• Title/Summary/Keyword: Social Trend

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A study on a trend researching for a planning of a high-rise living/commercial apartment complexes (주상복합아파트의 주거 계획을 위한 트렌드 분석)

  • Jung, Ah-Rin;Lee, Hyun-Soo;Park, So-Yun
    • Proceeding of Spring/Autumn Annual Conference of KHA
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    • 2008.11a
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    • pp.193-196
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    • 2008
  • A purpose of this research is to suggest a housing planning on a high-rise apartment by searching a residence lifestyle based on a trend. In this rapid changing age, this will be a based data for regulating the future social housing lifestyle by understanding a whole of social fields. In addition, residence who will be lived in a high-rise apartment will be likely to get a better life environment. By researching a trend with politics, social culture, economy, scientific technique from 1970 to 2008, it is came out the most important three trend is feminism, naturalism and digital. And these three main trend continuously affect people‘ lifestyle. The flow of trend, lifestyle and the complex apartment has been related each other. There are relation between housing flow and trend. This researching data can be used for the future high-rise apartment market introducing trend and lifestyle concept.

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Research on the New Consumer Market Trend by Social Big data Analysis -Focusing on the 'alone consumption' association- (소셜 빅데이터 분석에 의한 신 소비시장 트렌드 연구 - '나홀로 소비' 연관어를 중심으로 -)

  • Choo, Jin-Ki
    • Journal of Digital Convergence
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    • v.18 no.2
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    • pp.367-376
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    • 2020
  • According to recent statistics on new consumer market trends, 'alone consumption' is at the center. This study focuses on the social big data that attracts the public's opinions in that it is important for a certain social trend to comprehensively understand the various fields such as society, locality, culture, marketing, economics, and psychology that form the background for it. Therefore, we set up the linkage of 'solo consumption' and conducted research on new consumer market trends using Opinion Analisys. As a result of this trend analysis, representative keywords such as 'honbab', 'honsul' and 'honyoeng' were derived and analyzed the trend of new consumer market using this data. Alone consumption is an inevitable new consumption trend caused by demographic change after the global economic crisis. The importance as a trend reflecting this will be further strengthened. Trend analysis by social big data will help scientific and systematic business distribution strategies and planning to help make new and valuable decisions and decisions about new consumer markets.

A Study on the Design Trend of Train Nose (철도차량 전두부의 디자인 트렌드에 관한 연구)

  • Lee, Hee-Yup;Hong, Suk-Ki;Kim, Chang-Hyun
    • Journal of the Korean Society for Railway
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    • v.13 no.1
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    • pp.99-107
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    • 2010
  • The design trend of train nose has been developed through interrelation of social culture and trains. Along with the changes of social culture and train nose of the advanced railway countries (United Kingdom, Germany, France, Japan, Korea) have been divided into the 6 periods from the 1800's to 2008. First, the design changes on the Image scale, Munsell system, Design positioning map of train nose have been confirmed. Second, the design trend of train nose through social culture has been analyzed. Last, the research on the design trend on train nose of each country has been done. The result shows that the design trend of train nose is a progressively structural, practical, popular, humane, eco-friendly and state-of-the-art design trend.

Item Trend Analysis Considering Social Network Data in Online Shopping Malls (온라인 쇼핑몰에서 소셜 네트워크 데이터를 고려한 상품 트렌드 분석)

  • Park, Soobin;Choi, Dojin;Yoo, Jaesoo;Bok, Kyoungsoo
    • The Journal of the Korea Contents Association
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    • v.20 no.2
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    • pp.96-104
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    • 2020
  • As consumers' consumption activities become more active due to the activation of online shopping malls, companies are conducting item trend analyses to boost sales. The existing item trend analysis methods are analyzed by considering only the activities of users in online shopping mall services, making it difficult to identify trends for new items without purchasing history. In this paper, we propose a trend analysis method that combines data in online shopping mall services and social network data to analyze item trends in users and potential customers in shopping malls. The proposed method uses the user's activity logs for in-service data and utilizes hot topics through word set extraction from social network data set to reflect potential users' interests. Finally, the item trend change is detected over time by utilizing the item index and the number of mentions in the social network. We show the superiority of the proposed method through performance evaluations using social network data.

Research trends in social media: A meta-analysis of business-related literature (소셜미디어 연구의 흐름: 경영학 관련 연구의 메타분석)

  • Kwak, Hyun;Park, Sunju;Chung, Seungwha;Chung, Yerim
    • Knowledge Management Research
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    • v.16 no.2
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    • pp.29-45
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    • 2015
  • The number of studies on social media has increased rapidly worldwide. There has been, however, little effort to assess the achievements and limitations of social media studies up to present. The purpose of this study is to provide a systematical viewpoint on social media research published by scholarly business-related journals. Our analysis focus on research topic, functionality, targeted media types, methodology, and characteristics. User research receives the most attention, followed by effect research in terms of developmental models of media research agenda. The major methodological trend is online survey. Facebook and twitter are the two most popular mediums studied in literature, and social media is mainly characterized as information sharing as well as relationship building. Two recommendations are suggested in ways to strengthen social media research: more various topics and application areas, and the rigor and diversity of research methods.

The Trend of Snapchat Development (스냅챗의 발전동향)

  • Kim, Do-Goan
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2017.10a
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    • pp.132-134
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    • 2017
  • Recently, the market of social media have increased real time streaming services such as message, photo, video clip feed, and the use of Instagram and Snapchat services has rapidly increased and the market have been competitive. In this point, this research is to review the development and trend of social media services.

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A Study on the Difference of Wetsuits Selection Criteria, Demographic Characteristics, Purchasing Behavior according to Lifestyle Factors (라이프 스타일 요인에 따른 웨트슈트(wetsuits) 선택속성, 인구통계적 특성, 구매행동 차이에 관한 연구)

  • Kim, Ji U;Kim, Young Sam
    • Fashion & Textile Research Journal
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    • v.21 no.1
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    • pp.46-58
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    • 2019
  • This study analyzes the effects of lifestyle on wetsuits purchasing behavior and identifies various characteristics among lifestyle groups. A questionnaire survey of 213 domestic consumers with water sport activity and wetsuits experience indicated the following results: 1) Lifestyle factors were analyzed as 6 factors: social relation ships, development orientation, trend & appearance, domestic, positive acknowledgement of hobbies, pursuit of practicality. And the wetsuits selection criteria was 4 factors: wearing fitness, product information, design, reputation. 2) Social relationships, development orientation, positive acknowledgement of hobbies and pursuit of practicality factors had a positive effect fitness. Trend & appearance, development orientation, and pursuit of practicality factors had a positive effect on product information factors ; in addition, development orientation, and trend & appearance, a positive acknowledgement of hobbies factors had a positive effect design factors. Social relationships, trend & appearance, and pursuit of practicality factors had a positive effect on reputation factors. However, trend & appearance factors negatively affected the wearing fitness factors and the positive acknowledgement of hobbies factors had negative effect on product information, reputation factors. 3) The three groups of lifestyle factors showed differences in monthly average purchasing of clothes, average annual purchasing expenditures for water sports related products, number of water sport activity days and frequency, product selection criteria.

Analyze Theme Trend for Subscription Performance of Professional Dance Groups (직업무용단체 정기공연의 주제경향 분석)

  • Sim, Da-Som;Kim, Sun-Jung
    • The Journal of the Korea Contents Association
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    • v.13 no.12
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    • pp.136-148
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    • 2013
  • I would like to trace back periodic social trend by searching if regular performance might have reflected on social trend on its theme by analyzing theme trend of The National Dance Company of Korea, Dance Company of Seoul city, Dance Company of KyungKi-Do and to provide the meaningful results for further study by checking if the theme of dancing performance is in relation with social structure. To perform this research, I had studied on previous thesis and reference books. For example, I selected three groups, of The National Dance Company of Korea, Dance Company of Seoul city, Dance Company of KyungKi-Do, to research their theme of regular performance through checking previous thesis related to, performance material, news articles, pamphlets from beginning to present. How to analyze is being proceeded from foundation of dancing company to present according to Kim Byungseok's classification method, which was consistently used for searching theme trend from previous study as below; 1) Theme based on traditional conscious,2) Theme based on Literature, 3) Theme based on Historic issues, 4) Theme based on abstract, 5) Theme based on reality, 6)Theme based on social issues.

A Study on the Fashion Innovative Image in Contemporary Hair Design Trend (현대(現代) 헤어 디자인 트렌드에 나타난 유행(流行) 혁신(革新) 이미지 연구(硏究))

  • Kim, Kyoung-In
    • Journal of Fashion Business
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    • v.11 no.4
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    • pp.18-28
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    • 2007
  • Resent Fashion trends are changing very rapidly. To understand and predict these trends, Fashion should be regarded not as object but as a social phenomenon. In this Study, the concepts of contemporary hair design trend and fashion innovative Image were defined, and the literatures regarding the relation of these two attributes were studied. To study allegory images in the hair design trend, we would like to analyse the relevance between the fashion innovativeness and cultural trend. The method used here are mostly visual data and interpretation. This study could be helpful for creative development of hair design and rediscovery of fashion meaning.