• 한국심리학회지 : 문화 및 사회문제
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• 제15권1호
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• pp.227-239
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• 2009

본 연구에서는 신체-정서-마음-영혼의 전일적이고 통합적인 건강을 지향하는 요가심리학의 궁극적인 목표는 개인의 심층에 존재하는 긍정적 잠재력의 개발에 있음을 강조하면서, 이를 긍정심리학의 맥락에서 새롭게 조명해보았다. 이를 위해 요가심리학이 추구하는 자기실현의 내용을 소개하고, 집중과 몰입이라는 요가의 방법을 통해 개인이 경험하는 기쁨과 엑스타시를 구체적으로 살펴보았다. 또한 행복의 의미를 긍정심리학의 관점에서 기술하고, 집중과 몰입이 깊어졌을 때 도달할 수 있는 의식상태의 변화와 행복의 수준이 어떤 관련이 있는지도 논의하였다. 행복, 지복, 엑스타시는 요가심리학과 긍정심리학의 주된 관심사이기 때문에 서로 일맥상통하는 듯이 보인다. 그러나 요가심리학에서는 긍정적 정서를 넘어서서 무집착, 초연함, 평정심을 가장 가치로운 덕성으로 삼고 있다. 요가심리학적 관점에서 볼 때, 평정심은 고요한 중립의 상태로서 오랫동안의 고된 요가수련의 정점에 위치하고 있다. 이는 긍정심리학이 아직 포섭하고 있지 못한 마음의 심층에 놓인 상태로서 긍정심리학에 중요한 시사점을 제공하고 있다.

• 한국멀티미디어학회논문지
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• 제17권9호
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• pp.1125-1133
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• 2014

Recently, there are many researches have been studying for analyzing user interests and emotions based on users profiles and diverse information from Social Network Services (SNSs) due to their popularities. However, most of traditional researches are focusing on their researches based on single resource such as text, image, hash tag, and more, in order to obtain what user emotions are. Hence, this paper propose a method for obtaining user emotional information by analyzing texts and images both from Instagram which is one of the well-known image based SNSs. In order to extract emotional information from given images, we firstly apply GRAB-CUT algorithm to retrieve objects from given images. These retrieved objects will be regenerated by their representative colors, and compared with emotional vocabulary table for extracting which vocabularies are the most appropriate for the given images. Afterward, we will extract emotional vocabularies from text information in the comments for the given images, based on frequencies of adjective words. Finally, we will measure WUP similarities between adjective words and emotional words which extracted from the previous step. We believe that it is possible to obtain more precise user emotional information if we analyzed images and texts both time.

• Journal of Multimedia Information System
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• 제4권4호
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• pp.301-306
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• 2017

This study is intended to analyze colors felt in TV commercials among video contents, to provide basic resources of color plan that can be applied to production of contents and to help acceptors to change their mood and to lower depression levels. Many studies have revealed the obvious correlation between depression and suicide, so the World Health Organization(WHO) recommends the importance of media by recognizing public that depression is a serious risk factor that leads to suicides and by asserting the necessity of establishing social environment for active treatment. Contents production companies have social and cultural responsibility to convey correct information and to make acceptors have positive emotions. If the result of colors that emotionally healthy people feel through this study is used for production of video contents, it will be helpful to lower the depression scale and to prevent and treat depression by providing visual comfort. In addition, it is expected to be used as an important basic resource for not only production of video contents but also color plan of industrial fields.

• 유통과학연구
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• 제11권11호
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• pp.19-32
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• 2013

Purpose - This study examines the effects of art marketing management of the marketing mix in fashion, focusing on the cases of the leading global fashion brands in art marketing management. Research Design, Data, and Methodology - This study was implemented using the content analysis method. Criteria, including product differentiation, promotion strategies, store strategies, and social contributions, were based on previous research, brand promotional references, and critical reviews in newspapers or professional magazines for various cases of art marketing management by fashion brands. Results - To achieve product differentiation, art marketing management has borrowed images from artworks, and employed parodies and collaboration with artists; this has facilitated the pleasure derived from utilizing the artistic value of products. Promotion strategies were integrated with art performances, advertisements, and runway shows. Store strategies developed emotional feelings and a longing for brands among consumers. Reputational marketing of the social contributions made by corporations elevated the corporate brand image perceived by consumers. Conclusions - This study's findings revealed that consumers can derive emotional satisfaction through art marketing that seeks to profit effectively by stimulating consumers' emotions. From an economic perspective, a convergence of art and marketing plays an important role in profit-making and satisfying consumers' emotions.

• 한국의류학회지
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• 제40권1호
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• pp.81-96
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• 2016

The meaning of luxury varies by individuals. The differing luxury perceptions should influence the way individuals react to relevant marketing programs for luxury. Limited research exists on the topic despite interest in luxury segmentation and consumer-oriented values for luxury in marketplaces. Referring to the conceptual framework by Wiedmann et al. (2007), we explored the moderation role of four dimensions of luxury value perceptions (LVP; financial, functional, individual, and social dimensions), in the relationship between in-store emotion and perceived brand luxury. A total of 218 U.S. consumers participated in our online survey using a hypothetical luxury store image. The results revealed the following: First, on the relationship between felt pleasure and perceived brand luxury (PBL), the financial dimension of LVP only showed a significant moderation effect. Second, the effect of felt arousal on PBL was moderated by the financial and social dimensions of LVP. Lastly, the individual dimension of LVP only moderated the relationship between felt dominance and PBL. Theoretical and managerial implications are suggested.

• 식품보건융합연구
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• 제7권2호
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• pp.25-35
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• 2021

The purpose of study is to study the influence of elderly's family harmony reflects on suicidal tendency among the mental health. The study was a survey of 323 elderly people aged 65 years or older in the elderly welfare center located in S city. The variables of this study consisted of the independent variable emotional intelligence, the dependent variable suicide tendency and the mediating effect family harmony. As a result of the study. In the mediating effect of family harmony on the influence of emotional intelligence on suicidal thoughts, it was found that emotional intelligence had a positive (+) effect on family harmony (t=9.389, p<0.001), and emotional intelligence was related to suicidal thought It was found to have a negative (-) effect (t=-7.358, p<0.001). The mediating effect, family harmony, had negative (-) influence on suicidal thoughts (t=-3.956, p<0.001), and emotional intelligence also showed that suicidal thoughts had negative (-) influence (t=-4.828, p<0.001). In Conclusions, it was found that family harmony had a partial mediating effect on the influence of emotional intelligence on suicidal thoughts. Emotional intelligence, which can accept one's own emotions and feel the emotions of others in the position of others, is an important variable for family harmony.

• 한국심리학회지 : 문화 및 사회문제
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• 제25권3호
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• pp.231-248
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• 2019

긍정정서의 확장 및 수립이론에 따르면 긍정정서가 다양한 삶의 영역에서 긍정적 결과를 가져온다고 주장한다. 이를 바탕으로 대학생의 긍정정서가 대학생활 만족도를 향상시키고 진로준비에 정적 영향을 미치는지 검토했다. 그리고 이 관계에 소명의식이 매개역할을 하는지 알아보았다. 이를 위해서 대학생 473명을 대상으로 긍정정서, 대학생활 만족도, 진로준비 및 소명의식을 측정하였다. 분석 결과, 긍정정서는 대학생활 만족도와 진로준비를 증진시키는 것으로 나타났다. 또한 대학생의 소명의식은 긍정정서와 대학생활 만족도 및 진로준비 사이에서 유의미한 매개역할을 하였다. 이러한 연구 결과를 바탕으로 대학생의 행복과 개인의 자원, 그리고 대학생활에 관한 시사점을 논의하였다.

• 정신신체의학
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• 제4권2호
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• pp.182-197
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• 1996

For the purpose of examining the relationship between smoking, perceived stress and vulnerability factors, and furthermore suggesting interventions to reduce excessive smoking and prevent nicotine dependency effectively, the questionnaires of perceived stress(stressful experiences), ways of stress coping(passive and active copings), smoking motives, social influence, age, amounts of smoking, and nicotine dependency were administered to smokers among medical students in Chosun university(n=186). 1) As a result of classifying smokers by the types of smoking, the most was a type of smokers to reduce negative emotions and the next in order were addictive smokers, smoker for stimulation, smoker for pleasure, etc. 2) The effects of motive, age, and active coping style were significant, but the effects of perceived stress, passive coping style, and social influence were not significant in average amount of daily smoking. 3) The effects of motive, social influence, and age were significant, but the effects of perceived stress, passive and active coping styles were not significant in the degree of nicotine dependency. To summarize, it is concluded that there were a lot of people who smoke to solve negative emotions, but the direct effects of perceived stress and passive coping style on both average amounts of daily smoking and the degree of nicotine dependency were not significant. On the other hand, motive, age, active coping style, and social influence were proved to be more important variables than the others in explaining college students' smoking.

• 한국정보시스템학회지:정보시스템연구
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• 제26권4호
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• pp.39-62
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• 2017

Purpose The purpose of this study is to investigate the factors which affect users' fatigue and reluctant intention of using a SNS. In particular, this study focused on the fatigue of SNS users, as the recent excessive use of SNS has led to negative effects such as invasion of privacy, addition and social overload. fatigue This research will explain how producing adverse effects by using SNS caused psychological and mental depression. Previous researches explained that mental fatigue associated with SNS is not simple one and it is complicated with various psychological factors. Considering this fact, this study introduced a behavioral economics concept and a social comparison theory in the research model. Design/methodology/approach For research purposes, this study developed research hypotheses in order to empirically examine the factors that affect SNS users' fatigue and reluctant intention. The empirical research was based on a poll done through 800 research candidates in the SNS fields and the final 451 responses were collected and used in statistical data analysis. The adaptability, trust, and validity to measurement model were verified and the structural relationship in the research model was analyzed through these 451 responses. Findings First of all, maintenance fatigue of SNS had a positive significant effect on coupling and fatigue of SNS and information privacy had a non-significant effect on fatigue. Second, coupling had a negative significant effect on rational inattention, however, perceived cost had a non-significant effect on rational inattention. Third, lateral/upward comparison had a positive significant on user's negative emotions. Meanwhile, user's negative emotions did not have a significant effect on rational inattention.

• 인간식물환경학회지
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• 제24권5호
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• pp.451-460
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• 2021

Background and objective: The prolonged COVID-19 pandemic has had significant impacts on mental health, which has emerged as a major public health issue around the world. This study aimed to analyze trends and network structure of 'grow-your-own (GYO)' through Instagram, one of the most influential social media platforms, to encourage and sustain home gardening activities for promotion of emotional support and physical health. Methods: A total of 6,388 posts including keyword hashtags '#gyo' and '#growyourown' on Instagram from June 13, 2020 to April 13, 2021 were collected. Word embedding was performed using Word2Vec library, and 7 clusters were identified with K-means clustering: GYO, garden and gardening, allotment, kitchen garden, sustainability, urban gardening, etc. Moreover, we conducted social network analysis to determine the centrality of related words and visualized the results using Gephi 0.9.2. Results: The analysis showed that various combinations of words, such as #growourrownfood, #growourrownveggies, and #growwhatyoueat revealed preference and interest of users in GYO, and appeared to encourage their activities on Instagram. In particular, #gardeningtips, #greenfingers, #goodlife, #gardeninglife, #gardensofinstagram were found to express positive emotions and pride as a gardener by sharing their daily gardening lives. Users were participating in urban gardening through #allotment, #raisedbeds, #kitchengarden and we could identify trends toward self-sufficiency and sustainable living. Conclusion: Based on these findings, it is expected that the trend data of GYO, which is a form of urban gardening, can be used as the basic data to establish urban gardening plans considering each characteristic, such as the emotions and identity of participants as well as their dispositions.