• Title/Summary/Keyword: Total Impulse

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Female College Students' Buying Propensity of Clothing in Regard to Their Credit Card Use - Focusing on Impulse Buying, Fashion Consciousness and Conspicuous Consumption - (여자 대학생의 신용카드 사용과 관련된 의류 구매 성향에 관한 연구 - 충동 구매 성향, 유행 추구 성향, 과시 소비 성향을 중심으로 -)

  • Chung, Woo-Young;Chung, Sung-Ji;Jang, Nam-Kyung
    • The Research Journal of the Costume Culture
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    • v.13 no.5 s.58
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    • pp.819-832
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    • 2005
  • The purpose of the study was to examine female college students' credit card usage characteristics and to investigate differences in buying propensity of clothing including impulse buying, consciousness, and conspicuous consumption among their buyer groups according to credit card use and personal characteristics. The questionnaires were administered to female college students in Seoul. The total of 588 questionnaires were collected and statistically analyzed by descriptive statistics, factor analysis, Analysis of Variance (ANOVA), and Duncan's test. Female college students' arrear as well as credit card use have been increasing, and they tend to purchase low price clothing item using credit card. Buying propensity was classified into three factors. There were differences in buying propensity of clothing including impulse buying, fashion consciousness, and conspicuous consumption among buyer groups according to the credit card use and personal characteristics. Students who have credit card and arrear experience, are heavy credit user, and purchase more clothing showed high impulse buying propensity. Students who purchase more clothing monthly with credit card were more fashion-conscious. Students who have credit card, are heavy credit user, and purchase more clothing showed high conspicuous consumption propensity. Implications and future research directions were discussed.

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Effect of Trunk Control Training on Labile Surface on Relative Impulse in the Persons with Stroke (불안정한 면에서의 체간 훈련이 뇌졸중 환자의 비례추진력에 미치는 영향)

  • Jang, Sang-Hun;Ann, Ji-Hyeson;Kim, Jin-Sang
    • The Journal of Korean Physical Therapy
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    • v.24 no.2
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    • pp.163-169
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    • 2012
  • Purpose: The present study was designed to investigate the effect of trunk control training on the labile surface on relative impulse and balance in stroke patients. Methods: A total of 21 participants were assigned to an experimental group (n=11) or a control group (n=10). In addition to conventional therapy, the experimental group received trunk control training on the swiss ball; 20 minutes, 4 times a week, for 8 weeks. Balance ability was evaluated by FRT (functional reaching test) and TUG (time up and go). In addition relative impulse in 6 areas of the foot (hallux, 1st metatarsal head, 2~3 metatasal head, 4~5 metatasal head, mid foot and heel) were measured using the F-scan system to evaluate locomotion ability during gait. Results: Significant differences in the relative impulse were observed in the areas of the 2~3 metatasal head during gait after exercise in both the control group and experimental group (p<0.05). Also, a significant increase was seen in the hallux after exercise in the experimental group (p<0.05), but no such significant increase was seen in the control group (p>0.05). Significant differences were observed in FRT and TUG in the experimental group but no such significant increase was observed in the control group (p>0.05). Conclusion: These results suggest that trunk control training on labile surface improves the balance in stroke patients and has a positive effect on locomotion ability.

The Effect of Wang-Hong Characteristics on Impulse Buying During Live Sale: Based on Women's Clothing Sales in China (왕홍의 판매 생방송 시청이 충동구매에 미치는 영향: 중국 의류 판매를 중심으로)

  • Liu, Xianya;Park, Jee Yun;Lee, Hye Eun
    • The Journal of the Korea Contents Association
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    • v.20 no.4
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    • pp.212-229
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    • 2020
  • 'Live + Sale' is actively promoted in China and 'Wang-Hong', also known as Chinese internet celebrities are dominating this format of marketing strategy recently. They introduce products to consumers through live broadcasts, promote online shopping, and frequently evoke impulsive buying. Under this context, it is worth focusing on what factors influence impulse buying during Wang-Hong's live broadcast. This study investigated the impact of Wang-Hong characteristics on impulse buying behavior when watching live sales. Also, the mediating role of flow experience and viewing satisfaction was explored. Furthermore, we expected that the different live broadcast circumstances could have a different impact on flow experience, viewing satisfaction, and impulse purchase. A total of 242 Chinese women who have experience of viewing live sales were recruited through a Chinese research platform. The results revealed that Wang-Hong's trustworthiness and attractiveness positively affected the viewer's impulse buying directly, and indirectly through flow experience and viewing satisfaction, whereas expertise did not have any impact on impulse purchase. However, there were no significant differences between the two live broadcast circumstances. This research can enhance understanding of the impulse buying process during Wang-Hong's live sale and help brands come up with effective influencer marketing strategies using live sales.

Effects of Shopping Orientation, Marketing Stimulus and Perceived Risk on E-impulse Buying of Shoes Markets (구두시장에서의 e-충동구매에 대한 쇼핑성향, 마케팅 자극과 위험지각의 영향)

  • Park, Eun Joo;Kim, Bo Kyung
    • Science of Emotion and Sensibility
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    • v.19 no.1
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    • pp.71-82
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    • 2016
  • Consumers tend to perceive the shoes as just their footwear to protect and comfort foot and fashion products to decorate and express their self-images. Even though online market research analysis indicated shoes consumption is important in daily life of consumers, there is limited research that was conducted specifically on shoes e-market. The research investigates the process of shoes' e-impulse buying focusing on the effects of shopping orientation, marketing stimulus and consumers' perceived risk in shoes market at Internet. A total of 408 self-administered questionnaires were obtained from universities students, who had experienced the e-impulse buying of shoes at least once for the last six months. Results confirmed that consumers who had higher hedonic shopping orientation or brand shopping orientation were more likely to consider the marketing stimuli (e.g., promotion stimuli and product stimuli), whereas consumers who had higher economic shopping orientation were consider the lower marketing stimuli and the more perceived functional risk in the e-shopping context of shoes. For shoes, marketing stimulus had directly positive effects on e-impulse buying, while consumers' perceived risk had no significant effects on e-impulse buying. The findings suggest that the market stimulus, which is affected by consumers' shopping orientation, is an important factor in triggering e-impulse buying of shoes.

Analysis of Impulse Wave Characteristics Generated by Landslide Models with Various Mass Ratio : Focus on Wave Amplitude (질량비 변화에 따른 산사태 모형으로 인해 생성되는 충격파의 특성분석 : 파진폭을 중심으로)

  • Hanwool Cho;Hojin Lee;Sungduk Kim
    • Journal of the Korean GEO-environmental Society
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    • v.24 no.4
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    • pp.5-11
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    • 2023
  • Impulse waves generated by landslides near water bodies can lead to fatal damage to human life and surrounding infrastructure. These impulse waves are generally called landslide-impulsed waves and occur without being limited to a specific area. Recently, localized torrential rains have frequently occurred due to the influence of abnormal weather, both the frequency and scale of landslides occurring in Korea are increasing. Therefore, in this study, the experiments were conducted according to the mass ratio of the landslide models, and among the characteristics of the generated landslide-impulse waves. And the wave amplitude was observed and analyzed. In this study, a total of 75 experiments were conducted by repeating the experiment 5 times for 15 cases with mass ratios of 5 landslide models and 3 types of slope angles. As a result of experiments with different mass ratios of landslide models, if the landslides have the same initial energy, the size of the landslide-impulse waves generated by mixing granular and block forms is higher than the size of the landslide-impulse waves generated by pure granular and block landslides. It is analyzed that the size may be larger.

Prevalence of Peripheral Vestibular Impairment in Adults with Human Immunodeficiency Virus

  • Millar, Alison;Joubert, Karin;Naude, Alida
    • Korean Journal of Audiology
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    • v.25 no.1
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    • pp.36-42
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    • 2021
  • Background and Objectives: Globally, the human immunodeficiency virus (HIV) is responsible for one of the most serious pandemics to date. The vulnerability of the vestibular system in individuals with HIV has been confirmed, and central vestibular impairments have been frequently reported. However, there are disagreements on the impact of HIV on peripheral vestibular function. Thus, the current study aimed to determine the prevalence of peripheral vestibular impairment, specifically related to the semi-circular canals (SCCs), in HIV-positive individuals receiving antiretroviral (ARV) treatment. Subjects and Methods: A total of 92 adults between the ages of 18 and 50 years (divided into two groups) participated in the study. The first group comprised HIV-positive individuals receiving ARV treatment (n1=60), and the second group comprised HIV-negative participants (n2=32). The video head impulse test was used to conduct the head impulse paradigm (HIMP). Results: Bilateral normal HIMP results were obtained in 95% of the HIV-positive participants and all HIV-negative participants. The gain of the left posterior SCCs was significantly lower in the HIV-positive group, while the gains of all other canals between the two groups were comparable. Conclusions: The prevalence of peripheral vestibular impairment in the HIV-positive group was not significantly different from that of the HIV-negative group. The reduced prevalence in the current study may be attributed to participant characteristics, the test battery employed, and the central compensation of the vestibular dysfunctions at the later stages of infection.

Prevalence of Peripheral Vestibular Impairment in Adults with Human Immunodeficiency Virus

  • Millar, Alison;Joubert, Karin;Naude, Alida
    • Journal of Audiology & Otology
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    • v.25 no.1
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    • pp.36-42
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    • 2021
  • Background and Objectives: Globally, the human immunodeficiency virus (HIV) is responsible for one of the most serious pandemics to date. The vulnerability of the vestibular system in individuals with HIV has been confirmed, and central vestibular impairments have been frequently reported. However, there are disagreements on the impact of HIV on peripheral vestibular function. Thus, the current study aimed to determine the prevalence of peripheral vestibular impairment, specifically related to the semi-circular canals (SCCs), in HIV-positive individuals receiving antiretroviral (ARV) treatment. Subjects and Methods: A total of 92 adults between the ages of 18 and 50 years (divided into two groups) participated in the study. The first group comprised HIV-positive individuals receiving ARV treatment (n1=60), and the second group comprised HIV-negative participants (n2=32). The video head impulse test was used to conduct the head impulse paradigm (HIMP). Results: Bilateral normal HIMP results were obtained in 95% of the HIV-positive participants and all HIV-negative participants. The gain of the left posterior SCCs was significantly lower in the HIV-positive group, while the gains of all other canals between the two groups were comparable. Conclusions: The prevalence of peripheral vestibular impairment in the HIV-positive group was not significantly different from that of the HIV-negative group. The reduced prevalence in the current study may be attributed to participant characteristics, the test battery employed, and the central compensation of the vestibular dysfunctions at the later stages of infection.

How to measure fashion stress? Development and validation of a multidimensional scale for fashion stress (패션 스트레스는 어떻게 측정할 수 있는가? 패션 스트레스의 다차원 척도 개발 및 타당화)

  • Hyojung Suk;Eun-Jin Lee
    • The Research Journal of the Costume Culture
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    • v.32 no.2
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    • pp.181-198
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    • 2024
  • Fashion stress is a pertinent aspect of modern consumer culture that has been underexplored in academic research. This study developed a conceptual framework of fashion stress and a multidimensional scale to measure consumers' fashion stress. The qualitative study included literature reviews on consumption stress, shopping stress, and consumer behavior, as well as focus group interviews to gain insight into various dimensions of fashion stress. NVivo 12.0 was used to analyze the qualitative data and identify core categories following the grounded theory methodology. The quantitative study involved a preliminary and a primary surveys to verify the validity and reliability of the fashion stress scale. A total of 220 questionnaires were used for data analysis. The results show that fashion stress consists of eight factors: care, shopping, fit, brand, financial, closet, style, and disposal. Choice difficulty plays a significant role in all factors of fashion stress. Moreover, shopping stress had a negative impact on impulse buying, while other factors such as fit, brand, closet, and disposal stress had a positive impact on impulse buying. Thus, fashion stress is a potential antecedent of impulsive consumer behavior. The results also confirm the validity and reliability of the scale. The fashion stress scale developed in this study offers researchers a valuable tool for assessing and understanding consumer experiences.

A simple approach for quality evaluation of non-slender, cast-in-place piles

  • Zhang, Ray Ruichong
    • Smart Structures and Systems
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    • v.4 no.1
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    • pp.1-17
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    • 2008
  • This study proposes a conceptual framework of in-situ vibration tests and analyses for quality appraisal of non-slender, cast-in-place piles with irregular cross-section configuration. It evaluates a frequency index from vibration recordings to a series of impulse loadings that is related to total soil-resistance forces around a pile, so as to assess if the pile achieves the design requirement in terms of bearing capacity. In particular, in-situ pile-vibration tests in sequential are carried out, in which dropping a weight from different heights generates series impulse loadings with low-to-high amplitudes. The high-amplitude impulse is designed in way that the load will generate equivalent static load that is equal to or larger than the designed bearing capacity of the pile. This study then uses empirical mode decomposition and Hilbert spectral analysis for processing the nonstationary, short-period recordings, so as to single out with accuracy the frequency index. Comparison of the frequency indices identified from the recordings to the series loadings with the design-based one would tell if the total soil resistance force remains linear or nonlinear and subsequently for the quality appraisal of the pile. As an example, this study investigates six data sets collected from the in-situ tests of two piles in Taipu water pump project, Jiangshu Province of China. It concludes that the two piles have the actual axial load capacity higher than the designed bearing capacity. The true bearing capacity of the piles under investigation can be estimated with accuracy if the amplitude of impact loadings is further increased and the analyses are calibrated with the static testing results.

Critical earthquake input energy to connected building structures using impulse input

  • Fukumoto, Yoshiyuki;Takewaki, Izuru
    • Earthquakes and Structures
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    • v.9 no.6
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    • pp.1133-1152
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    • 2015
  • A frequency-domain method is developed for evaluating the earthquake input energy to two building structures connected by viscous dampers. It is shown that the earthquake input energies to respective building structures and viscous connecting dampers can be defined as works done by the boundary forces between the subsystems on their corresponding displacements. It is demonstrated that the proposed energy transfer function is very useful for clear understanding of dependence of energy consumption ratios in respective buildings and connecting viscous dampers on their properties. It can be shown that the area of the energy transfer function for the total system is constant regardless of natural period and damping ratio because the constant Fourier amplitude of the input acceleration, relating directly the area of the energy transfer function to the input energy, indicates the Dirac delta function and only an initial velocity (kinetic energy) is given in this case. Owing to the constant area property of the energy transfer functions, the total input energy to the overall system including both buildings and connecting viscous dampers is approximately constant regardless of the quantity of connecting viscous dampers. This property leads to an advantageous feature that, if the energy consumption in the connecting viscous dampers increases, the input energies to the buildings can be reduced drastically. For the worst case analysis, critical excitation problems with respect to the impulse interval for double impulse (simplification of pulse-type impulsive ground motion) and multiple impulses (simplification of long-duration ground motion) are considered and their solutions are provided.