• Title/Summary/Keyword: Social awareness

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The Influence of Men's Media Information Utilization on Appearance Management Behavior: Mediated Effect of Appearance Awareness and Metrosexual Tendency (남성집단의 미디어정보이용도가 외모인식과 메트로섹슈얼 성향을 통해 외모관리행동에 미치는 영향)

  • Hong, Keum Hee
    • Fashion & Textile Research Journal
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    • v.15 no.5
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    • pp.704-712
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    • 2013
  • Contemporary young men are consumption-oriented, pursue ideal male images displayed in commercials, and are highly interested in fashion, beauty, and appearance. This metrosexual tendency(which values appearance) is largely influenced by mass media. This study examines how men's media information utilization influences appearance awareness and metrosexual tendency as well as how these two variables influence cosmetics consumption and fashion product consumption behavior. The results are as follows. First, metrosexual tendency consists of four dimensions: fashion involvement, pursuit of individuality beyond sexuality, cognition of fashion taste, and preference of a high quality product. The sum of variance is 65.594%. Second, media information utilization influenced metrosexual tendency and metrosexual tendency influence cosmetic consumption, brand-sensitive consumption and commercial-sensitive consumption; however, it did not affect price-sensitive consumption. Third, media information utilization affected appearance awareness; however, appearance awareness did not affect metrosexual tendency. In conclusion, appearance management behavior for men in their 20s is clearly affected by media. This phenomenon is caused by the metrosexual desire to express identity through fashion. Men in their 20's do not take care of their looks because of the social perception of appearance (as related to showing off their competence or pursuit of social success); rather, they have a desire to express their individuality and personally enjoy grooming and maintaining their appearance. Therefore, we can expect increased beauty and fashion expenditures.

I Do Not Even Say "It" - a Mixed Methods Study on Breast Cancer Awareness of Omani Women

  • Alkhasawneh, Esra;Siddiqui, Saad T;Leocadio, Michael;Seshan, Vidya;Al-Farsi, Yahya;Al-Moundhri, Mansour S
    • Asian Pacific Journal of Cancer Prevention
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    • v.17 no.4
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    • pp.2247-2254
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    • 2016
  • Background: The incidence of breast cancer is rising in Oman, and the disease is diagnosed at late stages, when treatment success is limited. Omani women might benefit from better awareness, so that breast cancer can be detected early and treated. This study was conducted to assess Omani women's levels of breast cancer awareness and early detection practice, and explore factors which might influence these levels. Materials and Methods: A mixed methods study was conducted in 2014, including a quantitative survey of 1,372 and a qualitative assessment of 19 Omani women, aged ${\geq}20years$ from five Omani governorates using convenient sampling. Demographic information and scores for awareness levels were used in a multivariate regression model to investigate factors associated with awareness. Thematic analysis and interpretive description were used to analyse the qualitative data. Results: The overall means for early detection and general awareness scores were 0.58 (SD 0.24) and 0.46 (SD 0.21), respectively. General awareness was significantly associated with age, education, income and familiarity with cancer patients (p<0.05), while early detection was significantly associated with age, marital status and education. A majority of women (59.5%) agreed with a belief in 'evil eye' or envy as a risk factor for breast cancer. Women discussed various factors which may empower or inhibit awareness, including the cultural-religion-fatalistic system, personal-familial-environmental system, and healthcare-political-social system. Conclusions: The overall low scores for awareness and early detection, and the survey of local beliefs highlight a severe necessity for a contextually-tailored breast cancer awareness intervention programme in Oman.

Effect of Demographic Factors, Radiation Knowledge Level, Radiation Awareness on Radiation Benefit by Hierarchical Regression Analysis Model (위계적 회귀분석 모형에 의한 인구학적 요인, 방사선 지식수준, 방사선 인식도가 방사선 이익성에 미치는 영향)

  • Myeong-Hoon Ji;Youl-Hun Seoung
    • Journal of radiological science and technology
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    • v.46 no.5
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    • pp.435-444
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    • 2023
  • The purpose of this study was to analyze the factors that demographic factors, radiation knowledge level, and radiation awareness could be affecting the benefits of radiation. From July 2022 to July 2023, after receiving consent to participate by using the link of Naver through Social Network Service (SNS) for the general public, 312 people were surveyed by self-registration method without collecting personal information. The questionnaire consisted of a total of 25 questions following demographic factors (5 questions including age group by life cycle, sex, monthly household income, residence), radiation knowledge level (8 questions including basic physical, biological effects, radiation protection technology), radiation awareness (12 questions including risk, management, benefit). Independent sample T-test and ANOVA tests were performed for significant differences in the average radiation awareness between variables, and hierarchical regression was performed to identify influencing factors on radiation benefits. As a result, the benefit of radiation was significantly high among the radiation awareness, but the awareness of the danger of radiation was insufficient to the level of recognizing it as safe. Men had significantly higher awareness of radiation management and benefits than women, and the awareness of radiation management was significantly higher in the middle class with a monthly household income of 4.31 million won or more. The higher the knowledge level of radiation, the higher the awareness of the benefits of radiation. The factors that had a positive effect on radiation benefits were the high level of radiation knowledge and awareness of radiation management.

Examining Context-specific Social Media Marketing Strategies

  • Park, Jin-Won;Cho, Eun-Young;Kim, Hee-Woong
    • Asia pacific journal of information systems
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    • v.26 no.1
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    • pp.143-162
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    • 2016
  • Social media marketing has gained attention from marketers because of the growing number of social media users. Considering the unique context of each company or organization behind the marketing is necessary when choosing and applying various social media marketing strategies to ensure achievement of better business performance. However, previous studies have focused on context-specific marketing strategies. Accordingly, this study aims to develop context-specific social media marketing strategies. In this study, we first develop a conceptual framework with two items, namely, brand awareness and business orientation of an organization, as criteria, and classify the framework into four contexts. We then propose context-specific social media marketing strategies for each of the contexts. We examine the framework and proposed social media marketing strategies based on multiple case studies. The primary contribution of this study is our context-specific social media marketing strategies.

University Students' Awareness and Preparedness for Social Problems of the Fourth Industrial Revolution (4차 산업혁명의 사회적 문제에 대한 대학생의 인식과 준비 여부)

  • Yoo, Yang-Seok
    • The Journal of the Korea Contents Association
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    • v.19 no.3
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    • pp.566-575
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    • 2019
  • This study examines university students' awareness and preparedness for anticipated social problems of the Fourth Industrial Revolution and deteremines if there exist differences between gender, major fields of study and school years of students. Based on surveys with 122 university students in Seoul, students majoring in technology-engineering showed more positive outlook than students majoring in humanity-social science. Female students and humanity-social science students showed higher levels of concerns with social problems than male and technology-engineering students. More than three out of five students anticipated that they will experience the influence of the Fourth Industrial Revolution within the next five years. Two out of five students assessed their preparedness to be inadequate. Given the overarching social influence, it is necessary to develop convergent education of technology and social science that raises students' understanding and preparedness without differences in major fields of study and gender for the Fourth Industrial Revolution.

Development and Validation of CSR Measurement Tool of Tourism and Hotel Companies: Focusing on Vietnamese companies (관광 및 호텔 기업의 사회적 책임활동 측정 도구개발 및 타당화: 베트남 기업을 중심으로)

  • Cho, Minje;Oh, Ji-Young
    • Asia-Pacific Journal of Business
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    • v.12 no.4
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    • pp.163-178
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    • 2021
  • Purpose - The purpose of this study is to develop a tool to measure the corporate social responsibility activities of tourism and hotel companies using ISO26000 and to verify its reliability and validity. Design/Methodology/Approach - This study is the development of a tool for evaluating social responsibility activities of tourism and hotel companies. For this, as the first stage filer research, 4 experts developed the questions based on ISO26000. And 12 experts (academia, industry) were surveyed by Delphi to evaluate suitability. Finally, the validity and reliability of the development tool were verified for a total of 55 incumbents and related persons. Research Results - For the development of a tool for measuring social responsibility activities of tourism and hotel companies, based on the standard draft of ISO26000, questions that fit 7 core areas were composed (60 questions). In addition, a Delphi survey was conducted on a panel of 12 experts, and a total of 45 questions were derived. Finally, as a result of an exploratory factor analysis of 55 field experts, 20 items consisting of 6 factors were finally confirmed as a measuring tool for social responsibility activities of tourism and hotel companies. Research implications or originality - It is significant for the first development of a social responsibility activity scale suitable for the situation of tourism and hotel companies by applying ISO26000. This will raise awareness of the importance of social responsibility activities in the tourism industry environment, and will help tourism companies to develop a positive awareness of social responsibility activities and to prepare effective implementation strategies.

Activities for the Education of the Emotions : Effects on the Emotional Intelligence of Kindergarten Children (유치원에서의 감성교육 활동이 유아의 정서지능에 미치는 영향)

  • Kook, Seung-Hee;Kim, Sook-Ryong
    • Korean Journal of Child Studies
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    • v.27 no.3
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    • pp.53-66
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    • 2006
  • An experimental group consisting of 15 boys and 13 girls, and a control group of 12 boys and 18 girls comprised the 58 five-year-old kindergarten sample of this study. Teachers measured children's emotional intelligence with the Emotional Intelligence Rating Scale(Kim, 1998); educational activities for the emotions focusing on self-awareness, self-management, self-motivation, empathy, and social skills were carried out with the experimental group. ANCOVA confirmed effectiveness of the educational activities; the experimental group had higher scores than the control group on self-awareness and expression of emotion, emotional regulation, and awareness of others' emotion. Children of the experimental group also showed higher interpersonal abilities in teacher and in peer relationships than the control group.

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Empirical Research on Security Awareness of Multicultural Family Marriage Migrant Women

  • Park, Kap Lyong
    • Journal of the Korea Society of Computer and Information
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    • v.20 no.10
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    • pp.141-148
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    • 2015
  • This study aims to inspect national security consciousness of marriage migrant women, and to figure out factors which affect on awareness of national security. Based on this, this study also suggests a way to build up national security of marriage migrant women. As the result of the factors on security situation, there were several things which are necessity of education, trust in the army and government, positivity toward North Korea and so on, while necessity of education, trust in the army and government, national pride and positivity toward North Korea were on the awareness of national security. There are three ways of building up national security consciousness of marriage migrant women. First, security education is needed to be in the social adjustment program of marriage migrant women. Secondly, concern on security is required to them. Third, a necessity of production on security education material is demanded for marriage migrant women.

Practitioners' Awareness on Application of Environment-friendly Interior Finish Materials in Apartment Houses (실무자의 공동주택 친환경 마감재 적용에 대한 의식조사 연구)

  • Lee, Ji-Soon;Yoon, Chung-Sook
    • Journal of the Korean housing association
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    • v.25 no.2
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    • pp.121-130
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    • 2014
  • This paper provides a social knowledge for pragmatic application guidelines of the interior finish materials within apartment houses, based on both the awareness of practitioners and as it applies to the realities. For this purpose, a series of the questionnaires survey on the awareness of interior finish materials in recently-constructed and remodeled apartment houses was performed, which has extended its probe into the awareness of architectural practitioners. The questionnaires asked practitioners how much they desire sustainable finish materials and the difference in various parties were analyzed and compared, formulating the pragmatic solution in the determination of interior finishes. Comparative analysis of the awareness of construction specialists, interior designer, architectural environmental researchers on environment-friendly finish materials showed that all parties were right to recognize the significance of sustainability in interior finishes. Practitioners believed that occupants must bear the additional expense for the environment-friendly finish products. Also, the results tell that the amount used of environment-friendly products increases as expertise on sustainability in interior finishes rises.

Supporting Behavior of Parents and Related Factors of Nursing Students and Their Parents (간호학생과 학부모의 부모부양행동과 관련요인)

  • Bae, Yeong-Suk;Lee, Sook-Hee;Kim, Jeong-Sun;Kim, Mi-Hee;Sun, Kwang-Soon
    • The Journal of Korean Academic Society of Nursing Education
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    • v.14 no.1
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    • pp.46-54
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    • 2008
  • Purpose: This study was conducted to research the supporting behavior and various-correlations in nursing students and their parents. Method: The research design was a descriptive survey. Data was collected from 320 nursing students and parents from May to Aug. 2007. Result: The relationship among supporting behavior of parents, filial piety awareness, and awareness of parents' support was high. As the above variables were high for the parents, they were also high for nursing students. The awareness of parents' support parents' supporting behavior, and filial piety awareness of students explained the supporting behavior of 28.1% of nursing students. In addition, the awareness of parents' support was the most influential variable. Conclusion: It is essential to devise educational strategies for nursing students to experience supporting behavior and to become aware of parents' support.