• Title/Summary/Keyword: Tourism Memory

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Mediating Effect of Destination Mood and Mood State on Relationship between Tourism Experience and Memory and Revisit Intension (관광 체험, 관광 기억, 재방문의도 간의 영향 관계에서 관광지 분위기와 관광객 기분상태 매개효과 검증)

  • Kim, Gyu-Lee
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.4
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    • pp.1-9
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    • 2022
  • The purpose of this study is to examine the mediating effects of destination mood and tourist's mood state on the relationship between tourism memory and revisit intention focusing on the psychological approach. The number of subjects for the research is 301 visitors enjoying tourist destinations in Gyeongju and Jeju. This study employs path analysis offered by the AMOS 28 statistical program to analyze the mediating effects of destination mood and tourists' mood states. The path analysis shows that tourism experience positively influences tourism memory, tourism memory positively affects revisit intention, and there are mediating effects of Destination mood and tourist's mood state on the relationship between tourism memory and revisit intention.

A Study on the Influence of Tourism Experience Factors on the Memory, Satisfaction and Loyalty of Tourist Attractions (관광체험요소가 관광지의 기억, 만족 충성도에 미치는 영향에 관한 연구)

  • Park, Wan Gu;Kim, Yong Beom;Choi, Yu-Jin
    • Journal of the Korea Safety Management & Science
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    • v.19 no.2
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    • pp.147-157
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    • 2017
  • The tourism experience factor is an essential source of competitive advantage in the tourism industry and is an important factor for predicting future tourism behavior. Tourism experience elements can be composed of areas of education, entertainment, aesthetics and deviance (Pine and Gilmore, 1998). This study examines the effect of tourist experience factors on tourist loyalty and it is meaningful to see if the experiential economic theory of Pine and Gilmore (1999) is applicable. In order to achieve the purpose of this study, we conducted a questionnaire survey on tourists using experiential tourism factors. As a result, it was found that recreational experiential factors had a significant effect on memory. Memory has a significant effect on both visitor satisfaction and tourist loyalty. This study has academic significance because it focuses on the tourism experience factor which is the core of experiential economic theory. Practical significance is that a lot of experiential contents should be found in order to better match the tourist experience factor to the requirements of visitors to the tourist site. As a result, it is expected to generate revenue and improve its competitiveness.

Development of the Measured Scales for Purchasing Motivation of Inbound Tourists about Fashion Goods (외래관광객의 패션상품 구매동기의 측정척도 개발에 관한 연구)

  • Cho, Ji-Hyun;Suh, Chul-Hyun;Chang, Kyung-Soo
    • Korean Journal of Human Ecology
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    • v.11 no.2
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    • pp.197-209
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    • 2002
  • The purpose of this research was to develop of measured scales for purchasing motivation of inbound tourists about fashion goods. A self-administrated questionnaire survey method was conducted among foreign tourists visited in Dongdaemun market. Data from 615 of inbound tourists were analysed by using factor analysis. As the results of the survey, 6 factors related purchasing motivation were derived; satisfaction, practicality, fashion, memory of tourism, eonomy and impromptu. The adequate indexes were shown from final models, such as RMR=.047, SMSEA =.043, CFI=.935, GFI=.956, AGFI=.937 and NFI=.888. It means that these values are appropriate to the measured scales for purchasing motivation of inbound tourists for fashion goods.

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Research Design and Development of the Computer's Supplies by Utilizing the Relics of Baekje - Focusing on the Foot-rest of King Muryeong - (백제권 유물을 활용한 컴퓨터용품 디자인 개발연구 - 무령왕 족좌를 중심으로 -)

  • Kim, Chung-Ho;Kang, Ho-Yang
    • Journal of the Korea Furniture Society
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    • v.23 no.2
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    • pp.103-109
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    • 2012
  • King Muryeong reungeseo Foot-rest on the subject of the king excavated a USB memory design. Foot-rest of the form and the meaning of patterns were expressed on a USB memory. Minds of ordinary people in these times communicator acts as an intermediary in the sky to give a sense of the king, such as Foot-rest patterns carved on the engraved turtle. Closely related to modern life, as cultural products associated with the computer by connecting supplies of products for some tourists, not only about reaching the wider public should focus on development. Meanwhile, the USB memory could not be seen in the case of natural wood material by using the age and the individual tastes of consumers represents USB memory into the merit of portability, necklaces pendants items for restoration, phone strap, key chain, etc. By combining the functionality increases. Meanwhile, on the basis of a practical item, the largest issue was the consumption of cultural products by maximizing the economic benefit of the community and at the same time a symbol of cultural heritage items have been transformed into the effectiveness of the national image enhancement is expected to be achieved.

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Cultural Politics and Social Construction of Cultural Tourist Destinations: Reinterpretation, Institutionalization and Recognition of Otaru in Japan (문화관광지의 문화정치와 정체성의 사회적 구성 -일본 훗카이도 오타루의 재해석, 제도화, 재인식-)

  • Cho, A-Ra
    • Journal of the Korean Geographical Society
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    • v.44 no.3
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    • pp.240-259
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    • 2009
  • This study aimed to reveal that a local city was recreated by tourism, and to discover a general process in which the regional identity as a tourist destination was reconstructed. Specifically, firstly, this study suggested that the social construction of cultural tourist destinations was composed of a series of dynamic stages such as 'reinterpretation', 'institutionalization', and 'recognition' conceptually. Secondly, the dynamic stages were analyzed on the ethnographic study of Otaru where the movement of preservation of the historical canal was raised and strategies to attract tourism had been implemented. Thirdly, a main mechanism acting on each stage was examined. In conclusion, it was shown that the region was reinterpreted through the politics of identity and the meaning was institutionalized through political and economic negotiation. Moreover, while being established as a constructed authenticity by politics of memory, the regional identity was embedded in the socio-spatial consciousness constantly.

The Effects of Social Media on Traveler's Autobiographical Memory and Intention to Revisit Travel Destination (소셜 미디어가 관광객의 자서전적 기억과 관광지 재방문 의도에 미치는 영향)

  • Hyunae Lee;Namho Chung;Chulmo Koo
    • Information Systems Review
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    • v.18 no.3
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    • pp.51-71
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    • 2016
  • Tourism products are intangible goods. Given this nature, tourist experience should be recorded and visualized through media, such as pictures, videos, and souvenir. Online platforms played the role of media given the growth of information and communication technology. Tourists post their travels for real-time documentation of their experiences, but they also tend to reminisce about past experiences that they posted on social media. Social media is not only a channel of self-presentation or a means of communication with other people, but it also serves as an archive of electronic records to bring back memories. Given this finding, we investigated the impact of social media on the autobiographical memory (recollection and vividness) of tourists and their intention to revisit a certain destination. The results showed social media interface and the impact of display quality on the recollection and vivid memory. The predictor of memory recollection of tourists is intention to revisit a destination. Social media is considered an archive of travel memory that indulges people to reminisce. Theoretical and practical implications were provided based on these results.

Bear Theme Park Design ('곰' 주제공원 조경설계)

  • Woo Jung-Sang
    • Journal of the Korean Institute of Landscape Architecture
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    • v.33 no.3 s.110
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    • pp.105-113
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    • 2005
  • Human desire is required to be changed variously as time flows. A theme park which is planned to male a good memory including a variety of story, drama, and experience with one of themes is increasingly and currently broaden to be a good economic value of cultural tourism for the local autonomy institution or individual business. The plan for a theme park should be developed to give the tourist satisfaction at studious and ecology educational needs in conformity with our country's distinctive four seasons, its surrounding environment, facilities, and its contents. This design which is called 'Bear theme park' has only one theme focused on a combined effort with a landscape designer and a sculptor. It is estimated that the park must be our country's unique model of a theme park The purpose of this study is to request the designer's direct construction to participate in it by themselves, to solve any problems on the design side, to experience the real construction procedure, and to take the designer's techniques, and skills as soon as the design completed.

Do Authentic Experiences in Tourist Destinations Influence Everyday Purchase Behavior?: Moderating Effect of Destination Brand Self-congruence

  • Tanaka Shoji
    • Journal of East Asia Management
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    • v.5 no.1
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    • pp.47-73
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    • 2024
  • Research has shown that authentic experiences at tourist destinations, referred to as destination authenticity, lead to increased revisit intentions and recommendations. However, studies demonstrating the impact of destination authenticity on everyday purchasing behavior are scarce. To address this research gap, based on autobiographical memory and consumer inference theory, this study re-examines the relationship between destination authenticity and purchase behavior toward brands created in tourism destinations encountered in everyday life. This study reveals that brand authenticity mediates destination authenticity's effect on the purchase intention toward destination brands. Furthermore, the effects of destination authenticity on brand authenticity, as well as brand authenticity on purchase intention, are moderated by destination brand self-congruence. The findings of this study contribute to the literature by examining the mechanisms of tourists' purchase behavior, based on autobiographical memory and consumer inference theory. In addition, it sheds light on the boundary conditions under which the impact of destination authenticity on brand authenticity and that of brand authenticity on purchase intention are enhanced.

An Empirical Study on the Specialization Policy of Tourism Resources through the Brand Strategy of Traditional Markets - A Case on Anyang Central Market -

  • Choi, Rack-In
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.8
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    • pp.233-240
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    • 2022
  • In this paper, we propose a marketing strategy for traditional markets that lays the foundation for regional economic development by developing traditional markets as regionally specialized tourism resources. This study conducted a survey of local residents and tourists, who are market users, and conducted a factor analysis to establish a market brand strategy using SPSS 25 and a reliability analysis to verify internal consistency. In addition, correlation analysis was performed to verify the significance to confirm the relevance. The analysis results of Anyang Central Market brand tourism products for traditional market marketing strategies are as follows. First, it is necessary to establish a brand identity that activates brand elements and brand criteria and brand positioning. Second, it is required to improve brand awareness, which can elicit brand awareness and brand information and brand memory. Third, it is necessary to improve the brand image that can increase brand association and brand loyalty. Fourth, it is necessary to make efforts to improve brand equity, which can improve brand value, brand concern, and brand life. By developing and proposing marketing policies for traditional markets by utilizing market brand strategies, it can be expected to revitalize traditional markets and local economies as specialized local tourism resources.