• Title/Summary/Keyword: Social Sciences Research

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A Comparative Study of On-line Social Commerce Participation Behavior of Korean and Chinese Consumers (한·중 소비자의 온라인 소셜커머스 참여행동 비교연구)

  • Li, Ling;Kim, Kee-Ok;Hwang, Hye Sun
    • Korean Journal of Human Ecology
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    • v.22 no.2
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    • pp.283-300
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    • 2013
  • As one of the most popular forms of social commerce, on-line social commerce can provide many benefits for consumers, such as lower prices, information sharing, and so on. This research attempted to compare the differences of social commerce participation behavior between Korean consumers and Chinese consumers. The paper also studied the effect of demographic factors and individual propensities on consumer's participation behavior, such as the need for cognition, innovativeness, interactivity, reliability, groupism, and price consciousness. The results and conclusions of this research are as follows. First, consumer's individual propensities are different between China and Korea. In general, Korean participants have a higher level of innovativeness and price consciousness and a lower level of groupism than Chinese participants. Second, the influential factors of social commerce website visiting frequency and the participation in social commerce are different between the two countries. In Korea, consumer's age, innovativeness, and price consciousness have evident effects on the visiting frequency of social commerce websites. While in China, consumer's education, job, innovativeness, and groupism are significant.

An Analysis of Move Patterns in Abstracts of Social Sciences Research Articles

  • Kim, Eungi
    • Journal of Korean Library and Information Science Society
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    • v.45 no.2
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    • pp.283-309
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    • 2014
  • A rhetorical segment in traditional abstract displaying a sign of particular function is frequently referred to as a move. One of the most common moves is the Background, Aim, Method, Results, and Conclusion (BAMRC). The objective of this paper is to investigate the move patterns of research article abstracts in the field of social sciences based on BAMRC moves. Using the Scopus bibliographic database, a total of 467 abstracts from 298 research journals in the field of social sciences were analyzed. The result showed a wide range of move patterns. The implication of the result of this study suggests the existing traditional abstracts in social sciences might not be sufficiently "informative" due to missing moves and due to various move orders. To this end, automatically mapping moves in traditional abstracts to sub-headings in structured abstracts can be a more challenging task, requiring additional procedures to resolve these types of compatibility issues. Future studies can compare this study's result to other fields or disciplines within social sciences in order to find a more precise nature of abstracts in the field of social sciences.

The Relationship Between Social Media Marketing Activities and Brand Attachment: An Empirical Study from Pakistan

  • KHAN, Mrestyal;RUBAB, Sana;AWAN, Tahir Mumtaz;KHAN, Maaz;MALIK, Nida;DANIYAL, Muhammad;ASHRAF, Muhammad Zaryab;KAKAR, Abdul Samad
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.6
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    • pp.219-230
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    • 2022
  • The goal of this research is to look into the relationship between social media marketing activities and brand attachment in the online marketing business, based on the indirect effect of perceived value and self-brand connections. For this reason, the study has used self-administered questionnaires to collect the data from 425 males from the major cities of Pakistan including Islamabad, Karachi, Lahore, and Sialkot. Furthermore, based on the PLS-SEM technique the empirical findings show that social media marketing activities positively affect perceived value, self-brand connections, and brand attachment. Perceived value has a significant positive impact on brand attachment and mediates the influence of social media marketing activities on brand attachment. In addition to this, self-brand connections have a positive effect on brand attachment, and self-brand connections mediate the relationship between them. Thus, firms employing social media marketing activities successfully in their branding build upon a positive perception of the brand in the customer's mind resulting in customer attachment with the brand. This study can assist the e-commerce managers and brand managers in building strong customer attachment via perceived value and self-brand connections.

Socioeconomic Inequalities in the Oral Health of People Aged 15-40 Years in Kurdistan, Iran in 2015: A Cross-sectional Study

  • Moradi, Ghobad;Moinafshar, Ardavan;Adabi, Hemen;Sharafi, Mona;Mostafavi, Farideh;Bolbanabad, Amjad Mohamadi
    • Journal of Preventive Medicine and Public Health
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    • v.50 no.5
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    • pp.303-310
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    • 2017
  • Objectives: The aim of this study was to evaluate socioeconomic inequalities in the prevalence of dental caries among an urban population. Methods: This study was conducted among 2000 people 15-40 years of age living in Kurdistan, Iran in 2015. Using a questionnaire, data were collected by 4 trained dental students. The dependent variable was the decayed, missing, and filled teeth (DMF) index. Using principal component analysis, the socioeconomic status (SES) of families was determined based on their household assets. Inequality was measured using the concentration index; in addition, the Oaxaca analytical method was used to determine the contribution of various determinants to the observed inequality. Results: The concentration index for poor scores on the DMF index was -0.32 (95% confidence interval [CI], -0.40 to -0.36); thus, poor DMF indices had a greater concentration in groups with a low SES (p<0.001). Decomposition analysis showed that the mean prevalence of a poor DMF index was 43.7% (95% CI, 40.4 to 46.9%) in the least privileged group and 14.4% (95% CI, 9.5 to 9.2%) in the most privileged group. It was found that 85.8% of the gap observed between these groups was due to differences in sex, parents' education, and the district of residence. A poor DMF index was less prevalent among people with higher SES than among those with lower SES (odds ratio, 0.31; 95% CI, 0.19 to 0.52). Conclusions: An alarming degree of SES inequality in oral health status was found in the studied community. Hence, it is suggested that inequalities in oral health status be reduced via adopting appropriate policies such as the delivery of oral health services to poorer groups and covering such services in insurance programs.

Self-rated Health and Individual Level Social Capital Across the Administrative Sections (행정구역(동.읍.면)에 따른 개인 수준의 사회적 자본과 지각된 건강수준)

  • Lee, Jin-Hyang;Paeng, Ki-Yeong;Kim, Jang-Rak;Jeong, Baek-Geun;Park, Ki-Soo
    • Korean Journal of Health Education and Promotion
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    • v.29 no.2
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    • pp.59-70
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    • 2012
  • Objectives: The purpose of this research is to measure the level of individual social capital, and to reveal the associations between social capital and self-rated health status and how the administrative section(dong, eup, and myeon) might modify the relationships. Methods: This study used the data from Gyeongsangnam-Do health survey (2008). The study subjects were 6,500 adults randomly sampled from 20 counties. Trained interviewers conducted the interviews in the interviewees' houses using structured questionnaires. The association of social capital with self-rated health was analyzed using hierarchical logistic regression. Results: The proportion of trust and social participation were the highest at eup region and the lowest at myeon, The significant social capital associated with self-rated good health were both social participation and trust in the subgroups of dong. The significant social capital associated with self-rated good health were social participation and trust in the subgroups of eup. The significant social capital associated with self-rated good health was trust in the subgroups of myeon. Conclusions: This study highlights that self-rated good health was associated with social capital measured by social participation and trust, and the direction is different in the administrative section. But, health policy encouraging social capital to improve health should be considered.

Evaluation of raw wastewater characteristic and effluent quality in Kashan Wastewater Treatment Plant

  • Dehghani, Rouhullah;Miranzadeh, Mohammad Bagher;Tehrani, Ashraf Mazaheri;Akbari, Hossein;Iranshahi, Leila;Zeraatkar, Abbas
    • Membrane and Water Treatment
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    • v.9 no.4
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    • pp.273-278
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    • 2018
  • Due to the lack of water in arid and semi-arid areas, reuse of wastewater can be a suitable way to compensate for water scarcity. Therefore, in this research, evaluation of the quality of wastewater of Kashan Treatment Plant to use for irrigation was studied. This descriptive cross-sectional study was conducted in 2016. pH, TSS, TDS, turbidity, COD, BOD5, Total Kjeldahl Nitrogen, Total Phosphorus, Total Coliform, fecal coliform, nematode eggs of inlet and outlet of wastewater treatment plant in Kashan were studied. Mean and standard deviation and wastewater quality parameters before and after treatment were tested with SPSS 22 (2014) software. The mean wastewater output of COD, BOD5, TSS, TDS and turbidity were respectively 86.6, 41.2, 11.11, 1095 mgL-1 and 17.5 NTU and the pH was equal to 7.22. Also, the average of Total Kjeldahl Nitrogen and phosphorus were 22.4 and 2.2 mgL-1 respectively. The mean of Total Coliform and fecal coliform were 225, 161 MPN / 100 ml respectively. In addition, no nematode eggs were found in final effluent. The results indicated that the treatment plants had a significant role in the control of microbial and organic pollution load of wastewater. Also, it is concluded that all parameters were in accordance with the standards of Iran's Department of Environment, so, it can be used for unrestricted irrigation.

A Study on the Discourse of Education for Social Justice (사회정의를 위한 교육의 이론적 고찰)

  • Kim, Dal-Hyo
    • Journal of Fisheries and Marine Sciences Education
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    • v.26 no.3
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    • pp.474-484
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    • 2014
  • The purpose of this study was to study literature research on the possibility of education for social justice. First, the principle and rule of education for social justice were unfolded on the basis of contents that education for social justice has to emphasize freedom, democracy, equality of opportunity, and economic growth, and has to be student-centered, collaborative, experienced, knowledged, and practical. Second, the curriculum of education for social justice were unfolded on the basis of contents that education for social justice has to emphasize skills for reading the world and skills for activism, and has to emphasize human rights, democracy, and reservation. And third, the teacher education for social justice were unfolded on the basis of contents that education for social justice has to emphasize care, justice, critique, anti-bias education, critical pedagogy, multicultural education.

Social Isolation Selectively Increases Anxiety in Mice without Affecting Depression-like Behavior

  • Kwak, Chul-Jung;Lee, Sue-Hyun;Kaang, Bong-Kiun
    • The Korean Journal of Physiology and Pharmacology
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    • v.13 no.5
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    • pp.357-360
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    • 2009
  • It is hypothesized that a number of environmental factors affect animals' behavior. Without controlling these variables, it is very hard for researchers to get not only reliable, but replicable data from various behavioral experiments testing animals' cognitive as well as emotional functions. For example, laboratory mice which had restricted environment showed different synaptic potentiation properties with wild mice (Zhao MG et al., 2009). While performing behavioral experiments, however, it is sometimes inevitable that the researcher changes the animals' environments, as by switching the cages in which experimental animals are housed and separating animals raised together into small experimental groups. In this study, we investigated the effect of environmental changes on mice's emotional behaviors by socially isolating them or reducing the size of their cage. We found that social isolation selectively increases the animals' levels of anxiety, while leaving depression-like behaviors unchanged. On the other hand, alteration of the housing dimensions affected neither their anxiety levels nor their depression-like behaviors. These results suggest that environmental variables may have a prominent impact on experimental animals' emotional behaviors and possibly their psychological states, leading to bias in the behavioral data produced from experiments.

Using Social Science Theories in Community Nutrition

  • Jeffery Sobal;Lee, Soo-Kyung
    • Korean Journal of Community Nutrition
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    • v.2 no.5
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    • pp.671-679
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    • 1997
  • Community nutritionists draw upon theories from the social sciences to improve their work in health promotion and disease prevention. Social science theories are sets of concepts that provide systematic explanations that can predict events or situations, and are classified into several paradigms and worldviews. these theories interact with research and practice around the subject matter of community nutrition. Use of these theories provides benefits in community nutrition by helping to organize thinking about nutrition topics in ways that are useful for assessing , understanding, intervening, and evaluation community nutrition issues. Community nutrition researchers and practitioners can be choose from many available social science theories by evaluating assumptions, scope, applicability, complexity, effectiveness, and other aspects of the theories. Awareness and use of social science theories should enhance the development of community nutrition. (Korean J Community Nutrition2(5) : 671-679, 1997)

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