• Title/Summary/Keyword: Social awareness

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Effect of Image Preference and Types of Beauty Trainers on Their Satisfaction with a Major and Stress from a Major (미용분야 여성 교육자의 이미지 선호도 및 유형이 전공만족도와 스트레스에 미치는 영향)

  • Hong, Soo-Nam
    • Journal of the Korea Fashion and Costume Design Association
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    • v.16 no.3
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    • pp.101-115
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    • 2014
  • This study evaluated the effect of image type of the beauty trainer on satisfaction and stress regarding the major. The data were analyzed by spss 18.0. Frequency analysis, causal analysis, reliability analysis, T-test, one-way variance analysis, and multiple regression analysis were carried out, and the result is as following. First, as the result of analysis the image of beauty trainer, we defined inner, outer, and social image. Second, the difference between images of beauty trainers revealed that people with high interest in the major ranked the inner image of beauty trainer the highest. Respondent with the lowest and the higher class satisfaction also deemed inner image important. The same was for respondents with beauty awareness. For outer image, people with the lowest class satisfaction ranked outer image the highest. And people with beauty awareness recognized beauty trainer's outer image more important. Respondents who said the major have bleak future deemed outer image even important. While the social image was recognized the highest by respondents with lowest class satisfaction. Third, as we analyzed the correlation between the image type of beauty trainer and major stress/satisfaction, the higher the satisfaction for the trainer's outer and social image gave higher class satisfaction. And less stress about the major resulted in higher major satisfaction. Fourth, we evaluated the effect of trainer's image on the class satisfaction and stress. Fifth, the lower the awareness of inner image and the higher awareness of social image resulted in higher major stress. Lower inner image gave high major satisfaction, while high social image resulted in high major stress.

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Development of Cultural Competence Scale for Prospective Social Workers (예비 사회복지사의 문화적 유능감을 측정하는 척도 개발에 관한 연구)

  • Jung, Sunyoung
    • Korean Journal of Social Welfare
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    • v.65 no.2
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    • pp.29-51
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    • 2013
  • This study aims to develop and validate Cultural Competence Scale for prospective social workers. The scale adopted three constructs of cultural competence, which include multicultural awareness, knowledge, and skills. It was made up with concrete episodes based on which respondents rate sets of competing statements relating to multicultural awareness, knowledge, and skills. The score of each item was calculated by subtracting each score of non-cultural awareness, knowledge, and skills from the corresponding score of cultural awareness, knowledge, and skills when cultural statements got higher scores than did non-cultural statements. Each score was summed up to make a total cultural competence score. Through preliminary and main test, 16 episodes and corresponding sets of statements were selected for the final version. The final scale showed satisfactory levels of reliability and validity. Based on the results, implications for the application and the further improvement of this scale were discussed.

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Factors Affecting Attitudes toward Social Login Services: The Moderating Role of Individual Innovativeness (소셜 로그인 서비스 태도에 영향을 미치는 요인: 개인 혁신성의 조절효과)

  • Qiu, Xiao-Yan;Koh, Joon
    • Journal of Information Technology Applications and Management
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    • v.25 no.4
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    • pp.1-21
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    • 2018
  • Due to the increase in the use of the Internet, it is becoming more common to provide or use a social login for registering for services. Herein, the purpose of this study is to analyze the influence of security, individual innovativeness, ubiquity and brand awareness on the use of social log-in service through the individuals' attitude who have memorized various IDs and passwords by using Technology Acceptance Model (TAM). In addition, the effect of individual innovativeness on the relationship between social login characteristic factors and attitudes toward social login services are examined. Based on the statistical results, it is found that the significant factors affecting the attitude toward the social login service are the security, ubiquity, brand awareness and perceived usefulness. Moreover, the individual innovativeness is found to have the moderating effects in the relationship between the three factors (the perceived usefulness, and perceived ease of use, and security) and attitude toward the social login service. Positive attitudes increase with the usefulness, ease of using social login serive when individual innovativeness is high. On the other hand, when individual innovativeness is low, the stronger the effect of security on attitude toward the social login services. In accordance with these results, the implications and limitations of this study are discussed.

Communication ability according to self-awareness and other-awareness in some dental hygiene students (일부 치위생(학)과 학생의 자기인식과 타인인식에 따른 의사소통능력)

  • Lim, Sun-A
    • Journal of Korean society of Dental Hygiene
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    • v.16 no.5
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    • pp.733-740
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    • 2016
  • Objectives: The purpose of this study was to investigate the relationship among the factors of communication ability according to self-awareness and other-awareness in some dental hygiene students. Methods: A self-reported questionnaire was completed by 260 dental hygiene students in Gwangju and Jeonnam from June 14 to 28, 2016. After explanation of the purpose of the study, an informed consent was written by the students. The effect size was calculated by $G^*power$ 3.1 program. The study instruments comprised the general characteristics of the subjects, self-awareness, other-awareness, and communication ability. Data were analyzed by independent test, one way ANOVA, $Scheff{\acute{e}}$ test, stewise multiple regression test, and Pearson's correlation test using SPSS 18.0. Results: Communication ability had a significant positive correlation with self-awareness(r=0.427, p<0.001) and other-awareness (r=0.460, p<0.001). The higher level of self-awareness and other-awareness was proportional to communication ability. The influencing factors of communication ability included private self-awareness(${\beta}=0.227$), public self-awareness(${\beta}=0.170$), social anxiety(${\beta}=0.182$), and external other-awareness(${\beta}=0.282$). Conclusions: To improve the communication ability in the dental hygiene students, it is important to improve self-awareness and other-awareness. The implementation of communication skill in the curriculum will enhance the dental hygiene students competency.

The effectiveness of Advertising with Negrative Appeal -concentrating on magazine apparel ads taking social problems as their themes- (부정적 소구 광고의 효과 -사회문제를 주제로 한 잡지 의류광고를 중심으로-)

  • 변상은;김인숙
    • Journal of the Korean Society of Clothing and Textiles
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    • v.23 no.7
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    • pp.953-964
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    • 1999
  • The purpose of this study was to analyze the effectiveness of negative appeal ads taking social problems as their themes. Two social problem ad themes concerning abortion and drug addiction were selected as stimulus. Questionnaires consisted of questions about affective response cognitive evaluation consumer's characteristics(sex, clothing involvement social problem involvement) and the ad and brand attitudes They were distributed to 200 high school students in Seoul. Results were : 1 The affective response consisted of 4 dimensions(negative inactivating activating positive) and the cognitive evaluation had 3 dimensions(utility·persuasive power creativity awareness) 2. Creativity and awareness dimensions and the ad attitude had positive influence on the brand attitude for the abortion theme ad,. Creativity dimension and consumer's clothing involvement had positive influence on the brand attitude for the drug addiction theme ad . Especially the affective response had no significant influence on the brand attitude. This result suggests that in case of negative appeal ads the affective response does not necessarily degrade the brand attitude while positive cognitive evaluation on creativity and awareness of the could influence the brand attitude favorably through raising attention to the brand resulting in high effectiveness of the ad.

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Awareness, Treatment, and Control Rates of Hypertension and Related Factors of Awareness among Middle Aged Adult and Elderly in Chuncheon : Hallym Aging Study(HAS) (춘천지역 중년과 노인의 고혈압 인지율, 치료율, 조절률 및 인지율 관련 요인: 한림노년연구(HAS))

  • Jeong, Jin-Young;Choi, Yong-Jun;Jang, Soong-Nang;Hong, Kyung-Soon;Choi, Young-Ho;Choi, Moon-Ki;Kim, Dong-Hyun
    • Journal of Preventive Medicine and Public Health
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    • v.40 no.4
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    • pp.305-312
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    • 2007
  • Objectives : To estimate the awareness, treatment and control rate, as well as to identify the awareness-related factors for hypertension. Methods : The study participants were 482 adults (men 206, women 276), aged 45 or over, diagnosed with hypertension and living in Chuncheon. The awareness rate was defined as the proportion of persons among those with hypertension who had previously been diagnosed by a physician. The treatment rate was defined as the proportion of persons who had used anti-hypertensive medication, among those who were aware of their hypertension. The control rate was defined as the proportion of persons who kept blood pressure normal, among those who had been treated for their hypertension. Multivariable logistic regression analysis was carried out for the awareness-related factors using SAS VER 8.1. Results : The awareness, treatment, and control rate were 55,8% (53.4% for men; 57.6% for women), 89.6% (87,2% for men; 91.2% for women), and 34.4% (28.1 % for men; 38.6% for women), respectively. The awareness-related factors included a family history of hypertension (odds ratio[OR], 5.63; 95% confidence interval[95% CI]=1.53-20.72), smoking([Ex; OR 0.38, 95% CI= 0.15-0.96)], [Current; OR 0.28, 95% CI=0.10-0.80]), and alcohol intake ([Ex; OR 3.22, 95% CI 1.03-10.09],[Current; OR 3.36, 95% CI=1.30-8.71]) for men, and education(OR 2.23, 95% CI=1.10-4.53), body mass index(OR 2.72, 95% CI=1.13-6.53), and self-rated health(OR 2.38, 95% CI=1.07-5.30) for women. Conclusions : The awareness rate of hypertension among the middle aged and elderly in Chuncheon was 55.8%. The related factors of awareness were gender specific. Further studies are needed to elucidate the putative reasons for these gender differences.

Self-awareness, Other-awareness and Communication Ability in Nursing Students (간호대학생의 자기인식, 타인인식 및 의사소통능력)

  • Oh, Eun-jung;Ko, Sung Hee;Kim, Ji Young;Kim, Sung Reul
    • Journal of Korean Academy of Nursing Administration
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    • v.21 no.4
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    • pp.426-434
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    • 2015
  • Purpose: The purpose of this study was to identify the relationship among the factors of self-awareness, other-awareness and communication ability, and how they relate to communication ability in nursing students. Methods: For data collection 237 nursing students completed self-report questionnaires. Data were analyzed using independent t-test, one-way ANOVA, Pearson correlation coefficients, and stepwise multiple regression. Results: Self-awareness, other- awareness and communication ability of the participants showed moderate levels of self-awareness, other-awareness, and communication ability. There were significant positive correlations between self-awareness and communication ability (r=.59, p<.001). and between other-awareness and communication ability (r=.22, p=.001). Social anxiety, private self-awareness, and internal other-awareness were significant factors, which explained about 37% of the variance in communication ability. Conclusion: These findings suggest that a systematic and effective curriculum focused on self-awareness and other-awareness should be developed for nursing students in order to promote their communication ability.

A Convergence Study on Awareness of Pediatric Nurses and Nursing Prospects among Nursing Students after Pediatric Clinical Practicum (간호대학생의 아동간호학 실습 후 아동간호사와 간호직전망 인식에 대한 융합적 연구)

  • Jung, In-Sook
    • Journal of Convergence for Information Technology
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    • v.9 no.6
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    • pp.26-34
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    • 2019
  • This descriptive convergence research is to get basic data for educational program by investigating awareness on pediatric nurses and nursing prospects after pediatric clinical practicum among 143 junior nursing students. Using SPSS/Win 21.0, t-test, ANOVA, Pearson correlation coefficient and stepwise multiple regression were carried out. The awareness of subjects on pediatric nurses was $4.09{\pm}0.61$ on a scale of 5, which was higher than the traditional and social ones, and nursing prospects' was $3.31{\pm}0.65$ on a scale of 5. There're significant differences partially in awareness on pediatric nurses according to sex, age, satisfaction in nursing and practium hospitals. Awareness on nursing prospects of those who had average satisfaction in nursing was higher than others(p<.002). There was a positive correlation between subvaribles of awareness on pediatric nurses and nursing prospects(r=.287~.510, p<.01), Traditional and social awareness were the significant factors on nursing prospects in hierarchical multiple regression, and the explannation rate was 29.2%(p<.001). It's needed to raise awareness on nursing prospects by improving traditional and social awareness on pediatric nurses.

Perception on Social Mix of Managers and Residents in the Mixed Housing Complexes for Sale and Rental Apartment (분양임대혼합아파트 단지의 소셜믹스에 대한 관리자 및 거주자 의식조사)

  • Lee, Soomin;Kim, Youngjoo
    • Journal of the Korean housing association
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    • v.25 no.6
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    • pp.27-37
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    • 2014
  • The purpose of this study was to identify the perception on social mix of managers and residents in the mixed housing complexes for sale and rental apartment. For the research purpose, concept and background of social mix, relevant policies, preceding research trend of social mix were organized through the literature analysis. In addition, observation study was executed to examine physical aspects of three selected sites as research subjects. Also, current state and awareness for social mix were conducted by using in-depth interview with 6 managers and 30 residents in selected areas with semi-structured questionnaires from June 3 to 7, 2013. The results of the study are as following: In the aspect of management, managers said that the biggest issue of mix-housing complex was dualization of management subject such as delegate of residents and tenants. Therefore, legislation which is suitable for unique features of mix-housing complex is required. To decrease disharmony between condominium and rental apartment, controlling the distribution ratio between condominium and rental apartment can be a good way. Accommodating middle class in mixed-housing complex is considered to reduce the social gap. Socially, multilateral and continuous effort through government, industry and academic area is required to inspire positive awareness on social mix among residents in mixed housing complex.

Brand-Post Factors Affecting the Social Media Success : Case of Energy/Eco-Friendly Company Brands in Facebook (에너지·친환경 기업들의 소셜미디어 브랜드 게시글 성공요인 분석)

  • Kim, Eunji;Lee, Yonnim;Cho, Jaehong;Kwon, Ohbyung
    • Journal of Information Technology Services
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    • v.13 no.4
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    • pp.1-17
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    • 2014
  • Domestic and international energy and eco-friendly companies take advantage of social media for image enhancement and product promotion. However, there were no in-depth empirical analysis to verify specific effectiveness of social media use in these sectors. The purpose of this study is to reveal the key factors that are considered to use social media effectively for energy and eco-friendly companies. For this purpose, we regarded the effectiveness of social media as Post Awareness and Word of Mouth. Characteristics of social media as a medium were measured separately, media richness and media genre, as independent variables of social media effectiveness. We investigated 413 posts in Facebook brand page of energy and eco-friendly companies and conducted a content analysis. As a result, post awareness of users was greater when post has richer media such as video. For media genre, word of mouth appeared to be greater when the posts provide information.