• 한국융합학회논문지
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• 제7권5호
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• pp.181-188
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• 2016

본 연구는 소셜미디어와 건강정보서비스에 대한 소비자들의 융합적 선호를 분석함으로써 다양한 채널과 형태로 제공되고 있는 기존의 건강정보서비스에 대한 소비자들의 선호속성을 도출하고 이에 대한 평가를 객관화시킬 수 있는 분석방법을 발굴하는데 그 목적이 있다. 다속성 효용이론은 개별적 선호속성간의 상대적 선호도를 탐색하고, 이 결과를 바탕으로 대상 분야에 대한 소비자의 전체적 선호도를 파악하는 데 효율적인 방법이다. 우리는 미디어와 건강정보에 관련된 선행연구들로부터 도출된 최신성, 비용성, 유용성, 용이성과 신뢰성 등의 선호속성들이 실제로 건강정보서비스 이용의도에 영향을 미칠 수 있음을 실증하였고 이 속성들을 활용하여 각 소셜미디어들에 대한 효용을 계산함으로써 소비자들의 소셜미디어별 건강정보서비스에 대한 평가도 계량적으로 분석할 수 있었다. 다양한 서비스로 무장한 소셜미디어들이 속속 등장하고 있는 현실을 감안하면 소셜미디어를 활용한 다양한 서비스 시장을 객관적으로 판단하기 힘든 경우 본 연구에서 제안하고 있는 다속성 효용이론의 활용은 시장에 대한 분석에 상당한 도움을 줄 수 있을 것으로 판단된다.

• The Journal of Asian Finance, Economics and Business
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• 제7권9호
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• pp.673-685
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• 2020

Financial literacy is one of the sustainable development goals of huge concern of governments. Governments explore solutions addressing policies to improve financial literacy. Nevertheless, financial management has such a broad scope and is not just limited to knowledge. As human nature, individuals are born with different confidence levels that include various financial abilities. This study aims to investigate the household-financial efficacy through the application of psychometric instruments, risk preference, and demographic characteristics toward consumption decision behavior. The research is based on a survey 479 households in the peninsular Malaysia, and utilizes the structural equation model, cluster proportional and systematic random sampling, and two measurements - composite reliability and average variance extracted. Results show that households' financial efficacy is one of the critical factors that explain the households' consumption decision behavior. Also, risk preference, gender and area location (rural or urban) of the household determined the consumption decision behavior of the household. The effectiveness of consumption decision is not only determined by financial literacy, but also financial efficacy. The implications of this paper may help to design policies in narrowing the broad gap between the rural and urban level of financial efficacy. The government needs to take appropriate actions to fix it.

• 대한가정학회지
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• 제30권3호
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• pp.307-324
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• 1992

The purpose of this study was to examine the relationships among maternal behavior, their children's social competence and the variables related to maternal employment. The subjects were 245 4th-6th grade elementary school children and their working-mother. Park, and Lee(1990)'s KMBI and Pease et al.(1979)'s ISCS were used to measure maternal child-rearing behavior and children's social competence respectively. The major findings were as follows : 1. The significant differences in children's social competence were found according to mother's satisfaction with job and preference to job, the degree of father's support, birth order, income level, and father's educational level. 2. The significant differences in mother's child-rearing behavior were found according to mother's preference to job and the motivation of employment, the degree of father's practical support, and parental educational level. 3. Through the path analysis, maternal employment variables related directly or indirectly to each factor of social competence were identified.

• 한국의류학회지
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• 제8권2호
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• pp.11-17
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• 1984

The purpose of this study was to explore the characteristics of Fashion leadership in relation to social partipation, mass communication, and socioeconomic level among married women living in Seoul. Fashion opinion leadership was measured by Schrank Fashion Opinion Leadership Inventory. Fashion Preference Scale was designed to determinefashion innovativeness. Social parti-cipationana mass communication were assessed by selected items from the inventory of Summer and Kim. Hollingshead's two-factor index and weighting system was selected to assess socioeconomic level. The questionnaires were adminstered to a random sample of married women in Seoul. The date for 214 respondents were analyzed by Pearson correlation, analysis of variance, and t-teat. The results were as followers : 1) Fashion opinion leadership was significantly related to fashion preference. 2) Fashion leadership was significantly related to social participation, mass communication, socioeconomic level. 3) There was a significant difference between fashion leadership and age. 4) Women's occupation had little influence on fashion opinion leadership as well as fashion preference.

• 한국사회복지학
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• 제62권2호
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• pp.257-278
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• 2010

본 연구는 농어촌지역 노인을 대상으로 노인정신건강서비스 이용의향에 영향을 미치는 요인을 규명한다. 이를 위해 Andersen과 Newman 모델에 근거하여 선행요인, 가능성요인, 그리고 욕구요인으로 구분하여 노인의 정신건강서비스 이용의향을 살펴보았다. 분석대상은 부산광역시의 농어촌지역 노인 335명이며, 사전에 훈련받은 연구조사원에 의해 방문조사하였다. 연구 결과는 노인의 정신건강서비스 이용의향에 영향을 미치는 요인으로 선행요인에서는 학력, 독거여부, 조손가구여부, 가능성요인에서는 사회활동참여정도와 서비스 인지도로 나타났다. 따라서 노인정신건강서비스의 개발 및 활성화가 필요하고, 정신건강서비스 대상 선정에 있어 독거노인과 조손가구 노인을 우선적으로 고려해야 한다. 또한 노인의 정신건강서비스 인지도와 사회활동 참여를 높이기 위한 다양한 방법을 활용해야 할 것이다.

• Journal of Nutrition and Health
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• 제52권3호
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• pp.285-296
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• 2019

본 연구는 초등학생의 채소 섭취 부족 문제를 개선하고자, 사회인지론을 기반으로 초등학생의 채소 선호도에 영향을 미치는 요인을 알아보고 실제 영양교육 시 활용할 수 있는 기초자료를 제공하여 초등학생의 올바른 식습관 정립과 채소 섭취 증진에 도움이 되고자 한다. 조사는 2018년 6월 한달 간 초등학교 5~6학년 177명을 대상으로 실시하였다. 조사대상자는 남학생은 54.2%, 여학생은 45.8%이었으며 그 중 5학년이 27.7%, 6학년이 72.3%로 6학년의 비율이 높았다. 채소선호도에 대해 '좋아한다', '매우 좋아한다'고 응답한 아동을 채소선호군으로, '싫어한다'와 '매우 싫어한다'라고 응답한 아동을 채소비선호군으로 분류하였다. 사회인지론의 개인적 요인에 있어 긍정적 결과기대와 자아효능감은 채소선호군이 채소비선호군에 비해 모든 항목에서 유의적으로 높은 점수를 보였다. 부정적 장애 요인에서는 모든 항목에서 채소비선호군의 점수가 채소선호군에 비해 유의적으로 높았고, 특히 채소는 맛이 없다는 것이 가장 큰 장애요인이었다. 행동적 요인에 있어서는 채소에 관한 영양지식은 군 간의 차이 없이 모두 높은 점수를 보였으나, 실천도에 있어서는 낮은 값을 보여 채소섭취에 대한 실천도가 부족함을 알 수 있었다. 환경적 요인에 있어서 사회적 환경인 주변인에서는 채소선호군이 채소비선호군에 비해 유의적으로 점수가 높아 주변인의 충고를 받아들일 용의가 높음을 알 수 있었고, 가장 영향력 있는 사람은 의사와 부모님이었다. 물리적 환경에서는 모든 항목에서 채소선호군의 점수가 높아 채소선호군에 속한 아동이 채소에 대한 접근성이 높은 환경에 있음을 알 수 있었다. 사회인지론의 요인들과 채소선호도와의 상관분석과 회귀분석을 실시한 결과 사회인지론의 요인들 중 영양지식을 제외한 모든 요인들이 채소선호도와 유의적인 상관관계를 나타냈으며, 주변인 (p < 0.01), 행동실천도 (p < 0.01) 및 자아효능감 (p < 0.05) 등이 채소선호도에 정 (+)적인 영향을 미치는 것으로 나타났다. 이상의 결과로 볼 때 초등학생의 채소 선호도를 높이고 채소 섭취를 증가시키기 위해서는 영양중재활동을 통해 단순히 영양지식을 제공하기보다는 채소를 먹음으로써 나타나는 긍정적 결과 기대를 높이고, 채소가 맛이 없다는 것에 대한 부정적인 생각을 변화시키고, 채소를 잘 먹을 수 있다는 자신감을 고취시키며, 의사와 부모님 등 주변인들의 적극적인 격려가 필요할 것으로 사료된다.

• 대한가정학회지
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• 제37권6호
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• pp.139-153
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• 1999

The study was initiated to research on the school uniform preference, satisfaction according to demographic factors and clothing involvement. Data were administered to 513 adolescence in middle school student living in Sunchon. For analysis of the data, frequencies, percentage, means, standard deviation, ${\chi}^2$-test, one-way anova, and duncan's multiple range test were employed. The results of this study can be summarized as follows. 1) school uniform satisfaction were shown to have the significant differences according to sex, father's occupation and education, income, the type of school. 2) school uniform preference were shown to have the significant differences according to sex, parent's education, father's occupation, income, social stratification, the type of school. 3) clothing involvement were shown to have the significant differences according to mother's education, income, social stratification. 4) school uniform preference were shown to have the significant differences according to level of clothing involvement. The higher was clothing involvement, the higher was preference to 'no static electricity', 'fashionable one' and 'one with fine air permeability and water absorbency' of school uniform.

• 한국조경학회지
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• 제27권2호
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• pp.69-79
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• 1999

This study identifies the features of landscape elements on the fifteen districts with the idea of land use area and visual quantity of pictures by analyzing the air photo. Therefore, the sensibility of observer is comprehended through simulating the landscape evaluation and the landscape preference with using slide film. The study is divided into three periods to understand the transition of rural landscape as the social and cultural environments have been changed. The first period is the New Community Movement which affected the rapid change of social and cultural environments. The second and third periods are the prior and post time at the rearrangement of administration district in the Tae-Jeon Broad City. The result of this study is explained below part; 1. The transition of rural landscape has been occurred as the land use pattern has been altered. The change of pattern has affected an increase of the natural space and the structure change of agricultural productive space. 2. In the regression analysis, the regression model of landscape preference and land use ratio show; Landscape preference = 3.632 - 11.618 (Residential Area) - 4.227 (Equipped Farm). The explanation variables defined as Residential Area and Equipped Farm, and the relationship of those factors shows negative. Therefore, the increase of other building will make the rural landscape lower and worse.

• Asian-Australasian Journal of Animal Sciences
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• 제5권1호
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• pp.183-188
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• 1992

Behaviour of 7 horned Japanese Black Cattle (3-9 years old) kept in a $450m^2$ dry-lot under loose housing condition was observed in the daytime (0930-1730 h) during 3 consecutive days. Eating and lying behaviour of cattle and the positions of all animals when lying together were recorded at 10-min intervals. Agonistic encounters and social licking interactions in the herd were also recorded. The cattle established a social hierarchy which was near linear. An irregularity in the diurnal rhythm of lying behaviour was found on the 3rd day, which appeared to be caused by oestrus behaviour of a herdmate. Eating frequency showed greater variation among individuals than lying frequency, and the most dominant animal ate most frequently in the herd. The spatial pattern of the herd when lying indicated a relatively loose dispersion in the lot. Higher ranking cattle tended to lie down more frequently near the hay rack in the lot, so that lower ranking animals had more difficult access to feed. Cattle with more social licking interactions had a tendency to lie down near each other irrespective of proximity of social order, therefore it was suggested that social preference among particular individuals occurred in the herd.

• International Journal of Computer Science & Network Security
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• 제21권12호
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• pp.131-136
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• 2021

This research aims to analyse the practices adopted by social media users in the Kingdom of Saudi Arabia (KSA), specifically users of Facebook and Snapchat. To collect data from participants, a questionnaire was used, generating 915 responses. The analysis of the data shows a clear preference for Snapchat over Facebook in the KSA, where 89% of the participants have accounts on Snapchat compared to 66% of them with accounts on Facebook. Moreover, the preference for Snapchat over Facebook has been clearly shown in the daily usage of participants, where 83% of those with Snapchat accounts can be described as very active users. They have accessed their Snapchat accounts at least once a day compared to only 15% of Facebook users. Different reasons were provided by the participants explaining the practices they adopted. We believe that such research could help social media applications' designers and policy makers to understand the behaviour of users in the KSA when using social media applications and the rationale behind their behaviour and preferences. This understanding could help improve the performance of current applications and new ones.