• Title/Summary/Keyword: Social service

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A Study on Microblog Service Continuous Use Intention: Focusing on Influence (마이크로블로그 서비스의 지속사용의도에 관한 연구)

  • Kim, Gyung-Jun;Lee, Ho;Son, Soo-Min
    • The Journal of Information Systems
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    • v.23 no.1
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    • pp.73-91
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    • 2014
  • Microblog is emerging as a new communication service because of its usefulness and real-time accessability. Recently, microblog services, such as twitter and me2day in Korea, are getting a great attention. Continuous use intention is critical to sustain the service. However, most recent studies are based on Technology Acceptance Model(TAM) and Expectation Confirmation Model(ECM). These models are only focused on individual factors and overlook social influence factors. Social influence has been indicated as a critical factor of technology adoption and diffusion in social context(Davis, 1989; Fulk et al., 1987). In this study, we explore factors related to social influence which effect on continuous use intention for 'me2day' that is one of the most famous microblog in Korea. The purpose of this study is to understand continuous use intention and examine the relationship among social influence factors, social presence, and continuous use intention. To understand the phenomenon of continuous use intention in microblog service, this study employed social influence theory and expanded it by adding personal network exposure and group norm as additional social influence factors. The results show that social identity, group norms, and social presence positively influences continuous use intention. Contrary to our expectation, personal network exposure does not influence on continuous use intention. Academically, this research can contribute to microblog research field through elucidating the relationship among social influence factors, social presence, and continuous use intention. Although there is not enough research which is considered social influence factors as major explanation for continuous use intention, this study can give novel point of view to understand continuous use intention of microblog. Practically, service providers could consider ways to encourage users to continually use microblog service by reinforcing social influence factors and social presence.

Food Business Marketing Strategy Through Social Network Service (소셜 네트워크 서비스를 통한 식품산업 마케팅전략)

  • Sohn, Jeong Woong;Purevjav, Solongo;Kim, Jin Ki
    • Agribusiness and Information Management
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    • v.1 no.2
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    • pp.81-94
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    • 2009
  • Recently, social network service is developing rapidly as technology changes with new mobile dimensions and features creating positive opportunities and benefits to all users and companies. Social network services are allowing companies to expand their businesses and brands by utilizing it as a marketing tool to reach customers. This research is intended to identify major online social network services and their trends while enhancing the understanding of food service business expansion through social networking.

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A Study on the Effect of Social Commerce Service Quality and Service Provider Physical Environment on the Social Commerce Loyalty -Focused on the Social Commerce for Group Purchase- (소셜커머스 서비스품질과 서비스제공 업체의 물리적환경이 소셜커머스 충성도에 미치는 영향 -공동구매형 소셜커머스를 중심으로-)

  • Choi, Tae-Ho;Yun, Dae-Hong;Ock, Jung-Won
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.11
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    • pp.322-331
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    • 2016
  • This study examines the effects of social commerce service quality and the service provider's physical environment on customer loyalty based on trust and satisfaction. Study results are as follows: First, correlation analysis results for social commerce service quality and social commerce trust find that informativity and interactivity exert statistically significant effects on social commerce trust. Second, service provider's physical environment and service provider satisfaction correlation analysis results demonstrate cleanliness, ambience, and interactivity exert statistically significant effects on service provider satisfaction. Lastly, the correlation between social commerce trust, service provider satisfaction, and social commerce loyalty, was statistically significant. Results of this study are expected to provide general understanding of group purchase decisions in social commerce and to provide value input in strategy development for social commerce with respect to group purchase and service provider.

The Changes of Social Welfare Services in Korea - Analyzing the Changing Relationship between Actors - (한국 사회복지서비스의 변화 - 행위자간 관계의 분석 -)

  • Yang, Nan-Joo
    • Korean Journal of Social Welfare
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    • v.62 no.4
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    • pp.79-102
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    • 2010
  • This paper aims to analyse the recent changes in social welfare services from a relational perspective. Discourses of the privatization of welfare state, the welfare mix approach, and consumerism have provided frames for interpreting the changes in social services in Korea. The nature of social welfare services, being a "relational goods" requires its focus to be in its relational aspects: the relation between service user and service practitioner; the relation between service user and provider; the relation between service user and government; the relation between service practitioner and provider; the relation between service practitioner and government; and the relation between service provider and government. Analysis of such relations will explore their transformation toward formalness and equality in social welfare services. In conclude, the study reveals a process of modernization, defined as a transition from informal relations to formal contractual relations, based on one's rights, responsibilities and obligations. Previous relations, of paternalistic, arbitrary and hierarchical characteristics, can be seen as being substituted by more formal, institutionalized and equalized relations. In terms of service purchasing contract between service user and service provider and employment contract between service provider and service worker are recognized with the latter characteristics. This relational analysis leads a discussion concerning the creation of institutional basis of one's rights and responsibilities in the fields of social welfare services in Korea.

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Workplace Violence and Social Network Service Addiction

  • Choi, Young-Keun
    • The Journal of Industrial Distribution & Business
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    • v.8 no.7
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    • pp.21-29
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    • 2017
  • Purpose - The purpose of this study is to investigate the impact of organizational politics on employees' social network service addiction and how it influences their job satisfaction and organizational citizenship behavior. And this study explores if leader-member exchange can moderate the relationship between organizational politics and social network service addiction. Research, design, data, and methodology - For this, this study collected data from 305 employees in Korean companies through a survey method and uses SPSS 18.0 for hierarchical regression analysis in the hypothesis test. Results - First, organizational politics increases immersion, compulsion and association among the sub-factors of social network service addiction. Second, each phenomena of social network service addiction such as salience, compulsion and association decrease each relevant factors of job satisfaction and organizational citizen behavior. Third, compulsion and association among the sub-factors of social network service addiction play the mediating roles between organizational politics and each relevant factors of job satisfaction/organizational citizen behavior. Finally, some of sub-factors of leader-member exchange decrease the effect of each characteristics of organizational politics on immersion, compulsion and association among the sub-factors of social network service addiction. Conclusions - This study provides some of managerial implications to corporate executives who try to manage organizational attitude.

A Study on Marketing to Develop Doners for the Social Service Agency (사회복지기관의 후원자재발 마케팅에 관한 연구)

  • Choi Jeong-Gui
    • Management & Information Systems Review
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    • v.16
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    • pp.117-137
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    • 2005
  • Most of social service agencies experiences the lack of funds. This situation is casued mainly from the lack of donor development techniques. Therefore, the social service agencies need to develope marketing strategies to develop donors. The study was begun with the idea that a business philosophy will not conflict with professionalism, and the two can be entirely compatible, and synergistic as well. Some of the main principles of marketing can be used to construct a model that will help the social service agency devise the appropriate plan for developing donors. The social service agency's marketing plan should begin with a statement of its mission and goals and the product suggested by each goal. Social marketing process to develop voluntary contributions include marketing environment analysis, market research, selecting marketing goals and objectives, market segmentation, marketing program development, and marketing action. These techniques can be used with some modifications at each social service agency.

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Implementation of Product Recommendation System Based on User's Behavior in Social Curation Service (소셜 큐레이션 서비스에서 사용자 행동에 기반한 상품 추천 시스템의 구현)

  • Choi, Jin-oh
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.19 no.6
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    • pp.1387-1392
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    • 2015
  • SCS(Social Curation Service) is a service system to help sale and consumption with intelligent information about consumer's favor which is got from the combination of social service and internet shopping mall. This paper develops and analyzes some algorithms for catching the customer's preference tendency in SCS system. The developed algorithms are implemented to verify it's efficiency.

An Experiential Study on Service Learning Experiences of University Students (대학생 봉사학습에 관한 실증적 사례연구)

  • Kim, Tong-Won;Kim, Hye-Lan
    • Korean Journal of Social Welfare
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    • v.47
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    • pp.148-177
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    • 2001
  • Service learning usually has two aspects. One aspect is associated with applying class learning to related fields. The other aspect is associated with challenging and dynamic volunteering experiences. This study examined experiences of 70 social work students who took service learning courses at a university. After the courses, these students were asked regarding (1) evaluation and satisfaction of overall service learning experiences, (2) evaluation of service learning contents and the following activities, (3) the process of volunteering activities, and (4) the differences between service learning courses and other regular courses. Results were as follows: students generally regarded service learning experiences as positive; students reported understanding of social work practice and learning of professional skills; however, the service learning courses seemed to be very demanding in time and adjusting personal schedules; teamwork among students seemed to be good, especially in cooperation and emotional support; however, some students reported struggling experiences in allocating roles among team members; finally, the relationship between students and social workers at the agencies and the coordination of community resources seemed to be weak. In order for service learning courses to be more effective, this study presented some suggestions in the conclusion.

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The Analysis of Research Trends in Social Service Quality Using Text Mining and Topic Modeling (텍스트 마이닝과 토픽모델링 활용한 사회서비스 품질의 학술연구 동향 분석)

  • Lee, Hae-Jung;Youn, Ki-Hyok
    • Journal of Internet of Things and Convergence
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    • v.8 no.3
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    • pp.29-40
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    • 2022
  • The aim of this study was to analyze research trends of social service quality from 2007 to 2020 based on text mining and topic modeling. Our focus was to provide foundational materials for social service improvement by discovering the latent meaning of relevant research papers. We collected 97 scholarly articles on social service, social welfare service, and quality from RISS, and implemented two segments of text mining analysis. Our results showed that the first section included 38 papers and the second 59, indicating 6.9 articles annually. Word frequency results demonstrated that the common keywords of both sections were 'service', 'quality', 'social service', 'satisfaction', 'users', 'quality control', 'reuse', 'policy', 'voucher', etc. TF-IDF suggested that 'social service', 'satisfaction', 'users', 'customer satisfaction', 'revisiting', 'voucher', 'quality', 'assisted living facility', 'quality control', 'community service investment business', etc., were represented in both categories. Lastly, topic modeling analysis revealed that the first segment displayed 'types of care services', 'service costs', 'reuse', 'users based', and 'job creation', whereas the second presented 'service quality', 'public value', 'management system of human resources', 'service provision system', and 'service satisfaction'. Future directions of social service quality were discussed based on the results.

A Study on the Effects of Psychological Adaptation of Social Service Users on Family Relations

  • Jang, Chun-Ok
    • International Journal of Advanced Culture Technology
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    • v.10 no.3
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    • pp.156-163
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    • 2022
  • Social services are divided into care services and other support services for the elderly, children and the disabled. These social services are the subject of great policy interest in that they can create two effects at the same time: increase in labor demand for service providers and increase the possibility of long-term accumulation of human capital for service recipients. Therefore, this study aims to confirm the hypothesis according to whether the use of social services affects family relationships and the effects of social service users' psychological adaptation on marital and parent-child relationships even when other related variables are controlled. The final result of this thesis is a regression analysis to find out the effect of psychological adaptation on the family relationship, spouse relationship, and relationship with children of subjects who have experience using social services. -.661, p=0.001), the higher the psychological adaptation, the higher the spouse satisfaction (β=.465, p=0.001) and relationship satisfaction with children (β=.360, p=0.001). In other words, it was found that the more depressed the psychologically, the more negative the relationship with spouse and children.