be related more than the amount and purpose of internet did. Marketing implications from the results were suggested.