• 산경연구논집
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• 제10권4호
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• pp.43-56
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• 2019

Purpose - The purpose of this study is to classify the quality factors of chicken restaurant customers with the service quality based on the SERVQUAL, the quality factors based on the selection attributes and service qualities of chicken restaurants used in the previous studies. Research design, data, and methodology - This survey was carried out on the students of Kangwon University in Samchuk City, Kangwon Province from November 20 - November 30, 2017, and a total of 260 questionnaires were distributed, with 222 collected. Of them, effective questionnaires applied in the final study were a total of 193 except 29 that couldn't be used. Results - The findings of this study are as follows: Firstly, chicken restaurants' quality factors were divided into seven categories like cleanliness, service encounter quality, product quality, aesthetics, overall interior, purchase quality, and convenience. Secondly, it showed that service encounter quality, purchase quality, and cleanliness had a positive impact on customer satisfaction, respectively. Thirdly, it showed that service encounter quality, purchase quality, and cleanliness had a positive impact on trust, respectively. Fourthly, it showed that customer satisfaction had a positive impact on behavioral intention. Additionally, it suggested that customer satisfaction of chicken restaurant consumers had a positive impact on behavioral intention and thereby, higher customer satisfaction leads to higher levels of reuse and recommendation intention. Lastly, after checking the effect relations of trust between customer satisfaction about chicken restaurant and behavioral intention, it was analyzed that customer satisfaction has a positive impact on trust and trust has a positive impact on behavioral intention. On the other hand, it showed that trust have a partially mediating effect in the relations between customer satisfaction and behavioral intention. But, it showed that product quality, aesthetics, overall interior, purchase quality, and convenience did not have a positive impact on customer satisfaction. Conclusions - Chicken restaurant consumers put more priority on friendly and good services of chicken restaurant staff in service encounter and delivery order, rather than on reasonable price and discount systems. Thereby, chicken restaurant marketers need to take factors like service encounter quality, cleanliness into more consideration.

• The Journal of Asian Finance, Economics and Business
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• 제9권5호
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• pp.171-176
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• 2022

The article analyzes the impact of psychological factors on the level of loans used by investors in Vietnam's real estate market. Individual investors in the Vietnamese real estate industry were surveyed using a questionnaire. A total of 320 questionnaires were collected for the survey. The author finalized 314 questionnaires after deleting those that were invalid due to too many blank cells. SPSS 25 was used to conduct quantitative research. According to the findings, Excessive Optimism (EO) is the factor that has the highest impact on the level of loan used by investors in the Vietnamese real estate market, and this relationship is positive. With an influence level of 0.261 and 0.130, the elements of herd psychology and overconfidence also have a beneficial impact on the degree of loan used by investors in Vietnam's real estate market. Fear of loss is a factor that has a negative relationship with the level of loan utilization by investors in the Vietnamese real estate market, although, with a beta coefficient of 0.134, the degree of influence is not significant. Studies on psychological aspects and human behavior in general, and investors in particular, can help investors avoid falling into these psychological traps.

• Archives of Plastic Surgery
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• 제35권2호
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• pp.147-151
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• 2008

Purpose: The purposes of the authors' analysis were to assess the values that plastic surgery journals demonstrate in terms of the standardized measures created by the Korea Medical Citation Index, and to assess the relationship between these values and the turnaround time of these journals. Methods: The overall indexes of J Korean Soc Plast Reconstr Surg(JKSPRS), J Korean Soc Aesthetic Plast Surg(JKSAPS), J Korean Cleft Palate-Craniofac Assoc (JKCPRA) were compared with those of journals related with Korean plastic surgery using the following parameters: impact factor, cited half-life, total articles, and the number of journals. Korean plastic surgery journals were compared with journals from relative fields. In addition, an evaluation of all original articles published in 2007, assessing the time intervals from submission to publication was conducted for Korean plastic surgery journals and various journals which were related with plastic surgery. Results: The number of articles for Korean plastic surgery journals for 2006 ranged from 19 for JKCPRA to 149 for JKSPRS. The time interval from submission to publication of an article among Korean plastic surgery journals for 2007 ranged from 73.7 days for JKSAPS to 176.2 days for JKSPRS. The variation in impact factor of JKSPRS for the period from 2002 to 2005 increased from 0.084 in the year 2002 to 0.168 in 2005. But the impact factor in 2006 has fallen to 0.112. Conclusion: JKSPRS demonstrated comparatively high overall index values and a short turnaround time in comparison to relative journals. To improve the status of Korean plastic surgery journals, members of Korean plastic surgeons should quate Korean plastic surgery journals and adjust key word to MeSH. The title written down in Korean should use medical terminology published by Korean medical association.

• 한국의류학회지
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• 제30권9_10호
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• pp.1423-1433
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• 2006

The purpose of this study is to explore the impact of window information on consumers' willingness to visit a fashion store according to their clothing shopping orientation. The sutjects of the research are conveniently selected females over the age of 20 living in Busan. A total of 202 questionnaire are collected far data analysis. The results of this study are as follows: 1. The factor analysis to identify the clothing shopping orientation showed four factors, such as hedonic, planned, independent/loyalty, and impulsive/convenience. A cluster analysis conducted by the four factors resulted in four patterns - utilitarian shopping orientation group, impulsive/convenience shopping orientation group, hedonic shopping orientation group, independent/loyalty shopping orientation group. 2. The window information conducted by factor analysis were divided into the four levels-product information, promotion information, fashion information, and store image. 3. A one-way ANOVA analysis carried out to find the window information effects among the groups revealed that there were significant differences in the factors of promotion information, fashion information, and store image. 4. Multi-regression analysis was conducted in order to find the impact of window information on the consumers' willingness to visit a fashion store. As a result, fashion information had the most impact on utilitarian shopping group, while product information, promotion information and store image had a great impact on impulsive/convenience shopping orientation group, fashion information and store image had the most impact on hedonic shopping orientation group.

• The Journal of Asian Finance, Economics and Business
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• 제8권2호
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• pp.213-221
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• 2021

The study investigates the impact of the environmental protection tax, along with other factors such as attitude, subjective norm, environmental concern, and the availability of substitutes on the use of plastic bags in Vietnam. To achieve this objective, a questionnaire was prepared for data collection. The questionnaire employed a 5-point Likert scale with "completely disagree" at 1 and "completely agree" at 5. A total of 327 questionnaires were returned. However, only 291 valid responders were used in the analysis. The Cronbach's Alpha and the exploratory factor analysis were applied to test the scale reliability and discover the structure of the scales. Afterwards, we conducted the confirmatory factor analysis and the structural equation modeling to analyze collected data. The study shows that attitude is an important factor influencing the plastic bag use of consumers. Other factors that also lead to a decline in plastic bags are subjective norm and environmental concern. Meanwhile, the availability of substitutes does not affect consumers' green behavior. Moreover, the major findings of the research suggest the relationship between the environmental protection tax and the use of plastic bags is not statistically significant. In other words, tax policy may fail to change the habit of using plastic bags in Vietnam.

• 아태비즈니스연구
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• 제3권2호
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• pp.8-15
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• 2012

Mobile Entertainment is the new era in mobile communication. Mobile Entertainment service is a combination of games, music, videos, chatting and telecommunication which has created a wide market in India. There is a variation between male and female customers towards Mobile Entertainment services. This study is aimed at analyzing gender impact of attitude, subjective norm, perceived behaviour control intention and behaviour towards mobile entertainment services. The Theory of planned Behaviour (TPB) provided a framework. Total 566 male and 376 female mobile users of different age groups participated in the research. The data analysis was conducted in three-stages. First, reliability tests were performed. Upon satisfactory results, confirmatory factor analysis (CFA) is used to analysis convergent, concurrent and discriminant validity of the model. Once the model was validated Structural Equation Model (SEM) Multi-group analysis is used to find the impact of gender behaviour towards Mobile entertainment services. The results of the study confirmed that the model is viable in predicting variation in gender impact on mobile entertainment services. The findings have revealed that attitude, perceived behaviour control and intention has a significant impact on behaviour to use mobile entertainment but subjective norm has no significant impact on behaviour to use mobile entertainment.

• 수산경영론집
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• 제45권1호
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• pp.17-31
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• 2014

This study examines trends in the overall income inequality of fishery household from 2003 to 2012 with the panel data of the Fishery Household Economy Survey. To investigate the potential determinants of income inequality, we decomposes the Gini coefficients into five income sources, fishery income, non-fishery income(non-fishery business income, non-business income), transfer income, irregular income and calculate the impact of each income sources on total income inequality. An evident trend toward increasing inequality of household income was found. Also, we find rising fishery income and non-fishery income play important role in the rapid increase of income inequality. Only transfer income appear to reduce total income inequality.

• Structural Engineering and Mechanics
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• 제71권3호
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• pp.245-255
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• 2019

In this paper, an inverted-pendulum model consisting of a point supported by spring limbs with roller feet is adopted to simulate human walking load. To establish the kinematic motion of first and second single and double support phases, the Lagrangian variation method was used. Given a set of model parameters, desired walking speed and initial states, the Newmark-${\beta}$ method was used to solve the above kinematic motion for studying the effects of roller radius, stiffness, impact angle, walking speed, and step length on the ground reaction force, energy transfer, and height of center of mass transfer. The numerical simulation results show that the inverted-pendulum model for walking is conservative as there is no change in total energy and the duration time of double support phase is 50-70% of total time. Based on the numerical analysis, a dynamic load factor ${\alpha}_{wi}$ is proposed for the traditional walking load model.

• Journal of Gastric Cancer
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• 제16권1호
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• pp.8-13
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• 2016

Purpose: The aim was to verify if changing the Journal of Gastric Cancer (JGC) to only English (starting in December 2010) was successful based on bibliometrics. Materials and Methods: The following indicators were retrieved or calculated from the journal homepage and the Web of Science Core Collection on January 30, 2016: the number of citable articles per year; the number of original articles funded; the national origins of the editorial board members and authors; the total citations; the impact factors; the national origins of authors citing the journal; the source titles of articles citing the journal; and the Hirsch index. Results: From 2011 to 2015, the number of citable articles per year was 40, 41, 39, 39, and 40. The proportion of original articles funded was 39 out of 113 articles (34.5%). The editorial board members were from seven countries. The authors were from 11 countries. The total citations increased from 1 in 2011 to 245 in 2015. From 2013 to 2015, the impact factors (without self-citations) were 1.42, 1.36, and 1.60. In 2014, the value 1.60 corresponded to the ranking of 157 out of 210 oncology journals (74.8%); It was cited from 46 countries. Top-ranking countries of citing authors were China (171), Korea (158), and Japan (75). The number of source titles citing the journal was more than 100. The Hirsch index was 12. Conclusions: The English-only language policy, which started in December 2010, was successful in promoting the JGC to international levels from the perspective of bibliometric analysis.

• 유통과학연구
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• 제12권7호
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• pp.63-75
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• 2014

Purpose - This study analyzes topics discussed in the International Journal of Consumer Studies through a content analysis, to reveal the impact of cross-cultural management in consumer research. Research Design, Data, and Methodology - The International Journal of Consumer Studies has the highest impact factor among international consumer journals, and was chosen for research. This study investigated 712 articles, covering a ten-year period. Results - A total of 82 articles were found to be related to cross-cultural management, out of 712 articles. This shows a need for improvement in the area of cross-cultural management, and implies that the discipline of cross-cultural management will continue to have a significant impact on consumer studies. Conclusions - While content analyses have been conducted in the area of consumer research in the past, a comparative content analysis in the International Journal of Consumer Studies is unprecedented. This study offers insights on the comparative analysis of general articles and articles related to cross-cultural management, which will be useful reference points for future global markets and fields in distribution and consumer research.