• 패션비즈니스
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• 제17권4호
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• pp.149-163
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• 2013

This study investigated the effects of smart phone usage motives and fashion brand app factors upon the intention to accept fashion brand applications. Data were collected from 250 female college students living in Seoul and Gyeonggi-do. 220 reliable data were analyzed by frequency, factor analysis, Cronbach's alpha, ANOVA,, Duncan test, paired t-test, chi-square analysis, regression. The results were as follows: Firstly, the 'information acquisition' and the'use of time' were considered to be the most important motive factors driving consumer's smart phone usage. Secondly, the motives underpinning smart phone user's intention to accept a fashion brand application were 'social relationships', 'entertainment', and 'information acquisition'. Thirdly, the frequently used factors during the usage of fashion brand application could be classified in order of frequency as follows: 'product information provision', 'store information provision', 'coordinated information provision', 'fashion information provision', 'entertainment provision', 'hobbies and life information provision', virtual wearing provision', 'SNS provision', and, 'events and coupons provision'. Fourthly, a factor analysis of these nine factors were classified into 'basic information type', and 'additional information type'. The influences of basic information type and the additional information type upon the intention to accept the fashion brand application showed the following significant result: The basic information type had a greater influence upon the intention to accept the fashion brand app.

• 한국통신학회논문지
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• 제38B권12호
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• pp.937-943
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• 2013

국내 인터넷 브라우저 시장 점유율 1위인 인터넷 익스플로러의 일부 버전에서 CORS(Cross-Origin Resource Sharing)를 이용한 사용자 정보의 유출이 가능함을 확인하였다. 이는 이전의 방법과는 달리 악성 프로그램 등의 설치 없이도 로그인한 계정의 정보를 유출할 수 있으며, 이를 이용하면 보안 프로그램의 영향을 받지 않고서도 SNS와 포털 사이트의 사용자 정보 혹은 계좌 정보나 카드 사용내역까지 얻을 수 있다. 인터넷 익스플로러 뿐만 아니라 일부 모바일 브라우저에서도 CORS를 이용한 공격이 가능함을 보였다. 이 논문에서는 인터넷 익스플로러로 접속한 은행사, 카드사, SNS, 포털 사이트를 대상으로 한 CORS를 이용한 공격으로 사용자 정보의 유출은 물론 2차 공격으로 이어질 수 있는 가능성과 개선방안을 살펴본다.

• Asian Journal for Public Opinion Research
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• 제1권2호
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• pp.90-102
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• 2014

By integrating useful insights from social cognitive theory and social capital theory, we aim to develop a model for better understanding people's behaviors related to the use of social networking sites (SNSs) and formalize the role of social capital in individuals' continuous SNS use. Propositions that emphasize the triadic interactive relationships among environmental, personal, and behavioral factors were highlighted in this study. After reviewing previous studies, in this paper we proposed the following: (1) the causation between SNS use and individuals' perceived social capital might be mutual; social capital may not only be the result of media selectivity, but could also be an essential stimulus initiating the start of using SNSs; (2) the influences of SNSs use on the generation of individuals' online social capital might be conditional upon particular patterns of use; (3) both the level of dependence on SNSs and the differentiated patterns of SNSs use vary according to individuals' perceived offline social capital and their personal characteristics, for instance, personality or self-construal, and social anxiety.

• 한국도서관정보학회지
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• 제50권2호
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• pp.237-260
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• 2019

본 연구에서는 이용량이 기하급수적으로 증가하는 A대학 기관리포지터리(IR)의 자료 유형별 이용통계와 이용자가 A-IR에 접근하는 접근경로의 변화 추이를 분석하였다. 특히, 접근경로의 변화 추이에 초점을 맞추어 다양한 노출경로의 확보가 A-IR 이용확산에 기여한다는 것을 검증하였으며, SNS 등 시대적 소통방식이 A-IR의 접근경로로 활용된다는 것도 확인하였다. 이를 통해서 향후 기관리포지터리를 활성화하는 노출경로의 다양화 등 운영방향을 제시하고자 하였다.

• 지식경영연구
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• 제17권1호
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• pp.17-47
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• 2016

People use social network services (SNSs) for various purposes, for example, to share information, to express themselves, and to strengthen social relationships with others. Meanwhile, problems of personal information leakage and privacy infringement become a social issue and thus information privacy concerns about inappropriate collection and use of personal information increase in SNSs (e.g., Facebook). Although people have privacy concerns in SNSs, they behave in a contradictory way, voluntarily presenting themselves and disclosing personal information. This phenomenon is called 'privacy paradox'. Using dual factor theory, this study investigates the phenomenon of privacy paradox by looking into enablers (e.g., self-presentation) and inhibitors (e.g., information privacy concern) for continuous use of Facebook that can co-exist independently of each other. It also includes antecedents of self-presentation (i.e., narcissism, need for affiliation, involvement, and self-efficacy) and those of information privacy concern (i.e., previous experience of privacy infringement, privacy awareness, and privacy control). The results show that most hypothesized relationships were supported. These findings provide strategic implications for SNS providers who want to promote continuous use of SNS. Under the current circumstances in which enhanced privacy policies are required, this study would be a useful reference for future research on information privacy issues in SNSs.

• Asian Journal for Public Opinion Research
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• 제8권2호
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• pp.105-125
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• 2020

The purpose of this paper is to analyze 1) who created and distributed fake news, 2) the distribution channels of fake news, 3) who fake news has targeted, and 4) the effects on voting and the impact of fake news on Korean politics. In South Korea, fake news was mainly created by candidates or election campaigns. The reason is that in the wake of the impeachment of President Park Guen Hye, all the political parties in Korea used fake news as a means of mobilizing supporters for each of their candidates or parties to gain an advantage in situations involving political divisions and confrontations between the pro-impeachment, progressive young generation and anti-impeachment, conservative senior generation. Voters' media usage patterns were polarized through social network services (SNS) media and television. Fake news was mostly received through these two media outlets. According to the spreading structure of fake news in Korea, the younger generation generally uses SNS posts intended for unspecified individuals, and the older generation uses closed SNS like KakaoTalk or Naver's BAND. In the end, it is typically characteristic of the older generation to spread fake news through existing offline human networks. In the 2017 presidential election, fake news has been confirmed to have the effect of mobilizing supporters for each political party. In the presidential election, an increase in voter turnout was confirmed among those in their 20s and those in their 60s or older. Evidently, fake news influenced the election of Moon Jae-In. The influence of fake news is expected to grow further as ideological polarization and consequent political polarization continues to intensify in South Korea.

• 디지털융복합연구
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• 제11권3호
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• pp.33-40
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• 2013

스마트폰, 스마트TV, 태블릿PC 등 스마트 기기의 보급으로 이러한 매체를 통해 제공되는 스마트광고가 확산되고 있다. 하지만 이러한 스마트광고도 기존 광고의 틀에 얽메여 스마트 기기의 발전만큼 빠른 광고 기술의 발전을 보여주지 못하고 있다. 이러한 관점에서 본 연구는 스마트광고의 활용 현황과 문제점 등의 분석을 통하여 스마트광고의 활성화 방안 등을 모색하고 있다. 현재 현업에서 가장 활발하게 이용되고 있는 스마트광고는 VOD광고, QR코드광고, SNS광고, 검색광고 등이다. 스마트광고의 문제점 및 개선점으로는 비합리적 효과측정 및 과금 체계, 광고의 표준화와 성공적인 수익 모델의 부재, 신뢰성 확보 문제, 전문 인력의 부족 등으로 지적되었다. 결국 스마트광고의 활성화 방안으로는 광고의 표준화와 과학적 효과측정, 다양한 형태의 광고 개발과 인력 양성, 미국의 IAB와 같은 미디어 랩 설치 등이 필요한 것으로 지적되었다.

• Journal of Information Science Theory and Practice
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• 제9권1호
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• pp.24-34
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• 2021

The popularity of social networking sites (SNS) has facilitated communication between users. The usage of SNS helps users in their daily life in various ways such as sharing of opinions, keeping in touch with old friends, making new friends, and getting information. However, some users misuse SNS to belittle or hurt others using profanities, which is typical in cyberbullying incidents. Thus, in this study, we aim to identify profane words from the ASKfm corpus to analyze the profane word distribution across four different roles involved in cyberbullying based on lexicon dictionary. These four roles are: harasser, victim, bystander that assists the bully, and bystander that defends the victim. Evaluation in this study focused on occurrences of the profane word for each role from the corpus. The top 10 common words used in the corpus are also identified and represented in a graph. Results from the analysis show that these four roles used profane words in their conversation with different weightage and distribution, even though the profane words used are mostly similar. The harasser is the first ranked that used profane words in the conversation compared to other roles. The results can be further explored and considered as a potential feature in a cyberbullying detection model using a machine learning approach. Results in this work will contribute to formulate the suitable representation. It is also useful in modeling a cyberbullying detection model based on the identification of profane word distribution across different cyberbullying roles in social networks for future works.

• 한국산학기술학회논문지
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• 제20권4호
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• pp.391-400
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• 2019

본 연구는 간호대학생의 생활스트레스와 스마트폰 중독 관련성을 살펴보고자 실시하였다. 연구대상자는 일부 지역 간호대학생을 대상으로 하였고, 자료수집기간은 2018년 11월부터 12월까지이며, 분석대상은 240명 이었다. 자료 분석은 일반적 특성에 따른 스마트폰 중독수준, 스트레스 특성의 차이를 알아보기 위하여 빈도, 백분율, t-test, ${\chi}^2$-test, ANOVA분석을 하였고, 스마트폰 중독과 스트레스 특성과의 상관관계는 Pearson's correlation을 이용하였으며, 스마트폰 중독에 미치는 영향 요인을 위계적 다중회귀분석(Hierarchical multiple regression)으로 하였다. 그 결과 스마트폰 중독에 영향을 미치는 요인은 모델 1의 독립변수 설명력은 14.8%이었으며, 모델 2의 설명력은 32.7%이었다. 일반적 특성에 따른 스마트폰 중독 수준의 차이에서는 성별에서 여학생이 남학생보다 스마트폰 중독 수준이 높았으며, 대학생활에 만족하지 않는 군, 스마트폰 사용시간이 5시간 이상인 군, SNS 사용시간이 많은 군에서 스마트폰 중독 수준이 높았다. 또한 스트레스 특성과의 차이에서는 여학생이 스트레스 특성의 평균이 높았으며, 대학생활에 만족하지 않는군, 스마트폰 사용시간이 많은 군, 스마트폰 중독 위험군이 높았다. 결론적으로, 간호대학생의 스마트폰 중독에 여학생, 스마트폰 사용시간, SNS 사용시간, 학업스트레스, 가치관스트레스가 중요한 영향요인으로 나타났다. 따라서 간호 대학생의 스트레스 관리 프로그램을 강화하여 스트레스 관리를 위한 다각적인 지원이 필요하다고 하겠다.

• 간호행정학회지
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• 제20권3호
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• pp.342-352
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• 2014

Purpose: The purpose of this study was to identify how political interest, efficacy and media usage influence political participation in hospital nurses. Methods: Participants were 286 nurses, who were informed of the study purpose and agreed to participate. Data were collected during November and December, 2012 using a questionnaire on political interest, political efficacy, media usage and political participation. Data were analyzed using t-test, ANOVA, Scheff$\acute{e}$'s test, Pearson Correlation Coefficients, and Multiple Stepwise Regression. Results: Scores for political participation and political interest was average. The score for political efficacy was higher than average. Political participation was significantly different by education level, job career, position, and intention to vote in the election for the 18th President. Political participation had a moderate positive correlation with political interest (r=.50, p<.001), political efficacy (r=.32, p<.001) and media usage (r=.14, p=.022). Political interest (${\beta}$=.43) was the factor most influential on political participation, explaining 25% of the variance. A total of 32% of political participation was explained by political interest, political efficacy, and TV news or SNS for media use. Conclusion: The results suggest that it is necessary to develop strategies to promote political interest and political efficacy for hospital nurses to improve political participation.