• 제목/요약/키워드: Social Economical Factors

검색결과 127건 처리시간 0.023초

서지학의 연구방법 (Methodology of bibliography)

  • 이희재
    • 한국문헌정보학회지
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    • 제20권
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    • pp.223-270
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    • 1991
  • To give any science or discipline an assured status, the most important and fundamental thing is to establish the method of research. 'Bibliography' is an ambiguous and much-abused term in any area, oriental, anglo-american, or latin countries. This study is a little essay to examine the different theories of these three areas and to synthesize the common factors. It is devised three parts : the definition of the term itself and the transition of its concept, the introduction of each theory, and a proposition of methodology based on these theories. In all, bibliography is commonly understood to mean (i) a list of books and other graphic materials arranged according to some system, (ii) the study of books as material objects include historical and textual problems, (iii) as a science of books, the systematic study of all conditions of its production, diffusion, and utilisation, including the study of factors of explication of phenomenon, on the political, economical, technical, social and culturel plans.

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패션브랜드 확장시 모브랜드에 대한 태도가 확장패션제품에 미치는 영향에 관한 연구 (Effect of Attitude towards Parent Brand on Extended Fashion Product in Fashion Brand Extension)

  • 이영주
    • 한국의류산업학회지
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    • 제10권4호
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    • pp.506-514
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    • 2008
  • The purpose of this study was to investigate the effect of attitude towards parent brand on extended fashion products in case of fashion brand extension. The subjects of this study were 386 college students and data were collected using survey questionnaire. For data analysis, factor analysis and path analysis were applied. The results showed that there were four factors (e.g., familiarity attitude, emotional attitude, value-expressive attitude, utility information attitude) in attitude towards parent brand and six factors (e.g., economical risk, utilitarian risk, social risk, psychological risk, time/advantage loss risk, risk for losing opportunity) under perceived risk in extended product. The results showed that attitude towards parent brand had a negative effect on perceived risk in extended products and had a positive effect on attitude towards extended products. Perceived risk in extended products then had a negative effect on purchase intention of extended products whereas attitude towards extended products had a positive effect on purchase intention of extended products.

친환경 공동주택 인증단지의 주거 만족도 영향요인 분석 (An Analysis on the Factors Affecting the Level of Resident's Satisfaction in Certified Environment Friendly Apartment)

  • 이근희;박희석;조용성
    • 한국주거학회논문집
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    • 제21권4호
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    • pp.121-128
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    • 2010
  • Many business enterprises in domestic housing industry are focusing on the development of environment friendly apartment complex to strengthen the competitiveness by upgrading their company's image through differentiation of the qualities and satisfying the customer's needs. Many apartment complex have achieved temporary or real certification by green building certification system, but there weren't enough studies on how much residents are satisfied by their certified complex. In this study, we want to clarify the factors of resident's satisfaction level in certified environment friendly complex by comparing the social and economical characteristics of resident. For this study, we chose and compare 4 environment friendly apartment complex considered to be built by the best environmental way in metropolitan area, and 4 other apartment complex which are also considered to be similar in terms of the condition of location and period of stay.

디지털저작물의 지속적 공유와 온라인 유료서비스 이용의 영향요인 (Factors that Affect the Continuous Sharing of Digital Products and the Use of Online Services)

  • 한정희
    • 경영과정보연구
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    • 제27권
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    • pp.1-30
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    • 2008
  • The objective of this paper is to gain a better understanding of factors influencing digital piracy and the use of paid services on the web. A model identifying and describing various factors which affect decision$\sim$makers' attitude toward sharing digital products and online behavioral intentions is constructed based on established theories of human behavior. The relationship between the continuous intention of sharing the products and the intention to use online services is also discussed. Findings show that a independent relationship exists between illegal and legal behaviors, which means stopping piracy by individuals can not lead to their buying of the products. Also while the attitude toward piracy was significantly related to the continuous intention of piracy behaviors, did not necessarily lead to the use intention of online services. The data also show that beliefs concerning consequences of digital piracy were significant enough to alter one's behavioral attitude. There was a significant relationship between perceived consequences and the intention to pirate digital products or to use paid services. The results also show that while the effect of economical and ethical factors were ascertained, that of social and legal factors have not been found. Self$\sim$efficacy has a moderating effect on the relationship between the attitude toward piracy and both intentions of online behavior. The implications of the findings to research and practice are discussed.

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THE CAUSES OF BAD PROFIT IN OVERSEAS CONSTRUCTION PROJECTS

  • Seung Heon Han;Du Yon Kim;Sang Hyuk Park
    • 국제학술발표논문집
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    • The 1th International Conference on Construction Engineering and Project Management
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    • pp.1237-1243
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    • 2005
  • International construction projects are exposed to various and complicated risk factors stemming from different political, economical, social, and cultural backgrounds, which make contractors entering into international construction to experience severe losses. It implies that overseas markets do not necessarily secure the high return, which is typically expected to in the high risky attempts. Accordingly, contractors need to evaluate various risk factors faced with overseas construction projects that can possibly aggravate the profitability. This paper aims at establishing a valid groundwork for further research on developing the integrated risk management model. For this end, it analyzes the long-term trend of profitability on total of 3,487 projects performed by Korean global contractors in world-wide construction markets during the last four decades. Then, it investigates the possible factors/causes of bad profit that have affected the profitability significantly through the structured surveys of 90 real overseas projects based on the project-specific information and experiences of Korean contractors in overseas markets. Furthermore, it analyzes relative importance of these factors/causes and identifies the important features expected for the risk management of international construction projects. Finally, vital distinctions between success and failure projects and lessons learned to improve profitability are then distilled.

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Role of the Ships' Routeing of JiangSu in the development of Port and Channel

  • Xiao, Yingjie
    • 한국항해항만학회:학술대회논문집
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    • 한국항해항만학회 2004년도 Asia Navigation Conference
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    • pp.203-207
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    • 2004
  • Yangtze River channel is in natural condition for a long time. There are more to be done in grade of navigation and transport. Since 1980's the rate of vessel in JiangSu channel is going up every year, especially for ocean vessels. Meanwhile, the serious factors such as no sailing at night have become a battlement causing the long period for vessels, high cost for shipowners, lower competitiveness for JiangSu ports along the Yangtze River. It also can not meet the port logistic development. After the Ships' Routeing in JiangSu has been carried out. It has improved the safety of navigation in JiangSu area and reduced the risk of pollution or other damage to the marine environment caused by ships colliding or anchoring in or near JiangSu channel. By analyzing, compareing, calculating and model forecasting. The main focus of the paper is put on the study the development of port, channel in JiangSu and efficiency in many fields. Navigation efficiency of the sailing at night; Safety efficiency of reducing the risk by ships; More efficiency of the higher cargo volumes of the other ports in Yangtze River with the increase cargo volume of JiangSu ports along Yangtze River. The purpose of this study is: To get the social and economical efficiency after the Ships' Routeing in JiangSu has been carried out. Also the role of the Ships' Routeing of JiangSu in the development of Port and Channel.

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소셜미디어 활용수준이 국가이미지와 구매의도에 미치는 영향 (The Effects of Social Media Utilization on Country Image and Purchase Intention)

  • 박성택;김기홍
    • 디지털융복합연구
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    • 제11권3호
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    • pp.127-138
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    • 2013
  • 소셜네트워크 시대가 도래하였다. 소셜미디어는 자신의 생각이나 의견, 경험 등을 서로 공유하고 참여하기 위해 개방된 미디어를 뜻한다. 이러한 소셜미디어는 기존의 미디어를 대체할만큼 위협적이며, 새로운 소통도구로서도 각광을 받고 있다. 글로벌 시대에서는 국가이미지가 국가의 새로운 경쟁력의 원천으로 인식되고 있다. 이에 본 연구에서는 소셜미디어의 활용수준이 국가이미지에 어떠한 영향을 미치는가를 분석하고자 하며, 소셜미디어의 활용수준을 활용량과 활용범위로 나누어서 분석을 하였다. 또한 국가이미지를 구성하는 요소들이 구매의도에 어떠한 영향을 주는지 분석을 하였다. 분석결과, 활용량은 국가이미지, 국민이미지, 정치이미지에 영향을 미치고 활용범위는 경제이미지, 국민이미지, 정치이미지에 유의한 영향을 미치는 것으로 나타났다.

캐주얼 브랜드의 사회적 책임과 문화마케팅에 대한 연구 (A Study of Social Responsibility and Cultural Marketing of Korean Casual Brands)

  • 김은경;성희원
    • 한국의류산업학회지
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    • 제13권2호
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    • pp.162-172
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    • 2011
  • The purpose of this study is to examine the influences of social responsibility and culture marketing on corporate image and brand equity in the casual wear market. In addition, whether corporate image and brand equity have impact on purchase intention is investigated among high school students in a local area. Two casual brands, Polham and Tate are selected for this study. The data are collected from male and female adolescents living in a local area with convenience sampling method. A total of 402 useful data are analyzed by SPSS 14.0 program. The results of this study are as follows. First, there are significant relationships among corporate social responsibility, culture marketing, corporate image, and brand equity of two brands. Second, environmental cultural support, social contribution, and economical responsibility of CSR present positive influences on corporate image and brand equity in common between two brands. Especially environmental cultural support of fashion business is highly important to improve corporate image and brand equity. Third, cultural direction and cultural business marketing are more influential than cultural sales promotion or cultural support marketing to improve corporate image and brand equity. Fourth, corporate image does not have a direct influence on the purchase intention, but brand equity factors show significant influences on the purchase intention. In conclusion, fashion companies should commit to perform corporate social responsibility and culture marketing that are suitable to target market for the long term, since these efforts would improve corporate image and build brand equity.

결혼이주여성 노후생활인식과 사회활동 및 여가활동이 노후준비의식에 미치는 영향 -충청남도를 중심으로- (Effects of Married Female Immigrants' Consciousness of Later Life and Social-Leisure Activities on Their Preparation Perception for Their Later Life in Choongchungnam-Do)

  • 문미;송선희
    • 디지털융복합연구
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    • 제12권7호
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    • pp.379-387
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    • 2014
  • 본 연구의 목적은 결혼이주여성의 노후생활인식과 사회활동 및 여가활동이 노후준비의식에 미치는 영향을 알아보는 것이었다. 연구자료는 구조화된 설문지를 이용하여 2013년 충청남도지역에 거주하는 결혼이주여성들 355명으로부터 수집하였으며, 분석은 SPSS 18.0프로그램과 회귀분석방법을 이용하였다. 그 결과는 다음과 같다. 첫째, 결혼이주여성의 정서적 노후준비의식은 여가활동이 많고 사회활동이 많으며 노후에 대한 생각과 노후계획을 많이 할수록 높았다. 둘째, 결혼이주여성의 신체적 노후준비의식은 여가활동이 많고 노후계획 준비를 많이 할수록 결혼기간이 짧을수록 높았다. 셋째, 결혼이주여성의 경제적 노후준비의식은 사회활동이 많고 노후계획 준비를 많이 할수록 높았다. 이러한 결과를 통해 결혼이주여성들의 노후준비의식 수준을 향상 시킬 수 있는 정책 입안의 필요성이 논의되었다.

사하촌에서 나타나는 건축특성에 관한 연구 (A Study on the Architectural Characteristics in the Saha Villages)

  • 김학삼;진정
    • 한국주거학회논문집
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    • 제13권4호
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    • pp.35-42
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    • 2002
  • The purpose of this study is to look into the question-What kind of factors, among various influencing factors of temple architecture, change the development of villages with their its relationships to the temple. For the study, the villages located around a temple site with special geographic characteristics were chosen. It was analyzed and generalized what kind of social factors were chosen and applied to the design of residential buildings in those villages. The characteristics of the buildings in the villages that have relationships with the temple appeared to be as follows; Financial factor of the temple, rather than religious influences of it, appeared to influence strongly over the forms of building and the spaces of village. The village which formed along a new entrance axis to the temple were transformed to have a spatial organization along with added sightseeing and commercial functions. The villages have different spatial structures depending on their land uses. In short, the form of entrance axis to the temple has changed the economical dependence of villages on the temple, and becomes the major factor of transforming the spatial organization of the villages.