• 제목/요약/키워드: Study immersion

검색결과 1,666건 처리시간 0.031초

The Relationship among Characteristics of Fashion Influencers, Relationship Immersion, and Purchase Intention

  • KIM, Juhyun;KIM, Naeeun;KIM, Mi-Sook
    • 산경연구논집
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    • 제12권4호
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    • pp.35-51
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    • 2021
  • Purpose: As the digital environment has expanded opportunity for consumers to acquire information from social media and social network services(SNS), With this environment, influencer has not only promoted products, but also participated in distribution and influencing on their followers. Despite the increasing interest in influencers, there has not been enough research on the structure of fashion influencer, relationship of immersion and purchase intention. This study examined the effects of fashion influencers' characteristics to the immersion of relationship with followers and purchase intention. Research design, data and methodology: For data collection, a pilot survey and the final survey were conducted. The pilot survey data was conducted to 50 female SNS users following fashion influencers. Based on the pilot tests, questionnaire was revised and the final survey was conducted online from august 22 to September 1, 2019 to female SNS users who have followed fashion influencer. A total of 408 data were collected, and exploratory factor analysis, correlation analysis, and structural equational modeling techniques were employed for the data analyses using AMOS 26.0 and SPSS 26.0. Results: First, five factors were extracted for the fashion influencers' characteristics: interactivity, similarity, reliability, expertise and attractiveness. Second, fashion influences' reliability, expertise, similarity, interactivity have a positive (+) effects on relationship immersion; however, attractiveness has no effect on relationship immersion with followers and fashion influencer. It was also determined that relationship immersion had positive (+) influences on purchase intention. The relationship immersion has been found to have a partially mediated effect and similarity has complete mediated effects between interactivity, reliability, and expertise of fashion influencers and purchasing intentions. In terms of fashion opinion leadership, it was found to have a significant influence on purchase intention only for low fashion leadership groups. Conclusions: The present study found the structural relationships among the influencer characteristics, relationship immersion and purchase intentions to provide framework for succeeding research. This research revealed academic association of intention of purchasing through use of fashion social media and fashion influencer marketing. The results also showed the practical implications that fashion influencers' expertise and reliability perceived by their followers are key determinants to success in influencer marketing.

에어로빅댄스 활성화를 위한 체중변화와 운동몰입에 관한 연구 (A Study on the Weight Change and Exercise Immersion for Activation of Aerobic Dance)

  • 이승도;김경현
    • 한국엔터테인먼트산업학회논문지
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    • 제14권5호
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    • pp.115-130
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    • 2020
  • 본 연구의 목적은 에어로빅댄스 활성화를 위한 체중변화와 운동몰입에 관한 연구를 차이 분석하여 지속적으로 에어로빅댄스 활성화가 되도록 제시하는데 주된 목적이 있다. 이러한 연구 목적을 달성하기 위하여 2020년 4월에 경남에 소재한 일반 에어로빅댄스 회원들을 대상으로 선정하고 비확률표집방법(Non-Probability Sampling)의 하나인 편의표본추출법(Convenience Sampling Method)으로 표본 추출을 이용한 설문지로 시행하였다. 이와 같이 본 연구에서 얻어진 결과는 다음과 같다. 첫째, 인구통계학적 특성은 부분적으로 차이가 높게 나타났다. 연령은 40~49세, 신장은 160cm이상, 직업은 주부, 체중변화는 시작 후, 체중변화량은 -3kg 이상, 참여강도는 100분이상, 참여빈도는 4일, 참여기간은 5년이하가 가장 높게 나타났다. 둘째, 체중변화(신체자신감, 활동자신감, 댄스자신감, 심리안정효과, 댄스활동효과, 수행동작효과)와 운동몰입(행위몰입, 인지몰입)에 부분적으로 높은 차이가 나타났다. 셋째, 체중변화(신체자신감, 활동자신감, 댄스자신감, 심리안정효과, 댄스활동효과, 수행동작효과)와 운동몰입(행위몰입, 인지몰입)에 부분적으로 높은 영향이 미치는 것으로 나타났다.

간호대학생의 임상 시뮬레이션 학습동기가 학습성취도에 미치는 영향: 학습몰입의 매개효과 (The impact of clinical simulation learning motivation on nursing student learning achievement: The mediating effect of learning immersion)

  • 고은정;김은정
    • 한국간호교육학회지
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    • 제30권2호
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    • pp.113-123
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    • 2024
  • Purpose: This study aimed to examine the mediating effect of learning immersion in clinical simulations on the relationship between nursing student learning motivation and achievement in clinical simulation. Methods: This study was conducted using a cross-sectional survey with 184 nursing students from two universities who participated in clinical simulation between September and December 2022. The participants completed a self-administered questionnaire, and the collected data were analyzed using independent an independent t-test, Mann-Whitney U-test, one-way ANOVA, Pearson's correlation coefficient, and multiple regression analysis to identify the mediating effects of learning immersion on the relationship between nursing student learning motivation and achievement. Results: Among the subvariables of nursing student learning motivation, task value and self-efficacy for learning and performance had a significant effect on learning immersion (respectively, β=.36, p=.001; β=.31, p<.001) and learning achievement (respectively, β=.48, p<.001; β=.38, p<.001). With the input of learning motivation variables, the direct effect of learning immersion on learning achievement was significant (β=.20, p=.003), and the effects of learning motivation and task value and self-efficacy on learning achievement was reduced after controlling for learning immersion, which is a mediating variable (respectively, β=.41, p<.001; β=.32, p<.001). The bootstrapping test to confirm the mediating effect of learning immersion was also significant (task value 95% confidence interval [95% CI], 0.02~0.20; self-efficacy 95% CI, 0.01~0.12). Conclusion: The results of this study suggest that simulation educators should consider learners' motivation and immersion when organizing and operating clinical simulations.

게임구성요소와 몰입과의 상관관계에 대한 연구 (The Study of the Interrelations between Game Components and Flow)

  • 박상진
    • 한국콘텐츠학회:학술대회논문집
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    • 한국콘텐츠학회 2006년도 추계 종합학술대회 논문집
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    • pp.819-823
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    • 2006
  • 게임에 있어서의 몰입은 게임을 지속적으로 플레이하게 만드는 가장 중요한 요소이다. 사용자가 게임에 몰입하지 못한다는 것은 게임에 흥미를 느끼지 못해 결국 사용자로 하여금 게임을 포기하게 한다. 그러므로 게임이 가지고 있는 몰입 요인을 인지하고 있어야 하며, 몰입을 유발하는 요소들을 게임개발에 적용시킴으로써 사용자에게는 게임의 즐거움을 배가시키고, 게임 개발사에게는 높은 수익창출을 가져다 줄 수 있을 것이다. 이에 본 연구는 사용자에게 초고조의 몰입 상태를 경험하게 하기 위해서 게임 안에 존재하는 몰입의 요인과 게임의 구성요소와 상관관계를 알아본다.

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침수욕과 적외선의 적용이 카테콜아민과 그 대사물질의 변동에 미치는 효과 (The Effects of the Warm Water Immersion and Infrared Application on Changes of Catecholamines and Its Metabolites in Human Body)

  • 이상빈;안호정;윤영대
    • 대한물리치료과학회지
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    • 제15권2호
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    • pp.15-24
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    • 2008
  • Background: The purpose of this study was to demonstrate the norepinephrine-induced nociceptive effects by monitoring catecholamines and its metabolites in human body. Methods: To exam the antisympathetic effect from the healthy volunteer(male:15, female:15) by monitoring changes of epinephrine, norepinephrine, dopamine, metanephrine, normetanephrine, and others of urine, a comparative study with warm water immersion ($40.8{\pm}0.3^{\circ}C$) and infrared (250W) was carried out. Results: The urinalysis showed that the concentration of epinephrine and norepinephrine were significantly decreased by both warm water immersion-and infrared-stimulated group of urine in 24 hours. Conclusion: Therefore, these results suggest that the diminished responsiveness on the epinephrine and norepinephrine to warm water immersion and infrared in volunteer may be, in part, related by the increased of antisympathetic effects.

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A Study on Effects of AR and VR Assisted Lessons on Immersion in Learning and Academic Stress

  • Han, Ji-Woo
    • International Journal of Internet, Broadcasting and Communication
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    • 제10권2호
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    • pp.19-24
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    • 2018
  • This study investigated the academic stress and the immersion in learning in relation to AR and VR assisted instructions compared to traditional approaches. To that end, 78 $8^{th}$ graders in T and S city in Gangwondo were assigned to experimental and control groups. The experimental group received the VR and AR lessons. The academic stress was measured with the pre- and post-test scores, while the immersion in learning was measured with the post-test scores. In brief, AR and VR assisted lessons made statistically significant differences in the academic stress and immersion in learning in comparison to the traditional approaches.

아동의 컴퓨터게임 몰두성향과 심리사회 및 행동적 특성에 관한 연구 (Computer Game Immersion and Children's Psychosocial/Behavioral Characteristics)

  • 송숙자;심희옥
    • 아동학회지
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    • 제24권5호
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    • pp.27-41
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    • 2003
  • Data for this study on computer game immersion were collected from 538 1st through 6th grade students with the use of questionnaires. Instruments included the computer immersion scale, and the self-concept, social avoidance and anxiety, aggression, and impulsiveness scales. Results showed that boys were more involved in computer games than girls, and 6th graders were more immersed than 1st through 5th graders. Self-concept, social anxiety, aggression, and impulsivity differed by degree of computer game immersion. Aggression was the most powerful explanation of computer game immersion. Children higher in impulsivity and social anxiety were more involved in computer games. Children higher in self-concept were less involved in computer games.

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주방 설비와 동선이 직무 만족과 조직 몰입에 관한 연구 (A Study on Job Satisfaction and Organizational Commitmentwith Relation to Kitchen Facilities and Layouts)

  • 박헌진
    • 한국조리학회지
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    • 제13권3호
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    • pp.166-174
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    • 2007
  • The purpose of this paper is to show how job satisfaction and job immersion are influenced by kitchen equipment and layouts. For verifying the credibility and availability of the results, the methods of inter-relational and factor analyses are carried out, based on 214 collected data from the questionnaire answered by employees involved in six 5-star hotel kitchens around Seoul area. Through the process of data coding and SPSS Win 12.0 program, those collected data are verified with a correlation analysis after having been carried out with frequency, factor and creditability analyses. The results are in the followings: kitchen equipment has a significant effect on job immersion as well as on job satisfaction while the kitchen layouts also give a desirable impact on job immersion and job satisfaction. In addition to them, the results show that job satisfaction also has an effect on job immersion. It is concluded that good kitchen equipment and layouts make kitchen workers turn to job immersion and satisfaction more, which will consequently have good effects on business.

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Zoom을 이용한 실시간 비대면 수업에서 몰입과 학습성과에 미치는 요인에 관한 실증연구 (An Empirical Study on Factors Affecting Immersion and Learning Outcomes in Real-time Non-face-to-face Classes using Zoom)

  • 김나랑
    • 한국산업정보학회논문지
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    • 제27권2호
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    • pp.129-141
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    • 2022
  • 본 연구의 목적은 실시간 비대면 수업에서 학습몰입에 영향을 미치는 변수를 찾아내는데 있다. 이를 위해 Zoom 수업 경험이 있는 학생을 대상으로 2021년 11월 22일에서 2021년 12월 05일까지 설문조사를 실시하였다. 불성실한 응답을 한 설문지를 제외하고 117부를 구조방정식 모형으로 분석하였다. 분석결과 '흥미성'과 '상호작용 수준'이 '학습몰입'에 영향을 미치고 '학습몰입'은 '학습성과'에 긍정적인 영향을 미치는 것으로 나타났다. 본 연구의 의의는 실시간 비대면 수업에서 학습몰입에 영향을 미치는 변수를 실증적으로 분석하였다는 점에 있다. 후속 연구에서는 Zoom을 비롯한 다양한 플랫폼을 대상으로 학습몰입에 영향을 미치는 변수들에 대한 검증이 필요하다.