• 대한가정학회지
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• 제36권1호
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• pp.23-34
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• 1998

The purpose of this study was to investigate the relationships between maternal education level, social support, attribution, mother-child communication and children's social competence. The major findings of this study were as follows; (1) The higher maternal education level and the higher internal attribution were, the more negative mother-child communication was. (2) The higher maternal education level is, the higher perceived social support is, and the more open-mined/positive mother-child communication is, the higher children's initiative, competence and sociability. Also, the more mother attribute children's behavior internally, the lower the children's competence is.

• Asia Marketing Journal
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• 제19권1호
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• pp.35-54
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• 2017

Researchers in marketing, sociology, and economics have been interested in the role of social interactions in consumer choice and consumption behaviors. Social interactions, labeled variously as peer effects, social contagion, and neighborhood effects, have important implications for firms' allocation of marketing efforts. In this research, we test and provide empirical evidence for peer effects in consumers' service usage in the context of gym-going behaviors. Using a detailed individual-level membership and attendance data at one of the largest health club chains in the U.S., we document that a focal member's gym-going behavior is influenced by the behaviors and characteristics of the peers at the same branch

• 한국의류산업학회지
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• 제22권5호
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• pp.570-583
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• 2020

The fashion industry is accountable for labor and environment-related issues. With such issues raised, consumers' social responsibility for environmental and labor issues has become an important factor that shapes the perception of companies. This study investigates the relationship between consumer values, concerns regarding social issues, and willingness to pay a premium for ethical fashion products. This study included two exogenous variables of altruistic value and egocentric value. In the conceptual model, consumers' social responsibility was conceptualized as two constructs of environmental consciousness and labor-issue consciousness. It was then analyzed as mediating variables. Willingness to pay a premium for ethical fashion products was the endogenous variable. Data was collected and analyzed with PLS-SEM from 600 consumers. The assessment of discriminant validity and construct validity using CFA were conducted before analyzing the model. Structural equation modeling results revealed that altruistic value directly influenced environmental consciousness and labor-issue consciousness. However, egocentric value was directly and significantly influenced only by labor-issue consciousness. Both environmental and labor issue consciousness directly influenced customers' willingness to pay a premium, but did not significantly change their willingness to pay a premium. Two-stage serial mediation analysis results indicated that the constructs did not have a significant mediation effect on the exogenous variables (altruistic value and egocentric value) and the endogenous variable (willingness to pay a premium) for ethical fashion products. This study found the influence of consumer's personal values on their willingness to pay a higher price for ethical fashion products.

• Journal of Preventive Medicine and Public Health
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• 제32권2호
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• pp.215-227
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• 1999

Objectives: To investigate compliance of hypertension patients using modified Theory of Reasoned Action(TRA). Methods: The data were collected for 7-12 April 1997, by interviewing 190 Hypertension patients in Hwachon, Kangwon-do. The analytical techniques employed include contingency table analysis and logit analysis. Results: 15.1% of patients were unaware of the fact that he/she has hypertension and 11.2% did not know that he/she should take drug. 20.8% of patients took drug continuously, 20.1% had drug intermittently, and 53.1% had never have treatment. In the contingency table analysis, several variables were found to be significantly related to patient compliance. They included variables for attitude towards the consequences of taking drugs, normative beliefs, systolic BP at the enrollment, knowledge of how to take hypertensive drugs, variables for general health behavior and experience with having health worker's home visit. The logit analysis was performed by two steps. first step uses experience with drug treatment of hypertension as the dependent variable, and second step uses continuity of treatment. Included in the predictors that are significantly related to the former analysis are subjected norms produced by combining normative beliefs and motivation to comply, knowledge of how to take hypertensive drugs, and opinion about natural recovery of diseases. The only significant determinant of continuous treatment was knowledge of how to take hypertensive drugs. Conclusions: The results of analysis suggest the usefulness of TRA as a framework for the study of compliance of hypertensive patients. The findings have some practical implication as well. One is that efforts for enhancing compliance should be directed not only patients but also to other persons influencing patient's attitude and behavior. It also suggest that correct understanding of hypertension treatment is essential to perform the appropriate patient role.

• 한국의류학회지
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• 제13권1호
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• pp.1-12
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• 1989

The purpose of this study was to examine the effect of basic needs and demographic variables of adult women upon clothing values. This study was designed with causal model regrading the demographic variables as independent variable: the basic need as interventing variable: the eight clothing values as dependent variables. The major findings of this research can be summarized as following; 1. Age of women has a definite effect on marriage status, school career and income. Age has effect on marriage status in seven values except exploratory value. It has effect on school career in aethetic and political values, and it has also effect on school career and income in social and religious values. 2. Age has no significant direct effect on the basic needs. Marriage status and school career have significant direct effect on the basic needs. Marriage status has positive effect on the need for self-esteem in seven values except exploratory value. The need for self-esteem of unmarried women are stronger than that of married women. School career has negative impact on the need for safety. The women having higher school career do not have strong need for safety in aethetic and social values. 3. School career, income, needs for safety, belongingness, self-esteem and self-actualizing have significant direct effect on clothing values. School career has positive effect on aethetic and political values, and it has negative effect on religious values. Income has negative effect upon social and religious values. Need for safety has negative effect on aethetic values. Need for safety is positively related with need for belongingneses, and they have an effect on the social values. Need for self-esteem has positive effect on the aethetic and political values, and it has negative impact on theoretical, economic, social and religious values. Need for self-actualizing has positive effect on the theoretical values.

• 한국생활과학회지
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• 제8권2호
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• pp.227-243
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• 1999

The purpose of this study was to analyze a causal relations of children's learned helplessness, stress, perception of self-competence and mother's childrearing attitudes. The subjects were 370 of 4th and 6th grade in elementary school and the second grade in junior high school in Busan and their's mothers. The instruments used for this study were learned helplessness scale, stress scale, self-perception profile for children, and childrearing attitude scale. The data was analyzed with pearson's correlation, multiple regression and path analysis. The major findings of this study were as follows : 1. Children's global self-worth, social self, age and mother's controlling childrearing attitudes predicted children's stress. 21% of the variance of children's stress was explained by these variables. 2. Children's stress, global self-worth, academic and social self predicted children's learned helplessness. 54% of the variance of children's learned helplessness was explained by these variables. 3. 1) Global self-worth was the first contribution and had a indirect effect through stress as well as a direct effect on children's learned helplessness. 2) Children's stress and academic self had direct effect on children's learned helplessness. 3) Children's social self had a indirect effect through stress as well as a direct effect on children's learned helplessness. 4) Mother's affectionate childrearing attitudes had indirect effect through academic, and social self and global self-worth on children's learned helplessness. Mother's controlling childrearing attitudes had indirect effect through stress on children's learned helplessness. Children's age had a indirect effect through global self-worth and stress and children's sex had a indirect effect through social self on children's learned helplessness.

• 한국의류산업학회지
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• 제18권5호
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• pp.606-616
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• 2016

We intend an empirical assessment of examining the differences in the appearance management behaviors and demographic variables among groups classified by the clothing consumption values. The questionnaires are administered to 493 female and male adults above 20 years old in Seoul, Gyeonggi-do, Daegu and Kyungpook regions. For analysis of data from 478 respondents, descriptive statistics, cluster analysis, Cronbach's ${\alpha}$, ANOVA, Duncan test and ${\chi}^2$ test were applied. We show the following results. First, Factor analyses were employed for the clothing consumption values and appearance management behaviors. Six factors were for clothing consumption values: Individuality, appearance attractive, social, functional, conditional and fashion clothing consumption value. Four factors were for appearance management behaviors: weight training, skin care, hair care, make-up and clothing selection. According to clothing consumption values, four groups were classified: the passive, functional, social, and active group. We did cluster analysis to the appearance management behaviors of weight training, skin care, hair care, make-up and clothing selection. Second, the social and active groups were more interested in individuality, appearance attractive, social, functional, conditional and fashion clothing value. And they were also more involved in appearance management behaviors. Third, among the demographic variables, the single and female in 20s and 30s with higher level of education belonged to the active group. In this contribution, we find significant differences in the appearance management behavior and demographic variables classified by the clothing consumption values.

• 정보화정책
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• 제24권1호
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• pp.48-78
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• 2017

본 연구에서는 공공데이터 개방수준에 미치는 요인을 알아보는 것은 물론 사회자본의 조절효과와 매개효과를 알아보기 위해 총 26개국을 대상으로 공공데이터 개방지수인 ODB와 OUR Index에 대한 다중회귀분석 및 경로분석을 진행하였다. 다중회귀분석결과 종속변수 ODB를 기준으로 할 때 독립변수만을 투입한 모델 1에서는 전자정부, SW시장규모, 정부효과성이 유의미한 정적인 영향을 보였다. 독립변수, 조절변수를 투입한 모델 2에서는 전자정부, SW시장규모, 사회자본이 유의미한 정적인 영향을 보였다. 독립변수, 조절변수, 상호작용항이 투입된 모델 3에서는 전자정부, 사회자본이 유의미한 정적인 영향을 보였다. 종속변수 OUR Index를 기준으로 할 때 모델 1, 모델2에서 전자정부만이 유의미한 정적인 영향을 보였다. 독립변수, 조절변수, 상호작용항이 투입된 모델 3에서는 전자정부, SW시장규모${\times}$사회자본이 유의미한 정적인 영향을 보였다. 경로분석에서는 종속변수 ODB의 대안모형에 대해서 정부효과성만이 사회자본과 완전매개효과를 나타냈다.

• 한국사회복지학
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• 제56권4호
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• pp.79-101
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• 2004

이 연구는 복지태도의 미시적 결정구조와 특성을 규명하려는 실증연구이다. 복지태도에 관한 설문조사를 기초로 복지태도의 결정요인을 분석하였다. 복지태도의 결정모델은 그동안의 연구에서 사회적 지위에 의한 설명이 주종을 이루고 있지만, 사회적 지위기반 못지않게 사회적으로 학습되거나 사회화 과정을 거치면서 형성된 복지규범 및 가치지향에 의해 영향을 받는다. 복지태도의 구성범주를 복지기능의 정당성, 복지비용부담의 수용성, 복지원리의 선호성, 복지공급의 책임성, 복지재정의 확충이라는 다섯 가지 하위영역으로 조작화하여 분석한 결과, 복지친화적인 태도로 나타났다. 성, 연령, 교육수준, 소득수준 등 사회인구학적 특성에 따른 복지태도의 분화가능성은 명확하게 현실화되지 않고, 오히려 복지태도의 분화가능성은 사회화과정에서 형성된 복지규범 및 가치에 의해 영향을 받고 있다. 따라서 서구복지국가의 대중적 지지와 복지흐름에 대한 연구들에서 제기되었던 사회적 지위기반에 따른 '균열 명제(cleavages thesis)'의 현실적합성이 유효하지 않은 이유는 복지기능의 도덕적 의무감에 대한 사회적 신뢰가 사회적 지위기반의 영향력보다 우선되고 있으며, 우리사회에서 복지제도를 둘러싼 자기이해관계(self-interests)가 직접적으로 표출되지 않은 결과 또는 복지정치의 제도적 기반약화라는 점을 시사해 주고 있다.

• 한국콘텐츠학회논문지
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• 제21권5호
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• pp.22-35
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• 2021

코로나19의 대유행이 지속되며 감염병 확산 방지를 위해 개인들의 생활 속 예방 수칙 준수를 강조하는 다양한 헬스 캠페인이 실시되고 있다. 본 연구는 코로나19 확산 방지를 위해서 개인의 감염 예방행동 의도가 중요함을 인식하고 이를 건강신념 모델의 적용을 통해 알아보았다. 또한, 공동체 행동이 요구되는 상황임을 고려하여 건강신념모델에 사회적 변인을 추가한 사회적 건강신념모델을 제시하고자 한다. 온라인 설문을 통해(N=298), 각 변인의 영향력을 검증한 결과 지각된 심각성, 지각된 취약성, 지각된 이익, 위험, 사회적 규범이 높을수록, 책임이 낮을수록 예방 행동 의도가 유의미하게 높아지는 것을 확인했다. 이 중 위험이 가장 큰 상대적 영향력을 보였고 지각된 심각성과 사회적 규범이 그 뒤를 이었다. 기존 건강신념모델과 본 연구에서 제안한 사회적 건강신념모델의 예방행동 의도 설명력을 비교한 결과 사회적 건강신념모델이 더 높은 설명력을 보이는 것으로 나타났다.