• Title/Summary/Keyword: Tour

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Development of North Korea Tour Product (북한관광상품 개발에 관한 연구)

  • Yi, Kyeong-Sook
    • The Journal of the Korea Contents Association
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    • v.9 no.12
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    • pp.429-437
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    • 2009
  • The purpose of this study is to development of North Korea tour product. From 10 years ago, Kumgangsan tour started with peace unikorea. But only south korea and north korea is uncertain on political issue also always tour is influenced. Kumgangsan, Gaesung and baekdusan tour is going to renew. So North Korea tour product is continuos of space connection of adjoining land under Kumgangsan, Gaesung and baekdusan tour product.

Service Platform and Mobile Application for Smart Tour Guide (스마트 투어 가이드를 위한 서비스 플랫폼과 모바일 앱)

  • Jwa, Jeong-Woo
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.16 no.6
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    • pp.203-209
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    • 2016
  • Digital tourism is the digital support of the tourist experience before, during and after the tourist activity[1]. The GPS-enabled mobile phones provide location-based mobile applications such as tour guide and storytelling services. In this paper, we propose the smart tour guide service platform based on GIS and develop the mobile application to provide the smart tour guide service. The proposed smart tour guide service platform consists of CMS, the multi-modal navigation system, the tour attraction content creation and management system, the tour commodity creation and management system, the smart search system, and the user terminal. The smart tour guide application supports digital tourism in the pre-tour, during tour, and post-tour using the proposed smart tour guide service platform in the popular tourist attractions in Jeju.

An Empirical Study on Tour Conductor's Quality - focused on tourists and travel agents (국외여행인솔자의 자질 실증연구 -여행객과 여행업종사자를 대상으로-)

  • Hyun, Kil-Nam;Hurr, Hee-Young
    • Korean Business Review
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    • v.19 no.1
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    • pp.137-156
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    • 2006
  • Since liberalization of overseas tour in 1989, the number of travel agencies and tourists increases rapidly. The role of tour conductors becomes more important element in tourist satisfaction, because they take charge of every detail of the overseas tour package from departure to arrival. The purpose of this study is to examine on the tour conductors' quality and competence on tourist satisfaction. Although the importance of quality factors were recognized differently by tourists and travel agents, the tour quality and competence of tour conductors are among those factors that influence most on tourists' satisfaction. So, tour conductors have to try to improve their quality and get the needs tourists want.

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Design of Tourist Management Application for Package Tour using Geofence Technology (가상 울타리 기술을 이용한 패키지 투어 여행자 관리 애플리케이션의 설계)

  • Wahyutama, Aria Bisma;Hwang, Mintae
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2021.05a
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    • pp.91-93
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    • 2021
  • This paper proposes an architecture to develop a mobile package tour application using geofence technology to increase tourism management effectiveness and efficiency. The proposed application allows the tour guide to set a virtual fence on a map with a certain radius dynamically as the virtual boundary to keep tourists inside both when visiting a place or when the tour is moving. The virtual fences are set up for allowing the tour guide to monitoring the tourist's movement by sending a warning to the tourist to get back inside the fence and a notification for the tour guide. If this geofence technology is applied to the package tour application, the tour guide will able to manage the package tour easily and conveniently.

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The Validity on Tour Development of Yoryang Coral Cave.

  • Hong, Si-Hwan;Won, Pyong-Kwan
    • Journal of the speleological society of Korea
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    • no.5
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    • pp.5-14
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    • 1997
  • This research is to survey the possibility of developing Yoryang coral cave as the local tour site uitable for local self-government era of Kangwon province, with relation to the tour development of Odaesan and Tebagsesan. This cave is only coral one founded in Asia and has very high speleological, and academic values. The people in the mining village can live a safe and rich life by getting two more jobs through developing the tour site in Yoryang coral cave round. The tour train running between Kangnung and Wonju makes coral cave as the local tour site, the beneficial condition of developing Yoryang.

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Research on the Short-term Memory Effects on VR Tour Games

  • Sui, Qiao;Cho, Dong-Min
    • Journal of Korea Multimedia Society
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    • v.24 no.7
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    • pp.922-932
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    • 2021
  • This thesis mainly studies the impact of short-term memory in VR tour games on users. The thesis is based on VR tour games and short-term memory, using the literature research method, the practical research method, and the investigation method. First, the author designs and makes VR tour games on the Beijing-Hangzhou Grand Canal, and then conducts a questionnaire survey and designs a control experiment. The experiment explores the differences of the short-term memory level of individuals between the normal environment and the VR tour game environment. It verifies whether the influential hypothesis proposed by the research is correct. Research conclusions show that: VR tour games have an impact on short-term memory. Compared with the normal environment, the subjects have better performance in the VR tour game mode and can maintain a high short-term memory level for a longer time. Its conclusions should promote the cultural propaganda of scenic spots and provide theoretical support for tourists' short-term memory of scenic spots culture.

A Study on the Effects of Relationship Characteristics to Repurchase Intention in the Distribution Channels of Travel Agency (여행도매업체와 여행소매업체간 관계형성 영향요인에 관한 연구)

  • Shim, Jong-Seop;Lee, Nark-Kwee
    • Korean Business Review
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    • v.15
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    • pp.25-45
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    • 2002
  • The purpose of study is to examine how tour wholesaler's relationship characteristics to tour retailer affect trust, commitment, and repurchase intention in the distribution channel of travel industry. There are several detailed purposes of this study. First, this study is to grasp the factors of tour wholesaler's relationship characteristics to tour retailer. Secondly, this study is to examine how tour wholesaler's relationship characteristics to tour retailer affect trust and commitment. Thirdly, this study is to examine how trust on tour wholesaler, which is divided into two levels, firm and salesperson in charge, affects each other and commitment. Fourthly, this study is to examine how trust on tour wholesaler finn and salesperson in charge and commitment affect repurchase intention. Fifthly, this study is to suggest more efficient basis for marketing strategies to C.E.O or officer in charge of decision making of tour wholesaler, and help them to make right decisions. Managerial implications can be drawn from this study. One is that it is recognized that tour wholesaler's relationship characteristics to tour retailer consist of those to tour wholesaler finn such as reputation, physical characteristics, communication and those to salesperson in charge such as expertise, likability, similarity, frequent contact affect trust and commitment positively. Therefore, C.E.O and officer in charge of decision making of tour wholesaler should set up marketing strategies to get positive results at both levels, a finn and a salesperson. The other is that it is important that a tour wholesaler should manage their tour retailer with relationship oriented methods such as building trust, and make every endeavor to retain long term relationship with tour retailer.

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A System for Personalized Tour Recommendation Based on Ontology (온톨로지 기반의 개인화된 여행 추천 시스템의 구현)

  • Park, Yeonjin;Song, Kyunga;Whang, Jaewon;Chang, Byeong-Mo
    • The Journal of the Korea Contents Association
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    • v.15 no.9
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    • pp.1-10
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    • 2015
  • We propose and implement a personalized tour recommendation system based on ontology. We utilize user's profile, dynamic information on search in the application, web search, and facebook for personalized recommendation. We construct tour database for England based on ontology for a demo service, and recommend tour spot considering an individual preference with tour database. This dynamic and personalized tour service makes it possible for individual to plan one's own tour by considering recommended tour spots for each individual.

Optimal Pricing Design Based on Preference Values of Purchasing Restrictions for Tour Products (여행상품 구매조건의 선호가치에 따른 최적 여행상품 가격설계 연구)

  • Hwang, Myung Sun;Kim, Su Young;Yoon, Moon Gil
    • Korean Management Science Review
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    • v.31 no.1
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    • pp.27-40
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    • 2014
  • Tour products have been recognized as a perishable asset. For tour operation companies (TOCs), improving profitability is a core decision problem for their business. Since package tour products, typical products of TOCs, are perishable after the tour was departed, TOCs have been tried to increase their sales before the departure date with various marketing strategies including price discounts. The pricing problem for perishable assets have been studied in Revenue Management for a long time. However, it is hard to find a research on pricing decisions for tour products. In this paper, we focus on a pricing problem for tour products. In particular, we will consider the pricing scheme with customer preference values on purchasing conditions. With conjoint analysis, we can use the part-worth value as a preference value for each level of purchasing conditions. To construct various discount prices, we use an enumeration method and suggest a mathematical optimization model. With experimental analysis for a sample tour package, we will show that our pricing process is very helpful for designing customer-oriented pricing decision.

Tour Program in Archives: Case Study for the Presidential Archives (기록관의 견학 프로그램 - 대통령기록관을 사례로 -)

  • Lee, Hyewon;Rieh, Hae-young
    • Journal of Korean Society of Archives and Records Management
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    • v.15 no.3
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    • pp.219-245
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    • 2015
  • Archives should promote services to users using various outreach service methods. Although the archives' tour program is one of the effective means of services, there has been few studies on the archival tour program. This study investigated archival tour programs and tried to suggest a desirable tour program, with the Korean Presidential Archives as a case. For this study, four U.S. Presidential Libraries' tour programs were investigated and analyzed. Also, tour programs offered in similar organizations in Korea, such as Kim Daejung Library, Diplomatic Archives of the Ministry of Foreign Affairs, and National Library of Korea, were analyzed. Current tour programs offered by the Korean Presidential Archives were also analyzed and some limitations were identified. Based on the characteristics of the Korean Presidential Archives, which will be moved to independent building in Sejong City soon, desirable direction to organize tour programs for various user groups were suggested.