• Title/Summary/Keyword: Social Development Network

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An Influence Analysis of the Social Capital and Participation Intention by the Regional Capacity Building for Rural Regional Development (농촌지역개발 지역역량강화사업이 사회적 자본형성과 사업참여의도에 미치는 영향)

  • Hwang, Young Seob;Cho, Tong Buhm
    • Journal of Korean Society of Rural Planning
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    • v.27 no.1
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    • pp.43-56
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    • 2021
  • Social capital is the basis for enabling regional development, and although it is the result of regional development that produces greater productivity through the combination of human and material capital, there is a lack of discussions in connection with rural development. This study saw that the local capacity building project affects the social capital of the local residents and such social network is realized through the rural area development project based on the participation of the residents. As a result of the analysis, the regional capacity building project has a positive influence on the social capital of the region and the willingness to participate in the project, and bridge-type social capital has shown a mediating effect on education and consulting fields. Only when local social capital, especially bridge-type social capital, is cultivated through the regional capacity building project can the project be transformed into one suitable for local conditions through active participation of residents.

Technology Convergence Analysis Using Social Network k-Core: Focusing on Company Technologies of Defense Industry (사회연결망 k-코어를 활용한 기술융합 분석: 방위산업 기업의 보유기술 중심)

  • Park, Dong-Soo;Yoon, Han-Seong
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.18 no.3
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    • pp.83-95
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    • 2022
  • A technology can be newly formed through technological convergence achieved by the intersection of two or more technological fields. As the complexity of technology development increases, related interest is increasing. Researches have been carried out on the concept, related indicators and analysis of technology convergence including method of social networks. This paper intends to suggest an analysis method of technology convergence using social networks based on the company's possessing technologies. According to the similarity of technologies among companies, a social network was constructed and the technology convergence was analyzed using k-core, a social network subgroup method. Using the result of k-core, base and element technologies for convergence was identified with their relations. Using the suggested method, technology convergence was analyzed on real technology data of defense-industry companies. When the minimum technology similarity is 0, the overall technology convergence relations between technology elements can be identified. In the scope of data in this paper, technologies of defense S/W, aircraft structure and structural materials are identified as important base technology for convergence.

Development of Social Network Game Engine based on ActionScript (액션 스크립트 기반의 소셜 네트워크 게임엔진의 개발)

  • Woo, Chong-Woo;Kim, Dae-Ryung
    • Journal of Internet Computing and Services
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    • v.13 no.1
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    • pp.125-134
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    • 2012
  • As the social networking service (SNS), Facebook, and Cyworld, is developing, the social network game and social business commerce based on this service is activated. Especially, the Social Network Game (SNG) is getting explosive interests and it becomes popular, because it is small scale and user can enjoy the game among close friends. The market for this game is getting larger every year, but still it has some limitations in developing the game. Especially, the current game engine is aiming for developing online or console game, and there is no exclusive game engine for developing SNG. Therefore, it takes lots of time for developing SNG with this game engine. In this paper, we described a design and development of the game engine optimized for developing SNG, which not only adapts the main characteristics of the previous game engine, but also considers the specific characteristics of the SNG. The engine also supports map for the simulation game that is the most popular game in SNG, and also provides modules and tools for developing character animation easily. The evaluation standard for the performance of the game engine is the output generation speed of image, text and character. And the results showed reasonable output speed for developing the SNG in generation of image, text, and character.

Introducing Social Capital to Sustainable Development Modeling: Comments on Three System Dynamics Models (지속가능발전 모델링에 있어서 사회자본의 도입: 세 편의 시스템 다이내믹스 모델에 대한 제언)

  • Kim, Hye-Ihn;Jeon, Dae-Uk
    • Korean System Dynamics Review
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    • v.10 no.3
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    • pp.25-45
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    • 2009
  • The concept of social capital has recently been highlighted in most fields of social science because social capital is believed to be an alternative of market and government failures. However, social capital is of high ambiguity that hinders in conceptualizing and modeling that can differs from the premises, such as whether social capital lies in individual actors or collective substances, or whether social networks are functioning by rationality or emotion. This study therefore tries to examine the concept of social capital and suggest 6 types of it following by the anthropologic concept of 'reciprocity' as well as to provide fruitful discussions on the introduction of social capital variables to System Dynamics modeling of sustainable development. Conclusively, the introduction of social capital to the integration models of environment-economy-society should be based on strongly understanding the social networks, individual identities, and local particularities of the relevant localities in order to enhance the structural validity and applicability of sustainable development models in System Dynamics.

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PR-Management and Branding of Media Channels with the Application of Social Networks

  • Shalman, Tatiana;Dobrianska, Viktoriia;Kokhan, Marianna;Pletsan, Khrystyna;Humenchuk, Anatolii
    • International Journal of Computer Science & Network Security
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    • v.21 no.7
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    • pp.70-76
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    • 2021
  • The relevance of intelligence involves the definition of such communication systems of PR-management and branding of media channels with the use of social networks, which are already implemented in practice by modern representatives of professional PR product. The purpose of the investigation is to determine the system of implementation of technologies of PR-management and branding of media channels with the use of social networks based on a survey of PR and brand of different media channels on the basis of a survey of brand managers and PR. 980 respondents from Ukraine took part in the survey. The survey was conducted on the Google-forms platform. The results outline a list of the most popular social networks and messengers for the implementation of PR management and branding technologies, including Facebook, Twitter, Google, LinkedIn, Tumblr; Telegram, WhatsApp, Viber, Skype. It is determined that the criteria of branding analysis are informativeness, centralization/distribution, content, feedback intensity. Identified 2 prospects for the development of branding in an interactive media environment (creation of a presentation system; integration of websites of social media and companies in universal centers). The criteria of general importance of the factors influencing the behavioral intention of consumers to use social media channels are presented (satisfaction, accessibility, perceived usefulness, trust, ease of use, attitude, social influence, self-efficacy). The meaning of the content of social media channels (public, informational and communication) is indicated. The practical significance of the study was to present the links between the criteria, development prospects and the values of branding factors.

Online Social Network Interactions: A Cross-cultural Comparison of Network Structure on McDonald's Facebook Sites between Taiwan and USA

  • Chang, Hui-Jung
    • International Journal of Knowledge Content Development & Technology
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    • v.7 no.4
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    • pp.5-26
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    • 2017
  • A cross-cultural comparison of social networking structure on McDonald's Facebook fan sites between Taiwan and the USA was conducted utilizing the individualism/collectivism dimension proposed by Hofstede. Four network indicators are used to describe the network structure of McDonald's Facebook fan sites: size, density, clique and centralization. Individuals who post on both Facebook sites for the year of 2012 were considered as network participants for the purpose of the study. Due to the huge amount of data, only one thread of postings was sampled from each month of the year of 2012. The final data consists of 1002 postings written by 896 individuals and 5962 postings written by 5532 individuals from Taiwan and the USA respectively. The results indicated that the USA McDonald's Facebook fan network has more fans, while Taiwan's McDonald's Facebook fan network is more densely connected. Cliques did form among the overall multiplex and within the individual uniplex networks in two countries, yet no significant differences were found between them. All the fan networks in both countries are relatively centralized, mostly on the site operators.

A Technology Planning Approach Based on Network and Growth Curve Analyses : the Case of Augmented Reality Patents (네트워크분석과 기술성장모형을 이용한 기술기획 : 증강현실 기술의 특허를 활용하여)

  • Kim, Jungwook;Jeong, Byeongki;Yoon, Janghyeok
    • Journal of Korean Institute of Industrial Engineers
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    • v.42 no.5
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    • pp.337-351
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    • 2016
  • As technologies' life-cycle shortens and their development directions are uncertain, firms' technology planning capability becomes increasingly important. Prior patent-based studies using technology growth curves identify developmental stages of technologies, thereby formulating technology development directions from an overall perspective. However, a technology generally consists of multiple sub-technologies and accordingly their development stages are likely various. In this regard, the prior studies failed to identify core sub-technologies and their specific development directions. Therefore, we suggest an approach consisting of 1) identifying core sub-technologies of a given technology using patent co-classifications and social network analysis, and 2) identifying each sub-technology's development stage and thereby determining its further development direction. We apply our approach to patents related to augmented reality to examine its applicability. It is expected that our approach will help identify evolving development stages for the core sub-technologies of a given technology, thereby effectively assisting technology experts in technology planning processes.

Analysis of Social Network Service Data to Estimate Tourist Interests in Green Tour Activities

  • Rah, HyungChul;Park, Sungho;Kim, Miok;Cho, Youngbeen;Yoo, Kwan-Hee
    • International Journal of Contents
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    • v.14 no.3
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    • pp.27-31
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    • 2018
  • Social network service (SNS) data related to green tourism were used to estimate preferred tour sites and users' interests. Keywords related with green tour activities were employed to search the SNS data. SNS data were collected from Korean blogs such as Naver and Daum from June $1^{st}$ to August $31^{st}$ between 2015 and 2017 using text-mining solution. During the study period, seven hundred and five posts were analyzed. Associated words that frequently co-occurred with keywords were classified into different categories depending on the nature of associated words. Associated words included swimming pools and camping sites (location); experience and swimming pools (attribute); and water play and culture (culture/leisure). Our data suggest that SNS users with experience of green tourism in Korea exhibited interest in green tourism with swimming pools, camping sites, experience, water play and/or culture rather than particular popular sites. Based on the findings, it is recommended that preferred facilities such as swimming pools should be provided at green tourism sites to meet the users' needs and to facilitate green tourism.

Factors Affecting Business Performance: An Empirical Study of the Creative Industry in Semarang, Indonesia

  • HIKMAH, Hikmah;RATNAWATI, Andalan Tri;DARMANTO, Susetyo
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.12
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    • pp.455-463
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    • 2021
  • The creative industry has an important role in economic development, but creative economy entrepreneurs still face many problems in business development and sustaining their businesses. The purpose of the study is to investigate the effect of entrepreneurship orientation, innovative product advantages, and social network quality on business performance to help companies stay competitive. The research uses a quantitative approach with the population being the owner of the creative industry in Semarang City, Central Java, Indonesia. The sampling technique used is convenience sampling, obtained as many as 126 creative industry owners. Data was analyzed using Structural Equation Modeling Partial Least Square (SEM-PLS). The findings of this study show that entrepreneurial orientation, innovative product advantage, and social network quality have a positive effect on the business performance of the creative industry in Semarang City, Central Java, Indonesia. According to the study, a company with superior resources can win the competition and achieve business sustainability. When compared to competing organizations, the benefits of resources and competitive ability will create a competitive edge. As a result, stakeholders such as the government, the corporate sector, and universities are expected to play a larger role in accelerating the growth and development of creative industries.

A Study on Social Perceptions of Public Libraries Utilizing the sentiment analysis

  • Noh, Younghee;Kim, Dongseok
    • International Journal of Knowledge Content Development & Technology
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    • v.12 no.4
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    • pp.41-65
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    • 2022
  • This study would understand the overall perception of our society about public libraries, analyzing the texts related to public libraries, utilizing the semantic connection network & sentiment analysis. For this purpose, this study collected data from the last five years with keywords, 'Library' and 'Lifelong Learning Center' from January 1, 2016 through November 30, 2020 through the blogs and cafés of major domestic portal sites. With the collected data, text mining, centrality of keywords, network structure, structural equipotentiality, and sensitivity analyses were conducted. As a result of the analysis, First, 'reading' and 'book' were identified as representative keywords that form the social perception of public libraries. Second, it turned out that there were keywords related to the use of the library and the untact service due to the recent spread of COVID-19. Third, in seeking a plan for the development of public libraries through the keywords drawn to have positive meanings, it is necessary to create continuous services that can form a new image of the library, breaking away from the existing fixed role and image of the library and increase the convenience of use. Fourth, facilities and facilities for library services were recognized from a neutral point of view. Fifth, the spread of infectious diseases, social distancing, and temporary closure and closure of libraries are negatively related to public libraries, and awareness of librarians has been identified as negative keywords.