• The Journal of the Korea Contents Association
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• v.7 no.6
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• pp.144-153
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• 2007

Conversations are divided into several types according to their purposes. One of which is a business talk. It is a conversation occurred between the seller and purchaser. The purpose of this paper is to attempt to make a reasonable consultation model for the seller to accomplish the customer's purchasing commodities. We shall look at the properties of business talks in chapter II, study the procedures to negotiate and accomplish goals between the seller and purchaser in chapter III, summarize the factors needed for a rational construction of business talks in chapter IV, and then in chapter V, suggest a standard business talk after analyzing some examples. This paper could be meaningful and significant in deepening the discussion for the particular discourse like a business talk as well as the general one. Furthermore, this research could be conducive to develop rational business transactions and improve applications in Korean-teaching education.

• Journal of the Korea Society of Computer and Information
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• v.9 no.1
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• pp.1-8
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• 2004

XML is becoming the standard of the new document exchanging. Due to the ablility expressing various types of document structure through XML, RosettaNet and BizTalk are using XML as a core technology in the part of e-Business. Framework is running Business process each other different standard. Internal documents in each company should be transformed differently without any loss to work with other companies. In this paper, transforming Processor based on XML mapping information from XML document information.

• Journal of Internet Computing and Services
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• v.3 no.4
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• pp.1-9
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• 2002

As a XML Schema has been settled to W3C as standard at May. 2001 and technologies like as XML. Xpath and NameSpace related with XML has been developing. XML is becoming the standard of the new document exchanging. Due to the ability expressing various types of documentstructure through XML, ebXML, RosettaNet, and BizTalk are using XML as a core technology in the part of e-Business, To make the task automatically in the B2B EC now, a standard XML document is needed. Internal documents in each company should be transformed differently without any loss to work with other companies. In this paper, transforming XML document based on JAVA servlet is considered as realization of a XML system to exchange documents safely.

• Korea Science and Art Forum
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• v.20
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• pp.147-158
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• 2015

This study made an approach to the industrial exhibition space, which is a medium of marketing communication, from the position of an enterprise and consumers through the output of Space Design, and conducted it with focus on B2B transactions among specialized exhibitions. In addition, this study inquired into what factors should be considered along with space design by interpreting the purpose of participating in the exhibition and space design of the enterprise which supply capital goods, elements, related technologies and materials, etc. This study aimed at drawing the direct/indirect effect, produced by space design, on the marketing by analyzing correlation between space design and participating enterprises' marketing. Despite the marketing effect of the exhibition, which was proved by preceding research results, the reality is that exhibition-participating expenses work as considerable burden on enterprises. Particularly, booth design, which is forming the most proportion among the participating expenses, was found to have insufficient influence on visitors due to the decline in its importance among diverse factors influencing visitor's decision to visit a booth. Regardless of the business category of participating enterprises in the exhibition, the standard of exhibits was ranked as the most important consideration factor in visiting a booth. Even by business category, the standard of booth design rarely had an influence on booth visit. Booth design had an affirmative influence on participating enterprise's preference, but its influence on product purchase or business talk & contact with a participating enterprise or price was found to be extremely low. It's difficult to judge marketing success or failure of an exhibition by the form and standard of booth design. Preferably, this study infers that it's necessary to put much weight on qualitative excellence of an exhibition, which consists of participation of an enterprise in possession of excellent technologies, exhibits with higher standards and high-quality visitors with purchasing power. This study suggests that it's more effective to set up the plan for expansion of participation in exhibition by optimally regulating the proportion of space design in participating expense to increase marketing effectiveness of an exhibition. The limitations of this study, analysis of which based on the visitors to an exhibition only, requires supplementation through the follow-up research work on participating enterprises in the exhibition.