• Journal of the Korea Fashion and Costume Design Association
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• v.10 no.2
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• pp.163-178
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• 2008

The purpose of this study is to search the characteristics and strategy of sales promotion in on-line fashion SOHO (Small Office Home Office) shopping malls. 87 of these shopping malls have been selected through a ranking service called 100HOT (http://www.100hot.co.kr), and 906 cases of sales promotion activities have been executed on web-sites of these shopping malls. The cases have been analyzed by descriptive statistics and chi-square analysis. The results are as follows: First, on-line fashion SOHO shopping malls have frequently used sales promotion tactics such as demonstration, display, viral marketing, sale, event, customer compensation, community marketing, experimental marketing, coupon, premium, reserve fund and delivery service. Second, there are significant differences between shopping malls for men and women in sales promotion tactics such as demonstration, viral marketing, sale, and community marketing, but there is no significant difference in tactics such as demonstration, event, and customer compensation. Third, the shopping malls have used various sales promotion strategies such as maximizing the sales, characterizing product features, procuring new customers, preserving existing customers, enhancing customer loyalty, improving customer relationship and controlling returns.

• Journal of Internet Computing and Services
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• v.21 no.3
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• pp.29-39
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• 2020

Online communities, such as Internet portal sites and social media, have become popular since they allow users to share opinions and to obtain information anytime, anywhere. Accordingly, an increasing number of opinions are manipulated to the advantage of particular groups or individuals, and these opinions include falsified product reviews and political propaganda. Existing detection systems are built upon the characteristics of manipulated opinions for one particular time period. However, manipulation tactics change over time to evade detection systems and to more efficiently spread information, so detection systems should also evolve according to the changes. We therefore propose a system that helps observe and trace changes in manipulation tactics. This system classifies opinions into clusters that represent different tactics, and changes in these clusters reveal evolving tactics. We evaluated the system with over a million opinions collected during three election campaigns and found various changes in (i) the times when manipulations frequently occur, (ii) the methods to manipulate recommendation counts, and (iii) the use of multiple user IDs. We suggest that the operators of online communities perform regular audits with the proposed system to identify evolutions and to adjust detection systems.

• Strategy21
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• s.44
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• pp.177-212
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• 2018

The purpose of this article is to examine the 'Discussion of maritime defense' which began to be discussed from the late Goryeo dynasty to the early Joseon dynasty and the process of establishing a maritime defense system. Also it can identify changes in the aspects of the naval ship operation and their strategic tactics during the reign of King Sejong. Japanese raiders began a full-scale invasion from 1350 at the late Goryeo Dynasty, So the government realized the need to raise the 'Sea power' and to organize the maritime defense system for defending enemy invasion. for example, the reinforcement of naval forces, construction of warships, develoment of weapon systems and so on. which have achieved remarkable growth while continuing, have also been used to carry out a three-time 'Conquest of Daemado' in 1389, 1396, 1419. Until then, however, it is difficult to interpret that the naval forces had a systematic and organizational combat operation system. According to fighting patterns on combat reports before the early days of King Sejong's reign, Our naval forces had no advantage over the Japanese raiders in terms of their capabilities and tactics. Then, the period of King Sejong marked a watershed in maritime defense history. Based on accumulated experience of naval battles and force Projections, The paradigm shift of the naval strategic tactics for maritime defense has occurred. First, the capability of the naval vessels has improved. for example, ship speed, durability, and weather resistance. Through these efforts, navy forces were able to pursue and attack, destroy enemy's ships by taking advantage of the 'Ship speed superiority'. This has led to tactical shifts from defensive to offensive. Second, purpose to support offensive tactics, the government put a strategic plan into practice that is the forward depolyment of naval bases from the inland to the coast, considering the 'sea environment' and 'threat'. By doing so, Joseon dynasty was able to secure 'the command of the sea'. This may be a little different from the perception of the so-called 'peace period' that King Sejong's era. We need to remember that Joseon dynasty was working hard for its defense. When studying history of maritime defense, these strategic and tactical elements must be fully considered. Only then we can have a coherent understanding of the many naval battles in the past, including the Imjin War(1592-1598).

• Proceedings of the Korean Society for the Gifted Conference
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• 1994.08b
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• pp.328-337
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• 1994

• Journal of the Korean Society for Heat Treatment
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• v.18 no.6
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• pp.394-398
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• 2005

• JOURNAL OF ELECTRICAL WORLD
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• no.8 s.56
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• pp.10-14
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• 1981

• JOURNAL OF ELECTRICAL WORLD
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• no.7 s.55
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• pp.11-13
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• 1981

• Journal of the Korea society of information convergence
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• v.5 no.2
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• pp.25-35
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• 2012

In morern the distrivbution industry an enterprise have many similar tactics. Improvement of distribution structure is importance of a subject and have a great relative importance nationally. The change of national distribution industry. A variety of Life styles and consumption trends have many changes on distribution structure and have a variety of tactics, too. Therefore this study is expectrd to be the material basis data in development of the distribution industry and to be a starting point.

• English Language & Literature Teaching
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• v.18 no.1
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• pp.153-169
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• 2012

This study reviews an English enhancement course implemented for medical and nursing college students of 2011 to improve their standardized English test scores. A total of 117 first-year students underwent the pre-test and the post-TOEIC in November 2011. After the pre-test, lectures on listening enhancement strategies and problem solving tactics on reading comprehension were supplemented with 4 times of enhancement-tests. Their pre- and post-TOEIC results were compared to see if such enhancement strategies were effective to improve their TOEIC scores. It was further to investigate, through survey questionnaires, how the subjects felt about a number of pre-test-type TOEIC exercise with what-to-listen and how-to-infer listening strategies and pattern-drill practices for reading comprehension. It was found that the scores of listening comprehension improved significantly for both major students whereas reading scores showed slight decrease among nursing majors. It is concluded that administering numerous pre-test-type-TOEIC exercise is effective for students to improve their listening scores supplemented with listening strategies Also, students' response showed positive toward the enhancement course.

• Journal of the Korea Institute of Military Science and Technology
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• v.19 no.6
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• pp.769-778
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• 2016

Technical approach on the modeling, simulation and experimentation methods, which are applied for developing a constructive simulation and engagement experimentation software for supporting light weight torpedo operational tactics study, is introduced. Conceptual modeling for the weapon engagement and simulation entities, mathematical models for the simulation elements, approach for the design of experimentations are described, and screen shots of the software are also presented as some example results of experimentation and analysis. It is found that the simulation and experimentation results are useful to support and fulfill the mission needs and requests. As a consequence, the technical approach is rated to be appropriate to accomplish the dedicated purpose of the simulation and experiments.