• Title/Summary/Keyword: Social Big Data Mining

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Regional Image Change Analysis using Text Mining and Network Analysis (텍스트 마이닝과 네트워크 분석을 이용한 지역 이미지 변화 분석)

  • Jeong, Eun-Hee
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.15 no.2
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    • pp.79-88
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    • 2022
  • Social media big data includes a lot of information that can identify not only consumer consumption patterns but also local images. This paper was collected annually data including 'Samcheok' from 2015 to 2019 from Blog and Cafe of Naver and Daum in domestic portal site, and analyzed the regional image change after refining keyword which forms the regional image by performing text mining and network analysis. According to the research results, the regional image of 2015 was expressed with image cognitive elements of the nearby place name or place etc. such as 'Jangho Port', 'Donghae', and 'Beach'. However the regional image both 2016 and 2019 were changed with image cognitive elements of 'SamcheokSolbich' which is a special place within region. Therefore as the keywords related to the local image include 'Jangho Port' and Resort, which are the representative attractions of Samcheok, it can be seen that the infrastructure factor plays a big role in forming the local image. The significance test for the network data used the bootstrap technique, and the p-values in 2015, 2016, and 2019 were 0.0002, 0.0006, and 0.0002, respectively, which were found to be statistically significant at the significance level of 5%.

Critical Assessment on Performance Management Systems for Health and Fitness Club using Balanced Score Card

  • Samina Saleem;Hussain Saleem;Abida Siddiqui;Umer Sheikh;Muhammad Asim;Jamshed Butt;Ali Muhammad Aslam
    • International Journal of Computer Science & Network Security
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    • v.24 no.7
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    • pp.177-185
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    • 2024
  • Web science, a general discipline of learning is presently at high demand of expertise with ideas to develop software-based WebApps and MobileApps to facilitate user or customer demand e.g. shopping etc. electronically with the access at their smartphones benefitting the business enterprise as well. A worldwide-computerized reservation network is used as a single point of access for reserving airline seats, hotel rooms, rental cars, and other travel related items directly or via web-based travel agents or via online reservation sites with the advent of social-web, e-commerce, e-business, from anywhere-on-earth (AoE). This results in the accumulation of large and diverse distributed databases known as big data. This paper describes a novel intelligent web-based electronic booking framework for e-business with distributed computing and data mining support with the detail of e-business system flow for e-Booking application architecture design using the approaches for distributed computing and data mining tools support. Further, the importance of business intelligence and data analytics with issues and challenges are also discussed.

Text Mining and Visualization of Papers Reviews Using R Language

  • Li, Jiapei;Shin, Seong Yoon;Lee, Hyun Chang
    • Journal of information and communication convergence engineering
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    • v.15 no.3
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    • pp.170-174
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    • 2017
  • Nowadays, people share and discuss scientific papers on social media such as the Web 2.0, big data, online forums, blogs, Twitter, Facebook and scholar community, etc. In addition to a variety of metrics such as numbers of citation, download, recommendation, etc., paper review text is also one of the effective resources for the study of scientific impact. The social media tools improve the research process: recording a series online scholarly behaviors. This paper aims to research the huge amount of paper reviews which have generated in the social media platforms to explore the implicit information about research papers. We implemented and shown the result of text mining on review texts using R language. And we found that Zika virus was the research hotspot and association research methods were widely used in 2016. We also mined the news review about one paper and derived the public opinion.

Analysis of Smart Factory Research Trends Based on Big Data Analysis (빅데이터 분석을 활용한 스마트팩토리 연구 동향 분석)

  • Lee, Eun-Ji;Cho, Chul-Ho
    • Journal of Korean Society for Quality Management
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    • v.49 no.4
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    • pp.551-567
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    • 2021
  • Purpose: The purpose of this paper is to present implications by analyzing research trends on smart factories by text analysis and visual analysis(Comprehensive/ Fields / Years-based) which are big data analyses, by collecting data based on previous studies on smart factories. Methods: For the collection of analysis data, deep learning was used in the integrated search on the Academic Research Information Service (www.riss.kr) to search for "SMART FACTORY" and "Smart Factory" as search terms, and the titles and Korean abstracts were scrapped out of the extracted paper and they are organize into EXCEL. For the final step, 739 papers derived were analyzed using the Rx64 4.0.2 program and Rstudio using text mining, one of the big data analysis techniques, and Word Cloud for visualization. Results: The results of this study are as follows; Smart factory research slowed down from 2005 to 2014, but until 2019, research increased rapidly. According to the analysis by fields, smart factories were studied in the order of engineering, social science, and complex science. There were many 'engineering' fields in the early stages of smart factories, and research was expanded to 'social science'. In particular, since 2015, it has been studied in various disciplines such as 'complex studies'. Overall, in keyword analysis, the keywords such as 'technology', 'data', and 'analysis' are most likely to appear, and it was analyzed that there were some differences by fields and years. Conclusion: Government support and expert support for smart factories should be activated, and researches on technology-based strategies are needed. In the future, it is necessary to take various approaches to smart factories. If researches are conducted in consideration of the environment or energy, it is judged that bigger implications can be presented.

A Study of Comparison between Cruise Tours in China and U.S.A through Big Data Analytics

  • Shuting, Tao;Kim, Hak-Seon
    • Culinary science and hospitality research
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    • v.23 no.6
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    • pp.1-11
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    • 2017
  • The purpose of this study was to compare the cruise tours between China and U.S.A. through the semantic network analysis of big data by collecting online data with SCTM (Smart crawling & Text mining), a data collecting and processing program. The data analysis period was from January $1^{st}$, 2015 to August $15^{th}$, 2017, meanwhile, "cruise tour, china", "cruise tour, usa" were conducted to be as keywords to collet related data and packaged Netdraw along with UCINET 6.0 were utilized for data analysis. Currently, Chinese cruisers concern on the cruising destinations while American cruisers pay more attention on the onboard experience and cruising expenditure. After performing CONCOR (convergence of iterated correlation) analysis, for Chinese cruise tour, there were three clusters created with domestic destinations, international destinations and hospitality tourism. As for American cruise tour, four groups have been segmented with cruise expenditure, onboard experience, cruise brand and destinations. Since the cruise tourism of America was greatly developed, this study also was supposed to provide significant and social network-oriented suggestions for Chinese cruise tourism.

Analysis of Public Perception and Policy Implications of Foreign Workers through Social Big Data analysis (소셜 빅데이터분석을 통한 외국인근로자에 관한 국민 인식 분석과 정책적 함의)

  • Ha, Jae-Been;Lee, Do-Eun
    • Journal of Digital Convergence
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    • v.19 no.11
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    • pp.1-10
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    • 2021
  • This paper aimed to look at the awareness of foreign workers in social platforms by using text mining, one of the big data techniques and draw suggestions for foreign workers. To achieve this purpose, data collection was conducted with search keyword 'Foreign Worker' from Jan. 1, to Dec. 31, 2020, and frequency analysis, TF-IDF analysis, and degree centrality analysis and 100 parent keywords were drawn for comparison. Furthermore, Ucinet6.0 and Netdraw were used to analyze semantic networks, and through CONCOR analysis, data were clustered into the following eight groups: foreigner policy issue, regional community issue, business owner's perspective issue, employment issue, working environment issue, legal issue, immigration issue, and human rights issue. Based on such analyzed results, it identified national awareness of foreign workers and main issues and provided the basic data on policy proposals for foreign workers and related researches.

A Study on the Application of SNS Big Data to the Industry in the Fourth Industrial Revolution (제4차 산업혁명에서 SNS 빅데이터의 외식산업 활용 방안에 대한 연구)

  • Han, Soon-lim;Kim, Tae-ho;Lee, Jong-ho;Kim, Hak-Seon
    • Culinary science and hospitality research
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    • v.23 no.7
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    • pp.1-10
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    • 2017
  • This study proposed SNS big data analysis method of food service industry in the 4th industrial revolution. This study analyzed the keyword of the fourth industrial revolution by using Google trend. Based on the data posted on the SNS from January 1, 2016 to September 5, 2017 (1 year and 8 months) utilizing the "Social Metrics". Through the social insights, the related words related to cooking were analyzed and visualized about attributes, products, hobbies and leisure. As a result of the analysis, keywords were found such as cooking, entrepreneurship, franchise, restaurant, job search, Twitter, family, friends, menu, reaction, video, etc. As a theoretical implication of this study, we proposed how to utilize big data produced from various online materials for research on restaurant business, interpret atypical data as meaningful data and suggest the basic direction of field application. In order to utilize positioning of customers of restaurant companies in the future, this study suggests more detailed and in-depth consumer sentiment as a basic resource for marketing data development through various menu development and customers' perception change. In addition, this study provides marketing implications for the foodservice industry and how to use big data for the cooking industry in preparation for the fourth industrial revolution.

A Design of a TV Advertisement Effectiveness Analysis System Using SNS Big-data (SNS Big-data를 활용한 TV 광고 효과 분석 시스템 설계)

  • Lee, Areum;Bang, Jiseon;Kim, Yoonhee
    • KIISE Transactions on Computing Practices
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    • v.21 no.9
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    • pp.579-586
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    • 2015
  • As smart-phone usage increases, the number of Social Networking Service (SNS) users has also exponentially increased. SNS allows people to efficiently exchange their personal opinion, and for this reason, it is possible to collect the reaction of each individual to a given event in real-time. Nevertheless, new methods need to be developed to collect and analyze people's opinion in real-time in order to effectively evaluate the impact of a TV advertisement. Hence, we designed and constructed a system that analyzes the effect of an advertisement in real-time by using data related to the advertisement collected from SNS, specifically, Twitter. In detail, Hadoop is used in the system to enable big-data analysis in parallel, and various analyses can be conducted by conducting separate numerical analyses of the degrees of mentioning, preference and reliability. The analysis can be accurate if the reliability is assessed using opinion mining technology. The proposed system is therefore proven to effectively handle and analyze data responses to divers TV advertisement.

Analysis of CSR·CSV·ESG Research Trends - Based on Big Data Analysis - (CSR·CSV·ESG 연구 동향 분석 - 빅데이터 분석을 중심으로 -)

  • Lee, Eun Ji;Moon, Jaeyoung
    • Journal of Korean Society for Quality Management
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    • v.50 no.4
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    • pp.751-776
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    • 2022
  • Purpose: The purpose of this paper is to present implications by analyzing research trends on CSR, CSV and ESG by text analysis and visual analysis(Comprehensive/ Fields / Years-based) which are big data analyses, by collecting data based on previous studies on CSR, CSV and ESG. Methods: For the collection of analysis data, deep learning was used in the integrated search on the Academic Research Information Service (www.riss.kr) to search for "CSR", "CSV" and "ESG" as search terms, and the Korean abstracts and keyword were scrapped out of the extracted paper and they are organize into EXCEL. For the final step, CSR 2,847 papers, CSV 395 papers, ESG 555 papers derived were analyzed using the Rx64 4.0.2 program and Rstudio using text mining, one of the big data analysis techniques, and Word Cloud for visualization. Results: The results of this study are as follows; CSR, CSV, and ESG studies showed that research slowed down somewhat before 2010, but research increased rapidly until recently in 2019. Research have been found to be heavily researched in the fields of social science, art and physical education, and engineering. As a result of the study, there were many keyword of 'corporate', 'social', and 'responsibility', which were similar in the word cloud analysis. Looking at the frequent keyword and word cloud analysis by field and year, overall keyword were derived similar to all keyword by year. However, some differences appeared in each field. Conclusion: Government support and expert support for CSR, CSV and ESG should be activated, and researches on technology-based strategies are needed. In the future, it is necessary to take various approaches to them. If researches are conducted in consideration of the environment or energy, it is judged that bigger implications can be presented.

A Study on the Changes in Consumer Perceptions of the Relationship between Ethical Consumption and Consumption Value: Focusing on Analyzing Ethical Consumption and Consumption Value Keyword Changes Using Big Data (윤리적 소비와 소비가치의 관계에 대한 소비자 인식 변화: 소셜 빅데이터를 활용한 윤리적 소비와 소비가치의 키워드 변화 분석을 중심으로)

  • Shin, Eunjung;Koh, Ae-Ran
    • Human Ecology Research
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    • v.59 no.2
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    • pp.245-259
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    • 2021
  • The purpose of this study was to analyze big data to identify the sub-dimensions of ethical consumption, as well as the consumption value associated with ethical consumption that changes over time. For this study, data were collected from Naver and Daum using the keyword 'ethical consumption' and frequency and matrix data were extracted through Textom, for the period January 1, 2016, to December 31, 2018. In addition, a two-way mode network analysis was conducted using the UCINET 6.0 program and visualized using the NetDraw function. The results of text mining show increasing keyword frequency year-on-year, indicating that interest in ethical consumption has grown. The sub-dimensions derived for 2014 and 2015 are fair trade, ethical consumption, eco-friendly products, and cooperatives and for 2016 are fair trade, ethical consumption, eco-friendly products and animal welfare. The results of deriving consumption value keywords were classified as emotional value, social value, functional value and conditional value. The influence of functional value was found to be growing over time. Through network analysis, the relationship between the sub-dimensions of ethical consumption and consumption values derived each year from 2014 to 2018 showed a significantly strong correlation between eco-friendly product consumption and emotional value, social value, functional value and conditional value.