• 제목/요약/키워드: Store Operations

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Analysis of differences in store choice and hairstyle pursuit behaviors according to lifestyle types of one-person hair salon users (1인 미용실 이용자의 라이프스타일 유형에 따른 점포선택요인 및 헤어스타일추구행동 차이 분석)

  • Park, Yun Mi;Baek, Kyoung Jin
    • The Research Journal of the Costume Culture
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    • 제28권2호
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    • pp.229-244
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    • 2020
  • The purpose of this study was to develop a lifestyle scale for one-person hair salon users and to identify differences in store choice factors and hairstyle pursuit behaviors according to lifestyle types. Data was collected by survey, with 225 responses being included in the analysis. Data analysis was performed using cross-analysis, factor analysis, Cronbach's α, cluster analysis, ANOVA and the Duncan-test using SPSS 23.0 analysis software. The results of the study were as follows. First, one-person hair salon users were classified according to the following lifestyle groups: The rational appearance management group, the passive appearance management group, and the discriminative appearance management group. Second, store choice factors according to lifestyle group showed significant group-specific differences in relation to store atmosphere, accessibility, and promotion. Conversely, comfort of space in store and word-of-mouth recommendation message were high for all three groups, indicating that these are important factors in relation to store selection. Third, with regard to hairstyle pursuit behaviors according to lifestyle, the discriminative appearance management group showed the same characteristics as high involvement groups that regard all dimensions of hairstyle pursuit behavior as important. The results of this study can be used to suggest efficient operations for one-person hair salons and to suggest differentiated marketing strategies to increase the demand of one-person hair salon users.

Development of the Theoretical Model on Electronic-Store Success (전자상점 성과에 관한 이론적 모형 구축)

  • 윤철호;김상훈
    • Korean Management Science Review
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    • 제20권2호
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    • pp.113-133
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    • 2003
  • This study developed the ISM (Electronic Store Success Model) by basing upon the revised D&M IS Success Model and reflecting the characteristics of marketing and e business. The theoretical rationale of this model was as following : 1) Though the revised D&M IS Success Model (2002) must be more logical and complete model than the original D&M IS Success Model (1992), it did not reflect characteristics of marketing and e business. 2) In the marketing studios, Service Quality has been suggested as one of basic strategies for success. 3) In e business studies, Trust has been emerging as a potentially important antecedent of e loyalty. 4) There has been a paradigm shift from satisfaction to loyalty in marketing emphasis. 5) Nowadays, ERP (Enterprise Resource Planning) has been pervaded in many organizations and has supported PCA (Profit Center Accounting) or Channel based Accounting, so it has not been difficult to evaluate financial performance of Electronic Store. The ESM that has six dimensions (System Quality, information Quality. Service Quality, Trust, Loyalty, Financial Performance) and expresses the causal relationship among them was proposed and was compared with BSC (Balanced Scorecard), WebQual, and EWAM (Extended Web Assessment Method). The results showed that the ESM coincides with BSC and contains dimensions of WebQual, and EWAM.

Microcomputer-Based Sea Information System (마이크로컴퓨터용 해양정보 시스템)

  • Kim Jong-Seon;Choe Yun-Cheol
    • Journal of the military operations research society of Korea
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    • 제15권2호
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    • pp.105-126
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    • 1989
  • A Geographic Information System (GIS) is a system designed to capture, store, manipulate, retrieve and display the data which are referenced to geographic location. With the progress of computer graphics technologies, GIS is now become applicable to microcomputer level. A prototype Sea Information System (SIS) applicable to microcomputer has been developed for serving informations related to naval operations in the special sea areas. This system includes GIS technologies, cartographic data captured through the tablet digitizer. which results immediate displaying on pen plotters. GIS provides users with menu-driven user interface for the retrieval of informations concerning military zones, patrol area of war ship, naval bases, radar sites and its search area, missile stations, and ships' current positions. The system is currently applicable to IBM PC/AT. Minimal hardware configuration consists 640k RAM, hard disk, and pen plotter or dot matrix printer.

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The Application of Khachiyan's Algorithm for Linear Programming: State of the Art (선형계획법에 대한 Khachiyan 방법의 응용연구)

  • 강석호;박하영
    • Journal of the Korean Operations Research and Management Science Society
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    • 제6권1호
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    • pp.65-70
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    • 1981
  • L.G. Khachiyan's algorithm for solving a system of strict (or open) linear inequalities with integral coefficients is described. This algorithm is based on the construction of a sequence of ellipsoids in R$^n$ of decreasing n-dimensional volume and contain-ing feasible region. The running time of the algorithm is polynomial in the number of bits of computer core memory required to store the coefficients. It can be applied to solve linear programming problems in polynomially bounded time by the duality theorem of the linear programming problem. But it is difficult to use in solving practical problems. Because it requires the computation of a square roots, besides other arithmatic operations, it is impossible to do these computations exactly with absolute precision.

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Case Study on the "Clicks and Mortar" Strategies of the Three Major Department Stores in Korea (백화점 3사의 온-오프라인 통합전략 사례 연구)

  • 최인혁;이영렬
    • Journal of Distribution Research
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    • 제9권1호
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    • pp.1-24
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    • 2004
  • As the dot-com companies realize the importance of the traditional business operations such as product distribution and sourcing, the task of balancing business strategy and operations between electronic commerce and"bricks St mortar"channels is an ongoing challenge. However, there are no generic recipes for formulating business strategy that optimally bridges the physical and virtual operations. In order to provide some guidelines, this study examines the big 3 retailers in Korea, and their"clicks & mortar"strategy, assessing how the activities of each channel are integrated to achieve the synergy effect. This study analyzes the differences in the pattern of integration among the three retailers and traces the causes of those differences. It also figures out the relationship between the degree of integration and performance variables such as growth and cost. Finally. it defines the essential constraints on the process of integration along with managerial implications.

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A Study on the Effect of Food Service Franchise's Support System on Franchisee's Trust, Financial Performance and Intention of Multi-Store Operation (외식 프랜차이즈 가맹본부의 지원시스템이 가맹점 신뢰와 재무적 성과 그리고 다점포 운영의도에 미치는 영향에 관한 연구)

  • Kim, ChangBong;Park, WonSun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • 제13권5호
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    • pp.87-102
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    • 2018
  • The purpose of this study is to determine the impact of food service franchise's support system on franchisee's trust, financial performance and intention of multi-store operation. For this purpose, the results of the survey were collected for 111 small and mid-sized food service franchisees in Korea with less than 100 brand franchises, referring to article 9 of the act on Fair Trade. Structural equation model analysis was used for hypothesis testing. The results of the study are as follows; First, a support for store development, education, logistics, and supervisors among franchise's support system were found to have a significant impact on the franchisee's trust, but public relations support was not significantly affected. Second, a support for store development had significant influence on the financial performance, but the support for education, logistics, supervisors and public relations did not significantly affect the financial performance. Third, franchisee's trust has been shown to have a significant impact on financial performance and intention of multi-store operation. Fourth, financial performance was shown to have a significant impact on the intention of multi-store operation. Finally, confirming the mediated effects of financial performance on the effect of franchisee's trust and intention of multi-store operations also proved to have indirect effects. This study identified the impact relationship between the small and medium-sized food service franchise support system, franchisee's trust, financial performance and intention of multi-store operation. In particular, it is deemed meaningful that the performance of Korea's small and medium-sized food service franchises and the relationship of influence that can grow together through the qualitative growth of the franchise's system.

Empirical Analysis on Comparison between Self-checkout and Regular Staffed-checkout lanes in a Poland Retail Store

  • Kwak, Jin Kyung
    • International Journal of Advanced Culture Technology
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    • 제8권1호
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    • pp.56-61
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    • 2020
  • Customer satisfaction in retail stores are considerably affected by checkout services. Self-checkout counters have been installed in order to reduce waiting times at checkout in retail stores. However, it is uncertain whether the self-checkout lanes actually decrease the average waiting time of customers. Rather, there are some problems associated with self-checkout lanes such as theft or service failure due to technological problems. This study analyzes comparison between self-checkout and regular staffed-checkout lanes, based on the dataset collected from a retail store in Poland. As a result, we observe that the average transaction times were longer at the self-checkout lanes though fewer products were purchased than at the staffed-checkout lanes. In addition, the customers who buy more products tend to use self-checkouts less frequently. We also check that transaction times are proportional to the number of products customers purchase, and that both the time to scan one item and the fixed time related to checkout are significantly longer at the self-checkout counters. As there has been very few research on the effectiveness of self-checkouts, this study can be the first step to investigate managerial insights on checkout services in retail stores.

Analysis of Task and Postures of Retail Grocery Store Workers (판매직 작업자의 작업 및 작업자세 분석)

  • Hwang, Jae-Jin;Lee, In-Seok;Kim, Hyun-Joo;JungChoi, Kyung-Hee;Bahk, Jin-Wook;Jung, Myung-Chul
    • IE interfaces
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    • 제24권4호
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    • pp.387-395
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    • 2011
  • This study was aiming to examine work time, frequency, work environment, and postures of retail grocery store workers to evaluate the risk of musculoskeletal disorders. An ergonomic evaluation was conducted using job analysis and posture analysis. The four most time-consuming tasks were inspecting (27.4%), arranging (21.4%), cutting (17.6%), and displaying (15.6%). The height and length of the shelves evaluated in the field was inappropriate for workers. The most common posture was a standing posture with neutral back, and bent head, right upper arm, lower arms, and hands. Finally, this paper concluded that 'arranging,' 'cutting,' and 'displaying' seemed more stressful than other operations. The result of the ergonomic evaluation would contribute to design a better workspace in ergonomics.

Analysis of marketing Channel competition in Electronic Commerce Incorporating Web Awareness (Web 인지도를 반영한 전자상거래 마케팅 채널 경쟁에 관한 연구)

  • 차춘남;조형래
    • Korean Management Science Review
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    • 제17권3호
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    • pp.49-60
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    • 2000
  • The proliferation of electronic commerce(EC) has led manufactureres to consider Internet based marketing as a salient candidate for strategic diversification of marketing channel. In this case, each manufacturer can build its own Web store or rent an existing special EC store. Such decision making of ‘build’ or ‘rent’ can be analyzed by a game model which derives the Nash solutions for price and profit considering degree of competition with other competitive manufacturers. In this paper, to overcome the drawbacks of the traditional linear demand function, we first propose a new linear demand function which incorporates not only the price difference between competitive products but the awareness of Web stores perceived by the consumers, then design the game models to analyze the characteristics of three typical types of marketing channel in duopoly market. Based on the Nash solutions of the game models, we analyzed the effect of the degree of competition and Web awareness in selecting the optimal marketing channel.

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Analyzing Customer Purchase Behavior of a Department Store and Applying Customer Relationship Management Strategies (백화점 고객의 구매 분석 및 고객관계관리 전략 적용)

  • Ha Sung Ho;Baek Kyung Hoon
    • Korean Management Science Review
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    • 제21권3호
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    • pp.55-69
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    • 2004
  • This study analyzes customer buying-behavior patterns in a department store as time goes on, and predicts moving patterns of its customers. Through them, it suggests in this paper short-term and long-term marketing promotion strategies. RFM techniques are utilized for customer segmentation. Customers are clustered by using the Kohonen's Self Organizing Map as a method of data mining techniques. Then C5.0, a decision tree analysis technique, is used to predict moving patterns of customers. Using real world data, this study evaluates the prediction accuracy of predictive models.