• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.5 s.164
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• pp.801-812
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• 2007

In this research, 128 stimuli of same-color coloration of lipstick and clothing were evaluated to the degree of harmony in the coordination of makeup and clothing color depending on the combination of eyeshadow color, lipstick color, lipstick tone, clothing style, and clothing tone. As to the brown eyeshadow, vivid lipstick and vivid, dull clothing, dull lipstick and light, dull, dark clothing, dark lipstick and dull, dark clothing among the combinations of red lipstick and clothing, vivid lipstick and vivid, light, dark clothing, dull lipstick and light, dull, dark clothing, dark lipstick and dark, clothing among the combinations of orange lipstick and clothing were evaluated as harmonious coloration regardless of the clothing style. As to the violet eyeshadow, vivid lipstick and vivid clothing, dull lipstick and light, dark clothing, dark lipstick and dull, dark clothing among the combinations of red lipstick and clothing, vivid lipstick and vivid, dull clothing, dull lipstick and vivid, light, dull clothing, dark lipstick and vivid, dull, dark clothing among the purple lipstick and clothing were evaluated as harmonious coloration regardless of the clothing style. Thus, the degree of harmony cannot only be different according to the clothing style even in the same coloration, but also the same clothing style can be perceived to be different degree of harmony depending on how the color and tone of clothing and lipstick are coordinate.

• Korean Journal of Human Ecology
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• v.14 no.5
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• pp.833-846
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• 2005

The purpose of this study is to find out the various impressions that tone-on-tone coloration of shirts and ties gives. This experiment was based on the $2\times4\times4\times2$ factorial designs; colors (purple and green), shirt tones (vivid, light, dull, and dark), tie tones (vivid, light, dull, and dark) and perceivers' genders (male and female). The materials in the experiment developed for this study were composed of various stimuli and the response scales for each stimulus. The stimuli were 32 upper body photographs, which were color printed by CAD system (4D-box program). We unified those colors of shirts and ties, and then made shirt and tie tone different. 27 bi-polar adjectives, each of which was graded into seven in its degree, were used to evaluate the impression. The subjects of this research were 192 male and 192 female college students in Gyeongnam province including Jinju City. The data was analyzed by using SPSS program. Analyzing methods were one-way ANOVA and LSD test. The items of the adjectives were classified into 5 impression dimensions; potency, activeness, attractiveness, visibility and tenderness. In conclusion the impression through matching shirts and ties could be varied by the colors and the tones of shirts and ties. This study can be used as the basic color data in the males' clothes market which gradually pursuits high-quality, personality, and variety.

• Korean Journal of Human Ecology
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• v.16 no.5
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• pp.987-996
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• 2007

The purpose of this study is to find out the effect of three clothing cues(jacket color, skirt color, and tone of Korean dress) on the image of Korean dress wearer using tone-in-tone coloration. The experimental materials developed for this study are a set of stimuli and response scales. The stimuli are 16 color pictures manipulated with three clothing cues by drawing. The 7-point scale designed for visual evaluation of female impression formation includes 24 bipolar adjectives. The subjects were 192 undergraduate female students in Chinju city. The results of this study are as follow: As analyzing the image of female figure by the jacket color, skirt color, and tone, three factors including youth activity, attractiveness, and visibility were identified. Among these factors, youth activity and attractiveness were proved to be more important. Each dimensional image was affected by color coordination of jacket color, skirt color and tone of korean dress. Therefore, the image of Korean dress wearer could be varied by color coordination of jacket color, skirt color and tone of Korean dress.

• Journal of the Korean Society of Costume
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• v.57 no.6 s.115
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• pp.32-45
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• 2007

Among 96 color combination stimuli, male students evaluated 47 set as harmonized, but female students evaluated 32 set, so proved that male's range of harmony more extensive than that of female. Specially red shirt and yellow red necktie in all tone was evaluated as harmonized coloration by both male and female students. Female evaluated as the best harmonious coloration that red shirt-yellow necktie in dark, blue shirt-yellow necktie in dark, purple shirt-red necktie in light, green shirt-blue necktie in dull, and male evaluated red shirt-yellow red necktie in light, blue shirt-yellow necktie in light, purple shirt-red necktie in light, green shirt-yellow necktie in dark. It is significant difference between female and male on red-green in vivid, and blue-purple in vivid, blue-blue in dull, blue-yellow in dark, and purple-purple in dull. And shirt color and necktie color, necktie color and tone, tone and perceiver' gender influenced on the harmony evaluation by interaction.

• Journal of the Korea Fashion and Costume Design Association
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• v.8 no.2
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• pp.1-16
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• 2006

The purpose of this study was to find out the various impressions that tone-on-tone coloration of shirts and ties gives. This experiment was based on the $2{\times}4{\times}4{\times}2$ factorial design: colors(red and blue), shirt tones(vivid, light, dull, and dark); tie tones(vivid, light, dull, and dark) and perceivers' gender(male and female). The materials in the experiment developed for this study were composed of 32 upper body photographs which were color printed and 27 bi-polar adjectives, each of which was graded into seven in its degree, were used to evaluate the impression. We unified those colors of shirts and neckties, and then made shirt and necktie tone different. The subjects of this research were 192 male and 192 female college students in Gyeongnam province including Jinju City The data was analyzed by using SPSS program. Analyzing methods were one-way ANOVA and LSD test. The items of the adjectives were classified into 5 impression dimensions - potency, activity, attractiveness, visibility and tenderness. All the image by the match of shirt and tie could be possible to make various images by the color, the shirt tone and the tie tone. Blue was given more effective potent image, vivid or light tone shirt in blue was the active image. As shirt and tie had different tone, regarded as the attractive image. Vivid tone tie was evaluated the visible image, light tone shirt is the tend image.

• Journal of the Korean Society of Clothing and Textiles
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• v.29 no.6
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• pp.825-836
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• 2005

The purpose of this research is to analyze the harmony of contrast coloration of the traditional Korean dress as the subject of the study for women's college students in Korea and America. The sense of harmonious coloration for 64 colorations was evaluated based on a yellow and a green Korean jackets, to be contrast colorization, by combining four different tones, vivid, light, dull, and dark tones in a purple and a blue skirt with a yellow jacket, a red and a purple skirt with a green jacket. We tried to make sure of the cultural difference by the distinction in the perception of women's college students. in Korea and America. The result of the study is as follows. In the contrast coloration of a yellow jacket with a purple and a blue skirt, Korean women students, generally, perceived that the coloration that skirt is more dark than jacket, dull and dark tone is harmonious. On the other hand, American women students perceived harmonious skirt tone is various depending on the jacket tones. In the coloration of a green jacket and a red skirt, the women students of two countries are in common that the coloration of a vivid skirt with a vivid, a dull, and a dark jacket are harmonious. However, Korean women students indicated that a light jacket with a dark tone skirt as a harmonious coloration. American women students evaluated that various tones of coloration as a harmonious coloration. In the coloration of a green jacket and a purple skirt, Korean women students perceived that the coloration is incompatible coloration. American women students perceived the coloration is congruous in the coloration of a dull and a dark tone jacket and skirt. In the response of the perception for 64 contrast coloration, Korean students evaluated 14 sets and American students judged 28 sets as harmonized colors. Therefore, it drew the conclusion that Korean students had the sense of harmonious coloration of more narrow range than American students. There was a difference between two cultures in the standard far contrast coloration.

• Journal of the Korea Fashion and Costume Design Association
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• v.9 no.3
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• pp.19-34
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• 2007

The purpose of this research was to investigate the image dimension depending on the coloration of the Korean jacket of cromatic colors and the Korean skirt of acromatic color and to elucidate the image difference depending on the tone variation of the Korean jacket and the Korean skirt. The experimental materials used for this study were sets of stimulus and response scales(7 point semantic). The stimuli manipulated by computer simulation were 48 color pictures with various combinations of colors of jackets and skirts. The subjects were 576 female undergraduates living in Jinju city. This experiment was based on the $3{\times}4{\times}4$ factorial designs: jacket color(red, yellow and green), jacket tone(vivid, light, dull and dark), and skirt tone(N9, N7, N4 and N2). Image factor of the stimuli consisted of 4 different dimensions(youthfulness and activity, gracefulness, visibility and tenderness). Among them, the youthfulness and activity, and the gracefulness were important. According to the tone variation of Korean jacket of cromatic colors and Korean skirt of acromatic color, the images for a wearer were expressed diversely and showed the difference in image dimensions.

• Korean Journal of Human Ecology
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• v.16 no.3
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• pp.601-613
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• 2007

In this research, 128 stimuli of contrast coloration of lipstick and clothing were evaluated to the degree of harmony in the coordination of makeup and clothing color depending on the combination of eyeshadow color(brown, violet), lipstick color(red, orange, and purple), lipstick tone(vivid, light, dull, and dark), clothing style(formal, casual), and clothing tone(vivid, light, dull, and dark). Sets of stimulus and response scales were used as experimental materials. The subjects were 768 female undergraduates living in Gyeongsangnam-do. As to the brown eyeshadow, dull lipstick and light, dull clothing, vivid, dull, dark lipstick and dark clothing among the combinations of red lipstick and blue green clothing, dull lipstick and light, dull, dark clothing, dark lipstick and dull, dark clothing among the combinations of orange lipstick and purplish blue clothing were evaluated as harmonious coloration regardless of the clothing style. As to the violet eyeshadow, combinations of red lipstick and blue green clothing and combinations of red purple lipstick and yellow green clothing wide come out range of disharmony. Thus, the degree of harmony in the contrast coloration can be perceived to be different depending on how the color and tone of clothing and lipstick are coordinate.

• Journal of the Korean Society of Costume
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• v.60 no.5
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• pp.106-116
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• 2010

The purpose of this study was to investigate the image evaluation of chinese female college students according to coloration of dress shirt and necktie and necktie width. The experimental materials developed for this study were a set of stimulus and response scales. The stimuli were 12 color pictures, in which the hue(red, blue), tone(lt-shirt/dk-tie, dk-shirt/lt-tie), and necktie width(narrow, medium, width) were manipulated. The 7-point scale was used for evaluation of image. The subjects of this research were 120 chinese female college students living in Shandong, China. The investigation was carried out at April-May 2009. The data were analyzed by using SPSS program. Analysis methods were ANOVA and Duncan-test. The results of this study were as follows.; The analyses of image according to coloration of dress shirt and necktie and necktie width revealed that the concerned factors are four characteristic dimensions of ability-elegance, youth-attractiveness, appeal, and warmness. Hue showed an independent effect on ability-elegance, appeal, and warmness. Tone showed an independent effect on appeal and warmness. Necktie width showed an independent effect on appeal. In addition, interaction effects of hue and tone on ability-elegance were found. Interaction effects of hue and necktie width on appeal were found. Interaction effects of tone and necktie width on youth-attractiveness were found.

• Korean Journal of Human Ecology
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• v.15 no.4
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• pp.597-609
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• 2006

The purpose of the research was to compare the preference of coloration of traditional Korean dress according to tone variation of green jacket by Korean and American women college students. The results of research can be summarized as follows. Korean students preferred skirt of vivid red color and light green jacket, but American students did not like it. Korean students did not like the skirt and jacket of same color, but American students preferred it. Both Korean and American students preferred skirt and jacket of different tone. Korean students liked skirt of dull blue and jacket of light dull green, skirt of dark blue and jacket of vivid, dull green. American students liked skirt of vivid violet and jacket of vivid dull, dark green. They also liked skirt of light yellow and jacket of light green, light skirt of blue, violet and jacket of light, dull, dark green, skirt of dark blue and vivid, light, dull gueen, skirt of dark violet and jacket of dull, dark green.