• The Journal of Information Systems
• /
• v.28 no.2
• /
• pp.53-72
• /
• 2019

Purpose The purpose of this study is to examine the impact of tie strength in the network of industrial clustering on the knowledge acquisition, integration and innovation performance of small and medium sized enterprises. We test the positive relationship of weak tie and knowledge acquisition, strong tie and knowledge integration, and the interaction effect of two tie strengths on both processes of knowledge acquisition and integration. By identifying these relationships, we can better understand how to manage the attributes of social networks in terms of tie strength in order to improve the performance of innovation for the small and medium sized enterprises. Design/methodology/approach We collect 200 survey data from 2 industrial cluster respectively: Pankyo and Guroo. In Pankyo, the proportion of IT industry is the highest (35%) while the proportion of manufacturing is highest (35%) in Guroo. Pooling the data from two industrial cluster, we check the reliability and validity of our research model and test the hypotheses. Findings First, we find the positive relationship of weak tie and knowledge acquisition from both industrial clustering. Weak tie is composed of heterogeneous organizations with various background and expertise. The communication and information sharing of organizations in the weak tie network helps the idea generation for organization's innovation, which is the knowledge acquisition process. Second, the relationship of strong tie and knowledge integration is insignificant. Typically the strong tie from long-lasting partnership is expected to be beneficial in the action stage of innovation, which is the knowledge integration process. However it is not identified in our industry cluster. Finally, the interaction effect of weak and strong tie is identified to be effective on both knowledge acquisition and integration processes.

• Journal of the Korean Home Economics Association
• /
• v.41 no.8
• /
• pp.97-121
• /
• 2003

The reciprocal relationship between the interpersonal tie and the internet dependency is focused in the study. Mainly, chi-squire test and ANOVA are used in testing the hypothesized relationship of the internet dependency with the interpersonal tie before and after using internet. The strong relationship with the internet dependency is found in internet's both-directional communicating function such as chatting, game, gambling, etc. The level of internet dependency is high when individual's tie with friends, colleagues, or neighbors is strong; but it is lower when individual's emotional tie with family members is stronger. It is confirmed that excessive usage of internet damages family relationship. Conversely, it is also clear that the emotional support from family members is essential for preventing or enhancing internet dependency. This implies that internet dependency is not an individual problem, but that it should be treated under the consideration of his/her family system.

• The Journal of the Korea Contents Association
• /
• v.15 no.6
• /
• pp.1-12
• /
• 2015

This study attempted to verify the influence of strong and weak ties on the performance of project based organizations by examining various tie relationships in the Korean TV drama making industry. The extant literature has suggested that the impact of network ties depends not only on their strength but also the network contexts (i.e., project characteristics). Due to artistic and creative nature of TV drama making, it is hypothesized that weak tie networks among critical human resources would outperform strong tie networks. Empirical results support the hypothesis that weak tie networks indeed outperform strong tie networks in terms of viewing rate of drama.

• Asia Marketing Journal
• /
• v.13 no.1
• /
• pp.27-50
• /
• 2011

In today's market scenario, consumers are bombarded with similar promotional messages. It means that managers have to pay attention to promotion strategy to create strong effect as well as to break through the monotony. In this context, although there are strong needs concerning tie-in promotion, research investigating tie-in promotion is limited. Therefore, we extracted tie-in promotion tools and defined the concept of each tie-in promotion tool by analyzing various tie-in promotion cases which are executed in current market. In addition, consumer's recognition of tie-in promotion was investigated through the in-depth interview. The results of case analysis of tie-in promotion and in-depth interview are summarized as follows. First, 9 tie-in promotion tools were extracted: tie-in price reductions, tie-in coupons, tie-in membership, tie-in contests, tie-in premiums (tangibility, intangibility), tie-in payment terms, tie-in sample, tie-in event(culture event, charity event, experience event) and tie-in fund·rebate. Second, 3 categories of the recognition of the consumer for tie-in promotion were extracted: features of preferred tie-in promotion, expectation benefit of tie-in promotion, and risk factors of tie-in promotion. Especially, at the aspect of features of preferred tie-in promotion, fit between consumer pursuit benefit and tie-in promotion was found to be interesting. Moreover, the recognition of the consumer for tie-in promotion were divided with positive(preferred tie-in promotion features, expectation benefit of tie-in promotion) and negative(risk factors of tie-in promotion) factors. In conclusion, the company's effort will be necessary to lower the perceived risk level occurring from the process of accomplishing the tie-in promotion strategy since consumers recognize both positive and negative effects of tie-in promotion.

• Journal of the Korean association of regional geographers
• /
• v.12 no.6
• /
• pp.693-703
• /
• 2006

Keeping the balance between exploration of new possibilities and exploitation of existing certainties in organizational innovation is getting its significance as business environments become more turbulent This paper focused on the relationship between two different types of innovation and network configuration. For this purpose, we conducted the empirical studies of 168 IT SMEs located in Gyeongbuk. For this analysis, we defined two innovation types as exploratory innovation and exploitative innovation. Also, we considered network scope and strength of tie as network configuration. The results showed that the exploratory innovation had sparse network of network scope and weak tie of strength. On the contrary the exploitative innovation had dense network and strong tie.

• Knowledge Management Research
• /
• v.10 no.4
• /
• pp.163-183
• /
• 2009

Numerous studies in the field of buyer-supplier relationship research have focused on the buyer's performance. In contrast, supplier's performance has been paid relatively little attention by researchers, especially the research about the supplier's innovation in the relationship is still in its early stage. In this paper, we examine the relation between the attribute of buyer-supplier relationship and the attribute of supplier's innovation through case research. We define the attribute of buyer-supplier relationship as 'tie strength' (Granovetter, 1973), and the attribute of supplier's innovation as 'exploitation or exploration' (March, 1991). We selected the semiconductor equipment industry of U.S.A, Japan and Korea and firm (JUSUNG Engineering) as cases that examine the relation. We found that a strong tie relationship is positively associated with supplier's exploitation based innovation, and a weak tie relationship is positively related to it's exploration based innovation in this research also. In addition, we could verify reduction of strong tie relationship cause supplier's organizational change.

• Journal of Digital Convergence
• /
• v.20 no.2
• /
• pp.141-154
• /
• 2022

This study aims to investigate how tie strength in business networks affects successful knowledge sharing, as well as the impact of environmental uncertainty on the relationship between knowledge sharing and tie strength. We gathered data through a questionnaire-based survey of 310 employees affiliated with a high-technology industry in Korea. The results highlighted the positive influence of strong ties on tacit knowledge sharing and weak ties on explicit knowledge sharing. Additionally, in this study, we determine that strong ties are strengthened to share tacit knowledge with exchange parties when environmental uncertainty is high, whereas weak ties may remain unaffected by environmental uncertainty. This study contributes to the literature on tie strength and knowledge sharing by applying social capital theory to a high-technology industry. The findings suggest that firms must take advantage of strong and weak ties to facilitate knowledge sharing to enhance competency, create novel knowledge, and obtain a competitive advantage.

• Cross-Cultural Studies
• /
• v.31
• /
• pp.197-216
• /
• 2013

This thesis analyzes various becomings of female characters in Rose Gate written by Tie Ning. By this analyzation, we can pick out what identity the female characters eager to have decomposed, what identity they hope to create, and what do these procedures mean. Si Qiwen's 'becoming male' presents strong desire to shift from periphery to center. However, it is meaningless when her tragic life can not be justified by those same female people. Zuxi's 'becoming wanderer' shows that Tie Ning refuses usual reality of woman's life which vest in man. Sumei's 'becoming mother' is the exact point where torn female ego gets to consolidate, and it means Tie Ning takes 'mother-becoming' as ultimate truth of woman's life. Besides, Tie Ning finds women's becoming something new as escaping from the other and she denies equation of man with savior.

• Journal of Information Technology Services
• /
• v.12 no.2
• /
• pp.119-129
• /
• 2013

The degree to which people share knowledge has major impacts on the effectiveness of virtual community of practice (VCoP). As an extension to the previous study which investigated the effect of individual cooperative types (cooperator, reciprocator, and free rider) on knowledge sharing, it is investigated how much increase in the degree of cooperation will enhance knowledge sharing when there are more knowledge contributors and strong ties exist across the community. Simulation method is adopted to measure the effect of the cooperative type and tie strength on knowledge sharing. The results reveal that the tie strength positively affects knowledge contribution in VCoP and strongly tied VCoP generates equivalent level of knowledge contribution as that of weakly-tied VCoP with 5% more contributors.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.12 no.2
• /
• pp.718-727
• /
• 2011

This research aims to empirically investigate into the relationship between venture entrepreneurs' social network and their social competence to utilize the network, which is known to help overcome the weaknesses of small-and-medium-sized ventures. An analysis was made of SEM set up with 211 entrepreneurs' responses, and the following are the findings from the analysis. First, venture entrepreneurs' networking ability has a significant, strong and positive effect on weak tie of their social network(${\beta}$=.527, C.R.=3.626), strong tie(${\beta}$=.594, C.R.=3.969), and the network centrality(${\beta}$=.418, C.R.=4.884). Second, their social astuteness also has a significant and positive effect on weak tie(${\beta}$=.192, C.R.=1.701), strong tie(${\beta}$=.269, C.R.=2.509) and the network centrality(${\beta}$=.228, p=2.283). Third, their interpersonal influence has a significant but negative effect only on strong tie(${\beta}$=-.264, C.R.=-1.862) and the network centrality(${\beta}$=-.394, C.R.=-2.914). Lastly, their apparent sincerity has no significant effect on the subordinate factors of social network. This research has not just empirically analyzed the relationship between the entrepreneurs' social network and their social competence. But also, results of the research provide practical and detailed information to entrepreneurs of small and medium ventures. Moreover, the research is significant in that it has suggested and empirically analyzed the concept of political competence, which is a concrete substance of social competence, and that it has offered theoretical foundations for future researches, which will tackle the issue of the entrepreneurs' competence in the sphere of entrepreneurship.