• Title/Summary/Keyword: Social Management

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The Effect of CoP on Social Capital and Organizational Performance from Yuhan-Kimberly, POSCO and HIRA (CoP 활동이 사회적 자본과 조직성과에 미치는 영향 : 유한킴벌리, 포스코, 건강보험심사원 사례를 중심으로)

  • Kim, Dong-Heon;Kim, Young Jae;Lee, Young-Chan
    • Knowledge Management Research
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    • v.11 no.3
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    • pp.77-90
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    • 2010
  • The purpose of this study is to examine the effects of human resource development policies and practices on social capital and organizational performance. To serve the purpose, we focused on the effects of communities of practice (CoP) to social capital and suggested best practices of CoP from the aspect of social capital. Specifically, we considered new kinds of social capital such as social innovation capital and social integration capital as well as traditional social capital classified into structural, relational, and cognitive capital, Where, social innovation and social integration capital represent corporate's social capacity to innovate and corporate social responsibility (CSR). And then we conducted a multiple case study on Yuhan-Kimberly, POSCO, and HIRA. From the result, we identified that CoP activities have a positive effect on social capital and organizational performance.

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How Can We Preserve Social Memories?: Exploration of Global Open Archives

  • Gang, Ju-Yeon;Kim, Geon;Oh, Hyo-Jung
    • Journal of Information Science Theory and Practice
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    • v.7 no.3
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    • pp.40-51
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    • 2019
  • Until now, records re-enacting social memories have not been main targets for preservation and management in Korea. However, people have recently begun to focus on forming and maintaining their memories because these personalized records have started to be recognized as social and political issues. In this respect, this study aims to find out how to preserve social memories by comparing various global open archives. For achieving our research goal, we first established the definition of social memories and records and revealed their characteristics. After then, we selected representative open archives' websites to examine their collection polices and compare them according to several criteria. As a result, we distilled insights based on similarities and differences of each archive and discussed considerations in preserving social memories consisting of three phases: analyzing target social memories, establishing collection policies, and collecting actual records. This study has significance in that it examines the characteristics of social memories and records and also suggests preliminary findings for advanced research to develop practical tools for social records management and archives.

An Exploratory Study on the Balanced Scorecard Model of Social Enterprise

  • Lee, Yoeng-Taak;Moon, Jae-Young
    • International Journal of Quality Innovation
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    • v.9 no.2
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    • pp.11-30
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    • 2008
  • The purpose of this study is to develop BSC model of social enterprise. Performance analysis tool of BSC have been brought over from the business world, designed and created from the perspectives of profit-based businesses. The BSC is a strategic performance measurement and management tool designed for the private sector acting as a communication/information and learning system, to measure 'where we are now' and 'where to aim for next'. It prescribes a plan for translating 'vision' and 'strategy' into concrete action across four perspectives at different stages, depending on the business. These perspectives are 'financial', 'customer', 'internal processes' and 'learning and growth', each of which is connected by cause-and-effect relationships that reflect the firm's strategy. Social aims of social enterprise are to accomplish desired outcomes which are to employ vulnerable people and to provide social services. The measurement factors of financial perspective are stable funding, efficiency of budgeting, stakeholders' financial supports, and trade profit. The measurement factors of customer perspective are government, social service users, employees, local communities, sup plier, social activity company, and partnership with external organizations. The measurement factors of internal process perspective are organizational culture, organizational structure/management, internal/external communication, quality of products and services, information sharing. The measurement factors of learning and growth perspective are training and development, management participation, knowledge sharing, leadership of CEO and manager, and learning culture.

The Relationship Between Corporate Social Responsibility and Customer Purchase Intention: Empirical Evidence from Vietnam

  • TRAN, Thang Quang;THUY, Ninh Truong Thi;PHAM, Dung Viet
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.5
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    • pp.335-343
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    • 2022
  • Corporate social responsibility is becoming increasingly important to organizations, and it has received a lot of attention from the general public and marketing academics. This study aimed to look at the many aspects of corporate social responsibility and see how brand reputation and brand love play a role in the relationship between corporate social responsibility and customer purchase intent. To reach the end, this research applied the theory of social exchange and corporate social responsibility to explain the relationship between the variables. The Partial Least Squares was applied to analyze data collected from survey questionnaires in the Hanoi market (Vietnam) to test the proposed hypothesis. The study resulted in 239 valid survey questionnaires which can be used to test hypotheses by applying SmarPLS software. The results indicated that there are three key elements of corporate social responsibility from customers' perspectives: responsibility to customers, responsibility to the environment, and responsibility to the community. Interestingly, brand reputation and brand love contribute as mediating roles in the correlation between corporate social responsibility and customer purchase intention. Finally, the authors discussed the findings and the implications of this research in both theoretical and practical aspects, as well as the limitations that future research can focus on.

Design and Analysis of Ubiquitous Social Network Management Service Model: u-Recruiting Service Model (유비쿼터스 사회연결망관리 서비스 모델 설계 및 분석: u-구인 구직 서비스 모델을 중심으로)

  • Oh, Jae-Suhp;Lee, Kyoung-Jun;Kim, Jae-Kyeong
    • Information Systems Review
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    • v.13 no.1
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    • pp.33-59
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    • 2011
  • Although online social network services widely used in human networking and recruiting industries, it is showing off its limitations in followings-it's hard to reach the status of seamless connection between offline and online; the incompletion and low credibility of the information came from non-face-to-face profile exchange; and the restraint of user autonomy due to centralized control. This paper defines the ubiquitous social network management which enables the seamless real-time face-to-face social interactions of the users based on WPAN (Wireless Personal Area Network) who share the same interest in real word and deduces a ubiquitous social network management framework based on it. As an instance of ubiquitous social network management, u-Recruiting service model will be designed and analyzed. The Analysis using the business model will be followed by the possible scenario of service model. The role, value proposition and potential benefits of the each participants in this service model and will be given as well. In order to evaluate relative advantages of the model suggested by this study, 6 cases will be compared.

Study on the Appearance-oriented, Appearance-Related Consumption Behavior according to sub-variables of Appearance Instrumentality (외모도구성 하위차원에 따른 외모지향도, 외모관련 소비행동 연구)

  • Lee, Hyun-Ok;Ku, Yang-Suk
    • Fashion & Textile Research Journal
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    • v.20 no.4
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    • pp.400-409
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    • 2018
  • The purpose of this study was to identify the appearance-oriented, appearance-related consumption behavior according to appearance instrumentality. Questionnaires were administered to 460 males and females of 20 to 30 living in Daegu. The SPSS 20.0 package was utilized for data analysis which included frequency analysis, factor analysis, cronbach's ${\alpha}$, t-test, regression analysis. Three factors of appearance instrumentality (social achievement, sexual attractiveness, social relationship formation), two factors of appearance-oriented and five factors of appearance-related consumption behavior were utilized for the problem analysis of the study. The results of this study were: First, there was significant differences in the appearance coordination oriented and appearance management oriented according to group of social achievement (high, low) and group of sexual attractiveness (high, low). But social relationship formation(high, low) had not significant differences in appearance oriented. Second, group of social achievement (high, low) were significant differences in cosmetic surgery behavior and fashion behavior, group of sexual attractiveness (high, low) showed a significant differences in cosmetic surgery behavior, hair management behavior and fashion behavior. But group of social relationship formation (high, low) had not significant differences on all of appearance management behavior. Third, appearance coordination oriented was a influences on beauty management behavior, cosmetic surgery behavior, hair style management behavior, fashion behavior. And appearance management oriented was influences on body management behavior, hair style management behavior, fashion behavior.

Levelized Data Processing Method for Social Search in Ubiquitous Environment (유비쿼터스 환경에서 소셜 검색을 위한 레벨화된 데이터 처리 기법)

  • Kim, Sung Rim;Kwon, Joon Hee
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.10 no.1
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    • pp.61-71
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    • 2014
  • Social networking services have changed the way people communicate. Rapid growth of information generated by social networking services requires effective search methods to give useful results. Over the last decade, social search methods have rapidly evolved. Traditional techniques become unqualified because they ignore social relation data. Existing social recommendation approaches consider social network structure, but social context has not been fully considered. Especially, the friend recommendation is an important feature of SNSs. People tend to trust the opinions of friends they know rather than the opinions of strangers. In this paper, we propose a levelized data processing method for social search in ubiquitous environment. We study previous researches about social search methods in ubiquitous environment. Our method is a new paradigm of levelelized data processing method which can utilize information in social networks, using location and friendship weight. Several experiments are performed and the results verify that the proposed method's performance is better than other existing method.

The study of Beauty industry parts' current social insurance status and its analysis (미용업 분야의 사회보험 가입 실태 및 분석에 관한 연구 -헤어, 네일, 피부, 메이크업 분야를 중심으로-)

  • Choi, Seo-Yeon;Lee, Hyun-Jin
    • Journal of the Korea Safety Management & Science
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    • v.15 no.4
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    • pp.393-399
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    • 2013
  • The purposes of this study were to seek beauty industry parts' current social insurance admission status. To achieve the purposes, questionnaire was distributed to a total of 470 beauty artists and data were analyzed by statistical analysis. The result of study proposed that hairdresser showed the highest awareness and field of nail art showed the lowest awareness in social insurance admission status. Social insurance admission status shows that beauty artists in hair field had the most applicants of national pension, health insurance, workers' compensation insurance and beauty artists of skin field had the highest desire for social insurance application. This study hopes to be used as base line data of social insurance applicants' accurate status and application.

An Empirical Study of Social Capital and Performance of Intellectual Property (사회적자본과 지식재산 성과에 관한 실증적 연구)

  • Park, Hoin;Lee, Jongmoo
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.12 no.4
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    • pp.123-134
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    • 2016
  • Social capitals are getting more important for management in enterprises, especially in small and medium sized enterprises(SMEs). The purpose of this study is to examine the effect of social capitals on the performance of intellectual property. For the empirical analysis, survey data were collected from 138 companies in one industry cluster, 34 companies in the other one. The data were compared using regression analysis. The findings confirm a positive influence of the conceptive social capital on the performance of intellectual property while there are no effect of structural and relational social capitals on the performance. These are different from the past researches. In addition, there is no difference between industrial types such as IT, BT, and NT in terms of the effect of social capitals on the performance of intellectual property. Also there is no difference between the two industry clusters.

Social media and its impact on management performance and recognition: focusing on social media utilization of senior corporate (소셜미디어 특성이 경영성과 및 인지도에 미치는 영향: 시니어기업의 고객·마케팅관리를 중심으로)

  • Kim, In-Ki;Jeon, In-oh
    • Journal of Digital Convergence
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    • v.13 no.10
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    • pp.195-207
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    • 2015
  • Social media marketing should be approached in a different way from traditional media marketing. This study uses a theoritical and empirical method to analyze what impact social media's key elements - provide information, interactivity and playfulness - have on corporate performance and awareness. As a result, the increase in the level of provide information, and the level of interactivity turned out to have positive impact on corporate performance and awareness. To improve the impact of social media on corporate performance, it is better to use it more extensively for customer management and marketing, rather than simply focusing on a specific part of social media. In conclusion, it is important to have a better understanding of the key elements of social media in order to improve corporate performance and image. In a situation where senior firms are increasingly adopting social media, it is increasingly important to have social media-related PR marketing subject included in senior education.