• 제목/요약/키워드: Usage Expectation

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A Study on the Expected Level of Users of the Public Library - Focused on the Public Library of Goyang - (공공도서관에 대한 이용자 기대수준에 관한 연구 - 고양시 공공도서관을 대상으로 -)

  • Yi, Hyun Jung;Nam, Young Joon
    • Journal of Korean Library and Information Science Society
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    • v.46 no.1
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    • pp.43-63
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    • 2015
  • Quality of the library service, because it is based on the subjective meaning of the user for a particular service, depending on the individual expectation level, can be divided between satisfaction and dissatisfaction. Therefore, library services that are performed in public libraries also ultimately assessment of library services may influence based on the expected value of the user. This study is a satisfaction survey of library services to the public library of Goyang. Overall satisfaction of Public Library of Goyang in this study are in the following orders: 1) facility, 2) cultural programs and courses, 3) librarian kindness, 4) collections. To understand the specific meaning of each preference, it was analyzed in the followings: 1) the expectation level to the library space, 2) expectation level to librarians, 3) new service the users desire, 4) service the users want, etc. by age and occupation. As the age of the user increases, the demand for traditional library usage increased. In addition, services that utilize the same library external resources and utilization of external lecturer is like finding employment and art courses, expectation level of users such as reading course to utilize library resources was the highest.

A study on Factors that Influence the Usage of Mobile Apps - Based on Flow Theory and Unified Theory of Acceptance and Use of Technology - (모바일 앱 이용에 영향을 미치는 요인 : - 플로우 이론과 통합기술수용모형을 바탕으로 -)

  • Kim, Young-Chae;Jeong, Seung Ryul
    • Journal of Internet Computing and Services
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    • v.14 no.4
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    • pp.73-84
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    • 2013
  • This study, based on flow theory and unified theory of acceptance and use of technology (UTAUT), examines various factors that influence the continuous use of mobile applications, particularly those providing users with satisfaction and pleasure as well as useful information. This study extends the previous studies that have been based on technology acceptance model, in which usefulness and ease of use are key determinants of use of new technology, by introducing flow theory in explaining the use of various technologies in mobile environment. For this purpose, this study employes a survey based field study and collects data from individuals who use fashion mobile apps since these are considered to provide fun and pleasures. This study finds that flow theory is a proper framework to understand the use of mobile technology, indicating flow experience is an important variable to determine the usage of fashion apps. In addition, performance expectation, effort expectation, social influence, and facilitation condition are found to be significant in influencing use of mobile apps, suggesting UTAUT still plays an important role in understanding the use of mobile technology.

IS Continuance of Hedonic Information Systems (헤도닉 정보시스템의 지속적인 사용에 관한 연구: UCC를 중심으로)

  • Seo, Ho-Cheol;Ahn, Joong-Ho;Yang, Ji-Youn
    • Asia pacific journal of information systems
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    • v.17 no.3
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    • pp.25-53
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    • 2007
  • The Expectation Confirmation Model (ECM) of information systems investigates the continued information systems usage behavior. This paper expands the original post-adoption beliefs and searches the applications in the emerging hedonic information systems. Previous IS researches focused on the organizational environments. However as the information technology (especially internet) evolves, information systems have not only emerged for the organizations but also for the individual users, such as internet portals, internet communities, on-line games etc. These information systems so called Hedonic Information Systems aims to provide self-fulfilling value rather than instrumental value to the users. Researches in other disciplines, including marketing and consumer behavior research, illustrate that the hedonic and utilitarian perspective of goods and services have different influence on the consumer behavior. Goods and services used to be classified into either hedonic or utilitarian aspect but now they may belong to both aspects simultaneously. Moreover consumer's goals or tasks have both hedonic utilitarian aspects. When a consumer makes a decision to purchase or repurchase goods or services, he/she compares the hedonic and utilitarian perspectives of goods to find most suitable ones to satisfy their goals/tasks. Finally, consumer's behavior is determined by the trade-off between what the goods can provide to the consumers and in what extent the goods fulfill consumer's purchase behavior. Consumer also shows that the salience of hedonic perspective is relatively greater when consumer decides which of several items to give up (forfeiture choices) than the time when they decide which item to acquire (acquisition choices). Some researches in MIS discipline have found out that the information systems also have both hedonic and utilitarian perspectives. The decision process of whether to use information systems or not is similar to that of a consumer's decision of purchasing or repurchasing goods or services. However most of researches in MIS tend to focus on the extrinsic motivation variables which only cover the utilitarian perspective of information systems. It is only recent that researches start to investigate the intrinsic motivation variable - Perceived Enjoyment - for the hedonic perspective. Considering the consumer's purchasing decision process, users of information systems evaluate the systems through balancing between intrinsic (hedonic) and extrinsic (utilitarian) variables according to their main tasks or tendencies. This paper proposes a model that is based on the ECM of IS Continuance model modified from Expectation Confirmation Model to fit into the continued usage of information system. It first started from the decision process regarding hedonic and utilitarian perspectives in the consumer behavior literatures. The model deals with continued usage of information systems beyond the mere technology adoption as in most of the previous MIS researches. This research is particularly important to the hedonic information systems, because their business model depends on the frequent usages rather simple adoption at the beginning. Because the basic model only considered the extrinsic motivations (perceived usefulness) to explain the users' behavior and as the information systems can have both hedonic and utilitarian dimensions, it should consider both perspectives. Therefore, this newly proposed model considers intrinsic variable (perceived enjoyment) as well. Since the individual user can have a preference on either aspects that is between the hedonic and utilitarian perspective depending on his/her main tasks or goals, some variables (Hedonic Orientation and Utilitarian Orientation) meaning the extents of users' pursuing from the information system were additionally studied.

A Study on the usage of attached facilities of the Church for the Community Services -Focus on the Churches of Daejeon.Chungnam Province- (지역사회를 위한 교회부속시설의 활용에 관한 연구 -대전.충남지역 교회를 중심으로-)

  • Kim, Hark-Rae
    • Journal of the Korean Institute of Rural Architecture
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    • v.15 no.1
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    • pp.107-113
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    • 2013
  • The purpose of this study is to analyze the usage of the attached facilities of the church for the community services according to the church size. For the questionnaire 50 pasters who are in charge of the church that has over 300 church members were selected in Daejeon Chungnam Province. The results of this study were as follows; the kinds of attached facilities of the church do not increase by the church size, but in case of the middle size and the big size churches, the pressure of opening the attached facilities of the churches is stronger than that of small size churches. Almost all the pasters want to open the attached facilities of the churches for the community services, but the expectation of the result were different by the church size. Most of the pasters of the small size and big size churches think that the attached facilities of the church were very important for the growth of the church. Otherwise most of the pasters of the middle size churches do not agree with it.

Gender Differences in Continuance Intention of On-line Shopping Services

  • Lee, Yon-Nim;Kwon, Oh-Byung
    • Asia pacific journal of information systems
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    • v.20 no.3
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    • pp.51-72
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    • 2010
  • Given the extensive role of IS in everyday life and the increasing presence of women in IS users, understanding gender differences in individual technology continuance usage decisions is an important issue. Nevertheless, much of the large body of research on gender differences has just examined mean differences between women and men in terms of abilities, usage habit, and traits. Even though lots of psychology studies have shown that women, more than men, were influenced by affective factors, gender-affection-continuance use linkage has not been examined in the context of on-line shopping services. Therefore, the primary purpose of this paper is to seek to examine gender differences in terms of influence of affective factor in the context of IS continuance use. Meanwhile, IS continuance has been an important subject of study in the IT research area. To date, to explain why and how users are motivated to continue to use on-line shopping services, lots of theory-based research such as expectation-confirmation model (ECM) has been proposed. In particular, various affective factors have been proposed to explain continuance use of on-line shopping services recently. Affective factors have been regarded as essential factors for increasing relational strength and satisfaction. Several affective factors have been studied by prior IS adoption and continuance studies. Among them are enjoyment and anxiety. In IS continuance research, positive affect has been commonly and narrowly conceptualized and measured as the enjoyment which a person derives from using computers. Hence, in this study, we introduced intimacy factor, which was conceptually related to the quality of interactions and relationships in previous research. It also has been regarded as essential factors for strengthening human relationships. As a result, we have observed gender effect while examining intimacy-continuance bond. As expected based on the previous literatures, women seem to be more sensitive in affective factors. The contribution point here is that we find evidence in the context of on-line shopping services.

Wiki Usage of LIS Undergraduates for Collaborative Learning (문헌정보학과 학생들의 위키를 활용한 협력학습에 대한 연구)

  • Park, Sung Jae
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.23 no.4
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    • pp.93-108
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    • 2012
  • The purpose of this study is to find any contradictions which arise with the use of Wiki in the classroom, and to address such contradictions in order to promote learning among LIS students. This study employed a multi-methodology, including Wiki usage analysis, and interviews with 12 students who participated in an LIS class. Observations revealed that group projects are common in academic classes. Interviewees agreed that their performance through collaborative efforts was higher than that through individually performed activities. However, there were no pre-experiences with Wiki in learning and task-oriented cooperation which gave rise to a controversy. In addition, even though a new technology, as a more advanced form, was suggested, students cooperated with their peers according to their tradition without using the recommended new technology. Therefore, students should be taught about Wiki usage and experience the effective learning which is available to them through collaboration with their peers. Additionally, LIS curriculum should incorporate relationship-oriented activities using Web 2.0 applications with the expectation of enhanced learning among students.

Path Analysis and SERVQUAL for Knowledge Quality Improvement (지식정보 품질향상을 위한 경로 분석 및 SERVQUAL)

  • 박정훈;손소영
    • Journal of Korean Society for Quality Management
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    • v.28 no.3
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    • pp.145-154
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    • 2000
  • Effective management of knowledge is essential to keep up with demands of this challenging information age. The first step for this kind of management would be to define indicators to evaluate the quality of knowledge. In this paper, we use five latent variables (intrinsic quality, representational quality, ease of use of quality, maintainable quality, usage of quality) as basis for a preliminary path analysis for knowledge management. Preliminary study results showed that high intrinsic quality does not necessarily guarantee high frequency of use. A modified questionnaire is made and is used for SERVQUAL. The result of SERVQUAL shows that customers are not relatively happy about both intrinsic quality and its ease of use. Additional path analyses are done for both expected and observed quality indicators. The path model based on the expectation indicated that the presentation method of knowledge would induce its easy maintenance while that based on observation did not back up the same phenomenon.

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Strategic Approach to Enhance the Research and Development Productivity (연구개발에서의 생산성 향상을 위한 전략적 접근)

  • 윤석환
    • Journal of the Korean Professional Engineers Association
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    • v.32 no.6
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    • pp.40-43
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    • 1999
  • The R&D productivity has the same meaning as that of general meaning. Its input includes budget, facility, schedule, idea and target, and its output includes patent, paper, technological innovation and revenue increase and technology accumulation influenced by these factors. The choice of R&D item which will have the large effectiveness after customization, resource input of proper level, application of efficient development schema, effective usage of development output, objective appraisal for the R&D output and extension for the future project are the main factors for which is suggested to enhance the R&D productivity. The management's expectation for R&D can be represented as the innovativeness of output and potential influence to outsiders. The speedy output, even if incremental investment more than planning happens, will eventually result in the productivity enhancement of the enterprise, and managers must not encounter the opportunity loss in return for the excessive investment control.

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A Study on the Sustained Use of Mobile Payment Services: Comparison of Alipay and WeChatpay in China

  • Yu, Giseob;Qiqi, Qiqi;Cho, Namjae
    • Journal of Information Technology Applications and Management
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    • v.26 no.5
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    • pp.1-12
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    • 2019
  • This study conducted an empirical study on factors affecting the continuous use of mobile payment for users. Based on Technology Acceptance Model (TAM) and Extended Expectation-Confirmation Model of lS Continuance (ECM-ISC), we set up the model and hypothesis by adding habit and utilization range as independent variables. We received 426 valid questionnaires from users who have used continuously mobile payments such as Alipay and Wechatpay in China. The collected data was analyzed by SPSS for validity, reliability, factor analysis, T-test and regression analysis. The result shows that perceived usefulness, perceived risk, habits and utilization range have positive effects on users who use AliPay. Users who use Wechatpay have been affected by perceived usefulness, perceived use of ease, habit and application scope. However, the social influence does not affect both.

A Cross-cultural Study on the Mobile Technology Paradox (문화적 차이에 따른 모바일 테크놀로지 패러독스 인식의 차이에 대한 비교 연구)

  • Chon, Kent;Chae, Myung-Sin
    • The Journal of Information Systems
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    • v.17 no.4
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    • pp.1-30
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    • 2008
  • As mobile Technology came into people's everyday life the conflicts between users' expectation on the mobile technology and real performance has increased. These kind of conflict as far as technology concerned, are called 'technology paradox' and have been studied by few researchers. The discussion on mobile technology paradox could be critical to understand users' mobile technology usage behavior because when users perceive the paradox they are supposed to choose a coping strategy. another factor regarding the perception of paradox and coping strategy the culture should be considered. Thus this paper developed a measurement for mobile technology perception and empirically tested based on survey result from Korea and U.S.A. The analysis clearly shows that there are substantial differences in perceiving technology paradox and choosing the coping strategy between Korean users and American users.